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Special Program in the Arts
Curriculum Guide
MEDIA ARTS 7-10
Media Arts under the Special Program in the Arts is the study of human communication through photography,
broadcasting, print media, online media, videography and film. In this art form, students are trained to use the elements of
space, time, light, motion, color and sound to express their perspectives, feelings and ideas creatively. Likewise, students are
taught to appreciate the values of cultural identity and inculcate or include these themes for a more significant and high sense
of identity. Critically, they learn to interpret and evaluate media within aesthetic, cultural and historical contexts to become
more enlightened consumers, critical individuals and effective citizens.
The leaners are taught creative use of communications technologies to tell stories and explore concepts for diverse
purposes and audiences. Media artists represent personal, social and cultural realities using platforms such as television, film,
video, newspapers, magazines, radio, and the worldwide web. Media Arts explores the diverse artistic, creative, social and
institutional factors that shape communication and contribute to the formation of identities. The Learners participate in,
experiment with and interpret the rich culture and communication practices surrounding them.
SPECIAL PROGRAM IN THE ARTS CURRICULUM FRAMEWORK: GRADE 7 MEDIA ARTS
The learner demonstrates an understanding of the basic concepts and principles of visual media and communication through active
participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of
cultural identity, and the expansion of one’s world vision.
CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
FIRST QUARTER
Introduction to the Arts and the
Filipino Artist
I. Definition of art
A. History
B. Significance
C. Uses
1. Aesthetic Purpose of Art
2. Practical Purpose of Art
D. Elements and Principles of
Art
II. Philippine Art
A. Principle of Art
B. Filipino Artists Across
Disciplines and their Popular
Works
C. Examples of Philippine Art
1. Famous
2. Indigenous
D. Key Filipino Artists
1. Key and Significant Works
2. National Artists
The learner…
demonstrates
understanding of Art
as portrayed by
Filipino artists in
their works through
visual
communication.
The learner…
creates
*electronic visual
presentations
showing
appreciation of
art works of the
Filipino artists as
reflective of the
Filipino culture.
The learner…
1. defines the meaning of Art,
its significance and uses.
2. explains the elements and
principles of art.
3. determines the significant
contributions of the Filipino
artists in general.
4. relates popular works of
Filipino artists with current
events and realities.
5. recognizes the six art
disciplines.
6. develops a meaningful
interpretation of the art
disciplines and the artists’
popular works.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
SECOND QUARTER
Visualizing Philippine Festivals
I. Philippine Festivals: Local and
Regional
A. Origin
B. Evolution
II. Visual Communication
A. Still Images
1. Photographs
2. Paintings
3. Posters
4. Illustrations
B. Moving
1. Films/Videos
2. Motion Graphics
3. Electronic Presentations
The learner…
demonstrates
understanding of the
Philippine festival
culture and
concepts of visual
communication
through still (photos,
paintings, etc.) and
moving images (film,
animation,
presentations, etc.).
The learner…
creates various
visual
communication
projects based
on one’s local
socio-cultural
contexts (e.g.
local customs,
rituals, festivals,
etc.).
The learner…
1. discusses the origin and
evolution of Philippine
festivals.
2. explains how images,
sound, and text are used to
communicate the message
of festivals.
3. relates the significance of
festivals in their lives.
4. combines images and text
to create artistic visual
presentations
5. incorporates sound to
enhance the presentation
of visual communication
projects.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
THIRD QUARTER
Local and Regional Rituals and
Folklore in Various Media Forms
I. Various Media Forms
II. Principles and Basic Theories of
Communication
The learner…
recognizes local and
regional contexts of
rituals and folklores
as seen or
portrayed in various
media forms.
The learner…
interprets folklore
and rituals
through various
media art forms.
The learner…
1. identifies the *different
forms of media
2. explains the basic
principles and theories of
communication
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III. Principles of Media Literacy
3. discusses the principles of
media literacy
4. analyzes rituals and
folklores and how elements
are used in various media
forms
5. evaluates the depiction of
the rituals and folklores in
the media or a media form.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
FOURTH QUARTER
Storytelling with Images Using
Philippine Rituals and Folklore
I. Storytelling Principles
II. Basic Story Structures and
Styles
III. Using Graphics and
Photographs to Tell a Story
*the performance standards for the
fourth quarter will be showcased in
collaboration with all the other art
disciplines
The learner…
understands
concepts and
principles of
storytelling using
images and visuals
from festivals, rituals
and folklores as
applied in a local
and regional
context.
The learner…
produces a story
that utilizes
*visual tools to
effectively
communicate a
message, idea or
emotion of
festivals,
rituals and
folklores.
The learner…
1. identifies the storytelling
principles, structures and
styles.
2. describes story elements
from local stories, rituals,
and folklores.
3. creates a story using
graphics and photographs.
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SPECIAL PROGRAM IN THE ARTS CURRICULUM FRAMEWORK: GRADE 8 MEDIA ARTS
The learner demonstrates an understanding of the basic concepts and principles of photography and online media through active participation in
creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the
expansion of one’s world vision.
CONTENT
CONTENT
STANDARD
PERFORMANCE
STANDARD
LEARNING COMPETENCIES CODES
FIRST QUARTER
Basic photography
I. Definition of photography
A. History of photography
B. Photography in the
Philippines
II. Defining photography
Technologies
A. Types (single lens reflex,
digital single lens reflex, film
compact, digital compact,
mirrorless, large format)
B. Parts and functions
C. Terminologies
D. Proper handling and care of
the camera
III. The process of digital
photography
A. Early electronic photography
B. Digital image recording
(Pixels)
C. Digital image acquisition
D. Color recording and digital
image sensor
E. Digital image sensors (CCD
and CMOS)
The learner…
demonstrates
understanding of
the concepts and
principles of
photography.
The learner…
captures images
that can
effectively
communicate an
idea, message or
emotion while
utilizing the basic
shooting
techniques.
The learner…
1. explains the principles,
theoretical, historical and
aesthetic aspects of
photography.
2. identifies the
terminologies, techniques
and processes of
photography.
3. analyzes the difference
between film camera and
digital camera.
4. distinguishes the different
types of cameras, its
evolution, features, and
capabilities.
5. operates the camera, its
functions and proper
handling
6. applies the rules for
effective composition and
production in taking
digital photos.
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F. File formats, compression
and storage
IV. Principles of light and shadow
V. Composition and visual
technique
(rule of thirds, lines, shapes,
colors, texture)
VI. Shooting technique
7. curates a collection of
one’s photographs for
presentation.
8. evaluates a series of
photographs based on
principles and
techniques.
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CONTENT
CONTENT
STANDARD
PERFORMANCE
STANDARD
LEARNING COMPETENCIES CODES
SECOND QUARTER
Advanced Photography
I. Manual settings of a camera
A. *Shutter speed
B. *Aperture
C. *ISO
D. *Focal length
II. Studio and natural lighting
III. Color, tone and temperature
IV. Photo manipulation and post
processing
V. Online portfolios and albums
The learner…
demonstrates
understanding of
more advanced
principles and
concepts of
photography
The learner…
mounts an exhibit
of photos using
the manual
settings of a
camera by
employing
advanced
techniques in
photography.
The learner….
1. identifies the techniques,
processes and principles
of advanced
photography.
2. uses simple lighting to
illustrate the different
effects of light on a
subject.
3. *demonstrates color, tone
and temperature through
photographs.
4. identifies ways to improve
the quality of the photo.
5. utilizes photo
manipulation software to
enhance photos.
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CONTENT
CONTENT
STANDARD
PERFORMANCE
STANDARD
LEARNING COMPETENCIES CODES
THIRD QUARTER
Visualization and Communication in an
Online Environment
I. History of the internet and
evolution of online media and
communication
II. Online media literacy
III. Online safety, security, ethics
and etiquette
IV. *Web 2.0 and social media
platforms
V. Blog sites and creating a
responsible online presence and
identity
The learner…
demonstrates
understanding of
principles and
concepts of the
internet and online
media platforms
The learner…
creates a
functional website
applying specific
and appropriate
techniques of
online
communication in
real world.
The learner…
1. outlines the history of the
internet and the evolution
of online media and
communication.
2. identifies the elements
and aspects of the
internet and world wide
web.
3. utilizes available online
media through blogging,
*vlogging, *podcast and
*photosharing.
4. applies the best practices
of a responsible netizen.
5. uses social media
platforms as a marketing
tool.
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CONTENT
CONTENT
STANDARD
PERFORMANCE
STANDARD
LEARNING COMPETENCIES CODES
FOURTH QUARTER
Online Presence, Promotion and
Exhibition through Social Media and
Websites
I. Basic web design principles
The learner…
develops
understanding of
the principles of
web design and
development and
The learner…
creates a website
on *life sources
and culture by
way of a series of
online images
The learner…
1. utilizes the parts and
elements of a website or
online platform.
2. describes the creative
process in integrating
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II. Basic web development (online
“What You See Is What You
Get” platforms)
III. Integrating text, images and
media online
IV. Blogging, vlogging, and
podcasts
*the performance standards for the fourth
quarter will be showcased in collaboration
with all the other art disciplines
combines this with
visualization.
meant to relate a
story or theme.
text, images, and media
online.
3. applies the principles of
web design using
wysiwyg platforms.
4. summarizes creative
process through
blogging, vlogging and
podcasts.
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SPECIAL PROGRAM FOR THE ARTS CURRICULUM FRAMEWORK: GRADE 9 MEDIA ARTS
The learner demonstrates an understanding of the basic concepts and principles of journalism and its manifestations in print, radio, television,
and online mediums through active participation in creative projects and artistic endeavors for self-development, the development of aesthetic
potential, the promotion of cultural identity, and the expansion of one’s world vision.
CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
FIRST QUARTER
The Print Media
I. The media and its traditional
functions
II. Media and culture
III. History of print media
A. History of text, text technology,
and print
B. Ancient text: cuneiform,
hieroglyphics, runes
C. Early paper manuscripts,
papyrus, illustrated bibles
D. Guttenberg press, movable
type technology
E. The vanishing newsroom, e-
books, interactive publications
and moving books
IV. Law and ethics
V. *Typography
VI. Layout
VII. Color theory
The learner…
develops
understanding of
the history and
principles of print
and online media.
The learner…
crafts an online
magazine that
adheres to the
process of
production.
The learner…
1. defines media and its
traditional functions
2. explains how media
changes peoples’ way of
life and beliefs.
3. recognizes the history of
print media.
4. discerns the values
system as described by
media.
5. explains basic copyright
and intellectual property
laws.
6. discusses the concepts of
fair use and creative
commons.
7. identifies the typographic
considerations for various
types of printed materials
and medium.
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VIII. Copy writing
8. identifies the different
layout principles of
graphics in print media.
9. discusses the principles
of the color theory in print
media.
10.develops a material
promoting local and
cultural heritage sites or
icons.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
SECOND QUARTER
Introduction to Radio Broadcasting
I. History of radio
II. Fundamentals of radio as a
medium
A. Characteristics of radio
B. The elements of sound
C. Sound sources and audio
quality
D. AM and FM radio
III. Media law and ethics in radio
A. Basic broadcast law
B. *KBP code of ethics
IV. Writing for radio
A. Basic principles of the
oral/aural language
B. News Report
The learner…
develops
understanding of
the history and
principles of radio
broadcasting.
The learner…
interprets
principles of
broadcasting into
actual recordings
and various forms
of radio programs
for broadcasting.
The learner…
1. outlines the history of
radio.
2. discusses the
characteristics of
radio and elements of
sound.
3. explains the laws in
media and ethics in
radio.
4. relates the basic
principles in writing for
radio.
5. writes script for a
radio drama.
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C. Talk radio/Interview
D. Live reportage/Event
coverage
E. Thematic DJ program
F. Radio drama
V. Public speaking for radio
VI. Campus radio and radio
broadcasting
A. Concept pitching
B. Programming
C. Production planning
D. Airing
E. Feedback
6. writes relevant issues
through the form of
scripts and news
items for radio
broadcast.
7. demonstrates the
proper modulation
and enunciation in
radio.
8. demonstrates the
proper way in
conducting an
interview.
9. explains the
programming
procedure in campus
radio and radio
broadcasting.
10. produces different
forms of radio
production outputs.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
THIRD QUARTER
Introduction to Television Production
I. History of television
broadcasting
II. Basic media law and ethics
The learner…
demonstrates
understanding of
the history and
principles of
television
broadcasting.
The learner…
produces a “Live”
*Telemagazine
that features a
variety of topics.
The learner…
1. discusses the
evolution of television.
2. discusses the
Broadcast Code of the
Philippines, television
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III. TV and the effect on society
IV. Public speaking for television
V. Basic scriptwriting for television
VI. Broadcast marketing for
television
VII. Fundamentals of television
production
practices and
censorship.
3. evaluates the
portrayal of culture
and impact of
television in the
society.
4. demonstrates public
speaking techniques.
5. writes relevant TV
scripts based on
broadcasting
standards.
6. discusses the
business of television
such as advertising,
block time and
sponsors.
7. produces technical
quality TV production.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
FOURTH QUARTER
Media beyond TV, print and radio
I. Online media ethics
II. Responsible online utilization,
*Creative Commons and
intellectual property
The learner…
develops
understanding of
the modern
communication
technologies that
led to the
The learner…
develops an
online portal
containing links,
graphics, articles,
and rich media
using an online
webpage editor.
The learner…
1. explains the Philippine
Cybercrime Law.
2. discusses cyber
bullying, pornography
and abuse in the
online world.
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III. Online media platforms
IV. Social networking
V. Social media marketing
Principles
VI. Writing for an online audience
VII. Creating your own webpage
*the performance standards for the fourth
quarter will be showcased in collaboration
with all the other art disciplines
convergence of
media formats. 3. presents examples of
intellectual property
infringement and
plagiarism.
