The poster advertises Stormzy's new song "Son of Sonix" and aims to attract a wider audience beyond his typical male fans. It depicts Stormzy wearing casual clothes consistent with his genre, looking nervous around a girl to hint that the song will have an emotional romantic theme. Stormzy's name appears largest at the top to immediately draw attention, while the song title stands out in bold letters against a plain white background along with a link to promote his music on SoundCloud.