- Different stakeholders within a company require different types and volumes of social media metrics based on their roles and responsibilities. Community managers need granular digital metrics frequently, while executives require financial metrics quarterly.
- Standardized reporting templates tailored to each stakeholder group should focus on the perspective most relevant to their objectives. Community managers see digital and health metrics, while marketers review branding and trial data and executives evaluate financial impact.
- Interactive marketers must become the central hub for all social media metrics and distribute them appropriately according to standardized frequencies and volumes, helping stakeholders integrate social data into their work while focusing on the most important metrics.
Whether or not we should be measuring social media, or why we should be measuring it. Measuring social media ROI isn’t impossible, but it can be difficult because many of the pieces that need to be evaluated are difficult to track. Lets track down those pieces and determine the ROI you’re getting on social media.
Topics included:
• What to measure in social media?
• What tools will help you measure social media?
• The basic building blocks of a measurement dashboard for community managers?
Marketers often miss the opportunity to plan and strengthen their social strategy by failing to analyze the necessary components. In this paper, we'll define social analytics, how it fits into the social marketing process, and the components needed to develop an analytics-fueled social media strategy.
The theory and practice of social analytics
How planning and measurement both fuel social media strategies
Which analyses make up social planning and social optimization
Whether or not we should be measuring social media, or why we should be measuring it. Measuring social media ROI isn’t impossible, but it can be difficult because many of the pieces that need to be evaluated are difficult to track. Lets track down those pieces and determine the ROI you’re getting on social media.
Topics included:
• What to measure in social media?
• What tools will help you measure social media?
• The basic building blocks of a measurement dashboard for community managers?
Marketers often miss the opportunity to plan and strengthen their social strategy by failing to analyze the necessary components. In this paper, we'll define social analytics, how it fits into the social marketing process, and the components needed to develop an analytics-fueled social media strategy.
The theory and practice of social analytics
How planning and measurement both fuel social media strategies
Which analyses make up social planning and social optimization
Michael Stelzner If you're responsible for marketing in your company, you'll definitely want to give this report a good read. 3,300 social media marketers uncover the who, what, when, where and why of social and provide valuable insight on how they navigate the waters of social media.
Psdot 3 building and maintaining trust in internet voting with biometrics aut...ZTech Proje
FINAL YEAR IEEE PROJECTS,
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ARM PIC BASED PROJECTS, MICRO CONTROLLER PROJECTS
Michael Stelzner If you're responsible for marketing in your company, you'll definitely want to give this report a good read. 3,300 social media marketers uncover the who, what, when, where and why of social and provide valuable insight on how they navigate the waters of social media.
Psdot 3 building and maintaining trust in internet voting with biometrics aut...ZTech Proje
FINAL YEAR IEEE PROJECTS,
EMBEDDED SYSTEMS PROJECTS,
ENGINEERING PROJECTS,
MCA PROJECTS,
ROBOTICS PROJECTS,
ARM PIC BASED PROJECTS, MICRO CONTROLLER PROJECTS
While numerous social media measurement technologies exist, no single tool can adequately measure and provide insights for all social marketing activity. As tools evolve, organizations must persevere by aggregating measures and evaluating results in the context of a Social Marketing Analytics framework.
This document presents Web Analytics Demystified and Altimeter Group’s recommendations for measuring social media. Our hope is that by setting reasonable and realistic expectations, our clients and companies around the world can begin to make better, more objective decisions regarding their own investment in these emerging channels.
Social analytics – the ability to discover and communicate meaningful patterns from this social data – gives social marketers the opportunity to grow and develop their programs, fuel the entire marketing organization, and challenge assumptions more easily than they’ve been able to do with other digital mediums. The vast and disparate amount of data available to social marketers may make the process of analysis more complicated than it is in other areas, but its breadth and volume is also the reason it’s so valuable.
Courtesy of: Simply Measured
Infosys Insights: Improving effectiveness of social media strategyInfosys
It has always been challenging for businesses to determine the right resource allocation for the successful implementation of a social media strategy. Many organizations find it hard to improve the effectiveness of a social media strategy in promoting brands and increasing revenues. An iterative quantification framework, the right tools, and the ability to quantify key business relationships are critical in increasing a strategy’s effectiveness.
The Way to a True End-to-End Social Media-Centric EnterpriseCognizant
To ride the social media wave and cash in on emerging opportunities across the organization, enterprises need to establish the processes, frameworks and workflows on which social media drives business transformation.
