Dave Tinker, CFRE presentation to Volunteer Administrators of Southwestern PA and Westmoreland Association of Volunteer Administrators conference on May 17, 2013
Social media strategy to win elections by simplify360Social Samosa
The presentation is the hands on training for using Social Media in Politics. It is specifically targeted towards using Social Media targeting Indian Assembly Elections 2014.
A presentation given to the Master Builders Association political campaign school, covering a variety of strategies and tactics that was followed by an intensive Q&A.
Social Media and How It’s Impacting Pacific Rim ConsumersDerek Edmond
Slides from my presentation at Discover Global Markets Pacific Rim - covering data and performance metrics from top social media platforms, We Are Social, Statistica, and the World Web Index among others.
Kick ass social media strategy to win electionsSimplify360
The presentation is the hands on training for using Social Media in Politics. It is specifically targeted towards using Social Media targeting Indian Assembly Elections 2014. #election2014
Social media strategy to win elections by simplify360Social Samosa
The presentation is the hands on training for using Social Media in Politics. It is specifically targeted towards using Social Media targeting Indian Assembly Elections 2014.
A presentation given to the Master Builders Association political campaign school, covering a variety of strategies and tactics that was followed by an intensive Q&A.
Social Media and How It’s Impacting Pacific Rim ConsumersDerek Edmond
Slides from my presentation at Discover Global Markets Pacific Rim - covering data and performance metrics from top social media platforms, We Are Social, Statistica, and the World Web Index among others.
Kick ass social media strategy to win electionsSimplify360
The presentation is the hands on training for using Social Media in Politics. It is specifically targeted towards using Social Media targeting Indian Assembly Elections 2014. #election2014
Socialxpand Reviews | Social Media and its Importance in marketingSocialXpand
In this ppt, Socialxpand describe the facts of social media, which impacts the marketing and political campaign. Social media marketing is so important for everyone.
POLITICAL CAPABILITY BUILDING TRAINING FOR POLITICIANS,TOP LEADERS,PARTY WORKERS,INTELLECTUALS,EDUCATIONAL INSTITUTIONS & STUDENTS.
http://politicalconsultant.net.in
contact.theconsultants@gmail.com
Mob+91-8587067685
How Social Media is Changing Recruitment & Social Media StrategiesVanessa Raath
Social Media is having an awesome impact on Social Media Strategies as we are now in touch with a much larger passive audience. we look at Action Plans that you need in place before you start Recruiting on Social Media
Beyond the Buzzwords: Social and Mobile StrategiesMarina Dawson
Claire Kerr, Director of Digital Philanthropy at Artez Interactive, explains why despite the wildly popular examples we see profiled in the news, most charities have discovered that social media is not a top-performing single channel for fundraising! Similarly, many organizations struggle to leverage the mobile channel for meaningful fundraising results. Does this mean that “social” and “mobile” have no role in your multi-channel fundraising strategy? She examines how charities like yours are using integrated social login, multimedia storytelling, gamification, mobile web, mobile apps & more to support and enhance their efforts online.
To view the full one-hour webinar, including audio, visit: http://charityvillage.com/elearning/webinars/past-webinars/beyond-the-buzzwords-social-and-mobile-strategies.aspx.
A presentation I did for Leduc County on how municipalities can use social media. I provided some background info about how communication is changing, what social media is, which channels to focus on, and how some other cities are using social media.
The Secrets Of Mastering Social Media To Build Brand, Find New Supporters, An...hjc
With the cost of traditional marketing channels going up and up, social media is getting more attention as a way to strengthen your organization’s marketing, advocacy, and fundraising efforts.
This straightforward session will try to show you the most cost effective, proven ways to use social media to strengthen your organization. With examples from Twitter, Facebook, Youtube, and other social media tools, you’ll see how some of the best nonprofit brands use social media to beat the competition! We will breakthrough common misconceptions and notions of social media while providing you with tips, best practices and tools to get you started on a long-term strategy towards engaging your donors.
Modi beats Kejriwal to take Top Slot in Social Buzz in January 2014Simplify360
Arvind Kejriwal made it to the Top list of Politicians in December after he made huge strides in Delhi State Elections. Modi has come back and beat Kejriwal, and has reclaimed his top slot in Social Media Buzz. Indian Congress and Rahul Gandhi has improved too. The fight of Indian Assembly Elections in Social Media is getting interesting. #election2014
Socialxpand Reviews | Social Media and its Importance in marketingSocialXpand
In this ppt, Socialxpand describe the facts of social media, which impacts the marketing and political campaign. Social media marketing is so important for everyone.
