The document provides an overview of the Coca-Cola Company and its products, financials, and competitors. It details Coca-Cola's revenue, workforce size, advertising spending, and packaging mix from 2007-2021. It also discusses the brand values of Coca-Cola and other soft drink brands worldwide in 2021. Additionally, it compares Coca-Cola's performance to competitors like PepsiCo and Keurig Dr Pepper by outlining their net revenues from 2007-2021.

1. COMPANIES & PRODUCTS
Coca-Cola Company

2. Table of Contents
1
01 Overview
03
Biggest companies in the world by market value 2022
04
Brand value of the most valuable soft drink brands worldwide 2021
05
Coca-Cola: brand value 2006-2021
06
Most sustainable consumer goods companies in the United States in 2020
02 Financials
08
Revenue and financial key figures of Coca-Cola 2009-2021
09
Coca-Cola Company's net operating revenues worldwide 2007-2021
10
Revenue distribution of the Coca-Cola Company worldwide 2021, by operating segment
11
The Coca-Cola Company: global unit sales volume share 2020, by region
12
Coca-Cola's global workforce 2007-2021
13
Coca-Cola Co.: ad spend 2014-2021
14
Global packaging distribution mix of Coca-Cola's products by type 2020
03 Competitors
16
Market share of leading CSD companies in the U.S. 2004-2020
17
PepsiCo's net revenue worldwide 2007-2021
18
Keurig Dr Pepper's net sales worldwide 2017-2021
19
Global revenue of Red Bull 2011-2020
20
Global net sales of Monster Beverage 2008-2020
21
Global sales of the Nestlé Group 2005-2021

3. Overview
CHAPTER 01

4. Description: With a market capitalization of 2.64 trillion U.S. dollars as of April 2021, Apple was the world`s largest company in 2022. Rounding out the top five were some of the world`s most recognizable brands: Saudi Arabian Oil Company (Saudi Aramco), Microsoft,
Google`s parent company Alphabet, and Amazon. Apple also led the ranking of the world's most profitable companies in 2020, with a net income of 51.41 billion U.S. dollars.Read more
Note(s): Worldwide; April 22, 2022
Source(s): Forbes
0 500 1,000 1,500 2,000 2,500 3,000
Apple (United States)
Saudi Arabian Oil Company (Saudi Aramco) (Saudi Arabia)
Microsoft (United States)
Alphabet (United States)
Amazon (United States)
Tesla (United States)
Berkshire Hathaway (United States)
Meta Platforms (United States)
Taiwan Semiconductor (Taiwan)
UnitedHealth Group (United States)
NVIDIA (United States)
Johnson & Johnson (United States)
Visa (United States)
Walmart (United States)
Tencent Holdings (China)
2,640.32
2,292.08
2,054.37
1,581.72
1,468.4
1,038.73
741.48
499.86
494.6
490.15
489.83
477.38
436.49
431.64
414.28
Market capitalization in billion U.S. dollars
Ranking
of
the
companies
from
1
to
100
3
The 100 largest companies in the world by market capitalization in 2022 (in
billion U.S. dollars)
Biggest companies in the world by market value 2022

5. Description: This statistic depicts the brand value of the world's most valuable soft drink brands in 2021. That year, Red Bull was the second most valuable beverage brand worldwide with a brand value of about 14.9 billion U.S. dollars.
Read more
Note(s): Worldwide; 2021
Source(s): Bloomberg; Kantar; Kantar Millward Brown
0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000
Coca-Cola
Red Bull
Yili
Pepsi
Diet Coke*
Nespresso
Lipton**
Nescafé
Mengniu
Monster
74,785
14,886
14,556
13,742
12,819
10,369
9,855
9,108
8,443
7,498
Brand value in million U.S. dollars
4
Most valuable soft drink brands worldwide in 2021, based on brand value (in
million U.S. dollars)
Brand value of the most valuable soft drink brands worldwide 2021

