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Social Networking and  Best Practices on PBS Connect
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Networks Make Things Happen ,[object Object],[object Object],[object Object],[object Object]
People Networks Make Things Happen Too! Tom Jill Greg
Online Social Networks
Online Social Networking Structures ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking at the Office Image courtesy of “Enterprise 2.0: Social Software on Intranet” By Patty Caya and Jakob Nielsen
Social Networking at the Office Image courtesy of “Enterprise 2.0: Social Software on Intranet” By Patty Caya and Jakob Nielsen
Social Networking on PBS Connect COMMUNITY COLLABORATION EASE OF USE Achieved  Through Share iT ! Conferences Conferences Blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
ShareiT!
1 2 3 4 5
 
 
 
 
 
 
 
Collaboration Areas
Collaboration Areas
 
 
 
 
 
Filtering by Name
Conferences Blogs
Coming Soon….. Instant Messaging PBS Connect Twitter
Twitter in the Workplace Yammer Twitter-like tool that is used by companies for internal communication  We recently signed up for Yammer and are seeing it spread virally among our employees. It is helping us accelerate collaboration and internal communications across our 20,000 employees in 300 offices in 30 countries. We're seeing all kinds of serendipitous connections across projects, cultures and time zones. - Brian Robins, CEO SunGard My emails were reduced 50% by using Yammer for internal communication. Yammer eliminates multiple sends and blanket cc's - Kim Patrick Kobza, CEO, Neighborhood America
IM in the Workplace ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Seton McIlroy [email_address] 703-739-5199

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Social Networking on PBS Connect

Editor's Notes

  1. Networks of people make things happen too. Let’s say Tom is looking for a new job at Greg’s company and he is looking for a way to get his foot in the door. Tom doesn’t know Greg, but he does know Jill. And Jill already has a business relationship with Greg. So know Tom has an opening with Greg after Jill introduces him. The obvious limitation with traditional networking is that you can only connect with people you know about. Your network may have big potential but if you can’t see it, you can’t use it. Online social networking solves this problem.
  2. With online social networks your connections to others are more easily seen. By using a social networking site or tool you can easily view who you are connected to in the first, second and in some cases, the third degree. You never know what connection will help you with the information, resources or access that you are looking for.
  3. Online social networking can take many forms. Many include a profile like this one from LinkedIn. Since this is a professional site, it includes my resume and could include references. A list of “friends” is key to any social networking . You can see my list or friends or because this is more professional, a list of Connections. Many of these connections came from the fact that I am a member of a number of groups that include all of the places where I have worked and attended school. On other social networking sites, groups could include geographic areas, interests or hobbies. Discussion areas centralize communication. Blogs include primary communication from the blogger but comments from readers open up the discussion and allow for two way communication. Widgets add interesting features, information of games to social networking sites. Widgets could include a countdown clock to a big event, a game like facebook’s farmville where people run a virtual farm or even the ability to upload pictures.
  4. We now know that social networking works well in your personal life on sites like twitter and Facebook. And that it can help you with professional networking on sites like LinkedIn. But how can social networking be used at your station and through out the system? In the same way that people network outside of the office to manage their personal and professional networks and connections it makes sense to use social networking in the workplace to mange those networks in a similar fashion. On the screen you’ll see some examples of social networking applications being used at different companies. On the left hand side of the screen you’ll see the Yammer box from a company called “the Rubicon Project”. Yammer is an off the shelf twitter like tool that can be used internally at a company. You can see that the posts made here are a combination of professional and personal. Another example is the use of blogs within a company. On the right side of the screen you’ll see a blog from the Sprint Company Intranet. You can see that this set up allow for two way communication. A post has been made Sprint’s Chief News Editor and you can see that multiple employees have responded with comments. This kind of communication is far more open and comprehensive than if the poster had just sent out an email to a company listserv.
  5. Profiles are used in this example at Sun Microsystems for staff to provide more information about themselves, what they do and the information they have posted using the companies social networking tools. You can see that Peter Reiser’s basic contact information but also his Twitter posts Blog posts His contacts Where he ranks in terms of contributing to the SunSpace community And the shared documents that he has contributed to. Not only does this profile give you a much broader view of who peter is and what he does ut it also provides the information atht other staff wneed to know if he is someone that could answer a question or be the right person to collaborate on a project.
  6. Social networking components have been added to PBS Connect over the last 6 months to make it easier for you to access the people and resources to help you do your job. Now, it wouldn’t make sense for PBS Connect to become a site full of personal information like Facebook or MySpace. But, with almost 10,000 people in the system located across the country and as far away as Guam it does make sense that there be a central place where you can easily contact and communicate with your colleagues in different ways. The social networking features on PBS Connect include: The ShareiT! tool Collaboration areas like discussion and announcement pages, and The PBS Master Event Calendar. Later this year, PBS Connect will include a twitter like tool and systemwide instant messaging
  7. ShareiT! is an area of PBS Connect dedicated to sharing and learning from best practices, success stories, warning signs and even what didn’t work so well. This space is 100% station driven. You can share your stories, read about the experiences of others or ask questions.
  8. In a closer view, you can see that Share it is a part of the Systemwide Management grouping. We believe ShareiT will have cross-discipline value, this is why it is grouped under Systemwide Management.
  9. (SETON) There are five sections to each story.
  10. (SETON) The Story details are intended to help a reader decide if the story is applicable to them.
  11. (SETON) The At-A-Glance section includes high-level details such as, “How long did you prepare” , “Was it enough time?”, “who was the target audience” and “How did you pay for it all”
  12. (SETON) Behind the scenes is where we ask about the challenges, pitfalls, and opportunities.
  13. (SETON) The teams members section provides appropriate praise. From Project Managers to Event Coordinators, the entire team will be given recognition. Even better, Project Managers can learn about a colleague’s work well before they meet in person. This tool is the perfect ice breaker.
  14. (SETON) Under Additional resources, a station can share any number of You Tube footage URLs, power points, sample letters, images and videos. This will give readers a complete picture.
  15. (SETON) Each story will have a Q&A section. When a question is asked, all team members will receive an email notification of the question. Just like Facebook, email alerts will flow to anyone who participates in the conversation. Upon polling stations, email alerts is the preferred method of notification.
  16. (SETON) When a question is asked, all team members will also receive an email alert of the question. This will ensure a topic lives on and is not orphaned. Lastly, any user can select to follow a story’s discussion.
  17. Multiple social networking tools can be found in the collaboration areas of PBS Connect. These are the areas that are denoted by the speech bubbles next to them. These are spaces where everyone can contribute. This includes the Discussion Board and Announcements areas. Let’s take a look at the Discussion Board to see the tools you can use to communicate with your colleagues.
  18. Certainly discussion board is not new to PBS Connect but the way it can be used has changed. All of the changes that have been made are designed to break down the walls that separate you and your colleagues.