2. Websites other online means of communication that are us
ed by large groups of people to share
information and to develop social and professional contact
s: Many businesses are utilizing social media to generate sales.
In the past few years, we have witnessed a massive
growth in the use of Social Media, primarily thanks to
websites like Facebook and Twitter. Almost all Internet
users now interact with Social Media in some way. Some of
us contribute new content while others prefer to simply
browse it and occasionally post comments, reviews or
bookmark their favorite content for later. Whatever the
case, Social Media has had a huge impact on the way we
use the Internet to socialize, educate ourselves,do
business, and so much more…
3.
4. Here are the most commonly-used types of social media
• Blogs (e.g., Word Press)
• Social Networks (e.g., Facebook)
• Micro blogs (e.g., Twitter)
• Wikis (e.g., Wikipedia)
• Video ( e.g., YouTube, daily motion, vemo )
• Podcasts
• Discussion Forums
• RSS Feeds
• Photo Sharing (e.g., Flickr)
• Employee Ideation Programs
• Gamification
6. Here’s a quick summary of what each one
does, or doesn’t:
7. This is the person who creates social media
for the world to see. This type of user will
publish blog posts or web pages, upload
videos/images/audio and share content
online.
8. The person who responds to content posted
by others. Posts ratings and reviews of
products and services, comments on blogs
and forums and contributes to articles in a
wiki.
9. The person who organizes content for
themselves or others using RSS feeds, social
bookmarking (ex: Digg) and photo or page
tagging.
10. The type of person who joins social
networking websites like Facebook and
Twitter and maintains multiple profiles.
11. This type is probably the most common – The
person who reads blogs, views user-
generated videos (ex: YouTube), reads online
forums, listens to podcasts and frequently
searches for user reviews and ratings.
12. The person who is online but in no way
participates in any form of social media.
Doesn’t post anything or read anything which
is user-generated content. This type is
becoming rarer as more websites integrate
elements of social media into their website.
