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Northwestern Technologies




           By Alvin Finlay Account Manager



4/1/2013                                     1
 Social media sites have been around since
  the mid – 90’s. But it has exploded across
  the web. Some social media sites that you
  may know already are,
 Facebook which is one of the more popular
  ones for social networking,
 Twitter which is more of a social messaging
  network.
 LinkedIn which has become popular since
  more people have been focusing on jobs.
  (How Your Business Can Succeed At
  Social Media In 5 Simple Steps )


4/1/2013                                        2
     Social media in business is no longer a
      choice. It has revolutionized business in
      a way that can no longer be ignored by
      those seeking to gain competitive
      advantage over their competitors. Social
      Media in Business – Succeeding in the
      New Internet Revolution is a guide to the
      understanding of social media’s business
      value as well as to its successful
      implementation within the realm of your
      organization. “Power Thomas”

4/1/2013                                          3
Six reasons to use Social
Media and Social News
1. Massive Amounts of Traffic
 Up to 50,000 + page views per day.


2. Bump in Subscribers and Regular Readers.
 It’s a big Win, even if you only get 1% that
  find your site interesting enough to
  Bookmark, Subscribe to, Share or Blog
  about.
 That’s 500 new Subscribers or Sales.


4/1/2013                                         4
3. Inbound Links and Targeted Traffic.
 Inbound Traffic gives you Confidence.
 It will send you a secondary wave of
  Traffic.
 The number of inbound Links to your
  site determines your Ranking in Search
  Engine Results.



4/1/2013                                   5
4. A Higher Return on Investment.
 When it’s done right it will give you a
  Higher R.O.I.

5. It will help you establish your Brand and
Reputation.
 Which is a big Competitive Advantage.




4/1/2013                                       6
6. Social Media and News is the Future.

 Within the next 5 years well see a social
  news site for every conceivable topical
  or business niche.
(12 Keys to Successful Forum Marketing.)




4/1/2013                                      7
“How Your Business Can Succeed At Social
           Media In 5 Simple Steps”


4/1/2013                                              8
<Social Media For
              Business>

 <<IT’S YOUR FUTURE
          >>

4/1/2013                       9
Any Questions?




       "The State of Social Media."


4/1/2013                              10
Works Cited

    "12 Keys to Successful Forum Marketing." About.com
    Online Business / Hosting. N.p., n.d. Web. 30 Mar. 2013.
    http://onlinebusiness.about.com/od/gettingtrafficmarketing/
    tp/forum-marketing.htm
    .
    "How Your Business Can Succeed At Social Media In 5
    Simple Steps." RobotsChile. N.p., n.d. Web. 30 Mar. 2013.
    http://robotschile.com/2013/03/how-your-business-can-
    succeed-at-social-media-in-5-simple-steps

    Power, Thomas. "Register Here." RSS2. N.p., n.d. Web.
    30 Mar. 2013.
    http://socialmediainbusiness.com

    "The State of Social Media." Social Hospitality. N.p., n.d.
    Web. 30 Mar. 2013.
    http://socialhospitality.com/2011/04/the-state-of-social-
    media


    .
4/1/2013                                                          11

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Social media in the it industry

