This document provides an overview of using Snapchat for library outreach. It discusses why libraries should consider using Snapchat, how to set up an account, how to add friends and content, and tips for creating and sharing snaps. Analytics tools are also mentioned to help measure engagement. The goal is to provide libraries and educators guidance on using Snapchat's visual communication features to better connect with patrons and students.
The PopShorts Creative Team, joined by PopShorts’ Social Thought Leaders on Snapchat, Kevin Jonas (celebrity & avid Snapchatter), Cyrene Quiamco (Snapchat artist & story teller) and Connor Kelpin (Snapchat artist), hosted an interactive workshop for 50+ executives from the world’s leading brands, studios, and agencies, as a part of the Trendera Bootcamp at the Soho House in Los Angeles. The first part of the session was a presentation that taught executives all about Snapchat, its growth, and the types of campaigns you can create to meet your marketing goals. The second part of the session we got everyone using the app by taking part in our Snapchat Story drawing contest, specially created for the executives in attendance. This was a fun way for the execs to get a real feel for the app, and to understand how the mobile millennials they are trying to reach can interact with their brand via simple and effective Snapchat Stories.
TBEX Asia 2016, Snapchat & More, Callin O'NeilTBEX
CONTENT, Cailin O’Neil is an award winning travel video blogger and social media influencer who has been running TravelYourself.ca for the past seven years. With a Major in Film and a background working in the Film and TV Industry, Snapchat is a natural fit for sharing her daily life, creative stories, and travels around the world to 47 countries and counting.
Webinar - Instagram for Public Libraries: Good Practices for Social Media - 2...TechSoup
Visit http://www.techsoup.org for donated technology for nonprofits and libraries!
Instagram is a highly popular social network, and one that is increasingly being used by libraries to engage with patrons and supporters. Instagram's user-friendly interface makes it easy to broadcast pictures and short videos to a wide audience. But just like any social media tool, it is important to know what works (and what doesn't) when it comes to using Instagram to share library information.
Come to this free webinar to learn from two libraries who have been successfully using Instagram to engage with their communities, and to share positive library messages with the larger community of Instagram users across the world. From promoting library materials to showcasing library services, these libraries will share good practices that they have learned along the way.
-- Burlingame Public Library (CA) uses their Instagram account to share its unique story visually through a combination of captivating photos and videos.
-- Cherry Hill Public Library (NJ) uses their Instagram account to promote library materials and services, celebrate libraries in general, and to convey a love of reading and books.
Snapchat Research: Understanding users of Snapchat, their motivations and the...Social Soup
Social Soup surveyed over 1200 Snapchat users, the first research of its kind to discover who the main users of Snapchat are and how brands can utilise Snapchat in their Social Media strategy.
This presentation covers: Snapchat how big is it and who's on it?, What are they doing? What content are they sharing and why? and Understand the role of brands on Snapchat and the best examples globally.
The PopShorts Creative Team, joined by PopShorts’ Social Thought Leaders on Snapchat, Kevin Jonas (celebrity & avid Snapchatter), Cyrene Quiamco (Snapchat artist & story teller) and Connor Kelpin (Snapchat artist), hosted an interactive workshop for 50+ executives from the world’s leading brands, studios, and agencies, as a part of the Trendera Bootcamp at the Soho House in Los Angeles. The first part of the session was a presentation that taught executives all about Snapchat, its growth, and the types of campaigns you can create to meet your marketing goals. The second part of the session we got everyone using the app by taking part in our Snapchat Story drawing contest, specially created for the executives in attendance. This was a fun way for the execs to get a real feel for the app, and to understand how the mobile millennials they are trying to reach can interact with their brand via simple and effective Snapchat Stories.
TBEX Asia 2016, Snapchat & More, Callin O'NeilTBEX
CONTENT, Cailin O’Neil is an award winning travel video blogger and social media influencer who has been running TravelYourself.ca for the past seven years. With a Major in Film and a background working in the Film and TV Industry, Snapchat is a natural fit for sharing her daily life, creative stories, and travels around the world to 47 countries and counting.
Webinar - Instagram for Public Libraries: Good Practices for Social Media - 2...TechSoup
Visit http://www.techsoup.org for donated technology for nonprofits and libraries!
