The poster uses dark colors like blue, black, and grey that typically signify horror, along with red for blood and violence, to suggest it is for a horror film at first glance. However, the yellow text "Stitches" hints at a more lighthearted comedy/horror genre by contrasting with the darker tones through its color choice in the poster.

3. COLOUR
SCHEME
From first glance, this
poster looks like a poster
for a horror film straight
away. This is partly because
of the dark colours that have
been used through the choice
of image. The dark colours
are a typical convention
associated with horror and
with anything 'scary'.
The use of blue connotes coldness, and the black and greys
add a certain mystery to the image and poster overall. The
bright red nose, lips and cuts on the face bring the
connotation of blood and violence, associated with the genre
of horror. The yellow of the text 'Stitches' however,
suggests a more light hearted side to the film, which makes
sense as the film is classed as a 'comedy/horror'. The poster
is therefore hinting at this through its colour choices.