6. Description: In 2021, Coca-Cola`s brand was valued at 87.6 billion U.S. dollars. It all started in 1886 , when John S. Pemberton`s drink was first served at a soda fountain in Atlanta, Georgia in the United States. Today, more than a hundred years later, Coca-Cola is one of
the most powerful brands in the world. Read more
Note(s): Worldwide; 2006 to 2021
Source(s): Kantar; ped30.com
Value
in
billion
U.S.
dollars
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
0
10
20
30
40
50
60
70
80
90
100
41.41
44.14
58.21
67.63 67.99
73.76 74.29
78.42
80.69
83.84
80.31
78.14 79.96 80.83
84.02
87.6
5
Coca-Cola's brand value from 2006 to 2021 (in billion U.S. dollars)
Coca-Cola: brand value 2006-2021

7. Description: In 2020, Clorox was ranked as the most sustainable consumer staples company in the United States, with a weighted score of 69. The weighted score covered categories such as shareholders, employees, customers, planet, and community. Agilent
Technologies was ranked as the most sustainable company, across all segments, that year.Read more
Note(s): United States; 2020; * Ranking is based on an analysis of the 1,000 largest publicly held U.S. companies (by stock market value) which have been scored on more than 230 key indicators. This data has been sorted into five key categories: [...]
Read more
Source(s): Barron's; Bloomberg; Calvert
Weighted
score*
Clorox Kellog Colgate-Palmolive Coca-Cola Kimberly-Clark
0
10
20
30
40
50
60
70
80
69 69 68 67 66
6
Top sustainable consumer staple goods companies in the United States in
2020*
Most sustainable consumer goods companies in the United States in 2020

8. Financials
CHAPTER 02

9. Description: The Coca-Cola Company`s net operating revenue and operating income have both fluctuated over the past decade. Revenue refers to a business` total income through the sale of goods and services, whilst income refers to the revenue minus all business
expenses. Both financial figures hit a peak in 2012 of around 48.02 and 10.8 billion U.S. dollars, respectively.Read more
Note(s): Worldwide; 2009 to 2021; *2010 figures from were influenced by the acquisition of Coca-Cola Enterprises Inc's North American business and the sale of Norwegian and Swedish bottling operations, which closed on October 2, 2010. Data [...]
Read more
Source(s): Coca-Cola Company
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000 55,000
2009
2010*
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
8,231
8,413
10,173
10,779
10,228
9,708
8,728
8,626
7,755
9,152
10,086
8,997
10,308
30,990
35,119
46,542
48,017
46,854
45,998
44,294
41,863
36,212
34,300
37,266
33,014
38,655
Operating income Net operating revenue
Financial figures in million U.S. dollars
8
Global revenue and financial results of the Coca-Cola Company from 2009 to
2021 (in million U.S. dollars)
Revenue and financial key figures of Coca-Cola 2009-2021

10. Description: This timeline depicts the Coca-Cola Company's net operating revenues worldwide from 2007 to 2021. In 2021, the Coca-Cola Company's net operating revenues worldwide amounted to around 38.66 billion U.S. dollars. The Coca-Cola Company is a
producer, retailer and marketer of non-alcoholic beverages and is well-known for its soft drink Coca-Cola. The company was founded in 1892 and is currently headquartered in Atlanta, Georgia in the United States.Read more
Note(s): United States; 2007 to 2021
Source(s): Coca-Cola Company
Revenues
in
billion
U.S.
dollars
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
0
10
20
30
40
50
60
28.86
31.94 30.99
35.12
46.54
48.02
46.85 46
44.29
41.86
36.21
34.3
37.27
33.01
38.66
9
The Coca-Cola Company's net operating revenues worldwide from 2007 to
2021 (in billion U.S. dollars)
Coca-Cola Company's net operating revenues worldwide 2007-2021

11. Description: In 2021, just over 34 percent of The Coca-Cola Company`s revenue was specifically generated in North America. The American multinational corporation owns various brands, such as Sprite, Minute Maid, and Aquarius.
Read more
Note(s): Worldwide; 2021
Source(s): Coca-Cola Company
North America 34.1%
Bottling Investments 18.6%
Europe, Middle East & Africa
17%
Asia Pacific 12.1%
Latin America 10.7%
Global Ventures 7.3% Corporate 0.2%
10
Revenue distribution share of the Coca-Cola Company worldwide in 2021, by
operating segment
Revenue distribution of the Coca-Cola Company worldwide 2021, by operating segment

