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WHY SOCIAL MEDIA?
We don’t have a choice
                  on whether we DO
                  social media, the
                  question is how well we


                                                ”
                  DO it.
Erik Qualman, an American author of
Socialnomics: How Social Media Transforms the
Way We Live and Do Business.
78% of people trust the
recommendations of other
consumers; while only 14% of
people trust advertisements.
Nielsen: “Trust In Advertising” report.
Social media is only going to
become persuasive and as such
become a critical factor in the
success or failure of any
business.
 Brian Solis, Social Media Manifesto
Social media is not a
fad. It’s a fundamental
shift in the way we
communicate.
Overview of
SocMed Fest 2011
Social media Fest is the
first and the biggest Social
media event that completely
combines every element of
Social Media in Indonesia
exP=
e = elements of Social Media
 P = Power of Social Media
“Communities” “Brands”
           “Celebritweet”
“Agencies”     “Startups”
“Social Media Users”
      Elements of Social Media
“The power of SocMed”
  Not only peoples come to the event, but
  also discussions that happened in social
  media
What is the theme of the event?


“Social Media Is You”
When?




    22-24 September 2011
Three days is (definitely)
fun-guarantee for Social Media
users, as well as community
and start-ups.

Why?
Why?




The time is fitted with the completion of the Eid
holiday. The event would be great for Social
Media users to meet after as it would be on
cultural celebration event, Halal Bihalal.

                          It also part of consideration to held
                          Social Media Fest. annually, after the
                          completion of the Eid holiday.
Where?
FX Jakarta, Jl. Jend.
Sudirman, Pintu Satu
Senayan, Jakarta
The event grew not only in terms of the number of
exhibiting communities, start-ups, and visitors present but
also in physical size.

“ For the first time, a festival hold on a
whole building of commercial area such
as mall ”
in which specially designed to accommodate the
overwhelming demand for the full-package show that
quickly become the Social Media users party to be at.
Who will be participate on the event?


                              Social Media users
                              Community in which using
                              Social Media as part of
                              their activity
                              Public figure that actively
                              put a high role in Social
                              Media platform
                              Start-ups with Social
                              Media feature
                              Brand or commercial
                              business that popped in
                              Social Media for
                              campaign.
SocMed based startups & apps




SocMed communities




       “socmed showcases”
“socmed performances”
How ?




        Socmed Fest          fX as a venue for
        Website              stage and
        Platform for         meetup
        article, photo and   Facilitate
        videos               activities
        Available            (sharing,
        nationwide           talkshows and
        (personal,           entertainment)
        community, start-    Interactive
        ups)                 activities for
                             Social Media
                             users
Programs?
More cool programs!

    Quizzes and games
    • Competition and games for visitors and participants

    Meet ups
    • Sessions of selected community, startups and
      influential peoples to interact with followers and visitors
      about their activities in designated meet up area of fX
      tenants


    Entertainments
    • Special performances from entertainers and/or public
      figures
Yes, we’re not done yet, post event…

       Campaign review
       • Share, monitor and responding event reviews
         through social media and mainstream mass
         media

       Share the videos
       • Publish and share behind the scene video and
         event highlight via social media

       Follow up
       • Follow up lists of communities and fX tenants to
         generate the activity via social media better than
         before
Contacts SocMed Fest 2011



 Syarief Hidayatullah
 hidayatullah.syarief@gmail.com
 (p):+62 8788 030 8666




 Rahmat Harlyadi
 rahmat@dailysocial.net
 (p):+62857-15326032
 (b): 25EE54FC

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Social Media Fest 2011

  • 1.
  • 3. We don’t have a choice on whether we DO social media, the question is how well we ” DO it. Erik Qualman, an American author of Socialnomics: How Social Media Transforms the Way We Live and Do Business.
  • 4. 78% of people trust the recommendations of other consumers; while only 14% of people trust advertisements. Nielsen: “Trust In Advertising” report.
  • 5. Social media is only going to become persuasive and as such become a critical factor in the success or failure of any business. Brian Solis, Social Media Manifesto
  • 6. Social media is not a fad. It’s a fundamental shift in the way we communicate.
  • 8. Social media Fest is the first and the biggest Social media event that completely combines every element of Social Media in Indonesia
  • 9. exP= e = elements of Social Media P = Power of Social Media
  • 10. “Communities” “Brands” “Celebritweet” “Agencies” “Startups” “Social Media Users” Elements of Social Media
  • 11. “The power of SocMed” Not only peoples come to the event, but also discussions that happened in social media
  • 12. What is the theme of the event? “Social Media Is You”
  • 13. When? 22-24 September 2011
  • 14. Three days is (definitely) fun-guarantee for Social Media users, as well as community and start-ups. Why?
  • 15. Why? The time is fitted with the completion of the Eid holiday. The event would be great for Social Media users to meet after as it would be on cultural celebration event, Halal Bihalal. It also part of consideration to held Social Media Fest. annually, after the completion of the Eid holiday.
  • 16. Where? FX Jakarta, Jl. Jend. Sudirman, Pintu Satu Senayan, Jakarta
  • 17. The event grew not only in terms of the number of exhibiting communities, start-ups, and visitors present but also in physical size. “ For the first time, a festival hold on a whole building of commercial area such as mall ” in which specially designed to accommodate the overwhelming demand for the full-package show that quickly become the Social Media users party to be at.
  • 18. Who will be participate on the event? Social Media users Community in which using Social Media as part of their activity Public figure that actively put a high role in Social Media platform Start-ups with Social Media feature Brand or commercial business that popped in Social Media for campaign.
  • 19. SocMed based startups & apps SocMed communities “socmed showcases”
  • 21. How ? Socmed Fest fX as a venue for Website stage and Platform for meetup article, photo and Facilitate videos activities Available (sharing, nationwide talkshows and (personal, entertainment) community, start- Interactive ups) activities for Social Media users
  • 23. More cool programs! Quizzes and games • Competition and games for visitors and participants Meet ups • Sessions of selected community, startups and influential peoples to interact with followers and visitors about their activities in designated meet up area of fX tenants Entertainments • Special performances from entertainers and/or public figures
  • 24. Yes, we’re not done yet, post event… Campaign review • Share, monitor and responding event reviews through social media and mainstream mass media Share the videos • Publish and share behind the scene video and event highlight via social media Follow up • Follow up lists of communities and fX tenants to generate the activity via social media better than before
  • 25. Contacts SocMed Fest 2011 Syarief Hidayatullah hidayatullah.syarief@gmail.com (p):+62 8788 030 8666 Rahmat Harlyadi rahmat@dailysocial.net (p):+62857-15326032 (b): 25EE54FC