4. translates relevant
issues concerning
new media through
blogs.
5. evaluates different
online media
platforms for different
purposes.
6. utilizes social media
platforms as
communication tools.
7. applies the principles
of new media literacy
through various media
platforms.
8. explains the principles
in online writing.
9. produces a webpage
with Integrated
images, graphics, and
video.
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SPECIAL PROGRAM IN THE ARTS CURRICULUM CONTENT: GRADE 10 MEDIA ARTS
The learner demonstrates an understanding of the basic concepts and principles of film and cinema through active participation in creative projects
and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the expansion of one’s
world vision.
CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES
CODE
FIRST QUARTER
Film Art and Appreciation
I. History and appreciation of global
cinema
II. History and appreciation of
Philippine mainstream,
independent and regional cinema
III. *Cinematic language
IV. Basic film appreciation and
criticism
The learner…
demonstrates
understanding of
film history and
cinema and
comprehends the
principles and
concepts as they
are applied in the
form.
The learner…
illustrates the
distinct qualities,
aspects, and
performance of
the cinematic arts
and culture as
evident in the film
media.
The learner…
1. identifies key figures
in Philippine cinema
and their significant
works or
contributions.
2. outlines the history of
global and local
cinema.
3. analyzes mainstream
and independent
Filipino films.
4. compiles significant
works and
masterpieces in
Philippine cinema and
broadcast arts.
5. identifies cinematic
technique using
cinematic language.
6. evaluates film as art
and form of
entertainment.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
SECOND QUARTER
Developing Stories
I. Major global cinematic
movements, genre and styles
II. Story and narrative structures
III. Basic scriptwriting for film
IV. Shots, framing and composition
V. Film equipment familiarization
The learner…
recognizes a story
and understands
the genre,
messages, and
emotions
conveyed.
The learner…
relates the
characteristics,
factors and
performance of
the Western arts
with the
narratives of a
film.
1. evaluates films, film
genres and the
directors' styles.
2. outlines basic film
sequence treatment
of his own story.
3. writes basic
screenplay.
4. utilizes the basic
shots and
composition of
cinematography.
5. operates the basic
equipment for
film/video production.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
THIRD QUARTER
The Cinema of Actuality through the
*Documentary Film
I. The documentary medium
II. Documentaries that moved the
Philippines and the world
III. Research and data management
IV. IV.Point of view
V. V.Documentary filming
techniques
VI. VI.Sound recording and design
VII. VII.Editing and postproduction for
documentaries
The learner…
relates arts
perspectives to
issues of the
contemporary world
as documented in
films.
The learner…
creates an
insightful and
engaging
nonfiction film
project on
contemporary
reality and
society.
The learner…
1. develops a critical eye
for non-fiction works
of media.
2. identifies famous
Philippine
documentaries.
3. systematizes shooting
processes and
research aspects of
the documentary.
4. creates a series of
short film/video
exercises that show
knowledge of
documentaries,
filming techniques,
sound and editing.
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CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODE
FOURTH QUARTER
Film as it Transforms the Human
Condition
I. Script and concept development
II. Preproduction planning
The learner…
demonstrates
understanding of
the role of film as a
vehicle to innovate
and transform
human lives.
The learner…
produces a short
film that
integrates the
various
techniques and
principles of
filmmaking.
The learner…
1. practices the whole
pre-production,
production and post-
production processes.
2. produces a short film
that shows creativity
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III. Visual storytelling
IV. Storyboarding
V. Production design
VI. Production
VII. Management
VIII. Editing and postproduction for
film
*the performance standards for the fourth
quarter will be showcased in collaboration
with all the other art disciplines
and command of
technical aspects.
3. evaluates own works
and those of others.
4. Creates films for
exhibition.
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MEDIA ARTS GLOSSARY
Aperture – is the size of the opening in the lens through which light travels.
Cinematic Language - refers to abbreviations and terminology commonly accepted in describing aspects or elements of film and film production.
These include, but are not limited to, terms describing shots and compositions, genre, production techniques, film forms, and production equipment.
Creative Commons – is a non-profit organization that enables the sharing and use of creativity and knowledge through free tools. They are not
an alternative to copyright, they work alongside of it, enabling you to modify copyright terms to suit your terms.
Different forms of media – photography, television, cinema, radio, digital media.
Documentary Film - A documentary film is a nonfictional motion picture intended to document some aspect of reality, primarily for the purposes
of instruction or maintaining a historical record.
Electronic Visual Presentations – a presentation which may be in ms powerpoint, ms word, prezi, animation, videos, etc.
Focal Length - usually represented in millimeters (mm), it is the basic description of a photographic lens.
ISO – the level of sensitivity of the camera to available light.
KBP – Kapisanan ng mga Brodkaster ng Pilipinas, foremost broadcast media organization in the country, composed of owners and operators of
radio and television stations.
Media Art forms – may be as print media, photographs, videos, paintings, posters etc.
Photosharing Websites – websites where you can upload pics and may have additional features such as comments and descriptions (Flickr,
Photobucket, Instagram, Facebook, etc.)
Podcast - is a digital medium consisting of an episodic series of audio, video, radio, PDF, or ePub files subscribed to and downloaded through
web syndication or streamed online to a computer or mobile device.
Shutter Speed – the length of time a camera’s shutter is open (exposure time).
Telemagazine – a television show with a variety of topics with the intention to entertain and inform.
Typography - is the art and technique of arranging type to make written language most appealing to learning and recognition.
Visual Storytelling – uses graphic design, illustrations, photography or cinematic images to convey information in an elegant, entertaining or
informative manner.
Vlog - is a form of blog for which the medium is video, and is a form of web television.
Web 2.0 – may allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in a virtual
community, in contrast to Web sites where people are limited to the passive viewing of content. Examples of Web 2.0 include social networking
sites, blogs, wikis, folksonomies, video sharing sites, hosted services, Web applications, and mashups.
WYSIWYG – “what you see is what you get.” – is a system in which content (text and graphics) onscreen during editing appears in a form closely
corresponding to its appearance when printed or displayed as a finished product.
SPECIAL PROGRAM FOR THE ARTS
MEDIA ARTS
Topic Breakdown
Grade 7
Quarter 1 Introduction to the Arts and the Filipino Artist
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. determines the significant
contributions of the Filipino artists in
general.
2. relates popular works of Filipino artists
with current events and realities.
3. recognizes the six art disciplines.
Survey of Art disciplines
- General history of visual arts in the
Philippines
o Visual arts in pre-colonial times
o Painting and sculpture during
the colonial period
o Painting and sculpture in
modern times
o Contemporary Philippine
painting and sculpture
Filipino Artists and their popular works as
springboards
Amorsolo, Edades, Tolentino, Abueva and
other National Artists for Visual Arts
Survey of Art disciplines
- General history of literature in the
Philippines
o pre-colonial literature and
traditional story forms
o Western literary forms in the
Philippines (e.g. poetry, stories,
novels, etc.)
Make a journal entry. Look for small
reproductions of works of art in newspaper or
magazine. Respond to this work using the
principles of art and visual elements.
Make a journal entry. Look for different types of
poetry or a selection of short stories. Make a
review about how the works resonate or affect
your emotion/s.
Make a journal entry. Compare and contrast
classical dance styles with contemporary and
o Traditions of literature and oral
history in the Philippines (e.g.
bugtungan, balagtasan, diona,
etc.)
Filipino Artists and their popular works as
springboards
Joaquin, Almario, Lumbera, Bautista and
other National Artists for Literature
Survey of Art disciplines
- General history of dance in the
Philippines
o dance as ritual form in Luzon,
Visayas, and Mindanao
o dance influences from Spain
and the West (e.g. fandango/
pandango, waltz, pasa-doble,
etc.)
o forms of classical, modern, and
contemporary dance
techniques (e.g. ballet,
“ballroom”, jazz, street, etc.)
Filipino Artists and their popular works as
springboards
Obusan, Aquino, Goquingco and other
National Artists for Dance
Survey of Art disciplines
- General history of music in the
Philippines
o pre-colonial traditions in music
(instrumentation)
o pre-colonial traditions in music
(voice/ song)
popular forms – try to determine how classical
styles have influenced contemporary styles.
Make a journal entry. Using photos, lyrics,
and/or chords discuss your favorite Filipino
music artists and why their music is special to
you.
Make a journal entry. Discuss a local theatrical
performance or production and how the actors
utilize their bodies and voice in delivering
stories and emotion.
Make a journal entry. View a local independent
film and discuss how it differs from usual
mainstream films in terms of stories, style,
acting, and message.
o music and musical forms during
the colonial and post-colonial
periods
o contemporary Filipino music
Filipino Artists and their popular works as
springboards
Kasilag, De Leon, San Pedro and other
National Artists for Music
Survey of Art disciplines
- General history of theatre in the
Philippines
o traditional performance and
rituals in Luzon, Visayas, and
Mindanao
o Comedia, Moro-moro,
Senaculo, Sarswela, and other
theatrical forms influenced by
Spanish colonization
Modern Philippine theatre scene: Bodabil,
musical theatre, and established theatre
companies like Gantimpala, PETA, and
Repertory
Filipino Artists and their popular works as
springboards
- Avellana, Bernal, Tinio and other
National Artists for Theatre
Survey of Art disciplines
- General history of cinema in the
Philippines
o early and pre-war cinema in the
Philippines
o post-war Golden Age of
Philippine Cinema (films
produced by LVN, Sampaguita,
and Premiere plus works of
Avellana, De Leon, and Tolosa)
o Modern Philippine Cinema
(works of Brocka, Bernal,
Guillien, Diaz-Abaya, Gallaga,
Mike de Leon)
o Independent and new
Philippine cinema (works of
Brillante Mendoza, Erik Matti,
Kidlat Tahimik, Sari Dalena,
and key Cinemalaya/
CinemaOne filmmakers)
Filipino Artists and their popular works as
springboards
Brocka, Bernal, De Leon and other National
Artists for Cinema
6. develops a meaningful interpretation
of the art disciplines and the artists’ popular
works.
Integrated art
- Concept of art and artistic creation not
existing in a vacuum
art can influence or inspire other arts, and art
is influenced or inspired by other arts
Survey of Art disciplines
- Filipino art and the world
o Contemporary Filipino artists
recognized in the world and the nature of
their work
- Filipino artists and popular culture
(e.g. Joey Ayala, Reg Yuson, Pol Medina Jr.,
Lav Diaz, etc.)
Using photos or clippings from magazines
make a collage of how a performance, show,
event, or activity uses different types of artistic
outputs or disciplines to create a whole work
“Show and Tell” the works of artists in popular
culture. Discuss how audiences feel about their
work and how their work has influenced people
Grade 7
Quarter 2 – Visualizing Philippine Festivals
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. discusses the origin and evolution of
Philippine festivals.
Nature of Philippine Festivals
- Religious festivals (e.g. Easter, feast
days of patron saints, etc.)
- Cultural festivals (e.g. Moriones, Ati-
atihan, Meguyaya, etc.)
- Non-religious or festivals of
indigenous influence (e.g. Sandugo,
Kalimudan, MassKara, etc.)
- Other festivals and celebrations (e.g.
Cinemalaya, Panagbenga, Pahiyas, etc.)
Survey of key Philippine festivals, their
origins and meanings
- Major festivals of North Luzon
- Major festivals of South Luzon
- Major festivals of Visayas
- Major festivals of Mindanao
Map out major festivals on a Philippine map
using pictures and other materials.
2. explains how images, sound, and text
are used to communicate the message of
festivals.
Cultural history and heritage of the region
- identifying key cultural points in local/
regional history
- identifying significant local/ regional
historical figures in art and culture and their
contributions to both local and possibly
national art and culture
- appreciating indigenous and/or local
traditions, cultures, practices, or art forms
from the region
o its history and evolution
o its cultural meaning, relevance, and
significance
Create a collage of regional festivals or
significant cultural landmarks
o its value to the local population and
its contribution to personal, regional, and
national identity
Visualizing, understanding, and promoting
local festivals, culture and heritage through
the use of artistic disciplines and forms
- Visualizing, understanding, and
promoting local festivals using static visuals
(e.g. painting, illustration, photographs, etc.)
- Visualizing, understanding, and
promoting local festivals using performance
or moving visuals (e.g. dance, theatrical
performance, film, etc.)
3. relates the significance of festivals in their
lives.
Understanding the messages and values
related to festivals and how it reflects local
culture and traditions.
Research and present information of different
festivals and relate the messages to their lives.
4. combines images and text to create
artistic visual presentations
5. incorporates sound to enhance the
presentation of visual communication
projects.
The combination of visuals, sound and text
in a presentation has a strong effect in
conveying a message.
Basic operation of presentation software.
Choose a region and create a presentation
about its festivals using electronic visual
presentation software.
Grade 7
Quarter 3 – Local and Regional Rituals and Folklore in Various Media Forms
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. identifies the *different forms of
media
The different forms of media.
-television
-cinema
-radio
-digital/online
Create a presentation about the different forms
of media.
2. explains the basic principles and
theories of communication
Basic models and theories of
communication
- Concept of Sender-Message-
Receiver
- Shannon & Weaver
- Lasswell
- Westley & MacLean
Play a stylized game of “pass the message” by
whispering a simple phrase from student to
another and determine where “noise” in the
channel disrupts the message.
3. discusses the principles of media
literacy
Principles of media literacy Discuss case studies of media constructing
reality and truth.
