The document discusses a study where subjects were asked to categorize information items in a hierarchical structure. The subjects received cards describing each item and had to organize them into categories and higher-order categories. This was done to find the natural hierarchical structure. Subjects were allowed to place items in multiple categories, showing direct connections between items and categories that break the hierarchical structure.

2. Structure in Basic
Web Design

4. Structure

5. Structure
“The subjects were asked to categorize the information items in such a way that they could be related hierarchically.
The subjects received cards with a one-line description of each item. Their task was to organize the items into
categories or groups of items that, according to them, were related and therefore should be found in the same place
in an information system. As we were interested in finding a hierarchical structure, we asked them to group the
categories into higher order categories until they reached a unique superior level. The items to be classified could be
situated in any of the levels. An item like telephone number of the department directory for example, could be in the
same branch but on a lower level to that of the list of staff of the university. Lastly, they were allowed to include the
same item in two different categories which would show the existence of a direct connection between this item and
another category which in turn symbolizes a direct connection that breaks the hierarchical structure.”

6. Structure
“The subjects were asked to categorize the information items in such a way that they could be related hierarchically.
The subjects received cards with a one-line description of each item. Their task was to organize the items into
categories or groups of items that, according to them, were related and therefore should be found in the same place
in an information system. As we were interested in finding a hierarchical structure, we asked them to group the
categories into higher order categories until they reached a unique superior level. The items to be classified could be
situated in any of the levels. An item like telephone number of the department directory for example, could be in the
same branch but on a lower level to that of the list of staff of the university. Lastly, they were allowed to include the
same item in two different categories which would show the existence of a direct connection between this item and
another category which in turn symbolizes a direct connection that breaks the hierarchical structure.”
BEHAVIOUR & INFORMATION TECHNOLOGY, 1999, VOL. 18, NO. 4, 248

7. gory which in turn symbolizes a direct connection 5) The distance between two items situated in
breaks the hierarchical structure. diŒerent places of the hierarchy but still directly
Structure
he aim of the study was explained to the subjects and connected would be one. For example, d(c,e) = 1
were allowed to examine all the items before These links are not necessarily symmetric so you
nning the classi®cation. They were also allowed to might be able to traverse easily from one point to
ge their minds as they worked and only ®nished the another but the return could be di cult. This
n they were happy with the ®nal product. The task is symbolized in ®gure 1 with a one-way arrow
approximately one hour for all the subjects. An example is d(e,c) = 3, so it easier going from c

8. Student Matrix Teacher/Staff/IT Matrix

9. Structure

10. Structure
“Google has always had the mantra of 'focus on the user and all else will
follow', so the company puts a significant amount of effort into researching its
users. In fact, Au estimates that 30 to 40 per cent of her 200-strong worldwide
user experience team is compromised of user researchers.”

11. Structure
“Google has always had the mantra of 'focus on the user and all else will
follow', so the company puts a significant amount of effort into researching its
users. In fact, Au estimates that 30 to 40 per cent of her 200-strong worldwide
user experience team is compromised of user researchers.”
By Oliver Lindberg on Techradar.com

12. Structure
“Google has always had the mantra of 'focus on the user and all else will
follow', so the company puts a significant amount of effort into researching its
users. In fact, Au estimates that 30 to 40 per cent of her 200-strong worldwide
user experience team is compromised of user researchers.”
By Oliver Lindberg on Techradar.com
http://www.techradar.com/news/internet/google-explains-its-minimalist-design-philosophy-641441

13. Structure
Garrett:
Structure
Defines how users got to that page and where they go when
they are finished
Defines arrangement of Categories
Information Architecture: the arrangement of content
elements within the information space

14. Structure
Having an intuitive, clear structure aids navigation
Websites are not linear, like a book, but have “levels” of
access

15. http://www.thewebsqueeze.com/web-design-tutorials/a-websites-structure-from-a-to-z.html

16. Structure
Purpose of Website
information repository
links database
Information
Education
Interactive

17. Structure
Target for Website
Access to content
The rule of Two - 2 pages; two screens; 2 clicks; 2 ways - is the
important info available on the home page in less than two screens
are important documents or pages less than two clicks from the
homepage
are there multiple access points to the info on the site or through
links