SlideShare a Scribd company logo
SOCIAL MEDIA –
A BRIEF REVIEW
IT’S NOT JUST ABOUT KEEPING UP WITH
FRIENDS, FAMILY, GOSSIP AND
UNTRUTHS
WHAT ARE SOCIAL MEDIA?
SOCIAL MEDIA ARE ONLINE UTILITIES
WHICH FACILITATE AND PROMOTE
MULTIPLE LEVELS OF HUMAN INTERACTION
USING HIGHLY ACCESSIBLE AND SCALABLE
PUBLISHING TECHNIQUES. IN THE
BROADEST SENSE, THESE TOOLS INCLUDE:
• Blogs
• Personal Social
Networks
• Video Sharing
• Email
• Business Social
Networks
• Meeting Schedulers
• Wikis
• Photo Sharing
•Collaboration Tools
• Live Broadcasts
• Voice/Video Chat
• Etc…
HOW DOES SOCIAL
MEDIA WORK?
SOCIAL MEDIA USES WEB-BASED
TECHNOLOGIES TO TURN
COMMUNICATION INTO INTERACTIVE,
ENGAGING AND EMPOWERING DIALOGUES,
WHETHER LIVE OR ASYNCHRONOUS.
WHAT ARE SOME SOCIAL
MEDIA ORIENTED
UTILITIES?
WHAT FACILITATES
SOCIAL MEDIA?
The Desire For:
• Relationships
• Networks
• Participation
• Community
• Trust
• Comfort
• Equality
• Emotional investmentPhoto credit: Stephen
VanHorn
EXTRINSIC
BENEFITS
• Exposure
• Rapid delivery of
information
• Enhanced brand
recognition
• Direct Marketing
• Increased contacts
• Better Search Engine
Rankings
• Lower Cost/Higher Returns
INTRINSIC
BENEFITS
• Social Leadership
• Team Membership
• Collaboration
• Increased
communication
• Brainstorming
• Sharing
• Confidence
• Sense of
accomplishment
A FINAL THOUGHT TO
CONSIDER
We think too small, like the frog at the
bottom of the well. He thinks the sky is
only as big as the top of the well. If he
surfaced, he would have an entirely
different view.
~ Mao Tse Tung

More Related Content

What's hot

CMM115 Social Networking Presentation
CMM115 Social Networking PresentationCMM115 Social Networking Presentation
CMM115 Social Networking Presentation
Bernie Baker ☁️
 
Social media
Social mediaSocial media
Social media
Prashant Shah
 
Social networking
Social networkingSocial networking
Social networking
Yash Mehta
 
Social media
Social mediaSocial media
Social media
Suhas Palukuri
 
What makes media social?
What makes media social?What makes media social?
What makes media social?
bradhancox
 
Extending the reach of your events and learning portfolio: Building insight t...
Extending the reach of your events and learning portfolio: Building insight t...Extending the reach of your events and learning portfolio: Building insight t...
Extending the reach of your events and learning portfolio: Building insight t...
Associations Network
 
Types of social networks
Types of social networksTypes of social networks
Types of social networks
javj92
 
Politics 2.0
Politics 2.0Politics 2.0
Politics 2.0
eKindling.org
 
Social network
Social networkSocial network
Social network
Joselyn Acuña
 
April 22, 2011 MIT talk
April 22, 2011 MIT talkApril 22, 2011 MIT talk
April 22, 2011 MIT talk
Cliff Lampe
 
Building the Social Library Online - OLA Superconference
Building the Social Library Online - OLA SuperconferenceBuilding the Social Library Online - OLA Superconference
Building the Social Library Online - OLA Superconference
Meredith Farkas
 
Inclusive Social Media Webinar Slides
Inclusive Social Media Webinar SlidesInclusive Social Media Webinar Slides
Inclusive Social Media Webinar Slides
Steven Clift
 
Social Media for Biz
Social Media for BizSocial Media for Biz
Social Media for Biz
Avinash Patil
 
Daily Freeman digital initiatives 2012
Daily Freeman digital initiatives 2012Daily Freeman digital initiatives 2012
Daily Freeman digital initiatives 2012
Ivan Lajara
 
League Of Cities Aug 2008
League Of Cities Aug 2008League Of Cities Aug 2008
League Of Cities Aug 2008
Lefurd
 
St Louis 1 - Foundations
St Louis 1 - FoundationsSt Louis 1 - Foundations
St Louis 1 - Foundations
Lisa Colton
 