4. analyzes rituals and folklores and
how elements are used in various media
forms
Characters and stereotypes in Philippine
media
- concept and form of the male lead
- concept and form of the female lead
- concept and form of “evil” via the
contrabida
concept and forms of other characters:
sidekick, comedy relief, the gay, the tomboy,
the goon, the mother in law, etc.
Identify the characteristics of stereotypes in
Philippine media and combine cut-outs to
create a collage.
5. evaluates the depiction of the rituals
and folklores in the media or a media form.
Philippine folklore in media
- Monsters and legends as immortalized
in komiks and literature
- Superstition and spirituality in Philippine
media
- Diwatas, enkantos, and salamangkeros
– magic and fantasy in Philippine media
- Dyesebel, Panday, and Darna through
the years – the Pinoy superheroes
Balete Drive, White Ladies, and the Filipino
fascination with ghosts
Bringing Folklore to life
Studying the details/descriptions of
characters (costume design, make-up,
masks)
Watch a selection of film and TV programs
showing a range of folkloric elements and
characters from different eras and periods.
Discuss how characterizations and portrayals
have changed (or not changed) over the years
Using available materials, paper mache,
makeup, and art materials make masks and
costume pieces based on Philippine
mythological and folkloric characters and
figures.
Grade 7
Quarter 4 – Storytelling with Images Using Philippine Rituals and Folklore
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. identifies the storytelling principles,
structures and styles.
Storytelling principles
- Addressing the mind and the heart
- Conveying a “meaning” (moral or
intentional)
- It is about characters, stages, goals,
troubles and plots
- It is sequential and all about suspense
- It is all about your audience
It is not bound to a “form”
Let the students choose the story from the
series of folklores. Make a journal
entry,answering these using What, When,
Where, How and Why.
Create characters , based on a folklore
Create a story based on your understanding on
the folklore.
Discuss the story with the class, ask them how
the story was told. If it created an impact or not.
2. describes story elements from local
stories, rituals, and folklores.
The Arc of Storytelling (basic structure)
- Beginning
- Middle
- End
Plot Styles
- Overcoming the monster
- Rags to Riches
- The Quest
- Voyage and Return
- Comedy
- Tragedy
- Rebirth
Oral storytelling
Visual storytelling
Discuss the Arc of Storytelling with the class.
Analyze and understand the process and the
class create a story using the Arc of Storytelling
Discuss the plot styles with the class and draw-
out examples for each of the styles by choosing
an existing story and letting the class identify
the style.
Reinforce the styles by letting the class create
their own story and discuss among the class.
Create your own story using folklore as a basis
to the new story. Tell that story to the class.
Create a story using shadow play or puppet
3. creates a story using graphics and
photographs.
Digital Storytelling
Application of structure and plot styles to
different rituals and folklore
Combine all structures to create a digital
storytelling using graphics and photographs
SPECIAL PROGRAM FOR THE ARTS
MEDIA ARTS
Topic Breakdown
Grade 8
Quarter 1 - Basic Photography
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. explains the principles, theoretical,
historical and aesthetic aspects of
photography.
2. identifies the terminologies,
techniques and processes of
photography.
3. analyzes the difference between film
camera and digital camera.
I. Definition of Photography
A. History of Photography
B. Photography in the Philippines
II. Defining Photography Technologies
A. Types (Single Lens Reflex, Digital
Single Lens Reflex, film compact,
digital compact, mirrorless, large
format)
B. Parts and Functions
C. Terminologies
D. Proper Handling and Care of the
Camera
III. The Process of Digital Photography
Reporting on the history of photography
Compare and analyze the difference between
film and digital camera
Demonstrate parts and functions through a
“show and tell” or practical demonstration
4. distinguishes the different types of
cameras, its evolution, features, and
capabilities.
5. operates the camera, its functions
and proper handling
6. applies the rules for effective
composition and production in taking
digital photos.
7. curates a collection of one’s
photographs for presentation.
8. evaluates a series of photographs
based on principles and techniques.
A. Early Electronic Photography
B. Digital Image Recording (Pixels)
C. Digital Image Acquisition
D. Color Recording and Digital Image
Sensor
E. Digital Image Sensors (CCD and
CMOS)
F. File Formats, Compression and
Storage
G. Principles of Light and Shadow
- Size of the light source
- Distance from the light source to
the subject
- Modifying light (using diffusers)
H. Composition and Visual Technique
- rule of thirds
- lines
- shapes
- colors
- texture
- balance
- depth of field
- framing, negative and positive
space
I. Shooting Techniques
- Frame within a frame
- High and low angles
- Light effects with low shutter
speeds
- Action shots with high shutter
speeds
Report on the process of digital photography
Make a journal entry showing photos of
different qualities and show to class your
analysis
Gather pictures from the internet and discuss
the qualities of the photos
Perform exercises and activities that practice
the different composition, light and shadow
Conduct a photo walk around the neighborhood
or campus and produce photos according to
different composition and visual technique
Demonstrate proper posture and technique,
effective use of composition and other visual
technique and proper adjustments of settings
for a given effect or situation
Grade 8
Quarter 2 – Advanced Photography
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner….
1. identifies the techniques, processes
and principles of advanced
photography.
2. uses simple lighting to illustrate the
different effects of light on a subject.
3. *demonstrates color, tone and
temperature through photographs.
4. identifies ways to improve the quality
of the photo.
5. utilizes photo manipulation software to
enhance photos.
I. Manual Settings of a Camera
A. Shutter Speed
B. Aperture
C. ISO
D. Focal Length
II. Studio and Natural Lighting
III. Color, Tone and Temperature
IV. Photo Manipulation and Post
Processing
V. Online Portfolios and Albums
Explanation of proper use of technique and
style
Take portrait photos using an improvised setup
of a simple artificial lights to illustrate the
different effects
Take photos that shows tone, color and
temperature
Take portrait photos, remove the
pimples/blemishes on the face of the subject
Enhance photos using any photo editing
software
Hold a photo exhibit of all the outputs in the
second quarter
Grade 8
Quarter 3 – Visualization and Communication in an Online Environment
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. outlines the history of the internet and
the evolution of online media and
communication.
2. identifies the elements and aspects of
the internet and world wide web.
3. utilizes available online media through
blogging, *vlogging, *podcast and
*photosharing.
4. applies the best practices of a
responsible netizen.
5. uses social media platforms as a
marketing tool.
I. History of the Internet and
Evolution of Online Media and
Communication
II. Online Media Literacy
III. Online Safety, Security, Ethics
and Etiquette
IV. *Web 2.0 and Social Media
Platforms
V. Blog Sites and Creating a
Responsible Online Presence and
Identity
Search the internet for old forums and chat
rooms. Compare and contrast this with how
people communicate via social media networks
Make a presentation on specific website that
has a large following or popularity (e.g.
Amazon, Google, Yahoo, Ebay, etc.) and give
an insight on its history and evolution and how
it changed internet computing for the world
Discuss case studies of common cyber crimes
such as African money scams, bank phishing
etc.
Go through a personal social media timeline or
wall (e.g. Instagram, facebook, etc.) and make
a survey of the types of posts visible or made
by friends and categorize them (e.g. status
updates, inspirational thoughts, humor, etc.) –
infer an opinion on what this means.
Start a free blog account and post a reflection
on one’s experience on the internet. Include
photos and links.
Grade 8
Quarter 4 – Online Presence, Promotion and Exhibition Through Social Media And Websites
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. outlines the history of the internet and
the evolution of online media and
communication.
2. identifies the elements and aspects
of the internet and world wide web.
3. utilizes available online media
through blogging, *vlogging, *podcast
and *photosharing.
4. applies the best practices of a
responsible netizen.
5. uses social media platforms as a
marketing tool.
I. Basic Web Design Principles
II. Basic Web Development (online “what
you see is what you get” platforms)
III. Integrating Text, Images and Media
Online
IV. Blogging, Vlogging, and Podcasts
Design a personal webpage using free online
wysiwyg platform
Integrate images, text, links, and video into a
website project
Publish the website project and generate traffic
views by marketing it on social networks
SPECIAL PROGRAM FOR THE ARTS
GRADES 9 - MEDIA ARTS
Topic Breakdown
Quarter 1 - The Print Media
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. defines media and its traditional
functions
2. explains how media changes
peoples’ way of life and beliefs.
3. recognizes the history of print media.
4. discerns the values system as
described by media.
5. explains basic copyright and
intellectual property laws.
6. discusses the concepts of fair use
and creative commons.
The Print Media
I. The Media and its Traditional Functions
- Information
- Surveillance (watcher of events and as
fourth estate)
- Economic service
- Social and interpersonal cohesion
- Entertainment
- Community forum
- Setting of Agenda
- Service to the political system
II. Media and Culture
- Definition of “beauty”, “wealth”, and
”success” as described by media
- Definition of “Filipino”, “nationhood”,
and “values systems” as described by
media
III. History of Print Media
Discuss case studies to show the
commercial/political nature of media (e.g. ABS-
CBN and their relationship with Estradas,
celebrity endorsement and advertising on
specific networks)
Conduct interviews of friends/relatives on how
media changes their way of life/beliefs (e.g. a.
popular dance, music or clothes; b. attitude
towards women; c. language) and relate the
answers to the traditional functions of media
7. identifies the typographic
considerations for various types of
printed materials and medium.
8. identifies the different layout
principles of graphics in print media.
9. discusses the principles of the color
theory in print media.
10.develops a material promoting local
and cultural heritage sites or icons.
A. History of Text, Text Technology,
and Print
B. Ancient Text: Cuneiform,
Hieroglyphics, Runes
C. Early Paper Manuscripts, Papyrus,
Illustrated Bibles
D. Guttenberg Press, Movable Type
Technology
E. The Vanishing Newsroom, e-books,
Interactive Publications and Moving
Books
F. Law and Ethics
- Basic copyright and intellectual
property laws
- Concepts of fair use and creative
commons
G. Typography
- Fonts and font families
- Size and measurement, leading,
tracking, baseline
- Font usage and purpose
H. Layout
- Principles of graphic layout
o Posters and large format
o Newspapers and publications
o Magazines and special
interest
o Brochures and information
mediums
- Positive and negative space
- Layout, shapes and patterns
(spiral, Z, triangle, grid, etc.)
- Visual hierarchy
- Paper types, sizing and binding
Report on the history of print media as feature
articles for publication
Discuss case studies of plagiarism or copyright
infringement
Use of existing print advertising materials (e.g.
posters, newspaper ads, or online advertising)
discuss how the elements of print layout such
as type, layout, or color makes the advertising
more or less effective
Using cut-ups and art materials (or using image
manipulation software or online platforms) re-
layout or re-color advertising material to make
them more effective
I. Color Theory
- Principles of color: tone, shade,
tint
- Primary, secondary and tertiary
colors
- Complementary, analogous, split
complementary, and triadic color
harmonies
- Color temperatures and emotions
(warm, cool, earth, etc)
J. Copy Writing
- Audience profiling and needs
analysis
- Tone and language
- 5 basic rules of copywriting
oWrite your audience
oKeep it simple
oFocus on benefits
oWrite as long or as short as
necessary
oProofread every time
Come up with slogans to communicate or
promote a certain advocacy, theme, or
community project
Grade 9
Quarter 2 - Introduction to Radio Broadcasting
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. outlines the history of radio.
2. discusses the characteristics of radio
and elements of sound.
I. History of Radio
- Radio technology and early use in
the world
- Beginnings of radio in the Philippines
- Radio during WWII
Film showing on the history of radio. Look for
videos on youtube and other online resources
3. explains the laws in media and ethics
in radio.
4. relates the basic principles in writing
for radio.
5. writes script for a radio drama.
6. writes relevant issues through the
form of scripts and news items for
radio broadcast.
7. demonstrates the proper modulation
and enunciation in radio.
8. demonstrates the proper way in
conducting an interview.
9. explains the programming procedure
in campus radio and radio
broadcasting.
10.produces different forms of radio
production outputs.
- Post-war radio
- Radio during Martial Law
- EDSA Revolution and radio in the
Philippines today
II. Fundamentals of Radio as a Medium
A. Characteristics of Radio
B. The Elements of Sound
C. Sound Sources and Audio
Quality
D. AM and FM radio
III. Media Law and Ethics in Radio
A. Basic Broadcast Law
B. *KBP Code of Ethics
IV. Writing for Radio
A. Basic Principles of the
Oral/Aural Language
B. News Report
C. Talk Radio/Interview
D. Live Reportage/Event
Coverage
E. Thematic DJ program
F. Radio Drama
V. Public Speaking for Radio
A. Modulation and enunciation
B. Interview skills and listening
VI. Campus Radio and Radio
Broadcasting
A. Concept Pitching
- Pre-production work
- Research and data gathering
- Writing
B. Programming
Conduct a station visit (observe operations and
interview personnel) to become familiar with
AM and FM radio
Case study of current radio news coverage or
public affairs programs
Produce a radio broadcast where the members
of the class take on various positions in a radio
station
C. Production Planning
- Production
- Recording
- Editing
D. Airing
- Live component
- Pre-recorded component
E. Feedback
Grade 9
Quarter 3 - Introduction to Television Production
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. discusses the evolution of television.
2. discusses the Broadcast Code of the
Philippines, television practices and
censorship.
3. evaluates the portrayal of culture and
impact of television in the society.
4. demonstrates public speaking
techniques.
5. writes relevant TV scripts based on
broadcasting standards.
I. History of Television Broadcasting
- Technology and early global TV
- Television in the Philippines
- Martial Law and TV Media
- EDSA and Philippine TV
broadcasting
- Rise of all-media networks (ABS-
CBN, GMA, TV5)
II. Basic Media Law and Ethics
- Broadcast Code of the Philippines
(KBP)
- Television practices, censorship and
classification
III. TV and its Effect on Society
Conduct informal interviews with parents and
grandparents on the TV viewing experiences
during their youth; discuss results in class
Discuss case studies of ethics in (Philippine TV
(e.g Anne Curtis’ revealing dress, Willie
Revillame and the crying boy)
Identify how television and TV advertising
affects viewers’ behavior and thinking
6. discusses the business of television
such as advertising, block time and
sponsors.
7. produces technical quality TV
production.
- Portrayal of culture and impact on
society (e.g. music, language)
- Social and political agenda setting
(e.g. political issues and concerns,
environment, US bases agreement,
etc.)
- Television as a reality (e.g. product
celebrity endorsement, “reality” as
portrayed by teleseryes, TV news as
truth
IV. Public Speaking for Television
- Posture, clarity, and modulation
- Authority and credibility
- Conducting interviews
V. Basic Scriptwriting for Television
- Intro to TV writing
- Formatting your story for television
- Genres
- Sitcoms, soap operas, TV Series
VI. Broadcast Marketing for
Television
- Understanding the business of
television: advertising, block time and
sponsors
VII. Fundamentals of Television
Production
- Framing and composition for standups,
interviews and TV broadcasts
- One-, two-, and multi-camera shooting
- Audio recording for TV broadcasts
Simulate public speaking in a class and show
the correct posture, technique, and speak
fluently (enunciate) without stammering.
Write a simple TV news report or short TV
drama script
Conduct a survey of advertisements and other
advertising styles (e.g. tickers, pop-ups, product
placements) across TV stations
Conduct shooting exercises of different TV
broadcast situations
Grade 9
Quarter 4 - Media Beyond TV, Print and Radio
LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS
The learner…
1. explains the Philippine Cybercrime
Law.
2. discusses cyber bullying,
pornography and abuse in the online
world.
3. presents examples of intellectual
property infringement and plagiarism.
4. translates relevant issues concerning
new media through blogs.
5. evaluates different online media
platforms for different purposes.
6. utilizes social media platforms as
communication tools.
7. applies the principles of new media
literacy through various media
platforms.
8. explains the principles in online
writing.
I. Online Media Ethics
- Philippine Cyber Law
- Online news, ethics, and privacy
- Cyber bullying, pornography, and
abuse
II. Responsible Online Utilization,
*Creative Commons and Intellectual
Property
- Netizenship and netiquette
- Copyright infringement and
plagiarism
- Creative Commons for audio and
images
- Privacy, identity theft, predation,
phishing, and other online crimes and
concerns
III. Online Media Platforms
- Understanding web technologies and
technology : Internet, WWW, and
browsers
- Platforms and websites for different
purposes : video (Youtube/Vimeo),
Discuss examples of intellectual property
infringement and plagiarism; compare these to
examples of fair use, derivatives, and creative
commons
Experience different online platforms and share
with the class how these are used and how
they can be used as a medium for advocacy or
communication
9. produces a webpage with Integrated
images, graphics, and video.
social networking (Facebook/Twitter),
mashups (Buzzfeed), and forums
(Pinoyexchange)
- Cloud computing and the future of
software (e.g. Google Drive, Dropbox)
IV. Social Networking
- Understanding social networking
beyond Facebook status
- Using media platforms as a
communication tool
- Using social media for action and
social change
V. Social Media Marketing Principles
- The business of online advertising
and marketing
- Multi-channel marketing: crossing
over from print to TV to online
VI. Writing for an Online Audience
- Principles of online writing
- Brevity and clarity
- Content and style to engage readers
- Blogging
- Adapting traditional media for online
delivery
VII. Creating your Own Webpage
- Principles of web layout
- Using a website creator
- Integrating images, graphics, and
video into a website
Identify through a range of different websites
how businesses advertise and how websites
make money from advertising
Conduct writing exercise articles on various
topics for later upload to an online portal;
include images, graphics and rich media
(audio/video/ animations)
Using an online webpage creator (e.g. Weebly,
Yola, Wix, Squarespace) develop an online
portal containing links, graphics, articles, and
rich media.
SPECIAL PROGRAM FOR THE ARTS
MEDIA ARTS
Topic Breakdown
Grade 10
Quarter 1 – Film Art and Appreciation
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner
1. identifies key figures in Philippine cinema and their
significant works or contributions.
2. outlines the history of global and local cinema.
3. analyzes mainstream and independent Filipino films.
Filipino filmmakers and their works.
History and development of world Cinema
- Early cinema and cinema technology
- Lumiere, Melies, and Edison films
- Rise of Hollywood, coming of sound
- Cinema through the decades and around the
world
Cinema of non-Hollywood: Europe (Bergman/ Fellini)
and Asia (Kurosawa/ Zhang Yimou)
Conduct screenings and guided peer group discussions
Watch recommended Filipino films in different genres
and write a critique or film analysis based on the
elements of film such as:
-direction
-screenplay
-cinematography
-actors
-sound
-editing
4. compiles significant works and masterpieces in
Philippine cinema and broadcast arts.
5. identifies cinematic technique using
cinematic language.
6. evaluates film as art and form of entertainment.
Development of Philippine Cinema
- Early and pre-war Philippine Cinema
- Post-war Philippine Cinema and the 1st
Golden Age (Gerry de Leon, Lamberto
Javellana, Manuel Conde)
- 1970s-early 80s and the 2nd
Golden Age of
Philippine Cinema (Lino Brocka, Ishmael
Bernal, Mike de Leon, Peque Gallaga)
Film Appreciation and Basic Criticism
- Basic story/ cinema structure
Create an online photo gallery of Filipino films, directors,
and movie stars from the first 100 years of Philippine
Cinema
Conduct screenings and guided peer group discussions
Review (or blog) of a regional, independent or currently-
screening film
- Protagonists, antagonists, plots and subplots
- How to write a film review
Contemporary Philippine Cinema
Cinema of the 1990s (Marilou Diaz-Abaya, Laurice
Guillen, Carlitos Siguion-Reyna, Peque Gallaga/ Lore
Reyes)
Contemporary Philippine Cinema
Cinema of the 2000s (Jose Javier Reyes, Chito Roño,
Mark Meily, Joel Lamangan, Erik Matti)
Philippine Independent and Regional Cinema
- Changing landscape of Philippine Cinema
- Early and pioneering independent films and
filmmakers (Nick De Ocampo, Kidlat
Tahimik, Raymond Red, Brillante Mendoza)
Contemporary and regional independent films
(Hannah Espia, Marie Jamora, Aureus Solito, Arnel
Mardoquio)
The Film Journal
- Guide students in selecting films for review
“Curate” or select films and reviews along a central
theme or “motherhood statement”
Compile, curate, and publish an online “journal” or
“magazine” of film reviews across different genre,
industries and/or countries
Grade 10
Quarter 2 – Developing Stories
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. evaluates films, film genres and the directors'
styles.
Major global cinematic movements, genre and styles
- Melodrama
- Horror & Suspense
Conduct screenings and guided peer group discussions
- Comedy
- Action
- Love Story/ Romance
2. outlines basic film sequence treatment of his
own story.
Story and narrative structures
- Basic storytelling structure (3-act structure)
- Characters and goals
- Challenges and resolutions
- Developing a sequence treatment
Develop a sequence treatment for a story/ screenplay
3. writes basic screenplay.
Basic Scriptwriting for Film
- Story and Plot
- Format and style
- Creating characters
- Writing dialogue
Develop a short screenplay for a film project
4. utilizes the basic shots and composition of
cinematography.
5. operates the basic equipment for film/video
production
Basic Camera Handling
- Parts/ function of a camera
- Proper shooting technique/ using a tripod
- Setting exposure
Basic Composition and Camera Technique
- Shot sizes and composition
- Camera movement
- 180° Rule and basic continuity
Online Video
- Familiarizing with YouTube and Vimeo
- Online etiquette, copyright and ethics
- Creating and managing a channel
Produce a simple music video using a cellphone or
compact digital camera
Upload and showcase the finished music video/s on
YouTube or similar platform; classes can open their
own “Channel” and attract views and comments
Grade 10
Quarter 3 – The Cinema of Actuality through the Documentary Film
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. develops a critical eye for non-fiction works
of media.
The documentary medium
- Brief history of the documentary
- Early documentaries (Nanook of the North,
WWII News Reels)
- Documentary styles, forms and formats
- Documentary as “edutainment” (Discovery
Channel, National Geographic, Lakbay Channel)
Point of view
- Objective vs. Subjective perspective
- “voice” of the documentary
Discuss, compare and contrast different documentaries
and documentary styles
2. identifies famous Philippine documentaries. Documentaries that moved the Philippines and the
world
- Modern documentaries (Supersize Me,
Fahrenheit 9/11, The Act of Killing, An Inconvenient
Truth)
- Notable Filipino documentaries (Oliver,
Mababangong Bangungot, Bunso, Imelda)
- Contemporary Filipino documentaries
(Pureza, Kano, Tundong Magiliw, Jazz in Love)
- Experimental documentaries (Koyaanisqatsi,
Powaqqatsi, Baraka)
Write a reaction paper or make an oral report
reviewing documentaries from different regions,
genres, or time periods
3. systematizes shooting processes and
research aspects of the documentary.
Research and data
- Narrowing down the topic/ subject;
maintaining focus with flexibility
- Research skills: printed, archival, and online
- Managing data
Write a documentary topic proposal paper
- background of topic/ issue/ problem
- statement of the problem
- slant/ perspective
4. creates a series of short film/video exercises
that show knowledge of documentaries, filming
techniques, sound and editing.
Documentary filming techniques
- Camera work for documentaries
- Observational and participative camera
techniques
- Camera placement for interviews
- How to conduct an interview
- Documentary scripting: preliminary outlines,
interview guide questions, definitive
outlines, and writing the 2-column script
Sound Recording and Design
- Basics and elements of sound recording,
microphones, and sound design
- Voice recording and basic audio
postproduction
- Basics of scoring and mixing
Editing and Postproduction for documentaries
- Basic editing techniques (cuts and
crossfades)
- Using B-roll and inserts
- Inserting titles and graphics
Simulate through exercises and demonstrations various
camera and sound techniques
- observational camera
- participative or “follow” camera
- sit down interview
- man-on-the-street interview
- standupper/ on-camera host presentation
Produce a short documentary on a current event in the
community, social or environmental issue or concern,
or a relevant environmental concern or project
Upload to class YouTube or Vimeo channel
Grade 10
Quarter 4 – Film as it Innovates and Transforms the Human Condition
LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS
The learner…
1. practices the whole pre-production,
production and post- production processes
Script and concept development
- outlining the story
- creating a sequence treatment
- writing the script and dialogue
- making a script breakdown
Develop a (or improve on an existing) sequence
treatment and screenplay
Break down the script for production
2. produces a short film that shows creativity
and command of technical aspects.
Preproduction planning
- script breakdown
- location hunting and surveys
- casting
Assign individuals to production departments including:
direction/ camera, production management, talent
coordination, production design, and postproduction
- scheduling
Visual Storytelling and Storyboarding
- developing a storyboard
Production Design
- Location and setting
- props, costumes and makeup
- lighting design (if possible)
- casting: stereotypes and casting against type
Production Management
- call sheets and shooting schedules
- budget management
- talent and location management
Editing and Postproduction for film
- coloring and basic effects
- scoring and audio mixing
Compile a preproduction package based on individual
components and collaboration between teams
Finalize shooting activities and schedules, finalize
talents and crews, finalize logistics and location/s
Produce a short film as a class or as smaller teams
within a class
3. evaluates own works and those of others. Criticizing and appreciation of the work of others Screening and evaluation of peers’ compositions
4. Creates films for exhibition. Mount an exhibition the different outputs
Media Arts
Curriculum Guide
7-10
GOVERNMENT PROPERTY
NOT FOR SALE
ALLOTTED TO
District/ School: _________________________________________
Division _________________________________________________
First Year of Use: _________________________________________
Source of Fund (Year included):__________________________
Department of Education
Republic of the Philippines
Special Program in the Arts – Grades 7-10
Curriculum Guide
First Edition, 2014
ISBN: ___________
Republic Act 8293, section 176 states that: No copyright shall subsist in any work of
the Government of the Philippines. However, prior approval of the government agency or
office wherein the work is created shall be necessary for exploitation of such work for profit.
Such agency or office may, among other things, impose as a condition the payment of
royalties.
Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names,
trademarks, etc.) included in this book are owned by their respective copyright holders. Every
effort has been exerted to locate and seek permission to use these materials from their
respective copyright owners. The publisher and authors do not represent nor claim ownership
over them.
Published by the Department of Education
Secretary: Br. Armin A. Luistro FSC
Undersecretary: Dina Joanna Ocampo, Ph.D.
Assistant Secretary: Lorna D. Dino, Ph.D.
Development Team of the Learner’s Material
Authors: Remearson J. Araza and Anthony S. Capistrano
Consultants: Jag Garcia, Imee Ramos-Garcia, and Elvert Bañares
Editors:
Reviewers:
Illustrator and Layout Artists:
Subject Specialist: Owen M. Milambiling and Christine G. Magboo
Management Team: Jocelyn DR Andaya and Bella O. Mariñas
Printed in the Philippines by ____________
Department of Education-Instructional Materials Council Secretariat (DepEd-
IMCS)
Office Address: 2nd
Floor Dorm G, Philsports Complex, Meralco Avenue,
Pasig City, Philippines 1600
Telefax: (02) 634-1054, 634-1072
E-mail Address: imcsetd@yahoo.com

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SPA-Media-Arts-1 Curriculum Guide1.pdf

  • 1. Special Program in the Arts Curriculum Guide MEDIA ARTS 7-10
  • 2. Media Arts under the Special Program in the Arts is the study of human communication through photography, broadcasting, print media, online media, videography and film. In this art form, students are trained to use the elements of space, time, light, motion, color and sound to express their perspectives, feelings and ideas creatively. Likewise, students are taught to appreciate the values of cultural identity and inculcate or include these themes for a more significant and high sense of identity. Critically, they learn to interpret and evaluate media within aesthetic, cultural and historical contexts to become more enlightened consumers, critical individuals and effective citizens. The leaners are taught creative use of communications technologies to tell stories and explore concepts for diverse purposes and audiences. Media artists represent personal, social and cultural realities using platforms such as television, film, video, newspapers, magazines, radio, and the worldwide web. Media Arts explores the diverse artistic, creative, social and institutional factors that shape communication and contribute to the formation of identities. The Learners participate in, experiment with and interpret the rich culture and communication practices surrounding them.
