TradeGecko and ReCharge have teamed up to host this webinar where we discuss what is Subscription eCommerce and how it is different from Traditional eCommerce, how to propel your revenue by having recurring orders, and how TradeGecko’s inventory and order management platform can manage your explosive business growth!

1. Streamline and sell more with subscriptions
and inventory & order management

2. Introductions
Cameron Vernest
Director, Strategic
Partnerships
TradeGecko
Lance Jones
Director, Product
Marketing
ReCharge

3. Agenda
● Comparing traditional (one-time) vs. subscription ecommerce
● 5 emerging trends for succeeding in subscription ecommerce
● How an inventory and order management platform can save you time
and money
● How ReCharge and TradeGecko combined can propel growth

4. tradegecko.com
Cloud-based platform with powerful inventory
and order management capability, providing the
central core of wholesale and eCommerce
business operations.

5. Currently powering over 5,000
Shopify stores’ subscription business
We only support Shopify and have
done so for 3+ years
The only app on the Plus app store
for recurring billing

7. Eliminate dependence on
promotions, flash sales and
seasonality
Strengthen your brand
loyalty (i.e., customers hear
from you every month!)
Smooth out the traditional
peaks and valleys of
ecommerce revenue
LTV lets you pre-determine
how much to spend on
acquiring a new customer

8. Reduce paid advertising
spend on retaining
customers
Fulfillment is its own
dedicated, high engagement
marketing channel
Faster customer feedback
loop due to the frequency of
orders
Manage inventory more
effectively with more
predictable sales volume

9. ReCharge
5 Emerging Trends for Succeeding in Subscription
Ecommerce

10. • Try before you buy creates a lower
barrier to entry
• Start out with free sample + pay for
shipping and then automatically
convert to paid product + free
shipping
• ReCharge automates this with new
feature called Workflows
#1 Free Trials & Samples

11. • Currently more common in the
subscription box vertical
• Customers choose add-on items for
their regular box
• Subscribers get exactly what they
want and merchants can clear out
excess inventory from previous boxes
#2 Personalization

12. • Amazon Prime and Costco model
applied to one-time ecommerce
• Membership gets you special offers,
discounts, free shipping, sneak peeks
• Works well for higher ticket items
• Benefits of recurring revenue without
operations and logistics of monthly
subscription fulfillment
#3 Membership Plans

13. • Old school technique for thanking
new (or existing) customers
• Increases perceived value and
long-term loyalty
• Ideal for new-to-subscription
businesses
• Hire a 3rd party when your growth
permits
#4 Handwritten Cards

14. • Using services like ChurnBuster.io to
manage credit card fails
• Automating churn prevention
○ Too much product? Skip a
month
○ Going on vacation? Pause
your subscription
○ Too expensive? Get a
discount
#5 “Churn Busting”

15. TradeGecko
What is Inventory & Order Management System
and
Why do businesses implement them?

16. Introducing TradeGecko
TradeGecko is inventory and order management
software of choice for growing wholesale and
ecommerce businesses
Founded by Kiwi entrepreneurs Cameron and
Bradley Priest and Carl Thompson

17. Commerce businesses face a number of operational challenges
Auditing is done end of year
and painfully difficult
Overselling / underselling
Stuck on old systems with no
paper trail
Communication between
teams and systems is difficult

18. Problem area #1 - Order management
● Integrating all sales orders
● Keeping track of all orders
and invoices
● Making sure invoices are
being paid on time
● Making sure orders are being
shipped and delivered
Accept B2B orders
online
Accept mobile
orders
Accept trade
show orders
Create
and send
invoices
Collect
payments
Sell eCommerce
and POS
Ship items

19. Problem area #2 - Inventory management
Staying on top of stock
levels and sales velocity
Purchasing the right
amount of stock
Minimizing stock
holding costs

20. Problem area #3 - Warehouse management
Generating shipping
labels and documents
Receiving inbound
fulfilments
Integrating with 3rd
Party Logistics

21. Acts as the single source of truth to manage your entire backend operation
Accept B2B orders
online
Mobile enabled
sales reps
Sell on mobile at
trade shows
Create
and send
invoices
Collect
payments
Create Shipping
documents and
ship items
Purchase the
correct amount of
stock
eCommerce & POS
3PL & Shipping
Accounting

22. Dashboard

23. Product Catalogue Management

24. Relationship management

25. Sales Order Management

26. TradeGecko App Store

27. 3rd Party Ecosystem

28. Advanced Inventory & Order Management
Batching and expiry dates
Handle Multiple
Currencies & Tax
Types
B2B Wholesale
Channel
Backordering /
Preordering
Multi-location & Multi-channel
inventory Mgmt
Composite Variants &
Pack Sizes

29. How TradeGecko and ReCharge work together to enable you to build the
eCommerce business of your dreams
+
DEMO

30. Start a 14-Day
free trial
today!
Visit www.tradegecko.com
or contact: mark.cohen@tradegecko.com
SPECIAL Bonus Offer:
50% OFF
First 2 Months (expires
Aug 26, 2018)

31. Questions?

32. THANK YOU!
Contact Us:
mark.cohen@tradegecko.com
www.tradegecko.com
Contact Us:
lance@rechargeapps.com
www.rechargepayments.com