POLITICAL CAPABILITY BUILDING TRAINING FOR POLITICIANS,TOP LEADERS,PARTY WORKERS,INTELLECTUALS,EDUCATIONAL INSTITUTIONS & STUDENTS.
http://politicalconsultant.net.in
contact.theconsultants@gmail.com
Mob+91-8587067685
How Social Media is Changing Recruitment & Social Media StrategiesVanessa Raath
Social Media is having an awesome impact on Social Media Strategies as we are now in touch with a much larger passive audience. we look at Action Plans that you need in place before you start Recruiting on Social Media
Beyond the Buzzwords: Social and Mobile StrategiesMarina Dawson
Claire Kerr, Director of Digital Philanthropy at Artez Interactive, explains why despite the wildly popular examples we see profiled in the news, most charities have discovered that social media is not a top-performing single channel for fundraising! Similarly, many organizations struggle to leverage the mobile channel for meaningful fundraising results. Does this mean that “social” and “mobile” have no role in your multi-channel fundraising strategy? She examines how charities like yours are using integrated social login, multimedia storytelling, gamification, mobile web, mobile apps & more to support and enhance their efforts online.
To view the full one-hour webinar, including audio, visit: http://charityvillage.com/elearning/webinars/past-webinars/beyond-the-buzzwords-social-and-mobile-strategies.aspx.
A presentation I did for Leduc County on how municipalities can use social media. I provided some background info about how communication is changing, what social media is, which channels to focus on, and how some other cities are using social media.
The Secrets Of Mastering Social Media To Build Brand, Find New Supporters, An...hjc
With the cost of traditional marketing channels going up and up, social media is getting more attention as a way to strengthen your organization’s marketing, advocacy, and fundraising efforts.
This straightforward session will try to show you the most cost effective, proven ways to use social media to strengthen your organization. With examples from Twitter, Facebook, Youtube, and other social media tools, you’ll see how some of the best nonprofit brands use social media to beat the competition! We will breakthrough common misconceptions and notions of social media while providing you with tips, best practices and tools to get you started on a long-term strategy towards engaging your donors.
Modi beats Kejriwal to take Top Slot in Social Buzz in January 2014Simplify360
Arvind Kejriwal made it to the Top list of Politicians in December after he made huge strides in Delhi State Elections. Modi has come back and beat Kejriwal, and has reclaimed his top slot in Social Media Buzz. Indian Congress and Rahul Gandhi has improved too. The fight of Indian Assembly Elections in Social Media is getting interesting. #election2014
Lisa C. Burns, CFRE and David Tinker, CFRE's presentation on social media policies at nonprofit organizations. Presented at the AFP Greater Houston Chapter on 1/18/13.
2014 ABC Chapter Presidents Presentation - Social Media Best PracticesBrian Razzaque
Presentation for the 2014 Associated Builders & Contractors Presidents Conference. Discusses landscape of social media and strategies and best practices for driving growth and achieving target outcomes.
Getting Started in Social Media: Who Has Time for This Mess?Kelsey Cox
Michael Clark, APR, Mitchell Communications Group, covers the history of communication, social media statistics and standings, tools for building an online presence and examples of social media success stories in this presentation.
Lee Rainie, Director of the Pew Research Center Internet Project, shows how the large, loosely knit social circles of networked individuals expand opportunities for learning, problem solving, decision making, and personal interaction. The new social operating system of “networked individualism” requires us to develop networking skills and strategies, work on maintaining ties, and balance multiple overlapping networks. The “triple revolution” that has brought on this transformation: the rise of social networking, the capacity of the Internet to empower individuals, and the always-on connectivity of mobile devices. Drawing on extensive evidence, Rainie examines how the move to networked individualism has driven changes in organizational structure, job performance criteria, and the way people interact in workplaces. He presents a glimpse of the new networked enterprise and way of working.
Effectively Market Your Events and Your CommunitySarah Page
Presentation given during the Texas Midwest Community Network annual conference in Abilene, TX on October 23, 2013. Presentation is entitled "Effectively Market Your Events and Your Community".
Article written by Dave Tinker, CFRE & Lisa Chmiola, CFRE that appeared in Advancing Philanthropy Fall 2016 issue. The article explains the key components to logic models.