  • 1. Northwestern Technologies By Alvin Finlay Account Manager 4/1/2013 1
  • 2.  Social media sites have been around since the mid – 90’s. But it has exploded across the web. Some social media sites that you may know already are,  Facebook which is one of the more popular ones for social networking,  Twitter which is more of a social messaging network.  LinkedIn which has become popular since more people have been focusing on jobs. (How Your Business Can Succeed At Social Media In 5 Simple Steps ) 4/1/2013 2
  • 3. Social media in business is no longer a choice. It has revolutionized business in a way that can no longer be ignored by those seeking to gain competitive advantage over their competitors. Social Media in Business – Succeeding in the New Internet Revolution is a guide to the understanding of social media’s business value as well as to its successful implementation within the realm of your organization. “Power Thomas” 4/1/2013 3
  • 4. Six reasons to use Social Media and Social News 1. Massive Amounts of Traffic  Up to 50,000 + page views per day. 2. Bump in Subscribers and Regular Readers.  It’s a big Win, even if you only get 1% that find your site interesting enough to Bookmark, Subscribe to, Share or Blog about.  That’s 500 new Subscribers or Sales. 4/1/2013 4
  • 5. 3. Inbound Links and Targeted Traffic.  Inbound Traffic gives you Confidence.  It will send you a secondary wave of Traffic.  The number of inbound Links to your site determines your Ranking in Search Engine Results. 4/1/2013 5
  • 6. 4. A Higher Return on Investment.  When it’s done right it will give you a Higher R.O.I. 5. It will help you establish your Brand and Reputation.  Which is a big Competitive Advantage. 4/1/2013 6
  • 7. 6. Social Media and News is the Future.  Within the next 5 years well see a social news site for every conceivable topical or business niche. (12 Keys to Successful Forum Marketing.) 4/1/2013 7
  • 8. “How Your Business Can Succeed At Social Media In 5 Simple Steps” 4/1/2013 8
  • 9. <Social Media For Business> <<IT’S YOUR FUTURE >> 4/1/2013 9
  • 10. Any Questions? "The State of Social Media." 4/1/2013 10
  • 11. Works Cited "12 Keys to Successful Forum Marketing." About.com Online Business / Hosting. N.p., n.d. Web. 30 Mar. 2013. http://onlinebusiness.about.com/od/gettingtrafficmarketing/ tp/forum-marketing.htm . "How Your Business Can Succeed At Social Media In 5 Simple Steps." RobotsChile. N.p., n.d. Web. 30 Mar. 2013. http://robotschile.com/2013/03/how-your-business-can- succeed-at-social-media-in-5-simple-steps Power, Thomas. "Register Here." RSS2. N.p., n.d. Web. 30 Mar. 2013. http://socialmediainbusiness.com "The State of Social Media." Social Hospitality. N.p., n.d. Web. 30 Mar. 2013. http://socialhospitality.com/2011/04/the-state-of-social- media . 4/1/2013 11

Editor's Notes

  1. Introduction:Presenting to - Northwestern Technologies: Subject - Social Media in the IT Industry: Author – Alvin Finlay Title – Account Manager:
  2. Social Media in the Corporate World: Social media sites have been around since the mid – 90’s. But it has exploded across the web. Some social media sites that you may know already are Facebook which is one of the more popular ones for social networking, Twitter which is more of a social messaging network and LinkedIn which has become popular since more people have been focusing on jobs. (How Your Business Can Succeed At Social Media In 5 Simple Steps )
  3. Current scope of social media in IT:Social media in business is no longer a choice. It has revolutionized business in a way that can no longer be ignored by those seeking to gain competitive advantage over their competitors. Social Media in Business – Succeeding in the New Internet Revolution is a guide to the understanding of social media’s business value as well as to its successful implementation within the realm of your organisation. (Power Thomas)
  4. Social media benefits and opportunities:Six reasons to use Social Media and Social News1. Massive Amounts of TrafficUp to 50,000 + page views per day2. Bump in Subscribers and Regular Readers. It’s a big Win, even if you only get 1% that find your site interesting enough to Bookmark, Subscribe to, Share or Blog about.That’s 500 new Subscribers or Sales.
  5. 3. Inbound Links and Targeted Traffic.Inbound Traffic gives you Confidence.It will send you a secondary wave of Traffic.The number of inbound Links to your site determines your Ranking in Search Engine Results.
  6. 4. A Higher Return on Investment.When it’s done right it will give you a higher R.O.I.5. It will help you establish your Brand and Reputation.Which is a big Competitive Advantage.
  7. 6. Social Media and News is the Future.Within the next 5 years well see a social news site for every conceivable topical or business niche. (12 Keys to Successful Forum Marketing)
  8. Picture(How Your Business Can Succeed At Social Media In 5 Simple Steps)
  9. This is just a chart to look at, if you have any questions on anything just ask.
  10. Works Cited &quot;12 Keys to Successful Forum Marketing.&quot; About.com Online Business / Hosting. N.p., n.d. Web. 30 Mar. 2013. &lt;http://onlinebusiness.about.com/od/gettingtrafficmarketing/tp/forum-marketing.htm&gt;. &quot;How Your Business Can Succeed At Social Media In 5 Simple Steps.&quot; RobotsChile. N.p., n.d. Web. 30 Mar. 2013. &lt;http://robotschile.com/2013/03/how-your-business-can-succeed-at-social-media-in-5-simple-steps/&gt;. Power, Thomas. &quot;Register Here.&quot; RSS2. N.p., n.d. Web. 30 Mar. 2013. &lt;http://socialmediainbusiness.com/&gt;.  &quot;The State of Social Media.&quot; Social Hospitality. N.p., n.d. Web. 30 Mar. 2013. &lt;http://socialhospitality.com/2011/04/the-state-of-social-media/&gt;.