Thesis Development
Thesis DevelopmentThesis Development
Thesis Development
Jeffrey Lin
 
Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)
John Sheridan
 
Social Networking LinkedIn Slideshare
Social Networking LinkedIn SlideshareSocial Networking LinkedIn Slideshare
Social Networking LinkedIn Slideshare
Judith den Hollander
 
Connecting with the Community
Connecting with the CommunityConnecting with the Community
Connecting with the Community
crenshaw09
 

What's hot (20)

CMM115 Social Networking Presentation
CMM115 Social Networking PresentationCMM115 Social Networking Presentation
CMM115 Social Networking Presentation
 
Social media
Social mediaSocial media
Social media
 
Social networking
Social networkingSocial networking
Social networking
 
Social media
Social mediaSocial media
Social media
 
What makes media social?
What makes media social?What makes media social?
What makes media social?
 
Extending the reach of your events and learning portfolio: Building insight t...
Extending the reach of your events and learning portfolio: Building insight t...Extending the reach of your events and learning portfolio: Building insight t...
Extending the reach of your events and learning portfolio: Building insight t...
 
Types of social networks
Types of social networksTypes of social networks
Types of social networks
 
Politics 2.0
Politics 2.0Politics 2.0
Politics 2.0
 
Social network
Social networkSocial network
Social network
 
April 22, 2011 MIT talk
April 22, 2011 MIT talkApril 22, 2011 MIT talk
April 22, 2011 MIT talk
 
Building the Social Library Online - OLA Superconference
Building the Social Library Online - OLA SuperconferenceBuilding the Social Library Online - OLA Superconference
Building the Social Library Online - OLA Superconference
 
Inclusive Social Media Webinar Slides
Inclusive Social Media Webinar SlidesInclusive Social Media Webinar Slides
Inclusive Social Media Webinar Slides
 
Social Media for Biz
Social Media for BizSocial Media for Biz
Social Media for Biz
 
Daily Freeman digital initiatives 2012
Daily Freeman digital initiatives 2012Daily Freeman digital initiatives 2012
Daily Freeman digital initiatives 2012
 
League Of Cities Aug 2008
League Of Cities Aug 2008League Of Cities Aug 2008
League Of Cities Aug 2008
 
St Louis 1 - Foundations
St Louis 1 - FoundationsSt Louis 1 - Foundations
St Louis 1 - Foundations
 
Thesis Development
Thesis DevelopmentThesis Development
Thesis Development
 
Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)
 
Social Networking LinkedIn Slideshare
Social Networking LinkedIn SlideshareSocial Networking LinkedIn Slideshare
Social Networking LinkedIn Slideshare
 
Connecting with the Community
Connecting with the CommunityConnecting with the Community
Connecting with the Community
 

Viewers also liked

Salem Alshehri
Salem AlshehriSalem Alshehri
Salem Alshehri
Salem AlShehri
 
En finir avec les idées recues sur l'assurance-crédit
En finir avec les idées recues sur l'assurance-créditEn finir avec les idées recues sur l'assurance-crédit
En finir avec les idées recues sur l'assurance-crédit
Pénélope Cardera
 
Captiv8 Top 25 Tips for Social Media
Captiv8 Top 25 Tips for Social MediaCaptiv8 Top 25 Tips for Social Media
Captiv8 Top 25 Tips for Social Media
Vishal Gurbuxani
 
TGJ4M - Course Calendar
TGJ4M - Course CalendarTGJ4M - Course Calendar
TGJ4M - Course Calendar
rstitt
 
Captiv8 The Top 25 Social Media Tips for 2016
Captiv8 The Top 25 Social Media Tips for 2016Captiv8 The Top 25 Social Media Tips for 2016
Captiv8 The Top 25 Social Media Tips for 2016
Vishal Gurbuxani
 
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
David Herman
 
Estimacion e to
Estimacion e toEstimacion e to
Estimacion e to
Fabio Paredes Oviedo
 
Ch 11 Sec 2 "Ottoman Empire"
Ch 11 Sec 2 "Ottoman Empire"  Ch 11 Sec 2 "Ottoman Empire"
Ch 11 Sec 2 "Ottoman Empire"
Attebery
 
商業模式與電子商務
商業模式與電子商務商業模式與電子商務
商業模式與電子商務
Jen-Chieh Yang
 
La bella y la bestia
La bella y la bestiaLa bella y la bestia
La bella y la bestia
wendy benavides
 
