Corporate Strategy or Strategic Management
Concepts and Cases by Fred R. David,
Francis Marion University, Florence, South Carolina, &
Forest R. David,
Strategic Planning Consultant
Establish the potential role of organic (‘do it yourself’) strategies.
Identify key issues in the successful management of mergers and acquisitions.
Identify the key issues in the successful management of strategic alliances.
Determine the appropriate choices between organic development, mergers and acquisitions and strategic alliances.
Compare key success factors in mergers, acquisitions and alliances.
Strategy Choices and ChangeMN6003Session 16 (.docxjohniemcm5zt
Strategy: Choices and Change
MN6003
Session 16 (w/c 26/01/15)
Strategy Directions
Lecturer: xxxxxxxx
Theme 3: Corporate Strategy and Decision Making
revised: 3/1/15
What did we talk about last time?
Re-cap of session 14: Corporate Level Strategy
Image source: http://www.accountingweb.co.uk/anyanswers/question/i-think-client-has-sacked-me
*
Objectives Understanding of a range of different strategic development methodsDetermine the appropriate choices between organic development, mergers and acquisitions and strategic alliances.
Today
*
Strategic choices
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 6
Our focus this week
*
Main Methods of Strategy Delivery
Internal Development
Organic Growth
Stay single
Strategic Alliance
Joint Development
Dating a Partner(s)
Acquisition or Merger
Full Marriage
DIY
Ally
Buy
http://coachpianetwork.com/main/index.php?option=com_content&view=article&id=94:single-and-sick-of-it&catid=22:articles&Itemid=35
http://www.bbc.co.uk/news/magazine-10892142
http://chijuku.deviantart.com/art/homer-and-marge-97005391
*
Organic development
Organic development is where a strategy is pursued by building on and developing an organisation’s own capabilities. This is essentially the ‘do it yourself’ method.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Advantages of organic development
Knowledge and learning can be enhanced.
Spreading investment over time – easier to finance.
No availability constraints – no need to search for suitable partners or acquisition targets.
Strategic independence – less need to make compromises or accept strategic constraints.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Corporate Entrepreneurship
Corporate entrepreneurship refers to radical change in the organisation’s business, driven principally by the organisation’s own capabilities.
For example, Amazon’s development of Kindle using its own in house development.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Mergers and acquisitions A merger is the combination of two previously separate organisations, typically as more or less equal partners.
An acquisition involves one firm taking over the ownership (‘equity’) of another, hence the alternative term ‘takeover’.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Strategic motives for M&A
Strategic motives can be categorised in three ways:
Extension – of scope in terms of geography, products or markets.
Consolidation – increasing scale, efficiency and market power.
Capabilities – enhancing technological know-how (or other competences).
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9.
Corporate Strategy or Strategic Management
Concepts and Cases by Fred R. David,
Francis Marion University, Florence, South Carolina, &
Forest R. David,
Strategic Planning Consultant
Establish the potential role of organic (‘do it yourself’) strategies.
Identify key issues in the successful management of mergers and acquisitions.
Identify the key issues in the successful management of strategic alliances.
Determine the appropriate choices between organic development, mergers and acquisitions and strategic alliances.
Compare key success factors in mergers, acquisitions and alliances.
Strategy Choices and ChangeMN6003Session 16 (.docxjohniemcm5zt
Strategy: Choices and Change
MN6003
Session 16 (w/c 26/01/15)
Strategy Directions
Lecturer: xxxxxxxx
Theme 3: Corporate Strategy and Decision Making
revised: 3/1/15
What did we talk about last time?
Re-cap of session 14: Corporate Level Strategy
Image source: http://www.accountingweb.co.uk/anyanswers/question/i-think-client-has-sacked-me
*
Objectives Understanding of a range of different strategic development methodsDetermine the appropriate choices between organic development, mergers and acquisitions and strategic alliances.
Today
*
Strategic choices
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 6
Our focus this week
*
Main Methods of Strategy Delivery
Internal Development
Organic Growth
Stay single
Strategic Alliance
Joint Development
Dating a Partner(s)
Acquisition or Merger
Full Marriage
DIY
Ally
Buy
http://coachpianetwork.com/main/index.php?option=com_content&view=article&id=94:single-and-sick-of-it&catid=22:articles&Itemid=35
http://www.bbc.co.uk/news/magazine-10892142
http://chijuku.deviantart.com/art/homer-and-marge-97005391
*
Organic development
Organic development is where a strategy is pursued by building on and developing an organisation’s own capabilities. This is essentially the ‘do it yourself’ method.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Advantages of organic development
Knowledge and learning can be enhanced.
Spreading investment over time – easier to finance.
No availability constraints – no need to search for suitable partners or acquisition targets.
Strategic independence – less need to make compromises or accept strategic constraints.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Corporate Entrepreneurship
Corporate entrepreneurship refers to radical change in the organisation’s business, driven principally by the organisation’s own capabilities.
