Subscribed 2017: Leveraging Connect Apps to Support Pricing & Growth

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Do you use Zuora to steer your company’s growth strategies? If so, don’t miss this session reviewing all of the most useful Zuora Connect apps for your role, including Promo Codes, Price Books, and Customer Catalog.

Technology

Leveraging Connect Apps to
Support Pricing and Growth
Marin Zaimov & Will Woliver-Jones
Strategic Solutions Engineers, Zuora

Become a master of dynamic
pricing
page
03
01
Become a discount master
Learn the structure of
discounts in the Zuora product
catalog
03
Customer driven growth
with gifting and referrals
Allow an automated, self serve
customer referral process
02
Promotion Codes
Expand your customer based
with promotion codes
04
Flexible pricing
Learn about tailored pricing
based on multi-dimensional
attributes

Let’s dig in
page
04
Demo discount capabilities in the product catalog
Recap the discounts structure in the product catalog. Learn new
discounting features that were recently released.
Demo Pricebooks app
Product catalog growing out of proportion with various price points for
the same product? This app allows for millions of price points for each
charge in the product catalog, where each price point is based on
pricing attributes such as country and sales channel.
Demo Promotion Code app
Demo the two base use cases for using promotion codes for self sign up use
of promotion codes. Discuss how the app can be used to allow for gifting and
referrals

≈
THINK
BENEFITS
Capture new
markets
Reach customers who
would not otherwise
buy your product
Increase ACV of
existing customers
Incentives for your
existing customer to
use for services
Expand
organically
Have customers
drive your growth
Grow without the
need for extra
workforce
Automate customer
acquisition

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Subscribed 2017: Leveraging Connect Apps to Support Pricing & Growth

2. Leveraging Connect Apps to Support Pricing and Growth Marin Zaimov & Will Woliver-Jones Strategic Solutions Engineers, Zuora

3. Become a master of dynamic pricing page 03 01 Become a discount master Learn the structure of discounts in the Zuora product catalog 03 Customer driven growth with gifting and referrals Allow an automated, self serve customer referral process 02 Promotion Codes Expand your customer based with promotion codes 04 Flexible pricing Learn about tailored pricing based on multi-dimensional attributes

4. Let’s dig in page 04 Demo discount capabilities in the product catalog Recap the discounts structure in the product catalog. Learn new discounting features that were recently released. Demo Pricebooks app Product catalog growing out of proportion with various price points for the same product? This app allows for millions of price points for each charge in the product catalog, where each price point is based on pricing attributes such as country and sales channel. Demo Promotion Code app Demo the two base use cases for using promotion codes for self sign up use of promotion codes. Discuss how the app can be used to allow for gifting and referrals

5. ≈ THINK BENEFITS Capture new markets Reach customers who would not otherwise buy your product Increase ACV of existing customers Incentives for your existing customer to use for services Expand organically Have customers drive your growth Grow without the need for extra workforce Automate customer acquisition

6. Q&A page 06

7. thank you.

Subscribed 2017: Leveraging Connect Apps to Support Pricing & Growth

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