Social media marketing is used for social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing content on your social media profiles, engaging your followers, analyzing your results, and running social media advertisements.so we here at digital sandip academy provide u with full marketing course for more info visit https://digitalsandip.in/ or call us at +91 75671 54257

1. WHAT IS SOCIAL MEDIA
MARKETING?

2. GLOBAL TECHNOLOGY
Facebook
marketing
Instagram
marketing
twitter
marketing
YouTube
marketing

3. Facebook marketing
• face book is very easy to use
• the face book page creation and the regular content posting can be done by anyone who is
much use to with any kind of social media platform
• here we have some Facebook marketing strategy and thought process behind it
• mainly in Organic promotion ideas are mentioned so any one can get it started up and
running

4. ideas
• Choose your target audience and target that audience should be arranged on the basis of
age group, location and interests
• The Facebook page name and bio section should be interesting to the users
• if you targeting both English and non-English users, the content could be multi-lingual.
• Consider using Facebook advertisements . you need to create a separate advertisement plan.
Your client should also agree on some budget.
• Facebook recently said they are boosting longer form video content instead of images and
text updates so use videos the most.
• almost 70% of Facebook’s feed is filled with videos & the rest is between text, links and
images

5. Ideas
• People are used to obtain information from videos and you need to give them what they are
expecting with high quality videos.
• The most important part of the social media strategy, don’t ever forget to look at analytical
tools.
• keep a close eye on how your posts are performing, both paid and organic
• you find that your audience isn’t growing, it’s time to try a different approach.
• You can analyze your performance and integrate your ideas in the process

6. Instagram marketing
• There are many things to do and test to improve your Iinta marketing performance.
• Get closer to your followers.
• They should get to know you well, Share more information regards your brand.
• Collaborate with other brands to increase the reach of your brand
• Add an alt text to your Instagram photos to make your content more accessible to al the
people searching
• You can use your hashtags strategically so that more people can find your posts during their
search pages
• Stories that you tell significantly contribute towards creation of brand.

7. • Creating a group to spread your brand's benefits to their followers will help you reach out to
and get more customers
• utilize influencers is a strategy that could seriously improve your Instagram marketing
performance
• Customers follow their favorite brands on Instagram for inspiration and a means of staying
on top of trends
• Switch to a business profile feature offers a contact button, makes it easier for you to create
and publish Instagram ads without needing to use Facebook’s advertising tools

8. twitter marketing
• make a continues flow of your posts and post them consistently
• use paid promotion ads nowadays this is really successful on all platform
• Pick the right handle & profile photo & head image
• Twitter bio has space of 160-character to showcase your company right under your profile
photo.
• these holidays become conversations, giving your brand an opportunity to your audience in
an organic way.

9. YouTube marketing
• One of the most important things when it comes to marketing is Keyword Research and
Tags
• Find a Niche to reach out to all the people of that area so it can grow your channel
• Remember to ask your audience to interact with you and subscribe to channel. It is an
greater way to get more subs and views
• Optimize YouTube Video Description and Thumbnails.
• Optimize Video Titles for YouTube
• Invest in YouTube Ads

10. • video thumbnails can attract people to click on your video better then titles
• Powerful thumbnails make users instantly click on the link and simply make the channel on YouTube
more visible.
• YouTube self-channels will have an introduction video at the top of the page, which will be play when
visitors arrive.
• Learn about your audience so they can be very happy with it.
• And practice this things regularly to get good results

11. THANKS FOR SPENDING
TIME WITH US
TO LEARN MORE ABOUT SCO AND WHOLE DIGITAL MARKETING WORLD
VISIT OUR SITE OR WWW.DIGITALSANDIP.IN/ CALL US AT : +91 75671
54257