For example, Amazon’s development of Kindle using its own in house development.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Mergers and acquisitions A merger is the combination of two previously separate organisations, typically as more or less equal partners.
An acquisition involves one firm taking over the ownership (‘equity’) of another, hence the alternative term ‘takeover’.
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9th Edition, Pearson Education, Chapter 10
*
Strategic motives for M&A
Strategic motives can be categorised in three ways:
Extension – of scope in terms of geography, products or markets.
Consolidation – increasing scale, efficiency and market power.
Capabilities – enhancing technological know-how (or other competences).
source: Johnson, Whittington and Scholes (2011) Exploring Strategy, 9.
Potential of blockchain into industry 4.0 TechXpla
MGM’s College of Engineering and Technology (MGMCET) at Kamothe, Navi Mumbai has organized a National Conference on theme of “Industry 4.0”.
Dept. of Electronics & Tele communication Engineering, Mechanical Engineering and Computer Engineering jointly organised this.
This is presentation of Blockchain into Industry 4.0
CRM Schedule plan in 16 hours ; CRM or Customer Relationship Management is a strategy for managing an organisation's relationships and interactions with customers and potential customers. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.
Basic concepts, Positioning, Saturation levels, Design considerations, COO effect, Strategic alternatives, Global products and brands, Building brands in International markets, Standardization versus adaptation.
Market Entry & Expansion Strategies a workshop : Lecture 14; Market Attractiveness: Economic context,
characteristics, opportunities and risks
2. Strategizing for New Market Penetration and Growth
3. Core drivers for market selection
4. Factors to consider when choosing local partners
5. Growth strategies and partnerships for consideration
6. How to boost organisation client base, operation and capital
position
7. Key success factors for market entry
The ‘C’ Factors: Countries, Currency, Competition, Countries in different stages of economic and political development and its relevance, Impact of currency and exchange rate fluctuations. Suggested remedies, Analyzing competition Industry analysis, Porters national diamond, Strategic models, Strategic positions, Strategic Intents-, loose bricks, layers of advantage, collaboration among competing firms, Changing the rules of engagement, Richard D Aveni’s hyper competition.
International marketing world market environment 56TechXpla
World Market Environment: Identifying and Analyzing Opportunities in the International Trading Environment. 4 case studies & 7 comparison to discuss the environment
The SLEPT Factors: Social/Cultural, Legal, Economic, Political and Technological.
Socio cultural environment: Importance, Cultural universals, High and low context cultures, Importance in business, Culture-communication, behavior and religion, Analytical approaches- Hofstede’s cultural typology, self reference criterion, environmental sensitivity, Suggested solutions.
Introduction and World Market Environment TechXpla
International Marketing Lecture 1 & 2
Need for International Marketing, Driving and restraining forces,
evolution process, process of Internationalization.
Identifying and Analyzing Opportunities in the International Trading Environment - Understanding the Changes in the World Trading Environment: Countries, World Regions (e.g. the European Union), Barriers for international trade, Tariff and non tariff barriers, Major International Bodies : IMF, World Bank, World trade organization: International marketing implication.
Sales Subsystem will contain Lead Management System
Dealer Management / Deal Registration
Dealer Web / Reseller Portal
Multimedia service platform (MSP)
Software Industry Specific Activities
Discovery Workshop
Design Labs
POC
Pilot
Loyalty Card / Management
ollaborative CRM is an approach to customer relationship management (CRM) in which the various departments of a company, such as sales, technical support, and marketing, share any information they collect from interactions with customers. For example, customer feedback gathered from a technical support session could inform marketing staff about products and services that might be of interest to the customer. The purpose of collaboration is to improve the quality of customer service, and, as a result, increase customer satisfaction and loyalty.
The interaction of all persons that are involved in the process. The collaboration can be within the company and of course across organizational boundaries.
Integration focuses on the links between software and interfaces.
Operational CRM generally refers to services that allow an organization to take care of their customers. It provides support for various business processes, which can include sales, marketing and service. Contact and call centers, data aggregation systems and web sites are a few examples of operational CRM. If your company has a high customer turnover, or perhaps high service costs, Operational CRM Solutions is a tool that can help you solve your problems. The high tech expertise of CRM gives you access to information about your customer as well as giving you a clear view of your customers needs.
t is a systematic approach to analyze customer data and interactions to improve various business processes in Sales, Marketing and Service. The main purpose of Analytical CRM is to gather customer information from various channels and gain knowledge about customers’ behaviors and buying pattern as much as possible. It helps an organization to develop new marketing strategy, campaign management, customer acquisition and retention.
Loginext - World of Organised Logistics BrochureTechXpla
CSI Mumbai organised Knowledge Forum on theme IoT. Loginext presented there system of tracking ecommerce shipments and analytics they offered to their customers. Here is brochure from there side.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance