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Sales and Operations Planning
S&OP
What is it?
 Formal Business Process spread over 18-24 Months of
planning Horizon
 Product Families (not items)
 Volume (not Mix)
 Monthly review Cycle
 Both product and financial units
2
Principles
3
More Principles
4
Suggested Process
Buffer
Management
5
Inputs by Function
6
Some Rules
7
Agenda
8
Put Simply
End of
month
STEP 1
Data
Gathering
STEP 5
Exec SOP
Meeting
STEP 4
Pre-SOP
Meeting
STEP 3
Supply
Planning
STEP 2
Demand
Planning
Statistical forecasts
Field sales worksheet
Management forecast
1st pass spreadsheets
Capacity constraints
2nd pass spreadsheet
Recommendations
For executive S&OP
Decisions
Wallace: 2nd edition Sales & Operations
Planning
9
Step 1 – Data gathering
Month end data
 Actual sales
 Inventory
 Production
Sales and marketing
All pertinent information
10
Jan Feb Mar Apr May June Jul Aug
Forecast 100 100 100 120 120 120 120 130
Acutal sales 90 95 85
Difference -10 -5 -15
Cum. difference -15 -30
Jan Feb Mar Apr May June Jul Aug
Planned production 100 100 100 110 120 120 120 130
Actual production 98 100 101
Difference -2 0 1
Cum. difference -2 -1
Jan Feb Mar Apr May June Jul Aug
Planned inventory 100 100 100 142 142 142 142 142
Actual inventory 111* 116 132
Difference 11 16 32
*January Inventory=103
Comparing actual to forecast Product
Family A
Alternatively Time
or Capacity Buffer
Management
History Present FutureVol=Widgets
11
Total S&OP summarises family plans
1
𝐹
𝐹𝑎𝑚𝑖𝑙𝑖𝑒𝑠
S&OP
Family A
Volume
=> £
Family B
Volume
=> £
Family C
Volume
=> £
Family D
Volume
=> £
Family E
Volume
=> £
Family F
Volume
=> £
12
Step 2 – Demand planning
Sales and marketing review information received from Step 1
Sales forecast
 By product
 By family
 Total
13
Demand planning team
Demand manager
Product manager
Forecast analyst
Sales manager
Salesperson
Customer service
Accounting manager
Supply chain manager
14
Forecasting
INPUTS OUTPUTS
Forecasts
That:
•Are
reasoned
•Are
realistic
•Are
reviewed
•Represent
demand
THE
PROCESS
Current Customers
New customers
Competition
Economy
New products
Pricing
Bids
Promotions
Management
directive
History
Other
15
Step 3 – Supply planning
Bill of resources
Rough-cut capacity
Demand/Supply Strategies
16
Resource Planning Process
17
Bill of Resource
18
Resource Planning Process
19
Rough-cut capacity planning
Resource
Bill
20
Demand/Supply Strategies-Constraint
Management
 Product Family: 1
1. Make-to-stock
2. Target customer service level 99%
3. Target finished goods inventory 1 month
 Product Family: 2
1. Make-to-order
2. Target customer service level 98%
3. Target customer lead time 2 weeks
21
Step 4 – Pre-SOP meeting
Make decisions to balance supply/demand
Resolve differences where possible
Identify areas of disagreement
Develop scenarios
Set agenda for Executive S&OP meeting
22
Step 5 – Executive S&OP meeting
Make decisions
Authorize changes in S&OP plan
Relate Rup version
Resolve issues
Review performance, product issues, special projects, etc.
23
What are critical success factors for S&OP?
S&OP
Top
Management
Involvement
Ongoing
Routine S&OP
Meetings
Structured
meeting
agendas
Cross-
functional
participation
Participants
empowered to
take decisions
Internal
Collaborative
process
Measurement
of Process
Supported by
Integrated
Supply-
Demand
Planning
Technology
24
25

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S&OP in the Service Sector

  • 1. Sales and Operations Planning S&OP
  • 2. What is it?  Formal Business Process spread over 18-24 Months of planning Horizon  Product Families (not items)  Volume (not Mix)  Monthly review Cycle  Both product and financial units 2
  • 9. Put Simply End of month STEP 1 Data Gathering STEP 5 Exec SOP Meeting STEP 4 Pre-SOP Meeting STEP 3 Supply Planning STEP 2 Demand Planning Statistical forecasts Field sales worksheet Management forecast 1st pass spreadsheets Capacity constraints 2nd pass spreadsheet Recommendations For executive S&OP Decisions Wallace: 2nd edition Sales & Operations Planning 9
  • 10. Step 1 – Data gathering Month end data  Actual sales  Inventory  Production Sales and marketing All pertinent information 10
  • 11. Jan Feb Mar Apr May June Jul Aug Forecast 100 100 100 120 120 120 120 130 Acutal sales 90 95 85 Difference -10 -5 -15 Cum. difference -15 -30 Jan Feb Mar Apr May June Jul Aug Planned production 100 100 100 110 120 120 120 130 Actual production 98 100 101 Difference -2 0 1 Cum. difference -2 -1 Jan Feb Mar Apr May June Jul Aug Planned inventory 100 100 100 142 142 142 142 142 Actual inventory 111* 116 132 Difference 11 16 32 *January Inventory=103 Comparing actual to forecast Product Family A Alternatively Time or Capacity Buffer Management History Present FutureVol=Widgets 11
  • 12. Total S&OP summarises family plans 1 𝐹 𝐹𝑎𝑚𝑖𝑙𝑖𝑒𝑠 S&OP Family A Volume => £ Family B Volume => £ Family C Volume => £ Family D Volume => £ Family E Volume => £ Family F Volume => £ 12
  • 13. Step 2 – Demand planning Sales and marketing review information received from Step 1 Sales forecast  By product  By family  Total 13
  • 14. Demand planning team Demand manager Product manager Forecast analyst Sales manager Salesperson Customer service Accounting manager Supply chain manager 14
  • 15. Forecasting INPUTS OUTPUTS Forecasts That: •Are reasoned •Are realistic •Are reviewed •Represent demand THE PROCESS Current Customers New customers Competition Economy New products Pricing Bids Promotions Management directive History Other 15
  • 16. Step 3 – Supply planning Bill of resources Rough-cut capacity Demand/Supply Strategies 16
  • 21. Demand/Supply Strategies-Constraint Management  Product Family: 1 1. Make-to-stock 2. Target customer service level 99% 3. Target finished goods inventory 1 month  Product Family: 2 1. Make-to-order 2. Target customer service level 98% 3. Target customer lead time 2 weeks 21
  • 22. Step 4 – Pre-SOP meeting Make decisions to balance supply/demand Resolve differences where possible Identify areas of disagreement Develop scenarios Set agenda for Executive S&OP meeting 22
  • 23. Step 5 – Executive S&OP meeting Make decisions Authorize changes in S&OP plan Relate Rup version Resolve issues Review performance, product issues, special projects, etc. 23
  • 24. What are critical success factors for S&OP? S&OP Top Management Involvement Ongoing Routine S&OP Meetings Structured meeting agendas Cross- functional participation Participants empowered to take decisions Internal Collaborative process Measurement of Process Supported by Integrated Supply- Demand Planning Technology 24
  • 25. 25