Ch 11 Sec 4 "Mughal Empire"
Ch 11 Sec 4 "Mughal Empire"Ch 11 Sec 4 "Mughal Empire"
Ch 11 Sec 4 "Mughal Empire"
Attebery
 
L'oreal Presentation
L'oreal PresentationL'oreal Presentation
L'oreal Presentation
Brandon T. Luong
 
Database Design & Implementation Report
Database Design & Implementation ReportDatabase Design & Implementation Report
Database Design & Implementation Report
Ian Morris
 
Las etapas de la seguridad social en colombia
Las etapas de la seguridad social en colombiaLas etapas de la seguridad social en colombia
Las etapas de la seguridad social en colombia
Gloria Garcia Galindo
 

Viewers also liked (14)

Salem Alshehri
Salem AlshehriSalem Alshehri
Salem Alshehri
 
En finir avec les idées recues sur l'assurance-crédit
En finir avec les idées recues sur l'assurance-créditEn finir avec les idées recues sur l'assurance-crédit
En finir avec les idées recues sur l'assurance-crédit
 
Captiv8 Top 25 Tips for Social Media
Captiv8 Top 25 Tips for Social MediaCaptiv8 Top 25 Tips for Social Media
Captiv8 Top 25 Tips for Social Media
 
TGJ4M - Course Calendar
TGJ4M - Course CalendarTGJ4M - Course Calendar
TGJ4M - Course Calendar
 
Captiv8 The Top 25 Social Media Tips for 2016
Captiv8 The Top 25 Social Media Tips for 2016Captiv8 The Top 25 Social Media Tips for 2016
Captiv8 The Top 25 Social Media Tips for 2016
 
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
Bayer 04 Leverkusen Fußball GmbH Strategic Partnerships: 2017
 
Estimacion e to
Estimacion e toEstimacion e to
Estimacion e to
 
Ch 11 Sec 2 "Ottoman Empire"
Ch 11 Sec 2 "Ottoman Empire"  Ch 11 Sec 2 "Ottoman Empire"
Ch 11 Sec 2 "Ottoman Empire"
 
商業模式與電子商務
商業模式與電子商務商業模式與電子商務
商業模式與電子商務
 
La bella y la bestia
La bella y la bestiaLa bella y la bestia
La bella y la bestia
 
Ch 11 Sec 4 "Mughal Empire"
Ch 11 Sec 4 "Mughal Empire"Ch 11 Sec 4 "Mughal Empire"
Ch 11 Sec 4 "Mughal Empire"
 
L'oreal Presentation
L'oreal PresentationL'oreal Presentation
L'oreal Presentation
 
Database Design & Implementation Report
Database Design & Implementation ReportDatabase Design & Implementation Report
Database Design & Implementation Report
 
Las etapas de la seguridad social en colombia
Las etapas de la seguridad social en colombiaLas etapas de la seguridad social en colombia
Las etapas de la seguridad social en colombia
 

Similar to Social Media - A Brief Review

Media Goes Social
Media Goes SocialMedia Goes Social
Media Goes Social
globallocal
 
The Importance of Social Media in Today's Environment
The Importance of Social Media in Today's EnvironmentThe Importance of Social Media in Today's Environment
The Importance of Social Media in Today's Environment
powermarketinghagerstown
 
Social media Made Easy
Social media Made EasySocial media Made Easy
Social media Made Easy
Barry Allen Sears
 
Social Learning
Social LearningSocial Learning
Social networks
Social networksSocial networks
Social networks
Walid Aitisha
 
Social Media Overview
Social Media OverviewSocial Media Overview
Social Media Overview
Alli Mowrey
 
Social Media: What Why and How
Social Media: What Why and HowSocial Media: What Why and How
Social Media: What Why and How
Laura Norvig
 
PRINCIPLES OF SOCIAL MEDIA
PRINCIPLES OF SOCIAL MEDIAPRINCIPLES OF SOCIAL MEDIA
PRINCIPLES OF SOCIAL MEDIA
TIMILEHIN OSUNDE
 
Leveraging Social Media as a Communications Tool
Leveraging Social Media as a Communications ToolLeveraging Social Media as a Communications Tool
Leveraging Social Media as a Communications Tool
Sandra Fernandez
 
2011 marlc-socialmedia-session-1-4
2011 marlc-socialmedia-session-1-42011 marlc-socialmedia-session-1-4
2011 marlc-socialmedia-session-1-4
NEA
 
social media.pptx
social media.pptxsocial media.pptx
social media.pptx
pratyush802318
 