Friends for Life: Stewarding Planned-Gift Donors #friends4lifeDave Tinker, CFRE
Artcile about stewarding planned giving donors throughout their lives that was in the Spring 2016 edition of Advancing Philanthropy magazine. Article co-authored by Dave Tinker, CFRE and Lisa Chmiola, CFRE.
When your intern goes back to school, what happens to your organization's social media tools? This session, presented by Dave Tinker, CFRE, at the AFP International conference in Boston, on March 20, 2016, in the AFPeeps Nest.
Crowdfunding Presentation for Allegheny County Library AssociationDave Tinker, CFRE
Dave Tinker, CFRE's talk on Crowdfunding for Allegheny County Library Association members on Feb 26, 2016. Includes statistics on crowdfunding, spotlights on samples of other's crowdfunding efforts, resources, and much more.
Presentation Dave Tinker, CFRE gave to the AFP Brandywine chapter's National Philanthropy Day conference in Wilmington, DE on 11/17/15.
The presentation focuses on examples of bad social media use and how to use social media ethically in fundraising.
Ethical Fundraising with Technology and Social MediaDave Tinker, CFRE
Article I co-authored in Advancing Philanthropy magazine (Fall 2015 edition - pages 71-73.) Discusses the ins and out of ethical situations arising from the use of social media as a fundraising professional
Webinar to the Alliance for Strong Families and Communities on 9/30/15 on using social media to enhance fundraising. This webinar covered points that will be found in the chapter Dave Tinker, CFRE wrote for the Alliance's training manual.
Presentation given by Dave Tinker, CFRE and Lisa Chmiola, CFRE at the 2015 AFP International Conference in Baltimore, MD.
You finally got your organization to start using social media on a regular basis. However, this openness of sharing online may have given you too much information and now puts you and your nonprofit in an ethical conundrum. What do you do? Through this interactive session, learn how simple tools like the AFP Code of Ethics and simple social media guidelines can help you steer clear of ethical situations on social media before they happen.
The #Telltaledonor - Communicating with Younger DonorsDave Tinker, CFRE
Presentation given by Dave Tinker, CFRE, Lisa Chmiola, CFRE, Dan Blakemore, CFRE and Emily Reed at AFP International Conference 2015 in Baltimore, MD.
There's young donors behind the wall ? you can hear the beating of their generous hearts, but don't know how to communicate with them and reach them. Connecting with the next generations of donors doesn?t have to inspire fear in fundraisers the way an Edgar Allen Poe tale might! Find out how to reach out to these audiences from a panel of Gen Xers and Millenials who will share how to effectively communicate with younger donors and prospects. Learn to create meaningful messages for younger audiences without recreating the wheel.
NCE Summer Leadership Institute - Major Gifts and Planned GivingDave Tinker, CFRE
Dave Tinker, CFRE's slides for presentation on how Arc chapter leaders can start up a major gifts and planned giving program.
Presentation given on 7/25/14 at the National Conference of Executives (NCE) of the Arc of the US's Summer Leadership Institute in Chicago.
Dave Tinker, CFRE's presentation on navigating ethical fundraising with technology and social media given at the 2014 Emerging Philanthropy Conference.
From About.me to Zillow.com - the Long Tail of Social Media #socialatozDave Tinker, CFRE
Presentation by Lisa Chmiola, CFRE and Dave Tinker, CFRE at the 51st Annual AFP International Conference on Fundraising in San Antonio, TX, on March 25, 2014. on the longtail applications of social media for fundraising and nonprofits.
It includes Asian, North American and Russian social media tools and examples of how each are used by npos and npos to engage constituents.
Article by Lisa Chmiola, CFRE and Dave Tinker, CFRE about evolving trends in social media that fundraising and nonprofit professionals should watch or even begin to use.
