The document discusses the global and Indian footwear markets. The global footwear market grew 3.8% in 2005 to $159.6 billion and is forecast to reach $194.3 billion by 2010. In India, liberalization increased purchasing power and the footwear market grew 8% in 2004 to 1.8 billion pairs worth $2.4 billion. Major Indian brands include Bata, Liberty, Woodland, and Reebok. The market is shifting towards branded, casual styles and growth in sportswear, women's/kids segments.
The report studies the Brand "Adidas" and its aspects like CBBE, Brand Prism, Positioning, Target Segment.
This is made by Shivi Aggarwal and Madhusudan Partani, Students of FORE School of Managemnt.
Contact: madhu.partani@gmail.com
This document provides information about a project report submitted by Mustafa Akbar Ganaie of BBA-III at Sinhgad College of Commerce for their degree from University of Pune in 2009-2010. The project report is titled "The Market Potential And Consumer Perception" and focuses on Bata Limited located in Pune. The document includes an introduction, company profile of Bata detailing its history and products, methodology used in the research, data analysis and conclusions/suggestions. It also includes certificates from Bata and the college confirming Mustafa's work on the project.
Adidas is a German sportswear company founded in the 1920s. It has experienced ownership changes and financial troubles but found success through endorsements like Run DMC in the 1980s. Adidas targets customers aged 13-30 through premium priced, technology-focused products. It uses celebrity endorsements and the "Impossible is Nothing" campaign to promote the brand. Adidas products are widely distributed through stores and online retailers. Strengths include celebrity endorsements and marketing, though weaknesses include a wide football boot selection and history of labor issues.
The document provides a history of footwear from its origins thousands of years ago to modern times. It discusses how early humans wore animal skins and straw wrappings on their feet for protection. Over time, footwear evolved into crafted sandals made of materials like leather and straw. The document then summarizes how various ancient civilizations like Egypt, Greece, Rome, and others developed distinct shoe styles that conveyed social status and trends. While basic shoe designs and materials have changed little, modern footwear remains influenced by historical styles from different cultures around the world.
The presentation explains a startup idea, for a shoe brand. Its explains the product line, the pain areas, it identifies the competitors in the market, develops a business model and marketing plan accordingly.
Nike is an American company that designs, develops and sells athletic footwear, apparel, equipment and accessories. It has a wide range of sports products including shoes, clothing and equipment for sports like running, basketball, soccer and more. Nike uses strategies like sponsoring athletes and teams, maintaining a strong brand image and focusing on new product development to maintain a large market share, especially in the premium sportswear segment. It operates in over 200 countries and has manufacturing facilities located primarily in Asia.
Nike's current mission is to inspire athletes worldwide. The document discusses Nike's history and success from its founding in 1964 as Blue Ribbon Sports to becoming the world's largest athletic shoe and apparel brand. It summarizes Nike's target markets, products, founders, diversification strategies, and use of technology in clothing.
The document discusses the global and Indian footwear markets. The global footwear market grew 3.8% in 2005 to $159.6 billion and is forecast to reach $194.3 billion by 2010. In India, liberalization increased purchasing power and the footwear market grew 8% in 2004 to 1.8 billion pairs worth $2.4 billion. Major Indian brands include Bata, Liberty, Woodland, and Reebok. The market is shifting towards branded, casual styles and growth in sportswear, women's/kids segments.
The report studies the Brand "Adidas" and its aspects like CBBE, Brand Prism, Positioning, Target Segment.
This is made by Shivi Aggarwal and Madhusudan Partani, Students of FORE School of Managemnt.
Contact: madhu.partani@gmail.com
This document provides information about a project report submitted by Mustafa Akbar Ganaie of BBA-III at Sinhgad College of Commerce for their degree from University of Pune in 2009-2010. The project report is titled "The Market Potential And Consumer Perception" and focuses on Bata Limited located in Pune. The document includes an introduction, company profile of Bata detailing its history and products, methodology used in the research, data analysis and conclusions/suggestions. It also includes certificates from Bata and the college confirming Mustafa's work on the project.
Adidas is a German sportswear company founded in the 1920s. It has experienced ownership changes and financial troubles but found success through endorsements like Run DMC in the 1980s. Adidas targets customers aged 13-30 through premium priced, technology-focused products. It uses celebrity endorsements and the "Impossible is Nothing" campaign to promote the brand. Adidas products are widely distributed through stores and online retailers. Strengths include celebrity endorsements and marketing, though weaknesses include a wide football boot selection and history of labor issues.
The document provides a history of footwear from its origins thousands of years ago to modern times. It discusses how early humans wore animal skins and straw wrappings on their feet for protection. Over time, footwear evolved into crafted sandals made of materials like leather and straw. The document then summarizes how various ancient civilizations like Egypt, Greece, Rome, and others developed distinct shoe styles that conveyed social status and trends. While basic shoe designs and materials have changed little, modern footwear remains influenced by historical styles from different cultures around the world.
The presentation explains a startup idea, for a shoe brand. Its explains the product line, the pain areas, it identifies the competitors in the market, develops a business model and marketing plan accordingly.
Nike is an American company that designs, develops and sells athletic footwear, apparel, equipment and accessories. It has a wide range of sports products including shoes, clothing and equipment for sports like running, basketball, soccer and more. Nike uses strategies like sponsoring athletes and teams, maintaining a strong brand image and focusing on new product development to maintain a large market share, especially in the premium sportswear segment. It operates in over 200 countries and has manufacturing facilities located primarily in Asia.
Nike's current mission is to inspire athletes worldwide. The document discusses Nike's history and success from its founding in 1964 as Blue Ribbon Sports to becoming the world's largest athletic shoe and apparel brand. It summarizes Nike's target markets, products, founders, diversification strategies, and use of technology in clothing.
This document provides an overview of Adidas, including its mission, values, sustainability strategy, history, brands, organizational structure, and global operations. The key points are:
- Adidas is a global leader in sporting goods founded in Germany in 1949 and has grown significantly through sponsorships and innovative product design.
- Its mission is to be the global leader in sporting goods with brands built on passion for sports. Core values include performance, passion, integrity, and diversity.
- Sustainability is a priority, with a strategy and programs to reduce environmental impact, ensure ethical supply chain standards, and contribute positively to communities.
- The document details Adidas' brands, organizational structure, and global presence
This document provides an overview of Nike, including a brief history, segmentation and targeting, research programs, corporate social responsibility, and marketing mix. It discusses Nike's origins in the 1960s and its growth into a global brand. It describes Nike's target market as high-income individuals aged 16-55. The document also outlines Nike's research, social initiatives, and use of the marketing mix including products, pricing, placement, and promotion through celebrity endorsements and events.
- India is the second largest global producer of footwear after China, with the Indian footwear market projected to see 12% annual growth reaching $8 billion in sales.
- Skechers is an American footwear brand incorporated in 1992 that designs and markets lifestyle and performance footwear for men, women, and children.
- Skechers aims to be the second largest sportswear brand in India and has four reportable segments: domestic wholesale, international wholesale, retail, and e-commerce.
Nike is the largest seller of athletic footwear and apparel in the world. It designs and markets footwear, apparel, equipment, and accessory products for a variety of sports and fitness activities. Nike utilizes a combination of competitive strategies, focusing on being a low-cost provider through outsourcing manufacturing while also pursuing product differentiation through innovative design, marketing, and brand building. Nike's core competencies that provide it sustainable competitive advantages include its strong marketing emphasis on celebrity endorsements, extensive research and development capabilities to drive technological innovation, and supply chain management expertise in sourcing globally.
Nike is the largest seller of athletic footwear and apparel worldwide. It is dedicated to inspiring athletes to reach their full potential. Nike co-founder Bill Bowerman believed that through sport, endless human achievement was possible. Nike designs, develops, and markets high-quality footwear, apparel, equipment, and accessories globally. Their goal is to equip every athlete with innovative, high-performing products that combine quality and fashion.
Nike was established in 1960 in Oregon by Phil Knight and Bowerman and has since expanded from the US to international markets. It takes its name from the Greek goddess of victory. Initially starting small with limited resources, Nike was able to grow significantly through endorsement contracts with top athletes and guerrilla marketing tactics. However, it failed to recognize emerging markets like aerobics and women customers. It has since strengthened its brand through sponsorship of sporting events and established brand personality and equity.
The document discusses Nike's business strategies and performance. It provides an overview of Nike's history and describes various analyses conducted including PESTEL, Porter's Five Forces, industry life cycle analysis, and strategic group analysis. Strengths, weaknesses, opportunities and threats are identified. The conclusion recommends that Nike prevent "sweatshop" issues and sponsor more international universities.
This document is an introduction section of a project submitted for a Bachelor's degree in Business Administration. It provides conceptual definitions and frameworks related to visual merchandising and impulse buying behavior. It discusses the purpose of examining the relationship between college students' apparel impulse buying and external factors like visual merchandising. It also outlines the rationale for studying this topic and highlights the significance of understanding impulse buying triggers within retail settings.
Nike's Segmentation Targeting Positioning Marketing StrategySyed Zaid Ali
Nike segments its target market using demographic, behavioral, psychographic, and geographic variables. It targets youth sports enthusiasts aged 18-24 from urban, high-income areas. Nike positions itself as bringing inspiration and innovation to every athlete in the world. It aims to be an ubiquitous brand and believes everyone is an athlete. Nike focuses on expanding its women's line, as women in their 20s and 30s are driving the athleisure trend. It also targets kids and professional athletes through sponsorships. Nike differentiates itself through customization via NikeID, its apps and digital services, and its Jordan brand line. It maintains parity through performance technology and global brand recognition.
Marketing management case analysis of 'NIKE'. This PPT contains Nike's Acquisitions, Pros & cons and risk faced by NIKE and spokes persons of the NIKE. SWOT analysis of ADIDAS. Purely focused on Marketing Mix and SWOT analysis of NIKE and ADIDAS.
Nike is one of the world's leading sports and fitness companies founded in 1962. It started as Blue Ribbon Sports distributing Onitsuka Tiger shoes before launching its own Nike brand in 1971. Nike has experienced steady growth through innovative shoe and apparel designs along with major sponsorship deals and marketing campaigns. While facing some criticism over factory conditions, Nike remains the dominant leader in athletic apparel and footwear through continued product success and brand promotion.
Nike is the world's largest supplier of athletic shoes and apparel. It was founded over 50 years ago and owns several other brands. While Nike dominates many sports markets, it faces challenges such as a declining basketball business and increased competition in women's athleisure. The document analyzes Nike's brand architecture, portfolio, extensions and revitalization efforts. It also compares Nike to its main competitor, New Balance, on their brand elements, marketing programs, and inventory. Recommendations are made to help Nike strengthen its brand against rivals.
The document discusses the rise of "pulse brands" that bridge high fashion and high street retail. It analyzes Mango, a Spanish fashion brand, and proposes creating a premium sub-brand under Mango called "mí by Mango" targeted at young adults aged 18-24. The sub-brand would focus on unique designs, celebrity partnerships, and social media promotion to differentiate itself in the growing premium womenswear market.
This document provides an overview and analysis of the Bata shoe brand in Bangladesh. It includes:
- An overview of Bata's operations in Bangladesh since 1962 and its position as the top footwear brand.
- Details on Bata's company profile, organizational structure, retail outlets both within and outside Dhaka city, financial performance from 2011-2015, and target customer demographics.
- Analysis of Bata's product lines including best-selling sizes, styles, colors, and photos of kids, men's, women's products and store interior.
- Comparison of Bata's competitors Apex and Pegasus, highlighting differences in price ranges, market shares, and product offerings.
This document discusses the product life cycle of Woodland shoes from its establishment in 1960 to current times. It provides details about Woodland's introduction in 1992, growth through new manufacturing plants and stores internationally and in India in the 1990s-2000s, maturity as it became a leader in the premium shoe market in India by 2002, and signs of decline in 2011 when it failed to succeed in smaller tier 2 cities. The document also includes a product life cycle curve chart showing the typical stages of introduction, growth, maturity, and decline, and relates it to Woodland's business strategy and positioning over time.
Nike is a leading maker of athletic shoes and apparel. It was founded in 1964 as Blue Ribbon Sports to import Japanese running shoes. The company was renamed Nike in 1971 and began manufacturing its own shoes overseas. Through innovative shoe designs and aggressive marketing campaigns featuring top athletes, Nike grew rapidly in the 1970s and 1980s to become the largest seller of athletic shoes in the United States. It now has global operations and owns other brands like Converse and Hurley.
Stylo Pvt Ltd is a Pakistani footwear company founded in 1974 that has grown to become one of the largest women's shoe retailers in Pakistan. It started with a single store in Lahore and has expanded to 87 retail outlets across 52 cities. Stylo's mission is to produce fashionable footwear and its vision is to expand internationally. It manufactures shoes, jewelry, purses and makeup from factories in Lahore, Karachi and Islamabad. Stylo faces intense competition from other women's footwear brands in Pakistan like Metro, ECS, Borjan and Starlet.
This document provides an overview of the history and current state of the footwear industry in India. It discusses how footwear has evolved over thousands of years from early wrappings to modern shoes. The Indian footwear industry is now the second largest globally after China. Major production centers are located in states like Tamil Nadu, West Bengal, Uttar Pradesh, and Karnataka. Exports of footwear and other leather goods from India have grown significantly from 2006-2007 to 2012-2015. The Indian footwear market is projected to continue growing at around 9% annually through 2014 due to advantages like low labor costs.
Assignment on Marketing Plan of Nike shoes Al Shahriar
Nike is the largest seller of athletic footwear and apparel in the world. It designs, develops, and markets athletic footwear, apparel, equipment, and accessories. Nike's marketing strategy focuses on creating a lifestyle brand through innovative product design, sponsorship of athletes and teams, and large marketing campaigns. The marketing mix discusses pricing, placement in distribution channels, extensive advertising and promotion, and high-quality customer service. The target markets are recreational athletes, fitness enthusiasts, competitive athletes, sports fans, and students across various age groups and demographics globally.
Presented by S. M. Murshidur Rahman student of Leather Engineering Department of Khulna University of Engineering & Technology(KUET), Khulna-9203, Bangladesh.visit: https://www.youtube.com/channel/UC2B6ePUTufmASxL9lbf-0Zg
Nike is the world's largest athletic footwear and apparel company. It was founded in 1964 and has evolved from distributing Onitsuka Tiger shoes to becoming a global leader in designing and marketing athletic footwear, apparel, and equipment. Nike focuses on innovation through product research in areas like biomechanics and uses high-profile athlete endorsements and aggressive marketing to promote its brand. While Nike dominates the industry, it faces challenges from increasing competition and changing consumer preferences.
This document provides an overview of Adidas, including its mission, values, sustainability strategy, history, brands, organizational structure, and global operations. The key points are:
- Adidas is a global leader in sporting goods founded in Germany in 1949 and has grown significantly through sponsorships and innovative product design.
- Its mission is to be the global leader in sporting goods with brands built on passion for sports. Core values include performance, passion, integrity, and diversity.
- Sustainability is a priority, with a strategy and programs to reduce environmental impact, ensure ethical supply chain standards, and contribute positively to communities.
- The document details Adidas' brands, organizational structure, and global presence
This document provides an overview of Nike, including a brief history, segmentation and targeting, research programs, corporate social responsibility, and marketing mix. It discusses Nike's origins in the 1960s and its growth into a global brand. It describes Nike's target market as high-income individuals aged 16-55. The document also outlines Nike's research, social initiatives, and use of the marketing mix including products, pricing, placement, and promotion through celebrity endorsements and events.
- India is the second largest global producer of footwear after China, with the Indian footwear market projected to see 12% annual growth reaching $8 billion in sales.
- Skechers is an American footwear brand incorporated in 1992 that designs and markets lifestyle and performance footwear for men, women, and children.
- Skechers aims to be the second largest sportswear brand in India and has four reportable segments: domestic wholesale, international wholesale, retail, and e-commerce.
Nike is the largest seller of athletic footwear and apparel in the world. It designs and markets footwear, apparel, equipment, and accessory products for a variety of sports and fitness activities. Nike utilizes a combination of competitive strategies, focusing on being a low-cost provider through outsourcing manufacturing while also pursuing product differentiation through innovative design, marketing, and brand building. Nike's core competencies that provide it sustainable competitive advantages include its strong marketing emphasis on celebrity endorsements, extensive research and development capabilities to drive technological innovation, and supply chain management expertise in sourcing globally.
Nike is the largest seller of athletic footwear and apparel worldwide. It is dedicated to inspiring athletes to reach their full potential. Nike co-founder Bill Bowerman believed that through sport, endless human achievement was possible. Nike designs, develops, and markets high-quality footwear, apparel, equipment, and accessories globally. Their goal is to equip every athlete with innovative, high-performing products that combine quality and fashion.
Nike was established in 1960 in Oregon by Phil Knight and Bowerman and has since expanded from the US to international markets. It takes its name from the Greek goddess of victory. Initially starting small with limited resources, Nike was able to grow significantly through endorsement contracts with top athletes and guerrilla marketing tactics. However, it failed to recognize emerging markets like aerobics and women customers. It has since strengthened its brand through sponsorship of sporting events and established brand personality and equity.
The document discusses Nike's business strategies and performance. It provides an overview of Nike's history and describes various analyses conducted including PESTEL, Porter's Five Forces, industry life cycle analysis, and strategic group analysis. Strengths, weaknesses, opportunities and threats are identified. The conclusion recommends that Nike prevent "sweatshop" issues and sponsor more international universities.
This document is an introduction section of a project submitted for a Bachelor's degree in Business Administration. It provides conceptual definitions and frameworks related to visual merchandising and impulse buying behavior. It discusses the purpose of examining the relationship between college students' apparel impulse buying and external factors like visual merchandising. It also outlines the rationale for studying this topic and highlights the significance of understanding impulse buying triggers within retail settings.
Nike's Segmentation Targeting Positioning Marketing StrategySyed Zaid Ali
Nike segments its target market using demographic, behavioral, psychographic, and geographic variables. It targets youth sports enthusiasts aged 18-24 from urban, high-income areas. Nike positions itself as bringing inspiration and innovation to every athlete in the world. It aims to be an ubiquitous brand and believes everyone is an athlete. Nike focuses on expanding its women's line, as women in their 20s and 30s are driving the athleisure trend. It also targets kids and professional athletes through sponsorships. Nike differentiates itself through customization via NikeID, its apps and digital services, and its Jordan brand line. It maintains parity through performance technology and global brand recognition.
Marketing management case analysis of 'NIKE'. This PPT contains Nike's Acquisitions, Pros & cons and risk faced by NIKE and spokes persons of the NIKE. SWOT analysis of ADIDAS. Purely focused on Marketing Mix and SWOT analysis of NIKE and ADIDAS.
Nike is one of the world's leading sports and fitness companies founded in 1962. It started as Blue Ribbon Sports distributing Onitsuka Tiger shoes before launching its own Nike brand in 1971. Nike has experienced steady growth through innovative shoe and apparel designs along with major sponsorship deals and marketing campaigns. While facing some criticism over factory conditions, Nike remains the dominant leader in athletic apparel and footwear through continued product success and brand promotion.
Nike is the world's largest supplier of athletic shoes and apparel. It was founded over 50 years ago and owns several other brands. While Nike dominates many sports markets, it faces challenges such as a declining basketball business and increased competition in women's athleisure. The document analyzes Nike's brand architecture, portfolio, extensions and revitalization efforts. It also compares Nike to its main competitor, New Balance, on their brand elements, marketing programs, and inventory. Recommendations are made to help Nike strengthen its brand against rivals.
The document discusses the rise of "pulse brands" that bridge high fashion and high street retail. It analyzes Mango, a Spanish fashion brand, and proposes creating a premium sub-brand under Mango called "mí by Mango" targeted at young adults aged 18-24. The sub-brand would focus on unique designs, celebrity partnerships, and social media promotion to differentiate itself in the growing premium womenswear market.
This document provides an overview and analysis of the Bata shoe brand in Bangladesh. It includes:
- An overview of Bata's operations in Bangladesh since 1962 and its position as the top footwear brand.
- Details on Bata's company profile, organizational structure, retail outlets both within and outside Dhaka city, financial performance from 2011-2015, and target customer demographics.
- Analysis of Bata's product lines including best-selling sizes, styles, colors, and photos of kids, men's, women's products and store interior.
- Comparison of Bata's competitors Apex and Pegasus, highlighting differences in price ranges, market shares, and product offerings.
This document discusses the product life cycle of Woodland shoes from its establishment in 1960 to current times. It provides details about Woodland's introduction in 1992, growth through new manufacturing plants and stores internationally and in India in the 1990s-2000s, maturity as it became a leader in the premium shoe market in India by 2002, and signs of decline in 2011 when it failed to succeed in smaller tier 2 cities. The document also includes a product life cycle curve chart showing the typical stages of introduction, growth, maturity, and decline, and relates it to Woodland's business strategy and positioning over time.
Nike is a leading maker of athletic shoes and apparel. It was founded in 1964 as Blue Ribbon Sports to import Japanese running shoes. The company was renamed Nike in 1971 and began manufacturing its own shoes overseas. Through innovative shoe designs and aggressive marketing campaigns featuring top athletes, Nike grew rapidly in the 1970s and 1980s to become the largest seller of athletic shoes in the United States. It now has global operations and owns other brands like Converse and Hurley.
Stylo Pvt Ltd is a Pakistani footwear company founded in 1974 that has grown to become one of the largest women's shoe retailers in Pakistan. It started with a single store in Lahore and has expanded to 87 retail outlets across 52 cities. Stylo's mission is to produce fashionable footwear and its vision is to expand internationally. It manufactures shoes, jewelry, purses and makeup from factories in Lahore, Karachi and Islamabad. Stylo faces intense competition from other women's footwear brands in Pakistan like Metro, ECS, Borjan and Starlet.
This document provides an overview of the history and current state of the footwear industry in India. It discusses how footwear has evolved over thousands of years from early wrappings to modern shoes. The Indian footwear industry is now the second largest globally after China. Major production centers are located in states like Tamil Nadu, West Bengal, Uttar Pradesh, and Karnataka. Exports of footwear and other leather goods from India have grown significantly from 2006-2007 to 2012-2015. The Indian footwear market is projected to continue growing at around 9% annually through 2014 due to advantages like low labor costs.
Assignment on Marketing Plan of Nike shoes Al Shahriar
Nike is the largest seller of athletic footwear and apparel in the world. It designs, develops, and markets athletic footwear, apparel, equipment, and accessories. Nike's marketing strategy focuses on creating a lifestyle brand through innovative product design, sponsorship of athletes and teams, and large marketing campaigns. The marketing mix discusses pricing, placement in distribution channels, extensive advertising and promotion, and high-quality customer service. The target markets are recreational athletes, fitness enthusiasts, competitive athletes, sports fans, and students across various age groups and demographics globally.