Communicating in a Social World
Communicating in a Social WorldCommunicating in a Social World
Communicating in a Social World
Charles and Lynn Schusterman Family Foundation
 
Syfy
SyfySyfy
Syfy
Tidusfai
 
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
CanadaHelps / MyCharityConnects
 
3 tips to help you create an effective social media campaign that won’t bl...
3 tips to help  you create an  effective social media campaign  that won’t bl...3 tips to help  you create an  effective social media campaign  that won’t bl...
3 tips to help you create an effective social media campaign that won’t bl...
Lisa Harrison
 
Week 3 social media (rk)
Week 3 social media (rk)Week 3 social media (rk)
Week 3 social media (rk)
rskslides
 
What is Social Media?
What is Social Media?What is Social Media?
What is Social Media?
KartikJoshi1307
 
Social Media and Non-Profits: Networking for a Cause
Social Media and Non-Profits: Networking for a CauseSocial Media and Non-Profits: Networking for a Cause
Social Media and Non-Profits: Networking for a Cause
Social Media Today
 
Online Social Networking
Online Social Networking Online Social Networking
Online Social Networking
Kristen Bonk
 
Social Networking
Social NetworkingSocial Networking
Social Networking
Bilal Amjad
 

Similar to Social Media - A Brief Review (20)

Media Goes Social
Media Goes SocialMedia Goes Social
Media Goes Social
 
The Importance of Social Media in Today's Environment
The Importance of Social Media in Today's EnvironmentThe Importance of Social Media in Today's Environment
The Importance of Social Media in Today's Environment
 
Social media Made Easy
Social media Made EasySocial media Made Easy
Social media Made Easy
 
Social Learning
Social LearningSocial Learning
Social Learning
 
Social networks
Social networksSocial networks
Social networks
 
Social Media Overview
Social Media OverviewSocial Media Overview
Social Media Overview
 
Social Media: What Why and How
Social Media: What Why and HowSocial Media: What Why and How
Social Media: What Why and How
 
PRINCIPLES OF SOCIAL MEDIA
PRINCIPLES OF SOCIAL MEDIAPRINCIPLES OF SOCIAL MEDIA
PRINCIPLES OF SOCIAL MEDIA
 
Leveraging Social Media as a Communications Tool
Leveraging Social Media as a Communications ToolLeveraging Social Media as a Communications Tool
Leveraging Social Media as a Communications Tool
 
2011 marlc-socialmedia-session-1-4
2011 marlc-socialmedia-session-1-42011 marlc-socialmedia-session-1-4
2011 marlc-socialmedia-session-1-4
 
social media.pptx
social media.pptxsocial media.pptx
social media.pptx
 
Communicating in a Social World
Communicating in a Social WorldCommunicating in a Social World
Communicating in a Social World
 
Syfy
SyfySyfy
Syfy
 
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
MyCharityConnects Spring 2010 [Philanthropy 2.0 + Websites 101]
 
3 tips to help you create an effective social media campaign that won’t bl...
3 tips to help  you create an  effective social media campaign  that won’t bl...3 tips to help  you create an  effective social media campaign  that won’t bl...
3 tips to help you create an effective social media campaign that won’t bl...
 
Week 3 social media (rk)
Week 3 social media (rk)Week 3 social media (rk)
Week 3 social media (rk)
 
What is Social Media?
What is Social Media?What is Social Media?
What is Social Media?
 
Social Media and Non-Profits: Networking for a Cause
Social Media and Non-Profits: Networking for a CauseSocial Media and Non-Profits: Networking for a Cause
Social Media and Non-Profits: Networking for a Cause
 
Online Social Networking
Online Social Networking Online Social Networking
Online Social Networking
 
Social Networking
Social NetworkingSocial Networking
Social Networking
 

Recently uploaded

一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
anubug
 
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
AJHSSR Journal
 
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
7lkkjxt
 
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
AJHSSR Journal
 
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
wozek1
 
SOCIAL MEDIA MARKETING agency and service
SOCIAL MEDIA MARKETING agency and serviceSOCIAL MEDIA MARKETING agency and service
SOCIAL MEDIA MARKETING agency and service
viralbusinessmarketi
 
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
9u4xjk4w
 
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMSTUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
AJHSSR Journal
 
UR BHATTI ACADEMY AND ONLINE COURSES.pdf
UR BHATTI ACADEMY AND ONLINE COURSES.pdfUR BHATTI ACADEMY AND ONLINE COURSES.pdf
UR BHATTI ACADEMY AND ONLINE COURSES.pdf
urbhattiacademy
 
Top Google Tools for SEO: Enhance Your Website's Performance
Top Google Tools for SEO: Enhance Your Website's PerformanceTop Google Tools for SEO: Enhance Your Website's Performance
Top Google Tools for SEO: Enhance Your Website's Performance
Elysian Digital Services Pvt. Ltd.
 
