Social media in job hunting - 2015 - Duunitori.fi
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My slides from Summer Job and Master´s Thesis Market info flash at Aalto University 15th January 2015. About the topic: why you should use social media in job hunting, how you can use it and also some great real life examples from job hunting campaigns in Finland. Duunitori is the third largest online job board in Finland and a media for job seekers and recruiters (http://duunitori.fi & http://tyoelama.duunitori.fi).
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Social media in job hunting - 2015 - Duunitori.fi
- 1. Social media in job hunting Employer's perspective 15th January 2015, Summer Job and Master ́s Thesis Market Sonja Heikkilä, Marketing Manager Duunitori.fi Twitter: @sonjaheikkila LinkedIn: fi.linkedin.com/in/sonjaheikkila
- 2. Duunitori Duunitori is a job board that collects job postings from different online sources in Finland The third largest commercial employment website in Finland (100k weekly visitors) We want to help job seekers to find jobs and and also help employers to find and attract new talent Advice about job seeking, recruiting etc. tyoelama. duunitori.fi
- 4. The way we seek jobs is changing. Thanks to internet and social media we are constantly active and connected to other people Companies are moving away from traditional channels Job seekers will have more channels and opportunities to use to find new jobs and employers
- 5. What do recruiting professionals think? www. rekrytointitutkimus.fi Rekrytointitutkimus 2014: Social media has a significant impact to recruiting and job search
- 6. We are all job seekers.
- 7. Why How What
- 8. More than just cat videos. Why
- 9. Social media is becoming more and more popular among job seekers and employers Great way to connect with employers and stand out from the crowd You can use social media if you are actively looking for a new job and even if you are just looking for new opportunities Why
- 11. Stand out from the crowd.
- 12. Stand out When you’re looking for jobs, think what kind of skills do you have and how others will see you Stand out and be unique. Think what kind of skills do you have and how you can get the employers attention. Social media is full of opportunities! Be honest, real and leave digital footprints. Keep your profiles clean and hide everything you don’t want your future boss to see
- 13. Create
- 14. Share relevant content, follow companies, keep your profile clean Add profile photo and headline, use user-friendly address, same content as in your resume, add samples of your work LinkedIn Groups: Join groups from your industry, join the conversation, network with others It’s a party and everyone is invited! Follow, retweet, comment, create and share content
- 15. Create a visual CV and share it with others Share content, link to other profiles Do you really want to impress your future employer and get noticed? Create a video CV and share it on Youtube Blog / website: Write about your industry, skills and things that make you happy, add your CV and keep the page alive
- 16. Create your own website or blog with easy to use tools on the internet Examples: About.me Flavors.me Prezi Pinterest Enthuse.me Strikingly Weebly Vizualize.me Pixelhub.me Re.Vu Wordpress
- 17. Do’s and don’ts
- 18. It’s okay to keep some things private Don’t post inappropriate photos of yourself or others Beware of expressing extreme political or religious views Don’t badmouth your previous or current boss and fellow employees Don’t bully or promote hatred towards others Check your grammar and spelling Be aware of the potential negative and positive impact that your social media behavior can have on your current career and future opportunities! Remember:
- 19. Networking Take part in conversations (e.g. on Twitter, LinkedIn Groups) Connect with employers and professionals from your industry If you are actively looking for jobs, tell it to others; friends, family, network
- 20. What Some examples of great job hunting campaigns in Finland!
- 21. How to find jobs with social media
- 23. Tell your story.
- 24. Thank you! Sonja Heikkilä, Marketing Manager Duunitori.fi Twitter: @sonjaheikkila LinkedIn: fi.linkedin.com/in/sonjaheikkila More career advice: http://duunitori.fi http://tyoelama.duunitori.fi @duunitori Duunitori.fi - avoimet työpaikat Duunitori.fi Duunitori.fi