Presented by S. M. Murshidur Rahman student of Leather Engineering Department of Khulna University of Engineering & Technology(KUET), Khulna-9203, Bangladesh.visit: https://www.youtube.com/channel/UC2B6ePUTufmASxL9lbf-0Zg
Nike is the world's largest athletic footwear and apparel company. It was founded in 1964 and has evolved from distributing Onitsuka Tiger shoes to becoming a global leader in designing and marketing athletic footwear, apparel, and equipment. Nike focuses on innovation through product research in areas like biomechanics and uses high-profile athlete endorsements and aggressive marketing to promote its brand. While Nike dominates the industry, it faces challenges from increasing competition and changing consumer preferences.
The document discusses the personal care industry in India, focusing on fairness creams. It notes that fairness creams account for approximately Rs. 1,800 crores of the Rs. 2,000 crores skin lightening product market. It also discusses trends like the growth of herbal and natural products, sun care products led by HUL, and men's grooming. Key segments like fairness creams, which are led by HUL's Fair & Lovely, and direct selling companies making inroads, are summarized.
This document provides an overview of sports shoes and new product development in the sports shoe industry. It discusses key topics such as product classification, branding, pricing strategies, marketing channels, and the marketing planning process. New products are developed to meet changing consumer needs and tastes. Branding helps differentiate products through symbols, slogans, and identity. Price wars can benefit consumers through lower prices but may hurt quality and service. Marketing channels distribute products from producers to retailers and consumers. Planning involves analyzing opportunities, targeting segments, and implementing strategies.
Galil rio and ladder programming presentation june 2008Servo2Go.com
The document describes Galil's RIO, a compact and low-cost programmable logic controller (PLC) for handling analog and digital I/O over Ethernet. Key features include 32 digital I/O, 16 analog I/O, a RISC processor, and support for relay ladder logic programming through Galil's conversion software. The RIO can operate as a standalone controller or be integrated with other Galil controllers and I/O devices using Modbus communication protocols.
Shop prepac winslow white shoe storage cubbie benchblackfiday2013
The Winslow White Shoe Storage Cubbie Bench by Prepac is a shoe storage bench constructed of laminated composite woods with an MDF backer. It has room to store up to 18 pairs of shoes in cubbies that each measure 6.75 inches wide, 13.75 inches deep, and 5.5 inches high. Prepac is a manufacturer of ready-to-assemble furniture based in North America that uses engineered woods consisting of bonded hard and soft woods in an environmentally friendly process.
The document describes the results of a survey given to APEX students to understand their lives outside the classroom better. Key findings include:
- Over half of students get less than 7 hours of sleep per night, though most think 7 hours is recommended.
- Students spend 3+ hours per day on media like texting and TV. Boys watch more TV while girls text more.
- The top reasons for tardiness are oversleeping and transportation issues. Boys are late more due to family responsibilities.
- Most students plan to attend college after APEX, though boys cite full-time work and military more than girls.
- While most students and families want them to attend college, over a quarter feel
The running shoe has evolved over the past century from a simple sneaker into a sophisticated performance shoe. It has undergone developments in technology focused on safety, effectiveness, and protecting the foot and body from impacts. Running shoes are designed for different foot strike patterns - neutral, pronation, or supination - and surfaces. Innovations aim to maximize friction between the shoe and ground to prevent slipping through flat or spiked designs depending on the terrain.
The sports shoe originated in the mid-19th century in the UK as the rubber-soled canvas sand shoe developed for beach use. Grooves were added to soles in the early 1900s to improve grip. Sports shoes were adopted by militaries and athletes, gaining popularity. By the mid-1900s, huge sports shoe companies emerged and trainers became a mainstream fashion staple beyond their athletic origins, establishing their enduring role in global culture.
Our ancestors invented early methods of footwear out of necessity to protect themselves from nature's fury. Early footwear was made by layering leaves and later leather. The sandal, a simple plaited grass or leather strap tied to the feet, emerged. Sandal making became a recognized art in Egyptian history. Records show references to shoes in Egyptian, Chinese and other early civilizations. Shoes indicated social status, with the height of a Roman soldier's shoe corresponding to rank or a pharaoh's long, peaked-toe sandal denoting royalty.
The document discusses observations from a visit to a Bata store in Bangladesh and compares it to a Bata store in India. It notes several issues with the Bangladesh store such as poor lighting, lack of brand logos, crowded conditions from unpacked shoes, and narrow displays that prevent bags from being shown properly. In contrast, the India store has good lighting, clear branding, balanced displays of shoes and bags with proper spacing, and less crowded conditions overall. It recommends the Bangladesh store implement some of the display techniques used successfully in India.
This document appears to be a questionnaire asking respondents about lifestyle habits related to diet, exercise and weight. It contains 15 multiple choice questions on topics such as fast food consumption, exercise frequency, food preferences, family history of obesity, and opinions on the best ways to reduce obesity. The final question asks respondents to indicate which multiple choice answer (A, B or C) was selected most often overall for the questionnaire.
