Brett Howsley discusses how sports marketing has utilized social media to promote sporting events and teams. He outlines how social media allows marketers to reach thousands of customers daily and how organizations that do not adopt social media risk falling behind. He provides tips for sports marketers to use social media to network, engage fans, build brand awareness, and reach fans across different networks like Facebook, Twitter, and Pinterest.
In "Winning the Social Media Super Bowl", Tristan Bishop (aka KnowledgeBishop) explains how executing on a social media strategy is much like coaching a football team. During this presentation, he compares Social Media marketing to offense and Social Customer Service to Defense.
In "Winning the Social Media Super Bowl", Tristan Bishop (aka KnowledgeBishop) explains how executing on a social media strategy is much like coaching a football team. During this presentation, he compares Social Media marketing to offense and Social Customer Service to Defense.
A presentation about developing a personal social media strategy and a brand social media strategy. Presented as part of the "Free Lunch Fridays" series through the Entrepreneurial Studies Program at the University of Delaware in October 2012.
Social Media for Business: Increasing Online Leads in 90 Days or LessAlicia Ann Green
What is the number one aim of most businesses when marketing online? LEADS! Hold that thought as I walk you through the requisite preliminaries before you start posting--Brand Identity. Follow me for more tips on how to gain online leads in the coming weeks.
Leaderboards - the greatest game mechanic of them all - by leaderboarded at d...Toby Beresford
CEO and Founder of Leaderboarded explains why Leaderboards are in fact the greatest game mechanic of them all to drive consumer behaviour. Multi dimension, multi competition Leaderboards can be used to make sure that everyone feels like they are winning. Marketers must become coaches that celebrate with our customers rather than distant referees - this is a closer relationship as well as giving us more messaging opportunities. Winning can be at any of three levels - personal best, beating peers or team success. Examples include AdParlor Cannes Pride a guerilla leaderboard at the Cannes Lions creative conference, Exhibition leaderboards, Zoopla property power 100 and the London tech startup exaleague.
IMS POV describing the key emotional motivators driving the fan's relationship with their teams, and implications of how teams can tap into these motivators.
Utilizing social media for promoting cultural awareness and peace Lovette Jam Jacosalem
This is a talk about using social media as a tool for promoting cultural awareness and peace presented during the Kultourismo Workshop on "Promoting Cultural Diversity in Lanao through Visual Narratives."
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About Kultourismo
Kultourismo is a combination of Kultura (Culture) and Turismo (Tourism) which means a travel or a journey to know and learn about the different cultures. Kultourismo is a youth-led campaign project that aims to suffice and spread information on cultural diversity that may help in answering and correcting some misconceptions and prejudices in our society, specifically in the Lanao province that will eventually promote cultural awareness.
Kultourismo believes that through exploring different cultures, peace can be achieved.
Kultourismo was formed through Project YACAP, a 5-month leadership development program funded by US Embassy that envisions building a generation of young people in Mindanao who will commit to embrace the culture of Peace.
This project aims to bridge the bond between the people in different cultures and to serve as strings that will connect people to make them become closer with each other especially the people of Lanao, until misconceptions and negativity about the differences will become a history between.
Rethinking Audience: Turning Readers into a Thriving CommunityJodi Ettenberg
Jodi Ettenberg and Annemarie Dooling talk community-building, why having a community is more important than general readers and how to deal with negativity and trolls. Presentation is from the TBEX 2013 conference in Toronto.
A presentation about developing a personal social media strategy and a brand social media strategy. Presented as part of the "Free Lunch Fridays" series through the Entrepreneurial Studies Program at the University of Delaware in October 2012.
Social Media for Business: Increasing Online Leads in 90 Days or LessAlicia Ann Green
What is the number one aim of most businesses when marketing online? LEADS! Hold that thought as I walk you through the requisite preliminaries before you start posting--Brand Identity. Follow me for more tips on how to gain online leads in the coming weeks.
Leaderboards - the greatest game mechanic of them all - by leaderboarded at d...Toby Beresford
CEO and Founder of Leaderboarded explains why Leaderboards are in fact the greatest game mechanic of them all to drive consumer behaviour. Multi dimension, multi competition Leaderboards can be used to make sure that everyone feels like they are winning. Marketers must become coaches that celebrate with our customers rather than distant referees - this is a closer relationship as well as giving us more messaging opportunities. Winning can be at any of three levels - personal best, beating peers or team success. Examples include AdParlor Cannes Pride a guerilla leaderboard at the Cannes Lions creative conference, Exhibition leaderboards, Zoopla property power 100 and the London tech startup exaleague.
IMS POV describing the key emotional motivators driving the fan's relationship with their teams, and implications of how teams can tap into these motivators.