From Winter 2014 Issue of Advancing Philanthropy magazine
Article on Social Media Strategies for nonprofit organizations by David Tinker, CFRE. Article appeared in March-April 2012 issue of Advancing Philanthropy magazine.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
1. State of the Art Fundraising
Using Social Media in Fundraising and Volunteer Communications
May 17, 2013
Volunteer Administrators of Southwestern PA
Westmoreland Association of Volunteer Administrators
Dave Tinker, CFRE
ACHIEVA
@davethecfre
2. What We‟ll Go Over
• Why should you use Social Media in Fundraising
• Social Media is a Friend of NPOs
• Facebook, Twitter, YouTube, Instagram and Pinterest
• Social Media Exercise
• Social Media Policies Can Help
• Online Resources
2
3. Definition
• What is Social Media?
o A group of applications that allow for user generated content
• What is Social Networking?
o Placing individuals into specific groups connected by a
common interest
3
4. Benefits to your Organization
4
• Public Relations
• Customer Services
• Loyalty Building
• Collaboration
• Networking
• Search Engine Optimization
• Enhance your Fundraising
5. Statistics and Facts
• People Use Social Media More than Anything Else on Internet
– 75% of Americans use social media
– 33% of adults online post to social media sites at least once a week
• 66% of all internet users in the world visit social networks
• Using social media is done more often than reading email
• It is growing faster than 3x the internet
• 93% of social media users believe an organization should
have a presence in social media
Sources Forrester, Nielsen, TechCrunch, Wecando.biz 5
6. Easy Access to Social Media
• You can access social media
• PCs
• Tablets, Kindles, Nooks
• Phone
• TV and TV games
• Social Media is more interconnected
6
7. The Price Is Right!
• Guess the correct social media statistic
• The contestant who is the closest without going
over wins!
7
8. The Price Is Right!
• 18%
• Worldwide, more than 50% of people who connect to social media
do so by mobile device; in U.S., it’s 30%
• Social networking sites reach 1.2 billion people = 82% of people
online
• 1 in 6 minutes online is spent on social networking sites
Sources: Mashable, The Next Web, comScore, AdWeek
8
• What percent of all time spent online is spent on
social media sites?
9. The Price Is Right!
• 1 billion
• The average Facebook user spends 7 hours a month on the site
• Average user connected to 80 groups, events and community
pages
• 300 million photos uploaded daily
Sources: Facebook, Mashable, The Social Skinny, Gizmodo
• Facebook has how many active users? (Hint: it’s
more than 100 million)
9
10. The Price Is Right!
• Over 400 million
• Twitter has 640 million users worldwide;
• 72 million active
• 400 million Tweets = 21+ million pages of text
Sources: Media Bistro, Mashable
• How many million Tweets are sent per day?
10
11. Ory Okollon,
founder of Ushahidi
(nonprofit providing software
for information collection)
“It (Ushahidi) is only 10% of the solution.
The other 90% is up to the people and
organisations using the platform.”
11
13. More or Less!
• Listen to the social media impact statistic
• Guess whether the correct answer is more or
less!
13
14. More or Less!
• MORE: 127 countries
Sources: Alexa traffic (December 2012),
via VincosBlog
• Of 137 countries surveyed, 100 reported
Facebook as the leading social network (most
users)
14
15. More or Less!
• LESS: Asia has 278 million
• Europe with 251 million
• North America with 243 million
Sources: Alexa traffic (December 2012), via VincosBlog
• Asia has the most Facebook users, with
300 million
15
16. A look at usage in development: CASE
• It’s not just Facebook
o While 96% of survey respondents are on FB, 80% have
Twitter accounts, 73% use You Tube and 68% manage
groups on LinkedIn
o 17% are experimenting with geosocial (location-based)
services such as Foursquare
16
17. A look at usage in development: CASE
• It’s likely managed outside the development office
o 74% of institutions surveyed stated communications/public
relations staff are responsible for creating, monitoring and
enforcing social media policy
o This compares to 18% reporting development staff
involvement
17
18. A look at usage in development: CASE
• It’s emerging in campaign strategy
o 50% of respondents reported social media usage in
campaigns
o Uses include event attendance promotion, matching gift
challenges and online contests
Source: Third Annual Survey of Social Media in Advancement conducted by the Council for
Advancement and Support of Education, mStoner, and Slover Linett Strategies
18
20. Twitter Fundraising Samples
20
• Pittsburgh Gives
– One Day Only Have Your Gift to @ACHIEVA Matched –
http://is.gd/1234 #pghgives (79 characters)
– The Pittsburgh Foundation will match your gift to ACHIEVA
50 cents for every dollar up to $2,500 Oct 28 at 10am
http://is.gd/ZiQtDk PLS RT(140 characters)
• Join and Donate
– @aplusk, @drew
21. Anatomy of a Tweet
• Name @
• Hashtags #
• RT & MT
• URL Shorteners
• . Or “ Before a Tweet
.@davethecfre
21
One Day Only Have Your Gift to
@ACHIEVA Matched –
http://is.gd/1234 #pghgives
22. Instagram and the Calgary Zoo
• This year they didn’t print an annual report. They posted
it on Instagram.
