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4 Ingredients for a Successful Mobile Pet Grooming Business Brought to you by the business experts at        www.demandmart.com
With at least one pampered pet in over 60 percent of households in the U.S., opportunities are ripe for starting a lucrative and enjoyable business in the pet services industry. A mobile grooming business is a great way to turn your passion for pets into a rewarding business. But like any small business, a successful grooming salon requires more than a love of pets and dog-washing skills.
Great Grooming Services Of course, you should have some solid grooming skills to build upon for your business.  If not, hire someone who does while you learn and stay ahead of the trends. Certification Programs  The National Dog Groomers Association of America certifies dog groomers and holds ongoing professional development seminars and workshops. A professional certification improves your grooming skills and adds value to your services.
Functioning Mobile Shop Whether you decide to buy into a franchise or launch your own brand of services, your mobile grooming vehicle should be a great place to work and an effective marketing tool for your business.  Not everyone can be a savvy graphic designer, so work with a professional to create memorable and catchy logos that will get customers calling your cell phone at stoplights. Make sure contact and website information are incorporated into your vehicle graphics. On the inside, your mobile grooming van should always be clean, organized, and well-ventilated. While your furry clients might not notice, their owners will.   
Excellent Customer Service In competitive businesses, excellent customer service will distinguish you from your competitors and generate valuable word-of-mouth business.  Here are a few customer service tips in the pet grooming business that will keep customers coming back: Always answer your cell phone and return calls.  A missed call is potentially a missed opportunity, and customers will move on to the next groomer quickly. Keep a database of clients that includes information about their pets and previous services you have provided.  As a result, you will know your customers better and therefore anticipate their needs.  Stay on time for your appointments.  One benefit of a mobile grooming business for your customers is providing convenience. By limiting your services to a small geographic area, your time between clients is reduced and you arrive promptly for your appointments.
A Solid Marketing Strategy Your unique name and logo will build brand awareness in your area as you travel to service your clients, but that’s not enough to keep your name out there. A marketing strategy that includes posting flyers, mailing postcards, and listing in directories will help to capture customers your van misses. Perhaps the most powerful tool in the marketing mix, a website can reach the millions of customers who turn to the Internet for information and initiating contact. Building a website Join social media sites like Facebook and Twitter Take advantage of online marketing suites, if you are intimidated by the concept, these are great ways build a presence, create a buzz and grow your business on the web  
60 Day Free Trial Capture leads and start marketing online today! Try demandmart free for 60 days. Visit demandmart.com and enter the code Slideshare. demandmart will Create a personalized marketing profile Submit your company to leading search engines and directories Provide an easy to use blog and newsletter tool Allow you to easily create and share coupons Provide a simple to use appointment request system Send automatic email responses your customers

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Starting a Mobile Pet Grooming Business

  • 1. 4 Ingredients for a Successful Mobile Pet Grooming Business Brought to you by the business experts at www.demandmart.com
  • 2. With at least one pampered pet in over 60 percent of households in the U.S., opportunities are ripe for starting a lucrative and enjoyable business in the pet services industry. A mobile grooming business is a great way to turn your passion for pets into a rewarding business. But like any small business, a successful grooming salon requires more than a love of pets and dog-washing skills.
  • 3. Great Grooming Services Of course, you should have some solid grooming skills to build upon for your business. If not, hire someone who does while you learn and stay ahead of the trends. Certification Programs The National Dog Groomers Association of America certifies dog groomers and holds ongoing professional development seminars and workshops. A professional certification improves your grooming skills and adds value to your services.
  • 4. Functioning Mobile Shop Whether you decide to buy into a franchise or launch your own brand of services, your mobile grooming vehicle should be a great place to work and an effective marketing tool for your business. Not everyone can be a savvy graphic designer, so work with a professional to create memorable and catchy logos that will get customers calling your cell phone at stoplights. Make sure contact and website information are incorporated into your vehicle graphics. On the inside, your mobile grooming van should always be clean, organized, and well-ventilated. While your furry clients might not notice, their owners will.  
  • 5. Excellent Customer Service In competitive businesses, excellent customer service will distinguish you from your competitors and generate valuable word-of-mouth business. Here are a few customer service tips in the pet grooming business that will keep customers coming back: Always answer your cell phone and return calls. A missed call is potentially a missed opportunity, and customers will move on to the next groomer quickly. Keep a database of clients that includes information about their pets and previous services you have provided. As a result, you will know your customers better and therefore anticipate their needs. Stay on time for your appointments. One benefit of a mobile grooming business for your customers is providing convenience. By limiting your services to a small geographic area, your time between clients is reduced and you arrive promptly for your appointments.
  • 6. A Solid Marketing Strategy Your unique name and logo will build brand awareness in your area as you travel to service your clients, but that’s not enough to keep your name out there. A marketing strategy that includes posting flyers, mailing postcards, and listing in directories will help to capture customers your van misses. Perhaps the most powerful tool in the marketing mix, a website can reach the millions of customers who turn to the Internet for information and initiating contact. Building a website Join social media sites like Facebook and Twitter Take advantage of online marketing suites, if you are intimidated by the concept, these are great ways build a presence, create a buzz and grow your business on the web  
  • 7. 60 Day Free Trial Capture leads and start marketing online today! Try demandmart free for 60 days. Visit demandmart.com and enter the code Slideshare. demandmart will Create a personalized marketing profile Submit your company to leading search engines and directories Provide an easy to use blog and newsletter tool Allow you to easily create and share coupons Provide a simple to use appointment request system Send automatic email responses your customers