Utilizing social media for promoting cultural awareness and peace Lovette Jam Jacosalem
This is a talk about using social media as a tool for promoting cultural awareness and peace presented during the Kultourismo Workshop on "Promoting Cultural Diversity in Lanao through Visual Narratives."
---
About Kultourismo
Kultourismo is a combination of Kultura (Culture) and Turismo (Tourism) which means a travel or a journey to know and learn about the different cultures. Kultourismo is a youth-led campaign project that aims to suffice and spread information on cultural diversity that may help in answering and correcting some misconceptions and prejudices in our society, specifically in the Lanao province that will eventually promote cultural awareness.
Kultourismo believes that through exploring different cultures, peace can be achieved.
Kultourismo was formed through Project YACAP, a 5-month leadership development program funded by US Embassy that envisions building a generation of young people in Mindanao who will commit to embrace the culture of Peace.
This project aims to bridge the bond between the people in different cultures and to serve as strings that will connect people to make them become closer with each other especially the people of Lanao, until misconceptions and negativity about the differences will become a history between.
Rethinking Audience: Turning Readers into a Thriving CommunityJodi Ettenberg
Jodi Ettenberg and Annemarie Dooling talk community-building, why having a community is more important than general readers and how to deal with negativity and trolls. Presentation is from the TBEX 2013 conference in Toronto.
CrushIQ: Insights into Facebook Insights Mike Schaffer
From CrushIQ November 2011 in Washington, DC: Mike Schaffer's presentation on Facebook Insights. (Note, this was Part I of the presentation. Part II was a live tour of Insights on a Facebook page.)
Social Media for Real Estate Agents (2011)PR 20/20
Presented Feb. 23, 2011 to Northeast Ohio real estate professionals. Includes updated information from the 2010 NAR Technology Survey Report. The event was sponsored by First Federal of Lakewood.
How should Adidas use social media efficiently and what changed need to be made to their current strategy. This presentation analyzes various platforms and the do's and dont's for the company's social strategy.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
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Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
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7. Sports Marketing
• Sports’ marketing has
been defined as the
subdivision of general
marketing that focuses
specifically on the
promotion of sporting
events and sport teams..
8. Main
Objectives
• Fill the stadium in economic times
like this.
• Create awareness.
• Generate sales.
• Create relationships with the
fans, organization and athletes.
• Create shareholder value.
9. • Defined as: forms of electronic
Social Media communication through which
users create online communities
to share information, ideas,
personal messages, and other
content (videos).
10. Marketers Best Friend
Social Media is allowing
marketers to promote to
thousands, if not
millions, of customers on
a daily basis.
11. Social Media Marketing
• Companies spending of social
media advertising is expected to
increase each and every year.
• Organizations who do not buy
into social media will slowly
begin to fade out of the business
industry.
12. Top Social Networks
• Facebook: 7 billion
• Twitter: 182 million
• Pinterest: 104 million
• LinkedIn: 86 million
• Tagged: 72 million
• Google+: 61 million
(Total Visits for March 2012)
13. Sports Marketing and Social Media
• With the creation and
continuous growth of
social media, marketing
for sports organizations
has never been easier.
• Allows organizations to
keep all loyal and
interested fans up-to-date
on everything surrounding
their favorite teams and
athletes.
15. Tips for Sports Marketing through Social Media
1. Know your target base
2. Know your options
3. Network. Network.
Network
4. Utilize the
athlete/Know your
contacts
5. Be versatile
17. Enhanced Brand Awareness
• Popularity through social
media.
• Fans become spokesperson
for organization (word-of-
mouth marketing)
18. Reaching Fans
• Reaching fans across
the nation at the same
time.
• A simple Tweet or Post
is being read and shared
by thousands across the
nation.
19. Facebook
• Mass audience (millions)
• Remind fans of games
• Deals/Promotions
• Line-Ups
• Injuries
• Buzz
• Photos/Videos/highlights
• Merchandise
• Constant Updates
20. Idea’s
Contests
• Post and/or engage most on
organizations Facebook
page.
• Fan Photos (most likes or
comments).
22. Twitter Amongst Athletes
• Athletes across the
nation are always
finding fans Tweets
interesting and
• Matt Barkley Twitter
constantly are giving
their fans feedback.
23. Idea’s
• Post fans tweets on
scoreboard during
games.
• Allow fans to vote for
best player and play of
each game.
24. Pinterest
• Awareness
• Fan Interaction
• Athletes, teams
and sports
moments
25. Idea’s
• Sport organizations can create their
own board and pin pictures of their
coaches, players, merchandise or
highlights.
• Contest: give away tickets or
autograph’s to fans who pin most
pictures from games or events
sponsored by team on organizations
board.