This questionnaire was completed by 40 people ages 15 to 34 of mixed gender. It asked about favorite sports to play and watch, interest in football films, appropriate settings and music for sports films, and whether stories about underprivileged children pursuing dreams are enjoyable or inspiring. The results showed that football was the most popular sport, more enjoyed playing than watching. Most respondents said they would be interested in a football film and thought appropriate settings were stadiums or parks. Slow music was preferred over fast for openings. Stories about underprivileged children chasing dreams were deemed enjoyable by most and inspiring by some. Popular sports films included the Goal series, Space Jam, and Like Mike.
This document appears to be a survey intended to gather information from customers in Pakistan about their attitudes toward luxury brands, specifically regarding mobile phones. It contains questions asking respondents to rate their level of agreement with statements about social influences of brands, materialism, consumer attitudes, experiential needs met by brands, fashion trends, needs for uniqueness, and conformity. The survey collects some basic demographic information and aims to keep responses confidential.
Apex Footwear Limited is the leading manufacturer and exporter of leather footwear in Bangladesh. In 2015, the company earned $145 million in revenue. The document provides an analysis of Apex's financial performance over the past 5 years based on its annual reports. It includes a horizontal analysis comparing revenue, expenses, assets and liabilities from 2015 to 2014. It shows revenue declined 1% while costs rose, leading to a decrease in net profit of 74%. The document also outlines the company's production capacity and utilization rates.
This document contains a 10 question questionnaire about an employee's experience working at their organization. The questionnaire asks the employee to rate infrastructure and equipment, discuss company culture and efforts to ensure a good work environment, how performance reviews help employees and the organization, and steps taken to motivate stagnant employees. It also inquires about job rotation techniques, satisfaction with their current job, potential reasons for leaving, rewards and recognition programs, and ratings of company facilities.
Adidas is a large German sportswear company founded in 1924. It is the second largest sportswear manufacturer in the world. Adidas designs and manufactures shoes, clothing, and accessories. It sponsors many professional athletes and sports teams. Some of its top selling shoe lines include the Superstar basketball shoe and Predator football boot. It has corporate headquarters in Germany and offices worldwide.
1) In 2005, Adidas acquired Reebok in a friendly $3.8 billion merger to become the second largest sportswear company.
2) The merger aimed to allow Adidas and Reebok to operate as separate entities while strengthening their position against Nike in the US and European markets.
3) The acquisition was expected to give both companies access to new markets and reduced costs through shared technology, patents, and resources.
Adidas is a global leader in the sporting goods industry founded in Germany in 1949. It has a wide portfolio of products across many sports. The company focuses on differentiation through product innovation and partnerships with athletes and leagues. Recent developments include DryDye technology that eliminates water in the dyeing process and new training shoes designed for natural movement.
Adidas is a German sportswear manufacturer and parent company of Reebok, TaylorMade, and Rockport. It is known for its three parallel stripe logo and sponsors many athletes and sporting events. The company was founded in 1949 by Adolf "Adi" Dassler in his mother's laundry room after a split from his brother Rudolf's company, which later became Puma. Adidas has grown to be one of the largest sportswear companies in the world through strategic acquisitions and sponsorships of major sporting leagues and events.
Adidas is a German multinational corporation founded in 1949 that designs and manufactures sports clothing and accessories. It was founded by Adolf "Adi" Dassler and is headquartered in Herzogenaurach, Germany. Adidas has two major competitors, Puma and Nike. It has grown significantly over the years through strategic acquisitions such as Reebok and by sponsoring major sporting events and athletes. The three parallel stripes are the well-known logo and brand identity of Adidas.
After brothers Adolf and Rudolf Dassler split their shoe company after WWII, founding Adidas and Puma respectively, the two companies engaged in intense competition over the next several decades. Adidas established itself through major sporting events but struggled in the 80s due to failing to keep up with fashion trends. It recovered through repositioning, acquisitions like Reebok, and partnerships. Puma also struggled and nearly went bankrupt in the 90s before turning around under new leadership through restructuring, promoting a lifestyle brand image, and strategic partnerships and acquisitions. In 2007, Puma was acquired by the luxury group PPR, becoming a subsidiary.
Nike vs Adidas
Nike and Adidas are two major sportswear brands. Nike was originally named Blue Ribbon Sports and derives its name from the Greek goddess of victory. Its iconic swoosh logo was designed in 1971. Adidas was founded in 1924 by Adolf Dassler and takes its name from his nickname "Adi". Both companies produce footwear, apparel, and accessories. While Nike leads in sales and sponsorships globally, Adidas is growing rapidly and also owns brands like Reebok, TaylorMade, and Rockport. The presentation compares the companies' histories, product lines, marketing strategies, and financial performance over several years.