How Do I Track the Results of My Social Media Marketing Campaigns.pdfDigital
Maximize your Social Media Marketing ROI with Digital Retina! Uncover the secrets to effectively tracking and analyzing campaign results for informed decision-making and greater success in the digital realm.
Visit us - https://digitalretina.in/social-media-marketing/
Social Marketing Analytics: A New Framework for Measuring Results in Social M...John Lovett
This collaborative research effort by Web Analytics Demystified and Altimeter Group represents the latest thinking on measuring social media.
The paper includes four social business objectives that can be used to understand the impact of your social marketing initiatives and aligns Key Performance Indicators to these objectives. The result is a solid framework that companies can adopt to begin measuring social marketing efforts.
Similar to Social Media Marketing Metrics That Matter (20)
Senior Marketing Manager, Channels & Strategic Accounts
About the Job
The Senior Marketing Manager, Channels & Strategic Accounts is responsible for successfully planning and managing highly effective marketing programs targeting existing strategic accounts within the Global 500 segment and the development of partner marketing programs for ON24’s resellers, which includes a couple of the world’s largest software and communications companies.
Beer Sommeliers, F-Commerce, Objectifying Objects … just a few items from our list of 100 Things to Watch in 2011.
It’s a wide-ranging compilation that in part reflects broader shifts we’ve been tracking over the past few years, notably the evolution of the mobile phone into an “everything hub,” a trend we’ll see play out in myriad ways next year. Other items reflect counter-trends—for instance, to balance out our growing immersion in the digital world, people will increasingly embrace face-to-face gatherings and digital downtime.
Many of our Things to Watch are technology-centric, with smart infrastructure ramping up, the rise of tablets for tots and some truly futuristic-seeming developments (3D printing, virtual mirrors, electronic profiling). Web-wise, Things to Watch will include a growth in Facebook commerce, apps beyond mobile and more social browsers. The people on the list—from pop culture, sports, architecture, fashion and other sectors—have the potential to drive or shape trends in the near future.
Check out our list, along with a little bit about what makes each item worth watching, below. (Or to download the presentation with fully functioning links, click here.)
Tutorpedia Foundation Silent Auction Item List – February 23, 2011Michael Findling
http://bit.ly/tutor-raiser2011, We've just released the auction and raffle item list for our benefit this Wednesday! Check it out - there are some amazing items up for grabs. weekends in Mendocino, prime tickets to the Giants and Warriors, an iPad...and more. Check it out!
Hello Web Marketing fans,
For those that made it out last night to my Website Marketing seminar I hope the seminar was valuable and time well spent. For those that were not able to make the seminar the feedback seems to lean towards hosting another workshop, stay tuned in 2010. For anyone that would like to see my presentation, I have posted my slides on my website:
http://www.youneedseo.com/dec8/Website-Marketing-Seminar-2009.ppt (~40MB file)
I updated one of the last slides (SEO Resources) to include some information on some notable players in the SEO/Social Media world, as well as a feature within Google Reader that allows me to share my daily reading (blog) list.
If there are any questions for me please never hesitate to email (michael@youneedseo.com). Lastly, if you or your organization is interested in a free Website Marketing Seminar & Workshop please let me know, I am happy to discuss!
Thanks,
Michael
michael@youneedseo.com
http://www.youneedseo.com
Reducing Total Cost of Ownership for Database and Developer SoftwareMichael Findling
Embarcadero All-Access is a powerful solution that not only reduces Total Cost of Ownership for Database and Developer Softwaretransforms the way organization buy tools, but also can easily reduce upfront costs by up to 43% and three-year TCO by 46%.
Performance Optimization: Incorporating Database and Code Optimzitation Into ...Michael Findling
Embarcadero offers database and code optimization tools for application developers, database developers, and database administrators to prevent, find, and fix problems that impact performance throughout the system development lifecycle.
Why Should You Upgrade to Delphi 2009? You can build applications that handle global data with ease using new Unicode support throughout the IDE and VCL. And now get more insight into your database structures with data modeling and visualization in the all new Delphi Architect Edition.
Migrating from CA AllFusionTM ERwin® Data Modeler to ER/StudioMichael Findling
This is a step-by-step guide to migrating from CA AllFusionTM ERwin Data Modeler to Embarcadero ER/Studio - the next-generation data modeling solutions. Embarcadero Technologies is the leading provider of database tools and developer software.
