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Social Media: More Than a Buzzword

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Kristin Priest
Kristin Priest

Understanding Social Media and How to Use the Most Popular Applications for Your Business

BusinessTechnology
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Social Media: More Than Just a Buzzword Understanding Social Media and How to Use the Most Popular Applications for Your Business
So, What is Social Media? ,[object Object],[object Object],[object Object]
What Have You Heard About Social Media?
Why is This Important to Me? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why is This Important to Me? ,[object Object],[object Object],[object Object],[object Object],[object Object],[1] Nielsen: “Trust in Advertising” Report, October 2007
The Transition to Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting You Started: The Most Popular SM Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging ,[object Object],[object Object],[object Object],[object Object],[2] According to Business Blog Consulting
Examples of Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Microblogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Examples of Microblogging: @ScottMonty
Examples of Microblogging: @TobaccoFreeMI
Examples of Microblogging: @HomeDepot
Examples of Microblogging: @broadwaycafe
Social Networking ,[object Object],[object Object],[object Object],[object Object]
Social Networking: Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
Examples of Social Networking: Apple Students (public profile) on Facebook
Examples of Social Networking: Matt Friedman (personal profile) on Facebook
Examples of Social Networking: Rubbermaid (public profile) on Facebook
Social Networking: LinkedIn ,[object Object],[object Object],[object Object],[object Object]
Examples of Social Networking: Guy Gordon of WDIV-TV on LinkedIn
Examples of Social Networking: Don Tanner of Tanner Friedman on LinkedIn
Social Networking: MySpace ,[object Object],[object Object],[object Object],[object Object]
Examples of Social Networking: Tommy Steele on MySpace
Video Sharing ,[object Object],[object Object],[object Object],[object Object]
Examples of Video Sharing: Matt Friedman comments on Kwame Kilpatrick’s PR strategies
Examples of Video Sharing: BlendTec’s “Will It Blend?”
Integrated Social Media Campaigns ,[object Object],[object Object],[object Object]
Examples of Integrated Social Media Campaigns: Biggby Coffee
Examples of Integrated Social Media Campaigns: Ford Motor Company
Ideas to Keep in Mind with Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
Ideas to Keep in Mind with Social Media ,[object Object],[object Object],[object Object]
Presented By: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media: More Than a Buzzword