Using Playlists to Increase YouTube Watch Time
Using Playlists to Increase YouTube Watch TimeUsing Playlists to Increase YouTube Watch Time
Using Playlists to Increase YouTube Watch Time
SocioCosmos
 
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
AJHSSR Journal
 
Maximize Your Twitch Potential!..........
Maximize Your Twitch Potential!..........Maximize Your Twitch Potential!..........
Maximize Your Twitch Potential!..........
SocioCosmos
 

Recently uploaded (13)

一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
 
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
 
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
 
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
 
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
一比一原版(UCSD毕业证)加利福尼亚大学圣迭戈分校毕业证如何办理
 
SOCIAL MEDIA MARKETING agency and service
SOCIAL MEDIA MARKETING agency and serviceSOCIAL MEDIA MARKETING agency and service
SOCIAL MEDIA MARKETING agency and service
 
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
 
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMSTUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
 
UR BHATTI ACADEMY AND ONLINE COURSES.pdf
UR BHATTI ACADEMY AND ONLINE COURSES.pdfUR BHATTI ACADEMY AND ONLINE COURSES.pdf
UR BHATTI ACADEMY AND ONLINE COURSES.pdf
 
Top Google Tools for SEO: Enhance Your Website's Performance
Top Google Tools for SEO: Enhance Your Website's PerformanceTop Google Tools for SEO: Enhance Your Website's Performance
Top Google Tools for SEO: Enhance Your Website's Performance
 
Using Playlists to Increase YouTube Watch Time
Using Playlists to Increase YouTube Watch TimeUsing Playlists to Increase YouTube Watch Time
Using Playlists to Increase YouTube Watch Time
 
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...
 
Maximize Your Twitch Potential!..........
Maximize Your Twitch Potential!..........Maximize Your Twitch Potential!..........
Maximize Your Twitch Potential!..........
 

Social Media - A Brief Review

  • 1. SOCIAL MEDIA – A BRIEF REVIEW IT’S NOT JUST ABOUT KEEPING UP WITH FRIENDS, FAMILY, GOSSIP AND UNTRUTHS
  • 2. WHAT ARE SOCIAL MEDIA? SOCIAL MEDIA ARE ONLINE UTILITIES WHICH FACILITATE AND PROMOTE MULTIPLE LEVELS OF HUMAN INTERACTION USING HIGHLY ACCESSIBLE AND SCALABLE PUBLISHING TECHNIQUES. IN THE BROADEST SENSE, THESE TOOLS INCLUDE: • Blogs • Personal Social Networks • Video Sharing • Email • Business Social Networks • Meeting Schedulers • Wikis • Photo Sharing •Collaboration Tools • Live Broadcasts • Voice/Video Chat • Etc…
  • 3. HOW DOES SOCIAL MEDIA WORK? SOCIAL MEDIA USES WEB-BASED TECHNOLOGIES TO TURN COMMUNICATION INTO INTERACTIVE, ENGAGING AND EMPOWERING DIALOGUES, WHETHER LIVE OR ASYNCHRONOUS.
  • 4. WHAT ARE SOME SOCIAL MEDIA ORIENTED UTILITIES?
  • 5. WHAT FACILITATES SOCIAL MEDIA? The Desire For: • Relationships • Networks • Participation • Community • Trust • Comfort • Equality • Emotional investmentPhoto credit: Stephen VanHorn
  • 6. EXTRINSIC BENEFITS • Exposure • Rapid delivery of information • Enhanced brand recognition • Direct Marketing • Increased contacts • Better Search Engine Rankings • Lower Cost/Higher Returns
  • 7. INTRINSIC BENEFITS • Social Leadership • Team Membership • Collaboration • Increased communication • Brainstorming • Sharing • Confidence • Sense of accomplishment
  • 8. A FINAL THOUGHT TO CONSIDER We think too small, like the frog at the bottom of the well. He thinks the sky is only as big as the top of the well. If he surfaced, he would have an entirely different view. ~ Mao Tse Tung