Embarcadero® J Optimizer™ is a comprehensive environment for identifying and resolving performance issues throughout the development life-cycle of Java programs and Java EE applications.
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This is a step-by-step guide to migrating from CA AllFusionTM ERwin Data Modeler to Embarcadero ER/Studio - the next-generation data modeling solutions.
Database Tools and Developer Software Licence ManagementMichael Findling
Embarcadero seems to have achieved a nice balance here with the simplicity of licence management together with sufficient options to appeal to a broad set of user requirements. It is a model that we feel other vendors will follow.
Database Design and Data Modeling | PowerDesigner to All AccessMichael Findling
PowerDesigner by Sybase uniquely combines several standard data modeling techniques together with leading development environments, to bring business analysis and formal database design solutions to the traditional software development lifecycle.
Preventing Database Perfomance Issues | DB OptimizerMichael Findling
DB Optimizer is designed for database performance tools that focus on what is happening in the database and fixing it, rather than preventing problems. DB Optimizer (particularly when used in conjunction with J Optimizer) will help to data management groups closer together anbd collaborate.
Embarcadero Technologies is the leader in database tools and developer software. Delphi Prism™ fully supports the latest .NET technologies, including WinForms, Windows Presentation Foundation (WPF), ASP.NET, and LINQ. Delphi Prism provides a highly readable, advanced language for the Microsoft .NET Framework and other implementations of the Common Language Runtime (CLR). Developers can write managed applications using a modern language with roots in Pascal and Object Pascal.
Embarcadero Technologies is the leader in database tools and developer software. JBuilder® 2008 continues to drive innovation and increase Java developer productivity by providing an enterprise-class, Eclipse-based integrated development environment (IDE) with support for the leading commercial and open source Java EE 5 application servers.
Embarcadero Technologies is the leader in database tools and developer software. TurboRuby® is the intuitive integrated development environment (IDE) that delivers
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Embarcadero Technologies is the leader in database tools and developer software. TurboRuby® is the intuitive integrated development environment (IDE) that delivers
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Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
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Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
1. Headquarters
Forrester Research, Inc., 400 Technology Square, Cambridge, MA 02139 USA
Tel: +1 617.613.6000 • Fax: +1 617.613.5000 • www.forrester.com
For Interactive Marketing Professionals
Executive Summary
Social media contributes value to interactive marketing programs in many ways — but measuring
that value is difficult. The sheer volume of social media metrics can quickly become overwhelming
and distracting for key stakeholders. To keep your team focused, you must become the hub of
your company’s social media marketing reporting and create standardized reporting templates and
frequencies for different types of stakeholders: frequent reporting of digital metrics to community
managers and social media strategists, per-campaign or annual reporting of branding and trial metrics
to other marketing team members, and quarterly or annual reporting of financial metrics to executives.
Different roles need access to different types of social media metrics
Social media marketing programs create an enormous volume of data: We’ve seen literally hundreds of
metrics tracked by the marketers, agencies, vendors, and sites that use social media.1
In many cases these
metrics are collected, evaluated, and distributed indiscriminately throughout organizations. However,
not every metric actually matters to your business — and while your organization as a whole needs to
track and understand all the different benefits of a social media program, not every individual member
of your organization needs to focus on the same type of social media insight.
We’ve identified three groups of stakeholders who regularly demand insight into the performance
of social media marketing programs: 1) the social media strategists and community managers who
implement social programs on a day-to-day basis; 2) the marketing managers and executives who need
to know whether social programs create marketing value for the organization; and 3) the business-unit
heads and C-level executives who must make decisions on social programs’ impact on the company’s
bottom line (see Figure 1). Each of these groups should primarily focus on different:
· Types of social media marketing metrics. The primary job function of each of these groups varies
dramatically, and so should the social media metrics on which they focus. In our report “The ROI
Of Social Media Marketing,” we introduced four key perspectives from which to view your social
media programs: the digital perspective, the brand perspective, the financial perspective, and the
risk management perspective.2
Each set of stakeholders must focus primarily on the perspective that
helps them fulfill their own job objectives and responsibilities.
February 22, 2011
Social Media Marketing Metrics That Matter
Communicating The Right Data To Different Internal Stakeholders
by Nate Elliott
with Emily Riley, Sarah Glass, and James McDavid