12. Description: The EMEA region accounted for an estimated 28 percent share of all unit sales made by The Coca-Cola Company in 2020. The North American region accounted for just under 20 percent of the company's unit sales volume worldwide.
Read more
Note(s): Worldwide; 2020
Source(s): Coca-Cola Company
Europe, Middle East & Africa
28%
Latin America 28%
Asia Pacific 23%
North America 18%
Global ventures 3%
11
Unit sales volume share of The Coca-Cola Company worldwide in 2020, by
region
The Coca-Cola Company: global unit sales volume share 2020, by region

13. Description: The statistic presents the total number of employees of the Coca-Cola Company worldwide from 2007 to 2021. In 2021, about 79 thousand people worked for the Coca-Cola Company worldwide, down from about 100,000 employees in 2016.
Read more
Note(s): Worldwide; 2007 to 2021
Source(s): Coca-Cola Company
Number
of
employees
in
thousands
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
0
20
40
60
80
100
120
140
160
90.5 92.4 92.8
139.6
146.2
150.9
130.6 129.2
123.2
100.3
61.8 62.6
86.2
80.3 79
12
Number of employees of the Coca-Cola Company worldwide from 2007 to
2021 (in 1,000s)
Coca-Cola's global workforce 2007-2021

14. Description: Over the last seven years, Coca-Cola has spent an average of 4 billion dollars a year on advertising worldwide, aside from 2020, with only about 2.8 billion U.S. dollars spent. Spending in the United States accounts for over 20 percent of that cost, totally
913 million U.S. dollars in 2018.Read more
Note(s): 2014 to 2021
Source(s): Coca-Cola Company
Expense
in
billion
U.S.
dollars
2014 2015 2016 2017 2018 2019 2020 2021
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
4.0
4.5
3.5
3.98 4 3.96
4.11
4.25
2.77
4.1
13
Coca-Cola Company's advertising expense from 2014 to 2021 (in billion U.S.
dollars)
Coca-Cola Co.: ad spend 2014-2021

15. Description: Roughly 45 percent of Coca-Cola's packaging was plastic bottles (primarily PET) in 2020. This was followed by aluminum and steel cans, which accounted for a quarter of Coca-Cola's packaging mix.Read more
Note(s): Worldwide; 2020
Source(s): Coca-Cola Company
PET plastic 45.6%
Aluminium and steel 25.1%
Refillable glass 9.5%
Cartons/juice boxes 2.7%
Non-refillable glass 1.4%
Refillable PET plastic 1.6%
Pouches 0.4%
Other 13.6%
14
Packaging distribution mix of the Coca-Cola Company worldwide in 2020, by
type
Global packaging distribution mix of Coca-Cola's products by type 2020

16. Competitors
CHAPTER 03

17. Description: This timeline shows the market share of leading carbonated soft drink (CSD) companies in the United States from 2004 to 2020. Throughout this entire period, the Coca-Cola Company was the leading CSD company. In 2020, Coca-Cola's carbonated soft
drink market share amounted to nearly 45 percent. Read more
Note(s): United States; 2004 to 2020; *Carbonated soft drink market share by volume. **Other includes Monster Beverage, Red Bull, Rockstar, Big Red, and all other. In July 2018, Dr. Pepper Snapple was acquired by Keurig Green Mountain and is [...]
Read more
Source(s): Beverage Digest
Market
share
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
0%
20%
40%
60%
80%
100%
120%
Coca-Cola PepsiCo Keurig Dr. Pepper Refresco Other**
16
Market share of leading carbonated soft drink (CSD) companies in the United
States from 2004 to 2020*
Market share of leading CSD companies in the U.S. 2004-2020

