This document provides an overview of Microsoft SQL Server's business intelligence opportunities and features. It introduces two Microsoft experts, Brian Larson and Dan English, and outlines topics including what business intelligence is, self-service BI, data management, data in the cloud, implementation planning, and SQL Server editions. Live demos are provided of data modeling scalability, power view, and data quality services.

1. An Inside Look at Microsoft SQL Server’s New
Business Intelligence Opportunities & Features
Brian Larson Dan English
Vice President Principal Business
of Technology Intelligence Consultant

2. Brian Larson
 Contributed to Original SSRS Code
 Frequent National Conference Speaker
 Former Columnist for SQL Server Magazine
Dan English
 Microsoft SQL Server MVP
 BI User Group Leadership Team Member
 Blog / Vimeo Screencasts / Twitter
2

3.  What is Business Intelligence?
 Right Data - Right Time -
Right Place
 Enterprise Self-Service BI
 Data Management
 Data in the Cloud
 Implementation Planning
 Questions
3

4. Business intelligence is all about equipping your organization for
effective decision making.
“Effective decisions are choices that move an organization closer to
an agreed-on set of goals in a timely manner.”
Delivering Business Intelligence with SQL Server 2012
“Business intelligence is the delivery of accurate, useful information
to the appropriate decision makers within the necessary timeframe
to support effective decision making
making.”
Delivering Business Intelligence with SQL Server 2012
4

5. RIGHT DATA
RIGHT TIME
RIGHT PLACE
5

6. IT Controls All Access
6

7. Users Control the Data
7

8. Personal BI
Product 1 127
Product 2 245
Product 3 183
BI
Semantic
Model
Excel with PowerPivot
8

9. Team/Workgroup
SharePoint Library
/Department BI
Usage reporting
is provided by Product 1 127
the PowerPivot Product 2 245
Management Product 3 183
Dashboard.
BI
Semantic
Model
Excel with PowerPivot
9

10. Team/Workgroup
SharePoint Library
/Department BI
Product 1 127
Product 2 245
Product 3 183
BI
Semantic
Model
Excel with PowerPivot
10

11. Enterprise-wide BI
Sales
Product 1 127
Product 1 127
Product 2 245
Product 32 183
Product 245
Product 3 183
BI
BI
Semantic
Semantic
Model
Model
Excel with PowerPivot
11

12. DATA MODEL
SCALABILITY DEMO
12

13. ENTERPRISE SELF-SERVICE BI
13

14. Everyone Does What They Do Best
BI
Semantic
Sales
Model
Product 1 127 Two types:
Product 2 245
Product 3 183
• Multidimensional (Cube)
• Tabular (PowerPivot)
14

15. Tools for the Business User
 Excel (PivotTable/PivotChart, PowerPivot)
 PerformancePoint Services
in SharePoint 2010
 Reporting Services using Report Builder
 Power View
15

16. POWER VIEW DEMO
16

17. DATA MANAGEMENT
17

18. Integration Services
 Now a full-fledged server product with its
own database for storing deployed packages
 Streamlined package deployment
 Package parameters provide easier
configuration
 Support for versioning, logging, and
reporting
18

19. Data Quality Services
 Create a central repository of rules and lists
of valid data for your organization.
 As data flows through your organization, it
can be programmatically validated and
corrected.
19

20. Data Quality Services
Domain – Minnesota Cities
Rules Values Correct To
Domain – Minnesota Zip Codes
• Must have 3 or Ada Mineapolis ->
Adams Minneapolis
more characters
Adrian Domain – Minnesota Counties
Afton St. Paul -> St Paul
• Must have 21 or Aitkin
fewer characters Akeley Edyna -> Edina
Albany
DQS Knowledge Base
20

21. Data Quality Services
Manual
Corrections
One-time Enterprise
Projects Data
Auto-
Correct
Domain – MN Cities
Domain – MN Zip Codes
Domain – MN Counties
DQS Knowledge Base
21

22. Data Quality Services
BI Data
SSIS Enterprise Warehouse
Packages Data or
Enterprise
Data Store
Domain – MN Cities
Domain – MN Zip Codes
Domain – MN Counties
DQS Knowledge Base
22

23. DATA QUALITY
SERVICES DEMO
23

24. Column Store Index
 Improves performance of typical star-schema
queries Dimension
Table
Dimension Dimension
Table Table
Large
Fact
Table
Dimension Dimension
Table Table
24

25. ColumnStore Index
 Stores the table data in a column-oriented
rather than a row-oriented manner
 Utilizes highly-efficient data compression,
which reduces data reads and increases the
efficiency of in-memory caching
 Can improve performance when loading an
OLAP cube
25

26. ColumnStore Index Limitations
 A table cannot be updated while a column
store index is in place
 Certain data types cannot be included in
column store indexes
 Not all queries benefit from a column store
index
26

27. High Availability
 AlwaysOn Availability Groups provide
enhanced database mirroring
 Automatic and manual failover of a group of
databases
 Seamless application failover through a
group listener
 Secondary instances can be used for
reporting and backup operations
27

28. High Availability
 AlwaysOn Failover Clusters provide cross-
datacenter failover
 AlwaysOn supports rolling upgrade and
patching to reduce downtime
 Easier management through System Center
28

29. DATA IN THE CLOUD
29

30. SQL Azure
Local SQL Azure
Application Database
Cloud-based
Application
SQL Windows Azure
Server
Database
30

31. SQL Azure
Local SQL Azure
Application Database
Local
Application
Local
Application
Local
Application
31

32. SQL Server 2012 and SQL Azure
 SQL Azure and SQL Server 2012 share a
common architecture
 Increased ease of data movement between
on-premise and the cloud
 Write once/run anywhere with SQL Server
Data Tools
32

33. IMPLEMENTATION PLANNING
33

34. Standard
Edition 
Business
Intelligence 
Edition
Enterprise
Edition 
34

35.  Basic Transaction Standard
Processing Edition 
 Basic Reporting
and Analytics
Licensing
 Limitation on # of Choice of Core-based
or
Cores Server + CAL licensing
35

36. Standard Edition plus… Business
Intelligence 
 Enterprise Data Edition
Management
 Self-Service Business
Licensing
Intelligence Server + CAL
licensing
 Corporate Business
Intelligence
36

37. BI Edition plus…
Enterprise
 Advanced Security Edition 
 High Volume Data
Warehousing
Licensing
 Advanced High Core-based
Availability
37

38. Other Editions in Earlier SQL Server Versions
 Datacenter Edition is being retired.
All features available in the Enterprise Edition
 Workgroup & Small Business Editions are
being retired.
 Web Edition will be available only through a
Services Provider Licensing Agreement
(SPLA).
38

39. Tools from Microsoft
 Microsoft Assessment and Planning Toolkit
Create an inventory of existing SQL Server instances
 Upgrade Advisor
Identifies SQL Server issues to fix before or after you
upgrade
 Distributed Replay Utility
Use to compare performance under load before and after
an upgrade in a test environment
39

40. Upgrade in Stages
 Not all SQL instances need to be upgraded
at the same time
 Select a SQL Server 2012 feature that
provides a significant ROI and put in a 2012
instance to implement that feature
 Always test in a parallel environment before
upgrading production
40

41. QUESTIONS
41

42. Thank you for attending!
Website Email
www.teamscs.com SCS@teamscs.com