22
24. Impact
• LGBT awareness campaign raised more than $100k from
more than 2,500 grassroots contributors
• This is in addition to more than 50,000 videos uploaded
and viewed more than 50 million times
24
25. Fundraising Examples
• Simple - likes = donation
• Celebrities ask for followers
• Ask for input
• Contests – Fuel for Good
• Take to your online donation portal
• Peer to Peer
25
26. Build Social Media into Traditional Marketing
• “Plans are nothing, planning is everything”
- President Eisenhower
• Increases donor response rate
• Increases gift size
• Helps feed need for association
26
27. How do you go viral?
• Go Viral - LAI
– Influencers
– Trustees
– Donors and Current Volunteers
27
28. Twitter Exercise
28
• Make a request in 140 Characters or less!
– Can be event, general request or pushing
information
AND
• State mission in 140 characters or less!
29. “We‟re still in the process of
picking ourselves up off the
floor after witnessing firsthand
the fact that a 16-year-old
YouTuber can deliver us three
times the traffic in a couple
of days that some excellent
traditional media coverage
has over 5 months.”
Michael J. Fox
29
30. YouTube
• 1 Billion+ unique users per month
• 72 hours of video are uploaded to YouTube every
minute
• 4 billion hours of video are viewed monthly
• Now close captions videos
• Nonprofit Channels allow premium branding
capabilities
– Embeddable on Websites
– Donate button
– Call to action 30
32. Components of Social Media Policy
• Define social media
• Identify that you have concerns and interests
• Tell people what to avoid
• Remind people to protect privacy
• State how it‟s related to other agency policies
• Logos, photos, videos
• „Friending‟ clients, co-workers
• How to engage others
32
33. Social Media Policy Guidelines
• In 2010 AFP International crafted guidelines for
members of
o AFP
o ASAE
o NTEN and
o The DMA, Nonprofit Federation
• Results were released in late 2010
o http://is.gd/yGv43r
33
34. Online Tools to Help You
• Inbound Zombie/John Haydon – www.johnhaydon.com
• Beth Kanter‟s Blog – www.bethkanter.org
• NCE Social Media – http://ncesocialmedia.wordpress.com
• Social Media Policy Samples -
http://socialmediagovernance.com/policies.php
34
35. What We Discussed
• Why should you use Social Media in Fundraising
• Social Media is a Friend of NPOs
• Social Media Exercise
• Social Media Policies Can Help
• Online Resources
35
37. Feel Free to Contact Me!
Dave Tinker, CFRE
Vice President of Advancement
ACHIEVA
711 Bingham Street
Pittsburgh, PA 15203
(412) 995-5000
dtinker@achieva.info
@davethecfre
37
Editor's Notes
PagesCreate a Page for your cause or organization to start engaging with supporters. People will be able to receive and respond to content from your Page by clicking the Like button. Your organization's Page content is distributed virally when your audience responds to or shares it. AdsCreate Ads to promote your organization and initiatives by targeting potential supporters across a variety of demographics, interests, and connections. Ads are seamlessly integrated into the Facebook experience, and are displayed to people in the right-hand column of Facebook while they browse content. ApplicationsAdd Applications your Page to display additional content and encourage audience participation in a customized, social setting. You can find relevant applications on Facebook and custom applications can be built by any developer that follows Facebook's Developer Policy. Claim Places and encourage supporters to check-in to the physical location of relevant event and retail locations. Checking in via a mobile phone informs supporters' friends about your organization, and generates viral check-in stories, allowing your organization to extend its reach to many potential new supporters.EventsCreate Events on your Page to share relevant conferences, fundraisers, and speaking events with supporters. Upon creating an event, a News Feed story with event info will post to your Page, and your audience can RSVP from your Page's Events tab or news feed story. You can increase RSVPs by posting status updates leading up to the Event, emailing lists, and linking from your site.GroupsCreate a Group to enable more opportunities for supporters to engage and organize – create polls, group chat, and shared docs. You can control who sees your group, and keep members informed with Group notifications and shared email addresses.
Drive people back to your own website…
Very easy to set up an accountJust need a valid email addressName @Usernames start with @ symbol Now used by Google+Hashtags #Most important word or phrase in tweetURL ShortenersTwitter now built one in Hootsuite, Tweetdeck, etc. also build them in