18. Description: This timeline depicts PepsiCo's net revenue worldwide from 2007 to 2021. In 2021, PepsiCo's net revenue worldwide amounted to about 79.47 billion U.S. dollars.Read more
Note(s): Worldwide; 2007 to 2021
Source(s): PepsiCo
Revenue
in
billion
U.S.
dollars
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
0
10
20
30
40
50
60
70
80
90
39.47
43.25 43.23
57.84
66.5 65.49 66.42 66.68
63.06 62.8 63.53 64.66
67.16
70.37
79.47
17
PepsiCo's net revenue worldwide from 2007 to 2021 (in billion U.S. dollars)
PepsiCo's net revenue worldwide 2007-2021

19. Description: This timeline shows Keurig Dr Pepper's net sales worldwide from 2017 to 2021. In 2021, Keurig Dr Pepper's net sales worldwide amounted to about 12.68 billion U.S. dollars. The Dr Pepper Snapple Group and Keurig formed a merger in July of 2018.
Read
more
Note(s): United States; 2017 to 2021
Source(s): Keurig Dr Pepper
Net
sales
in
million
U.S.
dollars
2017 2018 2019 2020 2021
0
2,000
4,000
6,000
8,000
10,000
12,000
14,000
4,269
7,442
11,120
11,618
12,683
18
Keurig Dr Pepper's net sales worldwide from 2017 to 2021 (in million U.S.
dollars)
Keurig Dr Pepper's net sales worldwide 2017-2021

20. Description: This statistic presents the revenue of Red Bull worldwide from 2011 to 2020. In 2020, the company's global revenue amounted to about 6.31 billion euros worldwide. Red Bull was the leading energy drink brand in the United States in 2020.
Read more
Note(s): Worldwide; 2011 to 2020
Source(s): Red Bull
Sales
in
billion
euros
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
0
1
2
3
4
5
6
7
4.25
4.93 5.04 5.11
5.9 6.03
6.28
5.54
6.07
6.31
19
Revenue of Red Bull worldwide from 2011 to 2020 (in billion euros)
Global revenue of Red Bull 2011-2020

21. Description: In 2020, Monster Beverage`s global net sales amounted to nearly 4.6 billion U.S. dollars. The beverage company`s net sales increased with each consecutive year since 2008, when the numbers stood at an estimated one billion U.S. dollars.
Read more
Note(s): Worldwide; 2008 to 2020; * Includes $43.4 million, $40.3 million, $62.8 million, $15.0 million and $14.8 million for the years ended December 31, 2017, 2016,2015, 2014 and 2013, respectively, related to the recognition of deferred revenue. [...]
Read more
Source(s): Monster Beverage
Net
sales
in
billion
U.S.
dollars
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
4.0
4.5
5.0
1.03
1.14
1.3
1.7
2.06
2.25
2.46
2.72
3.05
3.37
3.81
4.2
4.6
20
Monster Beverage's net sales worldwide from 2008 to 2020 (in billion U.S.
dollars)*
Global net sales of Monster Beverage 2008-2020

22. Description: In 2021, the Nestlé Group generated sales of about 87.09 billion CHF worldwide. Nestlé is a multinational consumer goods company, headquartered in Vevey, Switzerland.Read more
Note(s): Worldwide; 2005 to 2021; * In 2010 Nestlé restated its accounting policies. Further details can be found under "Note 1" in the Consolidated Financial Statements 2010. CHF is the acronym for Swiss Francs; currency of Switzerland. Numbers [...]
Read more
Source(s): Nestlé
Sales
in
billion
CHF
2005 2006 2007 2008 2009 2010* 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
0
20
40
60
80
100
120
91.1
98.5
107.6
109.9
107.6
93.02
83.64
89.72
92.16 91.61
88.79 89.47 89.59 91.44 92.57
84.34
87.09
21
Nestlé Group's sales worldwide from 2005 to 2021 (in billion CHF)
Global sales of the Nestlé Group 2005-2021

23. Sources
22
Barron's
Beverage Digest
Bloomberg
Calvert
Coca-Cola Company
Forbes
Kantar
Kantar Millward Brown
Keurig Dr Pepper
Monster Beverage
Nestlé
ped30.com
PepsiCo
Red Bull