Nike was founded in 1964 as Blue Ribbon Sports by Bill Bowerman and Phil Knight. It began as a distributor for Onitsuka Tiger shoes in the US before designing its own athletic shoes under the Nike brand name in 1972. Notable milestones included signing Michael Jordan in 1984 and Tiger Woods in 1996, and expanding into new sports and markets globally. Headquartered in Oregon, Nike has grown to over $24 billion in annual revenue and employs 44,000 people worldwide as a leader in the athletic footwear and apparel industries.
VIT Business School conducted a market analysis of sports apparel and accessories manufacturers. The document provides an overview of Adidas, including its history, products, brand image, finances, and market performance. It details Adidas' product lines such as apparel, footwear for various sports, and sandal brands. The analysis concludes with capital and labor ratios.
1) The adidas Group was founded in 1920 by Adolf "Adi" Dassler in Germany to provide athletes with the best possible equipment.
2) It has grown to become a global leader in athletic footwear, apparel, and accessories. The company sells products under the adidas and Reebok brands.
3) Adi Dassler registered the "adidas" name in 1949 and established the company as a leader in innovation through close relationships with athletes and developing optimized shoes for different sports.
Nike began in 1964 as Blue Ribbon Sports and was founded by Bill Bowerman and Phil Knight. Through innovative products, strategic acquisitions and partnerships with athletes, Nike grew to become the leading sportswear company in the world. Key events in Nike's growth included launching the Nike brand in 1972, signing Michael Jordan in 1984 which led to the popular Air Jordan line, and acquiring brands like Converse. Today Nike operates over 1,100 stores globally and has annual revenue of over $34 billion.
Futureshoestrade.com is a professional shoe trade company located in Putian City, Fujian Province, China that supplies shoes from brands like Nike, Adidas, Puma, and Gucci at reasonable prices globally. The company follows ISO quality standards and aims to build strong, long-term business relationships. It introduces its products and provides contact information for customers to place orders. Nike is introduced as the largest shoe brand, controlling over 60% of the market, known for iconic shoes like the Air Force 1 and Air Jordans. It was founded in the 1960s and developed technologies like the Nike Waffle sole and Air cushioning.
1. The document describes the history and operations of Nike, Inc., a major athletic shoe and apparel company founded in 1964.
2. Nike started as Blue Ribbon Sports, importing shoes from Japan, and was renamed Nike in 1971 when they began designing their own shoes.
3. Notable events in Nike's history include signing Michael Jordan in 1984 and introducing the iconic Air Jordan shoe line, as well as adopting the "Just Do It" slogan in 1988.
Nike is a major publicly traded sportswear and equipment supplier headquartered in Oregon. It was founded in 1964 as Blue Ribbon Sports and renamed Nike in 1978, taking inspiration from the Greek goddess of victory. Nike operates in over 160 countries and has 400 NikeTown retail stores. It is a leading supplier of athletic shoes and equipment and sponsors many high-profile athletes and sports teams. Throughout its history, Nike has introduced many innovative shoes and technologies and acquired other brands to expand its product offerings.
Nike is a major publicly traded sportswear and equipment supplier headquartered in Oregon. Founded in 1964 as Blue Ribbon Sports, it was later renamed Nike in 1978 and takes its name and logo from the Greek goddess of victory. Nike operates in over 160 countries with 400 Nike Town retail stores and sponsors top athletes and sports teams. It introduced many innovative shoes and technologies over the years like the Waffle Trainer and Air technology, and has acquired other brands like Converse and Hurley to expand its product offerings.
The document provides a history of Adidas, from its founding in Germany in 1924 to present day. It discusses key milestones like sponsoring Olympic athletes and providing the official ball for the 1970 FIFA World Cup. It also outlines Adidas' brand portfolio which includes Adidas Sport Performance, Adidas Originals, and Adidas Neo. The document highlights some of Adidas' collaborations and innovations in materials and manufacturing technologies.
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This document summarizes the history and key events of Nike from its founding in the 1960s to present day. It describes how Phil Knight and Bill Bowerman partnered to distribute Tiger shoes and later founded Blue Ribbon Sports, which became Nike. Major milestones included designing the Nike brand and swoosh logo, signing athletes like Michael Jordan and Tiger Woods, launching innovative products like Air Max and Nike Shox, and global marketing campaigns. Today Nike remains the leading athletic brand through ongoing innovation and building experiences that inspire athletes worldwide.
Nike is a major publicly traded company that designs, develops and sells athletic footwear, apparel, equipment and accessories. Founded in 1964 and headquartered near Beaverton, Oregon, Nike is the world's largest supplier of athletic shoes and clothing and had over $20 billion in revenue in 2011. Nike produces a wide range of sports equipment for activities such as running, football, basketball, soccer, tennis and golf. The company sells shoes and apparel for sports and casual wear, and also operates Niketown retail stores.