  • 3. SPECIAL PROGRAM IN THE ARTS CURRICULUM FRAMEWORK: GRADE 7 MEDIA ARTS The learner demonstrates an understanding of the basic concepts and principles of visual media and communication through active participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the expansion of one’s world vision. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODES FIRST QUARTER Introduction to the Arts and the Filipino Artist I. Definition of art A. History B. Significance C. Uses 1. Aesthetic Purpose of Art 2. Practical Purpose of Art D. Elements and Principles of Art II. Philippine Art A. Principle of Art B. Filipino Artists Across Disciplines and their Popular Works C. Examples of Philippine Art 1. Famous 2. Indigenous D. Key Filipino Artists 1. Key and Significant Works 2. National Artists The learner… demonstrates understanding of Art as portrayed by Filipino artists in their works through visual communication. The learner… creates *electronic visual presentations showing appreciation of art works of the Filipino artists as reflective of the Filipino culture. The learner… 1. defines the meaning of Art, its significance and uses. 2. explains the elements and principles of art. 3. determines the significant contributions of the Filipino artists in general. 4. relates popular works of Filipino artists with current events and realities. 5. recognizes the six art disciplines. 6. develops a meaningful interpretation of the art disciplines and the artists’ popular works. SPA_MA-AF7-Ia-1 SPA_MA-AF7-Ib-2 SPA_MA-AF7-Ic-3 SPA_MA-AF7-Ic-d-4 SPA_MA-AF7-Ie-h-5 SPA_MA-AF7-Ij-6
  • 4. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODES SECOND QUARTER Visualizing Philippine Festivals I. Philippine Festivals: Local and Regional A. Origin B. Evolution II. Visual Communication A. Still Images 1. Photographs 2. Paintings 3. Posters 4. Illustrations B. Moving 1. Films/Videos 2. Motion Graphics 3. Electronic Presentations The learner… demonstrates understanding of the Philippine festival culture and concepts of visual communication through still (photos, paintings, etc.) and moving images (film, animation, presentations, etc.). The learner… creates various visual communication projects based on one’s local socio-cultural contexts (e.g. local customs, rituals, festivals, etc.). The learner… 1. discusses the origin and evolution of Philippine festivals. 2. explains how images, sound, and text are used to communicate the message of festivals. 3. relates the significance of festivals in their lives. 4. combines images and text to create artistic visual presentations 5. incorporates sound to enhance the presentation of visual communication projects. SPA_MA-PF7-IIa-1 SPA_MA-PF7-IIb-c-2 SPA_MA-PF7-IId-c-3 SPA_MA-PF7-IIe-g-4 SPA_MA-PF7-IIh-j-5 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODES THIRD QUARTER Local and Regional Rituals and Folklore in Various Media Forms I. Various Media Forms II. Principles and Basic Theories of Communication The learner… recognizes local and regional contexts of rituals and folklores as seen or portrayed in various media forms. The learner… interprets folklore and rituals through various media art forms. The learner… 1. identifies the *different forms of media 2. explains the basic principles and theories of communication SPA_MA-RF7-IIIa-b- 1 SPA_MA-RF7-IIIc-d- 2
  • 5. III. Principles of Media Literacy 3. discusses the principles of media literacy 4. analyzes rituals and folklores and how elements are used in various media forms 5. evaluates the depiction of the rituals and folklores in the media or a media form. SPA_MA-RF7-IIIe-f- 3 SPA_MA-RF7-IIIg-h- 4 SPA_MA-RF7-IIIi-j-5 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODES FOURTH QUARTER Storytelling with Images Using Philippine Rituals and Folklore I. Storytelling Principles II. Basic Story Structures and Styles III. Using Graphics and Photographs to Tell a Story *the performance standards for the fourth quarter will be showcased in collaboration with all the other art disciplines The learner… understands concepts and principles of storytelling using images and visuals from festivals, rituals and folklores as applied in a local and regional context. The learner… produces a story that utilizes *visual tools to effectively communicate a message, idea or emotion of festivals, rituals and folklores. The learner… 1. identifies the storytelling principles, structures and styles. 2. describes story elements from local stories, rituals, and folklores. 3. creates a story using graphics and photographs. SPA_MA-ST7-IVa-c- 1 SPA_MA-ST7-IVd-e- 2 SPA_MA-ST7-IVf-j-3
  • 6. SPECIAL PROGRAM IN THE ARTS CURRICULUM FRAMEWORK: GRADE 8 MEDIA ARTS The learner demonstrates an understanding of the basic concepts and principles of photography and online media through active participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the expansion of one’s world vision. CONTENT CONTENT STANDARD PERFORMANCE STANDARD LEARNING COMPETENCIES CODES FIRST QUARTER Basic photography I. Definition of photography A. History of photography B. Photography in the Philippines II. Defining photography Technologies A. Types (single lens reflex, digital single lens reflex, film compact, digital compact, mirrorless, large format) B. Parts and functions C. Terminologies D. Proper handling and care of the camera III. The process of digital photography A. Early electronic photography B. Digital image recording (Pixels) C. Digital image acquisition D. Color recording and digital image sensor E. Digital image sensors (CCD and CMOS) The learner… demonstrates understanding of the concepts and principles of photography. The learner… captures images that can effectively communicate an idea, message or emotion while utilizing the basic shooting techniques. The learner… 1. explains the principles, theoretical, historical and aesthetic aspects of photography. 2. identifies the terminologies, techniques and processes of photography. 3. analyzes the difference between film camera and digital camera. 4. distinguishes the different types of cameras, its evolution, features, and capabilities. 5. operates the camera, its functions and proper handling 6. applies the rules for effective composition and production in taking digital photos. SPA_MABP8-Ia-1 SPA_MABP8-Ib-2 SPA_MABP8-Ic-3 SPA_MABP8-Id-4 SPA_MABP8-Ie-5 SPA_MABP8-If-6
  • 7. F. File formats, compression and storage IV. Principles of light and shadow V. Composition and visual technique (rule of thirds, lines, shapes, colors, texture) VI. Shooting technique 7. curates a collection of one’s photographs for presentation. 8. evaluates a series of photographs based on principles and techniques. SPA_MABP8-Ig-h-7 SPA_MABP8-Ii-j-8 CONTENT CONTENT STANDARD PERFORMANCE STANDARD LEARNING COMPETENCIES CODES SECOND QUARTER Advanced Photography I. Manual settings of a camera A. *Shutter speed B. *Aperture C. *ISO D. *Focal length II. Studio and natural lighting III. Color, tone and temperature IV. Photo manipulation and post processing V. Online portfolios and albums The learner… demonstrates understanding of more advanced principles and concepts of photography The learner… mounts an exhibit of photos using the manual settings of a camera by employing advanced techniques in photography. The learner…. 1. identifies the techniques, processes and principles of advanced photography. 2. uses simple lighting to illustrate the different effects of light on a subject. 3. *demonstrates color, tone and temperature through photographs. 4. identifies ways to improve the quality of the photo. 5. utilizes photo manipulation software to enhance photos. SPA_MAAP8-IIa-b-1 SPA_MAAP8-IIc-2 SPA_MAAP8-IId-e-3 SPA_MAAP8-IIf-4 SPA_MAAP8-IIg-j5
  • 8. CONTENT CONTENT STANDARD PERFORMANCE STANDARD LEARNING COMPETENCIES CODES THIRD QUARTER Visualization and Communication in an Online Environment I. History of the internet and evolution of online media and communication II. Online media literacy III. Online safety, security, ethics and etiquette IV. *Web 2.0 and social media platforms V. Blog sites and creating a responsible online presence and identity The learner… demonstrates understanding of principles and concepts of the internet and online media platforms The learner… creates a functional website applying specific and appropriate techniques of online communication in real world. The learner… 1. outlines the history of the internet and the evolution of online media and communication. 2. identifies the elements and aspects of the internet and world wide web. 3. utilizes available online media through blogging, *vlogging, *podcast and *photosharing. 4. applies the best practices of a responsible netizen. 5. uses social media platforms as a marketing tool. SPA_MAVC8-IIIa-1 SPA_MAVC8-IIIb-c-2 SPA_MAVC8-IIId-3 SPA_MAVC8-IIIe-g-4 SPA_MAVC8-IIIh-j-5 CONTENT CONTENT STANDARD PERFORMANCE STANDARD LEARNING COMPETENCIES CODES FOURTH QUARTER Online Presence, Promotion and Exhibition through Social Media and Websites I. Basic web design principles The learner… develops understanding of the principles of web design and development and The learner… creates a website on *life sources and culture by way of a series of online images The learner… 1. utilizes the parts and elements of a website or online platform. 2. describes the creative process in integrating SPA_MAOP8-IVa-1 SPA_MAOP8-IVb-c-2
  • 9. II. Basic web development (online “What You See Is What You Get” platforms) III. Integrating text, images and media online IV. Blogging, vlogging, and podcasts *the performance standards for the fourth quarter will be showcased in collaboration with all the other art disciplines combines this with visualization. meant to relate a story or theme. text, images, and media online. 3. applies the principles of web design using wysiwyg platforms. 4. summarizes creative process through blogging, vlogging and podcasts. SPA_MAOP8-IVd-g-3 SPA_MAOP8-IVh-j-4
  • 10. SPECIAL PROGRAM FOR THE ARTS CURRICULUM FRAMEWORK: GRADE 9 MEDIA ARTS The learner demonstrates an understanding of the basic concepts and principles of journalism and its manifestations in print, radio, television, and online mediums through active participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the expansion of one’s world vision. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE FIRST QUARTER The Print Media I. The media and its traditional functions II. Media and culture III. History of print media A. History of text, text technology, and print B. Ancient text: cuneiform, hieroglyphics, runes C. Early paper manuscripts, papyrus, illustrated bibles D. Guttenberg press, movable type technology E. The vanishing newsroom, e- books, interactive publications and moving books IV. Law and ethics V. *Typography VI. Layout VII. Color theory The learner… develops understanding of the history and principles of print and online media. The learner… crafts an online magazine that adheres to the process of production. The learner… 1. defines media and its traditional functions 2. explains how media changes peoples’ way of life and beliefs. 3. recognizes the history of print media. 4. discerns the values system as described by media. 5. explains basic copyright and intellectual property laws. 6. discusses the concepts of fair use and creative commons. 7. identifies the typographic considerations for various types of printed materials and medium. SPA_MAPM9-Ia-1 SPA_MAPM9-Ia-2 SPA_MAPM9-Ia-3 SPA_MAPM9-Ib-4 SPA_MAPM9-Ib-5 SPA_MAPM9-Ib-6 SPA_MAPM9-Ic-d-7
  • 11. VIII. Copy writing 8. identifies the different layout principles of graphics in print media. 9. discusses the principles of the color theory in print media. 10.develops a material promoting local and cultural heritage sites or icons. SPA_MAPM9-Id-f-8 SPA_MAPM9-Ig-9 SPA_MAPM9-Ih-j10 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE SECOND QUARTER Introduction to Radio Broadcasting I. History of radio II. Fundamentals of radio as a medium A. Characteristics of radio B. The elements of sound C. Sound sources and audio quality D. AM and FM radio III. Media law and ethics in radio A. Basic broadcast law B. *KBP code of ethics IV. Writing for radio A. Basic principles of the oral/aural language B. News Report The learner… develops understanding of the history and principles of radio broadcasting. The learner… interprets principles of broadcasting into actual recordings and various forms of radio programs for broadcasting. The learner… 1. outlines the history of radio. 2. discusses the characteristics of radio and elements of sound. 3. explains the laws in media and ethics in radio. 4. relates the basic principles in writing for radio. 5. writes script for a radio drama. SPA_MAIR9-IIa-1 SPA_MAIR9-IIa-2 SPA_MAIR9-IIb-3 SPA_MAIR9-IIb-c-4 SPA_MAIR9-IId-5 SPA_MAIR9-IIe-6
  • 12. C. Talk radio/Interview D. Live reportage/Event coverage E. Thematic DJ program F. Radio drama V. Public speaking for radio VI. Campus radio and radio broadcasting A. Concept pitching B. Programming C. Production planning D. Airing E. Feedback 6. writes relevant issues through the form of scripts and news items for radio broadcast. 7. demonstrates the proper modulation and enunciation in radio. 8. demonstrates the proper way in conducting an interview. 9. explains the programming procedure in campus radio and radio broadcasting. 10. produces different forms of radio production outputs. SPA_MAIR9-IIf-7 SPA_MAIR9-IIg-8 SPA_MAIR9-IIh-9 SPA_MAIR9-IIi-j10 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE THIRD QUARTER Introduction to Television Production I. History of television broadcasting II. Basic media law and ethics The learner… demonstrates understanding of the history and principles of television broadcasting. The learner… produces a “Live” *Telemagazine that features a variety of topics. The learner… 1. discusses the evolution of television. 2. discusses the Broadcast Code of the Philippines, television SPA_MAIT9-IIIa-1 SPA_MAIT9-IIIb-2
  • 13. III. TV and the effect on society IV. Public speaking for television V. Basic scriptwriting for television VI. Broadcast marketing for television VII. Fundamentals of television production practices and censorship. 3. evaluates the portrayal of culture and impact of television in the society. 4. demonstrates public speaking techniques. 5. writes relevant TV scripts based on broadcasting standards. 6. discusses the business of television such as advertising, block time and sponsors. 7. produces technical quality TV production. SPA_MAIT9-IIIc-3 SPA_MAIT9-IIId-4 SPA_MAIT9-IIIe-g-5 SPA_MAIT9-IIIh-6 SPA_MAIT9-IIIg-j-7 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE FOURTH QUARTER Media beyond TV, print and radio I. Online media ethics II. Responsible online utilization, *Creative Commons and intellectual property The learner… develops understanding of the modern communication technologies that led to the The learner… develops an online portal containing links, graphics, articles, and rich media using an online webpage editor. The learner… 1. explains the Philippine Cybercrime Law. 2. discusses cyber bullying, pornography and abuse in the online world. SPA_MAMB9-IVa-1 SPA_MAMB9-IVa-2
