Presentation deck from Socio-Tech Academy Founder & CEO Karthik Krishna's talk on Cyber-Hygiene in Colorado Springs on July 16th 2018.

1. © 2018 Socio-Tech Academy LLC
Our technology and
our ambition have
gotten ahead of law,
policy and norms and
we’re struggling to
catch up
- Former CIA and NSA Chief,
Michael Hayden

2. © 2018 Socio-Tech Academy LLC
Mission Statement
To develop and disseminate
solutions that ensure social
accountability for
technological advances.

3. © 2018 Socio-Tech Academy LLC
Meet Our Team
Karthik Krishna
Founder & CEO - USA
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We train and nurture
civic-minded technology leaders!
Socio-Tech Academy
Headquartered in Colorado Springs, USA
P • 719-309-8753
W • socio-tech.org
E • contact@socio-tech.org
Giuliano Meroi
Co-Founder & COO - Italy
Sushant Chopra
Market Development - India
Akhil Krishna
Komandur
Technology Advisor - India
Jedediah Drumm
Creative Associate

4. © 2018 Socio-Tech Academy LLC
Prior to Info-Tech Revolution
• RELIGION • GOVERNMENT
• MEDIA OUTLETS
Society and Tech at Crossroads
NOW
PROBLEM
Highly concentrated social
influence and power centers
without civic accountability.
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Social Control Centers
*Images sourced from Google with permission to reuse.
YES Society and tech are at crossroads.
Perfect for all business, academia
environment to think about
- Retd. US Maj. Gen. Jay Lindell

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SERVICES
DATA
SOCIETY
CORPORATIONS
No
Social Accountability!
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We have a Social
Problem!
Hyper connectivity, big data and
“extreme marketing”, without
any meaningful checks and
balances makes our society less
safe and less free.
Data is the pollution problem of
the information age, and
protecting privacy is the
environmental challenge.”
- Bruce Schneier

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8. © 2018 Socio-Tech Academy LLC
SERVICES
DATA
SOCIETY
CORPORATIONS
No
Social Accountability!
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We have a Social
Problem!
Datafied
Society
Internet
Mediated
Interactions

9. © 2018 Socio-Tech Academy LLC
Cyber-Hygiene
Hygiene
The degree to which people keep themselves or their
environment clean, especially to prevent disease
To prevent the spread of harmful bacteria, everyone should
understand the basics of good food hygiene
- Cambridge Dictionary
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What are the diseases from cyber world?

10. © 2018 Socio-Tech Academy LLC
Cyber Diseases
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Internet
Addiction
Cybercrime
Social
Manipulation
Diminished
Human
Connection
Extreme
Reality
Distortion

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Cyber Hygiene - Key Areas
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Digital Footprint
Management
Dealing with Click-Bait
Platforms

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Business on Click-Bait
Platforms
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Digital Footprints
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Digital footprints are the records and traces we leave behind us
as we use the Internet.
Commercial Purposes are to Track you, Customize for you and
Market to you
Typically, Aggregators, Advertisers and Marketers collect these
footprints and monetize them.
Aggregators work with publishers to sort viewers into different
categories, and then offer advertisers the prospect of access to
those “eyeballs”.
Habits, preferences, values, aspirations, and even your intentions
and future behaviors.
Source: Internet Society

14. © 2018 Socio-Tech Academy LLC
Managing Digital Footprints
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● Improve your understanding of the basic issues
● Develop your cyber-hygiene best practices
● Research and use tools that improve your
cyber-hygiene
● Improve your awareness of policy and consumer
protection [or lack thereof]
● Don’t always choose convenience and free
products over a fair payment.
Sourced from Internet Society and modified

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Cyber Hygiene Tools
DuckDuckGo Privacy Essentials
TrackMeNot
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Big Picture
Challenges We Face
1. Regulatory Challenge - better security and accountability
that does not stifle innovation and creativity.
2. Free Market Challenge - empowering consumers to make
educated choices with their wallets.
We believe those willing to lead will be long term winners!
Others will likely become extinct dinosaurs!
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State-of-the-art Knowledge Bank
Train Civic-Minded Tech Leaders
S.T.A.R. System
“Fascinating article. Great job
Karthik Krishna!”
-Lt. Col. Robert Harder, USAFA
“Important topics of modern
society”
-Carol Sturman, Ex President
& Chairman at Sturman
Industries
“I agree that this issue needs
to be addressed immediately”
-Lt. Col. Stanley Supinski, Ex
USAFA Intelligence Officer
Socio-Tech Auditing 101
Cyber Hygiene for Everyone
Our Approach

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Donald Trump is
MY President….
we wish him
success!!
JOKE!!

20. © 2018 Socio-Tech Academy LLC 20
Thank You
Janiece!!