Presented at the 2012 CMA Social Media Conference by Delvinia's Amy Sullivan, Vice President of Insight, and Randy Matheson, Director of Emerging Media + Trends. This 'State of the Social Media Nation' covers social media usage in Canada. Drawing on freshly minted data from the AskingCanadians research community, the presentation shares the latest stats on consumer engagement with social platforms. Learn what Canadians are doing, why, and how often, and gain valuable insights into how social media is changing Canadians’ purchasing behaviour and their relationships with brands.