  • 14. III. Online media platforms IV. Social networking V. Social media marketing Principles VI. Writing for an online audience VII. Creating your own webpage *the performance standards for the fourth quarter will be showcased in collaboration with all the other art disciplines convergence of media formats. 3. presents examples of intellectual property infringement and plagiarism. 4. translates relevant issues concerning new media through blogs. 5. evaluates different online media platforms for different purposes. 6. utilizes social media platforms as communication tools. 7. applies the principles of new media literacy through various media platforms. 8. explains the principles in online writing. 9. produces a webpage with Integrated images, graphics, and video. SPA_MAMB9-IVb-3 SPA_MAMB9-IVb-c-4 SPA_MAMB9-IVd-e-5 SPA_MAMB9-IVf-6 SPA_MAMB9-IVf-g-7 SPA_MAMB9-IVh-8 SPA_MAMB9-IVi-j-9
  • 15. SPECIAL PROGRAM IN THE ARTS CURRICULUM CONTENT: GRADE 10 MEDIA ARTS The learner demonstrates an understanding of the basic concepts and principles of film and cinema through active participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of cultural identity, and the expansion of one’s world vision. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE FIRST QUARTER Film Art and Appreciation I. History and appreciation of global cinema II. History and appreciation of Philippine mainstream, independent and regional cinema III. *Cinematic language IV. Basic film appreciation and criticism The learner… demonstrates understanding of film history and cinema and comprehends the principles and concepts as they are applied in the form. The learner… illustrates the distinct qualities, aspects, and performance of the cinematic arts and culture as evident in the film media. The learner… 1. identifies key figures in Philippine cinema and their significant works or contributions. 2. outlines the history of global and local cinema. 3. analyzes mainstream and independent Filipino films. 4. compiles significant works and masterpieces in Philippine cinema and broadcast arts. 5. identifies cinematic technique using cinematic language. 6. evaluates film as art and form of entertainment. SPA_MA-FA10-Ia-b-1 SPA_MA-FA10-Ic-d-2 SPA_MA-FA10-Ie-f-3 SPA_MA-FA10-Ig-h-4 SPA_MA-FA10-Ii-j-5 SPA_MA-FA10-Ii-j-6
  • 16. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE SECOND QUARTER Developing Stories I. Major global cinematic movements, genre and styles II. Story and narrative structures III. Basic scriptwriting for film IV. Shots, framing and composition V. Film equipment familiarization The learner… recognizes a story and understands the genre, messages, and emotions conveyed. The learner… relates the characteristics, factors and performance of the Western arts with the narratives of a film. 1. evaluates films, film genres and the directors' styles. 2. outlines basic film sequence treatment of his own story. 3. writes basic screenplay. 4. utilizes the basic shots and composition of cinematography. 5. operates the basic equipment for film/video production. SPA_MA-DS10-IIa-b-1 SPA_MA-DS10-IIc-d-2 SPA_MA-DS10-IIe-f-3 SPA_MA-DS10-IIg-h-4 SPA_MA-DS10-IIi-j-5
  • 17. CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE THIRD QUARTER The Cinema of Actuality through the *Documentary Film I. The documentary medium II. Documentaries that moved the Philippines and the world III. Research and data management IV. IV.Point of view V. V.Documentary filming techniques VI. VI.Sound recording and design VII. VII.Editing and postproduction for documentaries The learner… relates arts perspectives to issues of the contemporary world as documented in films. The learner… creates an insightful and engaging nonfiction film project on contemporary reality and society. The learner… 1. develops a critical eye for non-fiction works of media. 2. identifies famous Philippine documentaries. 3. systematizes shooting processes and research aspects of the documentary. 4. creates a series of short film/video exercises that show knowledge of documentaries, filming techniques, sound and editing. SPA_MA-DF10-IIIa-1 SPA_MA-DF10-IIIb-c-2 SPA_MA-DF10-IIId-f-3 SPA_MA-DF10-IIIg-j-4 CONTENT CONTENT STANDARDS PERFORMANCE STANDARDS LEARNING COMPETENCIES CODE FOURTH QUARTER Film as it Transforms the Human Condition I. Script and concept development II. Preproduction planning The learner… demonstrates understanding of the role of film as a vehicle to innovate and transform human lives. The learner… produces a short film that integrates the various techniques and principles of filmmaking. The learner… 1. practices the whole pre-production, production and post- production processes. 2. produces a short film that shows creativity SPA_MA-FT10-IVa-b-1 SPA_MA-FT10-IVc-e-2
  • 18. III. Visual storytelling IV. Storyboarding V. Production design VI. Production VII. Management VIII. Editing and postproduction for film *the performance standards for the fourth quarter will be showcased in collaboration with all the other art disciplines and command of technical aspects. 3. evaluates own works and those of others. 4. Creates films for exhibition. SPA_MA-FT10-IVf-3 SPA_MA-FT10-IVg-j-4
  • 19. MEDIA ARTS GLOSSARY Aperture – is the size of the opening in the lens through which light travels. Cinematic Language - refers to abbreviations and terminology commonly accepted in describing aspects or elements of film and film production. These include, but are not limited to, terms describing shots and compositions, genre, production techniques, film forms, and production equipment. Creative Commons – is a non-profit organization that enables the sharing and use of creativity and knowledge through free tools. They are not an alternative to copyright, they work alongside of it, enabling you to modify copyright terms to suit your terms. Different forms of media – photography, television, cinema, radio, digital media. Documentary Film - A documentary film is a nonfictional motion picture intended to document some aspect of reality, primarily for the purposes of instruction or maintaining a historical record. Electronic Visual Presentations – a presentation which may be in ms powerpoint, ms word, prezi, animation, videos, etc. Focal Length - usually represented in millimeters (mm), it is the basic description of a photographic lens. ISO – the level of sensitivity of the camera to available light. KBP – Kapisanan ng mga Brodkaster ng Pilipinas, foremost broadcast media organization in the country, composed of owners and operators of radio and television stations. Media Art forms – may be as print media, photographs, videos, paintings, posters etc. Photosharing Websites – websites where you can upload pics and may have additional features such as comments and descriptions (Flickr, Photobucket, Instagram, Facebook, etc.) Podcast - is a digital medium consisting of an episodic series of audio, video, radio, PDF, or ePub files subscribed to and downloaded through web syndication or streamed online to a computer or mobile device. Shutter Speed – the length of time a camera’s shutter is open (exposure time). Telemagazine – a television show with a variety of topics with the intention to entertain and inform. Typography - is the art and technique of arranging type to make written language most appealing to learning and recognition.
  • 20. Visual Storytelling – uses graphic design, illustrations, photography or cinematic images to convey information in an elegant, entertaining or informative manner. Vlog - is a form of blog for which the medium is video, and is a form of web television. Web 2.0 – may allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in a virtual community, in contrast to Web sites where people are limited to the passive viewing of content. Examples of Web 2.0 include social networking sites, blogs, wikis, folksonomies, video sharing sites, hosted services, Web applications, and mashups. WYSIWYG – “what you see is what you get.” – is a system in which content (text and graphics) onscreen during editing appears in a form closely corresponding to its appearance when printed or displayed as a finished product.
  • 21. SPECIAL PROGRAM FOR THE ARTS MEDIA ARTS Topic Breakdown Grade 7 Quarter 1 Introduction to the Arts and the Filipino Artist LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. determines the significant contributions of the Filipino artists in general. 2. relates popular works of Filipino artists with current events and realities. 3. recognizes the six art disciplines. Survey of Art disciplines - General history of visual arts in the Philippines o Visual arts in pre-colonial times o Painting and sculpture during the colonial period o Painting and sculpture in modern times o Contemporary Philippine painting and sculpture Filipino Artists and their popular works as springboards Amorsolo, Edades, Tolentino, Abueva and other National Artists for Visual Arts Survey of Art disciplines - General history of literature in the Philippines o pre-colonial literature and traditional story forms o Western literary forms in the Philippines (e.g. poetry, stories, novels, etc.) Make a journal entry. Look for small reproductions of works of art in newspaper or magazine. Respond to this work using the principles of art and visual elements. Make a journal entry. Look for different types of poetry or a selection of short stories. Make a review about how the works resonate or affect your emotion/s. Make a journal entry. Compare and contrast classical dance styles with contemporary and
  • 22. o Traditions of literature and oral history in the Philippines (e.g. bugtungan, balagtasan, diona, etc.) Filipino Artists and their popular works as springboards Joaquin, Almario, Lumbera, Bautista and other National Artists for Literature Survey of Art disciplines - General history of dance in the Philippines o dance as ritual form in Luzon, Visayas, and Mindanao o dance influences from Spain and the West (e.g. fandango/ pandango, waltz, pasa-doble, etc.) o forms of classical, modern, and contemporary dance techniques (e.g. ballet, “ballroom”, jazz, street, etc.) Filipino Artists and their popular works as springboards Obusan, Aquino, Goquingco and other National Artists for Dance Survey of Art disciplines - General history of music in the Philippines o pre-colonial traditions in music (instrumentation) o pre-colonial traditions in music (voice/ song) popular forms – try to determine how classical styles have influenced contemporary styles. Make a journal entry. Using photos, lyrics, and/or chords discuss your favorite Filipino music artists and why their music is special to you. Make a journal entry. Discuss a local theatrical performance or production and how the actors utilize their bodies and voice in delivering stories and emotion. Make a journal entry. View a local independent film and discuss how it differs from usual mainstream films in terms of stories, style, acting, and message.
  • 23. o music and musical forms during the colonial and post-colonial periods o contemporary Filipino music Filipino Artists and their popular works as springboards Kasilag, De Leon, San Pedro and other National Artists for Music Survey of Art disciplines - General history of theatre in the Philippines o traditional performance and rituals in Luzon, Visayas, and Mindanao o Comedia, Moro-moro, Senaculo, Sarswela, and other theatrical forms influenced by Spanish colonization Modern Philippine theatre scene: Bodabil, musical theatre, and established theatre companies like Gantimpala, PETA, and Repertory Filipino Artists and their popular works as springboards - Avellana, Bernal, Tinio and other National Artists for Theatre Survey of Art disciplines - General history of cinema in the Philippines
  • 24. o early and pre-war cinema in the Philippines o post-war Golden Age of Philippine Cinema (films produced by LVN, Sampaguita, and Premiere plus works of Avellana, De Leon, and Tolosa) o Modern Philippine Cinema (works of Brocka, Bernal, Guillien, Diaz-Abaya, Gallaga, Mike de Leon) o Independent and new Philippine cinema (works of Brillante Mendoza, Erik Matti, Kidlat Tahimik, Sari Dalena, and key Cinemalaya/ CinemaOne filmmakers) Filipino Artists and their popular works as springboards Brocka, Bernal, De Leon and other National Artists for Cinema 6. develops a meaningful interpretation of the art disciplines and the artists’ popular works. Integrated art - Concept of art and artistic creation not existing in a vacuum art can influence or inspire other arts, and art is influenced or inspired by other arts Survey of Art disciplines - Filipino art and the world o Contemporary Filipino artists recognized in the world and the nature of their work - Filipino artists and popular culture (e.g. Joey Ayala, Reg Yuson, Pol Medina Jr., Lav Diaz, etc.) Using photos or clippings from magazines make a collage of how a performance, show, event, or activity uses different types of artistic outputs or disciplines to create a whole work “Show and Tell” the works of artists in popular culture. Discuss how audiences feel about their work and how their work has influenced people
  • 25. Grade 7 Quarter 2 – Visualizing Philippine Festivals LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. discusses the origin and evolution of Philippine festivals. Nature of Philippine Festivals - Religious festivals (e.g. Easter, feast days of patron saints, etc.) - Cultural festivals (e.g. Moriones, Ati- atihan, Meguyaya, etc.) - Non-religious or festivals of indigenous influence (e.g. Sandugo, Kalimudan, MassKara, etc.) - Other festivals and celebrations (e.g. Cinemalaya, Panagbenga, Pahiyas, etc.) Survey of key Philippine festivals, their origins and meanings - Major festivals of North Luzon - Major festivals of South Luzon - Major festivals of Visayas - Major festivals of Mindanao Map out major festivals on a Philippine map using pictures and other materials. 2. explains how images, sound, and text are used to communicate the message of festivals. Cultural history and heritage of the region - identifying key cultural points in local/ regional history - identifying significant local/ regional historical figures in art and culture and their contributions to both local and possibly national art and culture - appreciating indigenous and/or local traditions, cultures, practices, or art forms from the region o its history and evolution o its cultural meaning, relevance, and significance Create a collage of regional festivals or significant cultural landmarks
  • 26. o its value to the local population and its contribution to personal, regional, and national identity Visualizing, understanding, and promoting local festivals, culture and heritage through the use of artistic disciplines and forms - Visualizing, understanding, and promoting local festivals using static visuals (e.g. painting, illustration, photographs, etc.) - Visualizing, understanding, and promoting local festivals using performance or moving visuals (e.g. dance, theatrical performance, film, etc.) 3. relates the significance of festivals in their lives. Understanding the messages and values related to festivals and how it reflects local culture and traditions. Research and present information of different festivals and relate the messages to their lives. 4. combines images and text to create artistic visual presentations 5. incorporates sound to enhance the presentation of visual communication projects. The combination of visuals, sound and text in a presentation has a strong effect in conveying a message. Basic operation of presentation software. Choose a region and create a presentation about its festivals using electronic visual presentation software. Grade 7 Quarter 3 – Local and Regional Rituals and Folklore in Various Media Forms LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. identifies the *different forms of media The different forms of media. -television -cinema -radio -digital/online Create a presentation about the different forms of media.
