Graham Holden and Andrew Middleton, Sheffield Hallam University Learning & Teaching Conference 2015 This year the University has been engaged in an HEA Strategic Enhancement Programme (SEP) project on embedding employability. The programme has allowed the University to focus on a development alongside about 30 other institutions and this has enabled us to benchmark our thinking. The project team has been made up of people in the departments of Media Arts & Computing, English, and Maths, colleagues from the Hallam Union and developers with an expertise in PPDP, lifewide learning and social media for learning from QESS and ACES. Our focus has been a critical re-imagining of Personal & Professional Development Planning (PPDP) in the context of lifewide learning and social media. The SEP project, then, has created some space for us to consider examples of good practice in the University and across the sector.