This document provides an overview and agenda for a presentation on subscription billing. It discusses the growth of the subscription economy and how automating billing can save and make businesses money by reducing costs, improving customer relationships, and streamlining operations. It also covers the differences between payment platforms and gateways, key features of billing and account management systems, and how to easily transition to the Fusebill billing platform.

1. Subscription Billing 101
January 12, 2014
Donna McPhee
Customer Success Manager

2. Speaker Introduction
Donna McPhee
Customer Success Manager
dmcphee@fusebill.com
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3. Agenda
1.
2.
3.
4.
5.
6.
7.
Subscription Economy and Billing Overview
Payment Platforms vs. Payment Gateways
How Automating Billing Saves Money
How Automating Billing Makes you Money
Billing service features
The Fusebill Difference
Wrap Up and Questions
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4. What is the subscription economy?
• It’s no longer about selling a product one at a time,
but about offering a service.
• Subscriptions are growing by leaps and bounds.
Forrester Research predicts by 2016
subscription licensing models will reach 50% of
the total software license market.
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5. Customer lifecycle is key
Automated Billing for Subscription Based
Companies:
•
•
•
Recurring billing and payment solutions,
Invoicing and credit card collections,
Real-time visibility to key subscription metrics
For businesses with products or services
billed on a recurring basis:
•
•
•
Reduce costs,
Improve customer response times,
Streamline operations
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6. Platforms Vs Gateways
Payment gateways:
To process an electronic transaction online you need a
payment gateway. While some provide basic recurring
capabilities this costs extra and is limiting.
Payment platforms are more
robust in 5 key areas.
.
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7. Billing Intelligence
Customer
Management
Data Portability &
Lock in
Failures &
Chargebacks
Reporting &
Analytics
5 areas where platforms are more robust than
gateways.
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8. Automate Billing Saves Businesses Money
How?
•
•
•
•
•
Eliminates revenue leakage
Reduces passive churn
Eliminates manual clerical work
Dramatically reduces inbound
calls
Eliminates IT requirements for
subscription billing reporting.
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9. Automate Billing Makes Businesses Money
How?
•
•
•
Builds better customer relationships
which lead to longer customer
relationships.
Encourages upselling and cross
selling.
Makes building your product
catalogue easier.
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10. Billing and Invoicing
• Seamlessly integrating invoiced customers and credit card
customers to automate all of your billing processes.
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11. Account Management
When I joined the company we had a collection of spreadsheets
tracking contract renewals, payments and revenues. It was an
unsustainable approach for the kind of growth we’re now
experiencing.” Tom Martin, CFO 360pi
Manage:
customer lifecycles,
subscriptions,
prevent billing errors,
save time
and money.
Fusebill:
makes billing easier,
frees up your IT team,
centralizes customer management,
subscriptions,
and financial transactions.
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12. Reporting, Customer Intelligence & Analytics
• Successful subscription businesses
thrive on metrics
–
–
–
–
customer lifetime value;
customer acquisition costs;
churn;
lifetime.
• And Business Intelligence to
leverage the data collected
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13. Integrations
Salesforce CRM 2 Way Integration
• Create accounts
• Manage subscriptions
• View customer information
Without leaving Salesforce
Webhooks
•
•
•
•
•
An HTTP Post callback request sent to a URL in response to an event.
An easy to use integration point.
‘Publish’ or ‘notify’ other systems of changes.
Typically a system-system integration.
Used to determine whether service needs to be started or stopped.
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14. Importance of High Availability
Availability is published for our:
• Main website
• Fusebill APP
• Fusebill API
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15. Fusebill platform overview
Online
Checkout
SelfService
Portal
Swipe &
Subscribe
Agent
Interface
Lifecycle
Manageme
nt
Analytics
API Layer – Customers, Subscriptions, Transactions
Pricing
Products
Price Plans
Usage Tiers
Discounts
Coupons
Accounts
Subscriptions
Invoices
Ledgers
Reseller
Tracking
Payments
Adjustments
Scalable
Scalable
Multi-Tenant
Multi-Tenant
Billing
Rating
Usage
Volumes
Pro-rating
Taxation
Coupons
Currency
Adjustments
Invoicing
Payments
Payment
Terms Date
Control
Review, Edit
Aging
Adjustments
PCI Compliant
PCI Compliant
Credit Card
ACH
Storage Vault
Gateways
Dunning
Retries
Security
Security
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16. The market we serve
Like
Reduce costs
Speed cash collections
Extend customer lifecycles
Support & dedication
The support team at Fusebill is handsdown the best. Made our migration
easy and possible. - Jason Talley
Our biggest source of confidence
comes from working with your team.
We are in good hands with Fusebill.
– Steve Land, Owner
100+
B2B & B2C
customers
Saas
“
Love!
”
Their customer service and tech support
teams were critical to our ability to
launch version 5 of our software offering.
- Gregg Phillips, CEO
Paas
digital media
communications
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17. Transition to Fusebill with unbelievable ease
CBSRTM
• Simple demo & training approach
• Advancing levels of functionality
accessible for future customer
growth
• “We take the pain away of
transitioning”
• Continuous advancements to the
software, adding functionality &
features
Monday, February 10,
2014
CREATE
SUPPORT
BILL
REPORT
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18. Try Fusebill
Try Fusebill Free for 30 days.
No contracts, credit card, or surprises.
Sign up at www.fusebill.com
Thank You!
www.fusebill.com
1-888-519-1425
support@fusebill.com
Twitter: @fusebill
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