  • 27. 2. explains the basic principles and theories of communication Basic models and theories of communication - Concept of Sender-Message- Receiver - Shannon & Weaver - Lasswell - Westley & MacLean Play a stylized game of “pass the message” by whispering a simple phrase from student to another and determine where “noise” in the channel disrupts the message. 3. discusses the principles of media literacy Principles of media literacy Discuss case studies of media constructing reality and truth. 4. analyzes rituals and folklores and how elements are used in various media forms Characters and stereotypes in Philippine media - concept and form of the male lead - concept and form of the female lead - concept and form of “evil” via the contrabida concept and forms of other characters: sidekick, comedy relief, the gay, the tomboy, the goon, the mother in law, etc. Identify the characteristics of stereotypes in Philippine media and combine cut-outs to create a collage. 5. evaluates the depiction of the rituals and folklores in the media or a media form. Philippine folklore in media - Monsters and legends as immortalized in komiks and literature - Superstition and spirituality in Philippine media - Diwatas, enkantos, and salamangkeros – magic and fantasy in Philippine media - Dyesebel, Panday, and Darna through the years – the Pinoy superheroes Balete Drive, White Ladies, and the Filipino fascination with ghosts Bringing Folklore to life Studying the details/descriptions of characters (costume design, make-up, masks) Watch a selection of film and TV programs showing a range of folkloric elements and characters from different eras and periods. Discuss how characterizations and portrayals have changed (or not changed) over the years Using available materials, paper mache, makeup, and art materials make masks and costume pieces based on Philippine mythological and folkloric characters and figures.
  • 28. Grade 7 Quarter 4 – Storytelling with Images Using Philippine Rituals and Folklore LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. identifies the storytelling principles, structures and styles. Storytelling principles - Addressing the mind and the heart - Conveying a “meaning” (moral or intentional) - It is about characters, stages, goals, troubles and plots - It is sequential and all about suspense - It is all about your audience It is not bound to a “form” Let the students choose the story from the series of folklores. Make a journal entry,answering these using What, When, Where, How and Why. Create characters , based on a folklore Create a story based on your understanding on the folklore. Discuss the story with the class, ask them how the story was told. If it created an impact or not. 2. describes story elements from local stories, rituals, and folklores. The Arc of Storytelling (basic structure) - Beginning - Middle - End Plot Styles - Overcoming the monster - Rags to Riches - The Quest - Voyage and Return - Comedy - Tragedy - Rebirth Oral storytelling Visual storytelling Discuss the Arc of Storytelling with the class. Analyze and understand the process and the class create a story using the Arc of Storytelling Discuss the plot styles with the class and draw- out examples for each of the styles by choosing an existing story and letting the class identify the style. Reinforce the styles by letting the class create their own story and discuss among the class. Create your own story using folklore as a basis to the new story. Tell that story to the class.
  • 29. Create a story using shadow play or puppet 3. creates a story using graphics and photographs. Digital Storytelling Application of structure and plot styles to different rituals and folklore Combine all structures to create a digital storytelling using graphics and photographs SPECIAL PROGRAM FOR THE ARTS MEDIA ARTS Topic Breakdown Grade 8 Quarter 1 - Basic Photography LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. explains the principles, theoretical, historical and aesthetic aspects of photography. 2. identifies the terminologies, techniques and processes of photography. 3. analyzes the difference between film camera and digital camera. I. Definition of Photography A. History of Photography B. Photography in the Philippines II. Defining Photography Technologies A. Types (Single Lens Reflex, Digital Single Lens Reflex, film compact, digital compact, mirrorless, large format) B. Parts and Functions C. Terminologies D. Proper Handling and Care of the Camera III. The Process of Digital Photography Reporting on the history of photography Compare and analyze the difference between film and digital camera Demonstrate parts and functions through a “show and tell” or practical demonstration
  • 30. 4. distinguishes the different types of cameras, its evolution, features, and capabilities. 5. operates the camera, its functions and proper handling 6. applies the rules for effective composition and production in taking digital photos. 7. curates a collection of one’s photographs for presentation. 8. evaluates a series of photographs based on principles and techniques. A. Early Electronic Photography B. Digital Image Recording (Pixels) C. Digital Image Acquisition D. Color Recording and Digital Image Sensor E. Digital Image Sensors (CCD and CMOS) F. File Formats, Compression and Storage G. Principles of Light and Shadow - Size of the light source - Distance from the light source to the subject - Modifying light (using diffusers) H. Composition and Visual Technique - rule of thirds - lines - shapes - colors - texture - balance - depth of field - framing, negative and positive space I. Shooting Techniques - Frame within a frame - High and low angles - Light effects with low shutter speeds - Action shots with high shutter speeds Report on the process of digital photography Make a journal entry showing photos of different qualities and show to class your analysis Gather pictures from the internet and discuss the qualities of the photos Perform exercises and activities that practice the different composition, light and shadow Conduct a photo walk around the neighborhood or campus and produce photos according to different composition and visual technique Demonstrate proper posture and technique, effective use of composition and other visual technique and proper adjustments of settings for a given effect or situation
  • 31. Grade 8 Quarter 2 – Advanced Photography LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner…. 1. identifies the techniques, processes and principles of advanced photography. 2. uses simple lighting to illustrate the different effects of light on a subject. 3. *demonstrates color, tone and temperature through photographs. 4. identifies ways to improve the quality of the photo. 5. utilizes photo manipulation software to enhance photos. I. Manual Settings of a Camera A. Shutter Speed B. Aperture C. ISO D. Focal Length II. Studio and Natural Lighting III. Color, Tone and Temperature IV. Photo Manipulation and Post Processing V. Online Portfolios and Albums Explanation of proper use of technique and style Take portrait photos using an improvised setup of a simple artificial lights to illustrate the different effects Take photos that shows tone, color and temperature Take portrait photos, remove the pimples/blemishes on the face of the subject Enhance photos using any photo editing software Hold a photo exhibit of all the outputs in the second quarter
  • 32. Grade 8 Quarter 3 – Visualization and Communication in an Online Environment LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. outlines the history of the internet and the evolution of online media and communication. 2. identifies the elements and aspects of the internet and world wide web. 3. utilizes available online media through blogging, *vlogging, *podcast and *photosharing. 4. applies the best practices of a responsible netizen. 5. uses social media platforms as a marketing tool. I. History of the Internet and Evolution of Online Media and Communication II. Online Media Literacy III. Online Safety, Security, Ethics and Etiquette IV. *Web 2.0 and Social Media Platforms V. Blog Sites and Creating a Responsible Online Presence and Identity Search the internet for old forums and chat rooms. Compare and contrast this with how people communicate via social media networks Make a presentation on specific website that has a large following or popularity (e.g. Amazon, Google, Yahoo, Ebay, etc.) and give an insight on its history and evolution and how it changed internet computing for the world Discuss case studies of common cyber crimes such as African money scams, bank phishing etc. Go through a personal social media timeline or wall (e.g. Instagram, facebook, etc.) and make a survey of the types of posts visible or made by friends and categorize them (e.g. status updates, inspirational thoughts, humor, etc.) – infer an opinion on what this means. Start a free blog account and post a reflection on one’s experience on the internet. Include photos and links.
  • 33. Grade 8 Quarter 4 – Online Presence, Promotion and Exhibition Through Social Media And Websites LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. outlines the history of the internet and the evolution of online media and communication. 2. identifies the elements and aspects of the internet and world wide web. 3. utilizes available online media through blogging, *vlogging, *podcast and *photosharing. 4. applies the best practices of a responsible netizen. 5. uses social media platforms as a marketing tool. I. Basic Web Design Principles II. Basic Web Development (online “what you see is what you get” platforms) III. Integrating Text, Images and Media Online IV. Blogging, Vlogging, and Podcasts Design a personal webpage using free online wysiwyg platform Integrate images, text, links, and video into a website project Publish the website project and generate traffic views by marketing it on social networks
  • 34. SPECIAL PROGRAM FOR THE ARTS GRADES 9 - MEDIA ARTS Topic Breakdown Quarter 1 - The Print Media LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. defines media and its traditional functions 2. explains how media changes peoples’ way of life and beliefs. 3. recognizes the history of print media. 4. discerns the values system as described by media. 5. explains basic copyright and intellectual property laws. 6. discusses the concepts of fair use and creative commons. The Print Media I. The Media and its Traditional Functions - Information - Surveillance (watcher of events and as fourth estate) - Economic service - Social and interpersonal cohesion - Entertainment - Community forum - Setting of Agenda - Service to the political system II. Media and Culture - Definition of “beauty”, “wealth”, and ”success” as described by media - Definition of “Filipino”, “nationhood”, and “values systems” as described by media III. History of Print Media Discuss case studies to show the commercial/political nature of media (e.g. ABS- CBN and their relationship with Estradas, celebrity endorsement and advertising on specific networks) Conduct interviews of friends/relatives on how media changes their way of life/beliefs (e.g. a. popular dance, music or clothes; b. attitude towards women; c. language) and relate the answers to the traditional functions of media
  • 35. 7. identifies the typographic considerations for various types of printed materials and medium. 8. identifies the different layout principles of graphics in print media. 9. discusses the principles of the color theory in print media. 10.develops a material promoting local and cultural heritage sites or icons. A. History of Text, Text Technology, and Print B. Ancient Text: Cuneiform, Hieroglyphics, Runes C. Early Paper Manuscripts, Papyrus, Illustrated Bibles D. Guttenberg Press, Movable Type Technology E. The Vanishing Newsroom, e-books, Interactive Publications and Moving Books F. Law and Ethics - Basic copyright and intellectual property laws - Concepts of fair use and creative commons G. Typography - Fonts and font families - Size and measurement, leading, tracking, baseline - Font usage and purpose H. Layout - Principles of graphic layout o Posters and large format o Newspapers and publications o Magazines and special interest o Brochures and information mediums - Positive and negative space - Layout, shapes and patterns (spiral, Z, triangle, grid, etc.) - Visual hierarchy - Paper types, sizing and binding Report on the history of print media as feature articles for publication Discuss case studies of plagiarism or copyright infringement Use of existing print advertising materials (e.g. posters, newspaper ads, or online advertising) discuss how the elements of print layout such as type, layout, or color makes the advertising more or less effective Using cut-ups and art materials (or using image manipulation software or online platforms) re- layout or re-color advertising material to make them more effective
  • 36. I. Color Theory - Principles of color: tone, shade, tint - Primary, secondary and tertiary colors - Complementary, analogous, split complementary, and triadic color harmonies - Color temperatures and emotions (warm, cool, earth, etc) J. Copy Writing - Audience profiling and needs analysis - Tone and language - 5 basic rules of copywriting oWrite your audience oKeep it simple oFocus on benefits oWrite as long or as short as necessary oProofread every time Come up with slogans to communicate or promote a certain advocacy, theme, or community project Grade 9 Quarter 2 - Introduction to Radio Broadcasting LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. outlines the history of radio. 2. discusses the characteristics of radio and elements of sound. I. History of Radio - Radio technology and early use in the world - Beginnings of radio in the Philippines - Radio during WWII Film showing on the history of radio. Look for videos on youtube and other online resources
  • 37. 3. explains the laws in media and ethics in radio. 4. relates the basic principles in writing for radio. 5. writes script for a radio drama. 6. writes relevant issues through the form of scripts and news items for radio broadcast. 7. demonstrates the proper modulation and enunciation in radio. 8. demonstrates the proper way in conducting an interview. 9. explains the programming procedure in campus radio and radio broadcasting. 10.produces different forms of radio production outputs. - Post-war radio - Radio during Martial Law - EDSA Revolution and radio in the Philippines today II. Fundamentals of Radio as a Medium A. Characteristics of Radio B. The Elements of Sound C. Sound Sources and Audio Quality D. AM and FM radio III. Media Law and Ethics in Radio A. Basic Broadcast Law B. *KBP Code of Ethics IV. Writing for Radio A. Basic Principles of the Oral/Aural Language B. News Report C. Talk Radio/Interview D. Live Reportage/Event Coverage E. Thematic DJ program F. Radio Drama V. Public Speaking for Radio A. Modulation and enunciation B. Interview skills and listening VI. Campus Radio and Radio Broadcasting A. Concept Pitching - Pre-production work - Research and data gathering - Writing B. Programming Conduct a station visit (observe operations and interview personnel) to become familiar with AM and FM radio Case study of current radio news coverage or public affairs programs Produce a radio broadcast where the members of the class take on various positions in a radio station
