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Speaker Boutique: Structures for rapid growth
- 1. OUR PARTNERS STRUCTURES FOR RAPID GROWTH
- 2. AGENDA 16.30 Arrival & refreshments 17.00 Talks from our entrepreneurs 18.00 Q&A 18.30 Refreshments & networking 19.30 Close SPEAKERS Tamara Littleton Founder, Emoderation Richard Simpson Co-owner, Tayburn Martin Spiller Partner, Jenson Solutions #SpeakerBoutique | @thesupperclubuk www.sli.do/speakerboutique
- 3. Tamara Littleton Founder, Emoderation #SpeakerBoutique | @thesupperclubuk www.sli.do/speakerboutique
- 4. Prelude: Structures for rapid growth Tamara Littleton, CEO Emoderation.com
- 5. The story so far… Emoderation.com
- 6. THE BACKGROUND Emoderation.com Emoderation is an independent global social media agency delivering high-quality multilingual community management, moderation, social listening, data and insight, and social media consultancy. We also run social media simulations to allow companies to rehearse a crisis via our partner company, Polpeo.com. • 13+ years of experience • 50 languages • 350+ team members • Offices in London, New York, Los Angeles and Miami • 24/7/365 response • Social media at scale specialists
- 8. SOCIAL MEDIA AT SCALE Emoderation.com
- 9. Emoderation.com OUR GLOBAL TEAM We have members of our team on nearly every continent around the globe. Despite their considerable distance, we have developed processes, workflows and tools which retain close team connection on every project we work on.
- 11. THE TOOLS WE USE Emoderation.com We use and have developed proprietary tools for us to practically communicate within a multilayered, multilingual, multi-country team. Some of the industry leading tools we use are as follows:
- 12. Emoderation.com
- 13. Emoderation.com
- 14. Emoderation.com
- 16. Emoderation.com
- 17. Emoderation.com
- 18. Emoderation.com
- 20. Richard Simpson Co-owner, Tayburn #SpeakerBoutique | @thesupperclubuk www.sli.do/speakerboutique
- 23. 3.2m TURNOVER (£) OFFICES IN EDINBURGH LIVERPOOL MANCHESTER ISTANBUL 40STAFF IN THE UK
- 25. The only agency in the UK who is Top 10 for both creativity + effectiveness Source: Design Week, DBA
- 29. 3.2m TURNOVER (£) OFFICES IN EDINBURGH LIVERPOOL MANCHESTER ISTANBUL 40STAFF IN THE UK Sales / Marketing Finance “Operations”
- 30. What makes Glasgow great?How can I help you?
- 31. Martin Spiller Partner, Jenson Solutions #SpeakerBoutique | @thesupperclubuk www.sli.do/speakerboutique
- 32. SEPTEMBER 2015 mspiller@jensonsolutions.com Speaker Boutique: Structures for rapid growth Culture, recruitment and retention @MartinRSpiller
- 33. Some stuff about me… In an attempt to establish credibility Entrepreneur. Consultant. Lecturer. Investor. Accountant. Barrister (non- practising). Fuelled mostly by caffeine and nicotine. Warning.. sometimes sweary!
- 34. You had one job And now I will destroy it… • World’s fastest exit • Worst interview ever! • Disastrous strategic choice • Salesman problems • Mothers! • Queen Bee Syndrome
- 35. Culture Who and what do you want to be? No company, small or large, can win over the long run without energised employees who believe in the mission and understand how to achieve it. Jack Welch
- 36. Culture Your starter for 10! • Vision • Structure • Style • Symbols • Control systems • Rituals and routines • Stories and myths • Your view v staff view?
- 37. Recruitment Something to consider… If you think it's expensive to hire a professional to do the job, wait until you hire an amateur. Red Adair
- 38. Recruitment - General Top 5 Tips • Tip 1 Define your requirements • Tip 2 Go to the source • Tip 3 Always be recruiting • Tip 4 Try before you buy • Tip 5 Take risks Secretary required in Mayfair. Stockings optional! £35k. Ready to assume the position?
- 39. Recruitment – Senior Top 5 Tips • Tip 1 What do you REALLY need? • Tip 2 Internal examination • Tip 3 Recruiter relationships • Tip 4 Choose slowly • Tip 5 Fire quickly
- 40. Retention I hate to admit I agree with Beardy... Train people well enough so they can leave, treat them well enough so they don't want to. Richard Branson
- 41. Retention Top 5 Tips • Tip 1 Say please and thank you • Tip 2 Jerry Maguire was wrong • Tip 3 Train, train and train again • Tip 4 Avoid ostrich-ing • Tip 5 Strive to be the best
- 42. Retention Some thoughts to ponder The employer generally gets…. the employees they deserve! • How diverse are you? • Employees vs. Owners • Are you inclusive? • Do you listen? • What matters to your team? • Work on the business not in it! • Head and brick walls…
- 43. Final thoughts And then I will shut up…. • Culture, culture, CULTURE! • Money is a poor motivator • Find talented people • Say please and thank you • Youth team policy • Build long term relationships • Hire slowly • Fire quickly • Take calculated risks
- 44. MASTER CLASSES 8 Oct Managing culture 22 Oct Content and digital marketing 12 Nov The golden rules of negotiation 24 Nov Creating meaningful metrics to drive business SPEAKER BOUTIQUE 15 Oct Brand building 26 Nov Stepping back & succession planning #SpeakerBoutique | @thesupperclubuk www.sli.do/speakerboutique