SlideShare a Scribd company logo
Structuring Processes and
Workflows for Your
WordPress Business
Austin WordPress Meetup
May 09, 2016
Presented By Sandi Batik & Nick Batik
What We’ll Cover
Processes and Workflow
• What is it?
• Why you need them
• Getting Started
• Class Exercise
Who is this for?
Scaling
Make the same amount
of money doing less
work
Do the same amount of
work and make more
money
Scale completely
What is a process?
A set of activities (steps)
that accomplish a specific task
What is Workflow?
Workflow is the series of processes
to accomplish a project or goal.
Start Now!
Documenting and Taking
Notes
How Are You Doing It Right
Now?
What’s Working?
How Are You Doing It Right
Now?
What’s Not?
The Power
of the
Checklist
Say what you are
going to do,
Then do it.
The Checklist
Manifesto: How
to Get Things
Right
by Atul Gawande
Make it Repeatable /
Transferable
If you die in a fiery
wreck…
It should
match your values
If your value is “quality”
then having a process
focused on “speed” is
not congruent
Make it
robust
Dog-fooding
Use your own service, product, and
processes
Keep it
Simple
No, really.
A simple process will be
followed;
a complex one will be
skipped
Gather
information
How well is it working?
Track Progress
How are customers
reacting?
employees?
team members?
Elicit feedback
Find
commonaliti
es
Develop similar Step-by-
step approach for each
process
Post-mortem
Review the process after
each use:
Sometime you change
Sometimes your
product / service
changes
Sometimes you learn
something new
Iterate
A process is only a process if you can repeat
it.
First Steps
Get started now:
▪ Documenting
▪ Brainstorming
Pay attention to pain
points
These are the best place to try a new process
Write down a
checklist
No, not like this…
Keep tracking
watch for easy thing to fix
Thought
experiment
If your Fairy Godmother
could take away one
frustration…
what would you ask for?
Start there.
Sharing and
Feedback
Ask your clients:
Did I explain my process
well?
Did I follow it?
Exercises
Presenter
Sandi Batik
WordPress evangelist, consultant, trainer,
curricula developer, author, unapologetic
geek, unrepentant capitalist, lucky enough
to do what I love everyday. I’ve served as
Austin WordPress Meetup co-organizer
since 2010. With my husband Nick Batik,
co-founded Pleiades Publishing Services
in 1992 and Hands-On WordPress
Training in 2010.
Follow me @sandi_batik / @WPATX
Contact me at: handsonwp.com
https://www.linkedin.com/in/hsandracheva
lierbatik
Presenter
Nick Batik
Started in web development in 1994 and
have been a WordPress consultant, and
web developer since 2007. A
WordPress evangelist, I’ve served as
Austin WordPress Meetup co-organizer
since 2010. With my partner, co-founded
Pleiades Publishing Services in 1992
and Hands-On WordPress Training in
2010.
Follow me @nick_batik / @WPATX
Contact me at: handsonwp.com
https://www.linkedin.com/in/nicholasbatik

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