  • 38. C. Production Planning - Production - Recording - Editing D. Airing - Live component - Pre-recorded component E. Feedback Grade 9 Quarter 3 - Introduction to Television Production LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. discusses the evolution of television. 2. discusses the Broadcast Code of the Philippines, television practices and censorship. 3. evaluates the portrayal of culture and impact of television in the society. 4. demonstrates public speaking techniques. 5. writes relevant TV scripts based on broadcasting standards. I. History of Television Broadcasting - Technology and early global TV - Television in the Philippines - Martial Law and TV Media - EDSA and Philippine TV broadcasting - Rise of all-media networks (ABS- CBN, GMA, TV5) II. Basic Media Law and Ethics - Broadcast Code of the Philippines (KBP) - Television practices, censorship and classification III. TV and its Effect on Society Conduct informal interviews with parents and grandparents on the TV viewing experiences during their youth; discuss results in class Discuss case studies of ethics in (Philippine TV (e.g Anne Curtis’ revealing dress, Willie Revillame and the crying boy) Identify how television and TV advertising affects viewers’ behavior and thinking
  • 39. 6. discusses the business of television such as advertising, block time and sponsors. 7. produces technical quality TV production. - Portrayal of culture and impact on society (e.g. music, language) - Social and political agenda setting (e.g. political issues and concerns, environment, US bases agreement, etc.) - Television as a reality (e.g. product celebrity endorsement, “reality” as portrayed by teleseryes, TV news as truth IV. Public Speaking for Television - Posture, clarity, and modulation - Authority and credibility - Conducting interviews V. Basic Scriptwriting for Television - Intro to TV writing - Formatting your story for television - Genres - Sitcoms, soap operas, TV Series VI. Broadcast Marketing for Television - Understanding the business of television: advertising, block time and sponsors VII. Fundamentals of Television Production - Framing and composition for standups, interviews and TV broadcasts - One-, two-, and multi-camera shooting - Audio recording for TV broadcasts Simulate public speaking in a class and show the correct posture, technique, and speak fluently (enunciate) without stammering. Write a simple TV news report or short TV drama script Conduct a survey of advertisements and other advertising styles (e.g. tickers, pop-ups, product placements) across TV stations Conduct shooting exercises of different TV broadcast situations
  • 40. Grade 9 Quarter 4 - Media Beyond TV, Print and Radio LEARNING COMPETENCIES TOPICS/ KEY POINTS SUGGESTED EXERCISES/ OUTPUTS The learner… 1. explains the Philippine Cybercrime Law. 2. discusses cyber bullying, pornography and abuse in the online world. 3. presents examples of intellectual property infringement and plagiarism. 4. translates relevant issues concerning new media through blogs. 5. evaluates different online media platforms for different purposes. 6. utilizes social media platforms as communication tools. 7. applies the principles of new media literacy through various media platforms. 8. explains the principles in online writing. I. Online Media Ethics - Philippine Cyber Law - Online news, ethics, and privacy - Cyber bullying, pornography, and abuse II. Responsible Online Utilization, *Creative Commons and Intellectual Property - Netizenship and netiquette - Copyright infringement and plagiarism - Creative Commons for audio and images - Privacy, identity theft, predation, phishing, and other online crimes and concerns III. Online Media Platforms - Understanding web technologies and technology : Internet, WWW, and browsers - Platforms and websites for different purposes : video (Youtube/Vimeo), Discuss examples of intellectual property infringement and plagiarism; compare these to examples of fair use, derivatives, and creative commons Experience different online platforms and share with the class how these are used and how they can be used as a medium for advocacy or communication
  • 41. 9. produces a webpage with Integrated images, graphics, and video. social networking (Facebook/Twitter), mashups (Buzzfeed), and forums (Pinoyexchange) - Cloud computing and the future of software (e.g. Google Drive, Dropbox) IV. Social Networking - Understanding social networking beyond Facebook status - Using media platforms as a communication tool - Using social media for action and social change V. Social Media Marketing Principles - The business of online advertising and marketing - Multi-channel marketing: crossing over from print to TV to online VI. Writing for an Online Audience - Principles of online writing - Brevity and clarity - Content and style to engage readers - Blogging - Adapting traditional media for online delivery VII. Creating your Own Webpage - Principles of web layout - Using a website creator - Integrating images, graphics, and video into a website Identify through a range of different websites how businesses advertise and how websites make money from advertising Conduct writing exercise articles on various topics for later upload to an online portal; include images, graphics and rich media (audio/video/ animations) Using an online webpage creator (e.g. Weebly, Yola, Wix, Squarespace) develop an online portal containing links, graphics, articles, and rich media.
  • 42. SPECIAL PROGRAM FOR THE ARTS MEDIA ARTS Topic Breakdown Grade 10 Quarter 1 – Film Art and Appreciation LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner 1. identifies key figures in Philippine cinema and their significant works or contributions. 2. outlines the history of global and local cinema. 3. analyzes mainstream and independent Filipino films. Filipino filmmakers and their works. History and development of world Cinema - Early cinema and cinema technology - Lumiere, Melies, and Edison films - Rise of Hollywood, coming of sound - Cinema through the decades and around the world Cinema of non-Hollywood: Europe (Bergman/ Fellini) and Asia (Kurosawa/ Zhang Yimou) Conduct screenings and guided peer group discussions Watch recommended Filipino films in different genres and write a critique or film analysis based on the elements of film such as: -direction -screenplay -cinematography -actors -sound -editing 4. compiles significant works and masterpieces in Philippine cinema and broadcast arts. 5. identifies cinematic technique using cinematic language. 6. evaluates film as art and form of entertainment. Development of Philippine Cinema - Early and pre-war Philippine Cinema - Post-war Philippine Cinema and the 1st Golden Age (Gerry de Leon, Lamberto Javellana, Manuel Conde) - 1970s-early 80s and the 2nd Golden Age of Philippine Cinema (Lino Brocka, Ishmael Bernal, Mike de Leon, Peque Gallaga) Film Appreciation and Basic Criticism - Basic story/ cinema structure Create an online photo gallery of Filipino films, directors, and movie stars from the first 100 years of Philippine Cinema Conduct screenings and guided peer group discussions Review (or blog) of a regional, independent or currently- screening film
  • 43. - Protagonists, antagonists, plots and subplots - How to write a film review Contemporary Philippine Cinema Cinema of the 1990s (Marilou Diaz-Abaya, Laurice Guillen, Carlitos Siguion-Reyna, Peque Gallaga/ Lore Reyes) Contemporary Philippine Cinema Cinema of the 2000s (Jose Javier Reyes, Chito Roño, Mark Meily, Joel Lamangan, Erik Matti) Philippine Independent and Regional Cinema - Changing landscape of Philippine Cinema - Early and pioneering independent films and filmmakers (Nick De Ocampo, Kidlat Tahimik, Raymond Red, Brillante Mendoza) Contemporary and regional independent films (Hannah Espia, Marie Jamora, Aureus Solito, Arnel Mardoquio) The Film Journal - Guide students in selecting films for review “Curate” or select films and reviews along a central theme or “motherhood statement” Compile, curate, and publish an online “journal” or “magazine” of film reviews across different genre, industries and/or countries Grade 10 Quarter 2 – Developing Stories LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. evaluates films, film genres and the directors' styles. Major global cinematic movements, genre and styles - Melodrama - Horror & Suspense Conduct screenings and guided peer group discussions
  • 44. - Comedy - Action - Love Story/ Romance 2. outlines basic film sequence treatment of his own story. Story and narrative structures - Basic storytelling structure (3-act structure) - Characters and goals - Challenges and resolutions - Developing a sequence treatment Develop a sequence treatment for a story/ screenplay 3. writes basic screenplay. Basic Scriptwriting for Film - Story and Plot - Format and style - Creating characters - Writing dialogue Develop a short screenplay for a film project 4. utilizes the basic shots and composition of cinematography. 5. operates the basic equipment for film/video production Basic Camera Handling - Parts/ function of a camera - Proper shooting technique/ using a tripod - Setting exposure Basic Composition and Camera Technique - Shot sizes and composition - Camera movement - 180° Rule and basic continuity Online Video - Familiarizing with YouTube and Vimeo - Online etiquette, copyright and ethics - Creating and managing a channel Produce a simple music video using a cellphone or compact digital camera Upload and showcase the finished music video/s on YouTube or similar platform; classes can open their own “Channel” and attract views and comments
  • 45. Grade 10 Quarter 3 – The Cinema of Actuality through the Documentary Film LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. develops a critical eye for non-fiction works of media. The documentary medium - Brief history of the documentary - Early documentaries (Nanook of the North, WWII News Reels) - Documentary styles, forms and formats - Documentary as “edutainment” (Discovery Channel, National Geographic, Lakbay Channel) Point of view - Objective vs. Subjective perspective - “voice” of the documentary Discuss, compare and contrast different documentaries and documentary styles 2. identifies famous Philippine documentaries. Documentaries that moved the Philippines and the world - Modern documentaries (Supersize Me, Fahrenheit 9/11, The Act of Killing, An Inconvenient Truth) - Notable Filipino documentaries (Oliver, Mababangong Bangungot, Bunso, Imelda) - Contemporary Filipino documentaries (Pureza, Kano, Tundong Magiliw, Jazz in Love) - Experimental documentaries (Koyaanisqatsi, Powaqqatsi, Baraka) Write a reaction paper or make an oral report reviewing documentaries from different regions, genres, or time periods 3. systematizes shooting processes and research aspects of the documentary. Research and data - Narrowing down the topic/ subject; maintaining focus with flexibility - Research skills: printed, archival, and online - Managing data Write a documentary topic proposal paper - background of topic/ issue/ problem - statement of the problem - slant/ perspective
  • 46. 4. creates a series of short film/video exercises that show knowledge of documentaries, filming techniques, sound and editing. Documentary filming techniques - Camera work for documentaries - Observational and participative camera techniques - Camera placement for interviews - How to conduct an interview - Documentary scripting: preliminary outlines, interview guide questions, definitive outlines, and writing the 2-column script Sound Recording and Design - Basics and elements of sound recording, microphones, and sound design - Voice recording and basic audio postproduction - Basics of scoring and mixing Editing and Postproduction for documentaries - Basic editing techniques (cuts and crossfades) - Using B-roll and inserts - Inserting titles and graphics Simulate through exercises and demonstrations various camera and sound techniques - observational camera - participative or “follow” camera - sit down interview - man-on-the-street interview - standupper/ on-camera host presentation Produce a short documentary on a current event in the community, social or environmental issue or concern, or a relevant environmental concern or project Upload to class YouTube or Vimeo channel Grade 10 Quarter 4 – Film as it Innovates and Transforms the Human Condition LEARNING COMPETENCIES TOPICS/ KEY POINTS EXERCISES/ OUTPUTS The learner… 1. practices the whole pre-production, production and post- production processes Script and concept development - outlining the story - creating a sequence treatment - writing the script and dialogue - making a script breakdown Develop a (or improve on an existing) sequence treatment and screenplay Break down the script for production 2. produces a short film that shows creativity and command of technical aspects. Preproduction planning - script breakdown - location hunting and surveys - casting Assign individuals to production departments including: direction/ camera, production management, talent coordination, production design, and postproduction
  • 47. - scheduling Visual Storytelling and Storyboarding - developing a storyboard Production Design - Location and setting - props, costumes and makeup - lighting design (if possible) - casting: stereotypes and casting against type Production Management - call sheets and shooting schedules - budget management - talent and location management Editing and Postproduction for film - coloring and basic effects - scoring and audio mixing Compile a preproduction package based on individual components and collaboration between teams Finalize shooting activities and schedules, finalize talents and crews, finalize logistics and location/s Produce a short film as a class or as smaller teams within a class 3. evaluates own works and those of others. Criticizing and appreciation of the work of others Screening and evaluation of peers’ compositions 4. Creates films for exhibition. Mount an exhibition the different outputs
  • 48.
  • 49. Media Arts Curriculum Guide 7-10 GOVERNMENT PROPERTY NOT FOR SALE ALLOTTED TO District/ School: _________________________________________ Division _________________________________________________ First Year of Use: _________________________________________ Source of Fund (Year included):__________________________
  • 50. Department of Education Republic of the Philippines Special Program in the Arts – Grades 7-10 Curriculum Guide First Edition, 2014 ISBN: ___________ Republic Act 8293, section 176 states that: No copyright shall subsist in any work of the Government of the Philippines. However, prior approval of the government agency or office wherein the work is created shall be necessary for exploitation of such work for profit. Such agency or office may, among other things, impose as a condition the payment of royalties. Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names, trademarks, etc.) included in this book are owned by their respective copyright holders. Every effort has been exerted to locate and seek permission to use these materials from their respective copyright owners. The publisher and authors do not represent nor claim ownership over them. Published by the Department of Education Secretary: Br. Armin A. Luistro FSC Undersecretary: Dina Joanna Ocampo, Ph.D. Assistant Secretary: Lorna D. Dino, Ph.D. Development Team of the Learner’s Material Authors: Remearson J. Araza and Anthony S. Capistrano Consultants: Jag Garcia, Imee Ramos-Garcia, and Elvert Bañares Editors: Reviewers: Illustrator and Layout Artists: Subject Specialist: Owen M. Milambiling and Christine G. Magboo Management Team: Jocelyn DR Andaya and Bella O. Mariñas
  • 51. Printed in the Philippines by ____________ Department of Education-Instructional Materials Council Secretariat (DepEd- IMCS) Office Address: 2nd Floor Dorm G, Philsports Complex, Meralco Avenue, Pasig City, Philippines 1600 Telefax: (02) 634-1054, 634-1072 E-mail Address: imcsetd@yahoo.com