Instagram is a highly popular social network, and one that is increasingly being used by libraries to engage with patrons and supporters. Instagram's user-friendly interface makes it easy to broadcast pictures and short videos to a wide audience. But just like any social media tool, it is important to know what works (and what doesn't) when it comes to using Instagram to share library information.
Come to this free webinar to learn from two libraries who have been successfully using Instagram to engage with their communities, and to share positive library messages with the larger community of Instagram users across the world. From promoting library materials to showcasing library services, these libraries will share good practices that they have learned along the way.
-- Burlingame Public Library (CA) uses their Instagram account to share its unique story visually through a combination of captivating photos and videos.
-- Cherry Hill Public Library (NJ) uses their Instagram account to promote library materials and services, celebrate libraries in general, and to convey a love of reading and books.
Snapchat Research: Understanding users of Snapchat, their motivations and the...Social Soup
Social Soup surveyed over 1200 Snapchat users, the first research of its kind to discover who the main users of Snapchat are and how brands can utilise Snapchat in their Social Media strategy.
This presentation covers: Snapchat how big is it and who's on it?, What are they doing? What content are they sharing and why? and Understand the role of brands on Snapchat and the best examples globally.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
5. 5
What’s the Appeal?
48%
33%
15%
4%
18-24 yrs
25-29 yrs
30-49 yrs
50+ yrs
5
4.9
5.7
11.5
12.8
16.6
0 2 4 6 8 10 12 14 16 18
Twitter
Pinterest
Facebook
Instagram
Snapchat
US Teen Social Network Users, by Plagrom, 20186
millions
6. “I struggled with communication because
kids don’t read email and they’ve moved
away from Facebook and Twitter. That’s
why I decided to create a Snapchat
account.”
Snapchat
Directory
6
-Hannah Byrd Little (@libfeet), Middle School Library
Director at The Webb School of Bell Buckle
58%
34%
8%
Public
Academic
K-12
7. Why does your library need a
Snapchat account?
What’s the value will this
platform add to your outreach
efforts?
What are your goals?
(quarterly/yearly)
Map out and focus your content
plan
Do you want to add patrons
back as friends
1-way vs 2-way communication
PREPARE
7
10. 10
1) Filters: On
2) View My Story: Everyone
3) Contact Me: Everyone
4) Show me in Quick Add: On
Recommended Settings
• Settings
o Personal info
o Privacy settings
o Manage who can see/view your snaps
o Turn on/off certain features
Access to
13. 13
1. By Username
2. With Quick ADD
3. Via Your Contacts
4. By Snapcode
4 Ways to Add Friends
Add Friends
14. 14
1. By Username
2. By Snapcode (Finally, a practical use
for QR Codes!)
3. Physically- print out your snapcode
Sharing Your Username
Video resource:
https://www.youtube.com/watch?v=EQRSJdCH_58
Get Friends to
Add You
15. Promotion
15
• Snapcode & Username
• Places:
• Profile picture
• FB, Twitter, YouTube, etc
• Business cards1
• Email signatures1
• Circulation desk
• Around the library/school
• Front of the library1
• Assemblies
• Outreach visits
• Website/blog
• Newsletter2
16. Learn how to send and receive chats, photos, and videos in Snapchat
19. From the home screen, tap the
shutter button at the bottom of the
screen to capture a photo and press
and hold to take a video.
19
1
Flip the camera view by
selecting the camera icon in
the upper right corner.
2 Lenses & Filters
Lenses: Activate lenses by tapping on the screen. In selfie mode
you should see a web that maps your face and a toolbar w/ lens
options at the bottom of the screen. In forward facing mode you
can add augmented reality features.
1
2 Filters- After you take your picture swipe right to access geofilters
and other options and left to access “Instagram-style” filters.
Lens Explorer
Community lenses- Lenses designed by members of the
Snapchat community. They are free to make.
https://lensstudio.snapchat.com/
3
3
20. T icon- add text to your snap.
20
1
Pencil icon- The drawing
tool.
2
1
2
3
4
5
6
Stopwatch icon- set the
amount of seconds it takes for
your photo to disappear (1-10
seconds, or infinity but will be
deleted once your friend
closes the snaps)
6
Sticker icon- add emoji,
Bitmoji, or your customized
stickers to your snap.
3
Scissors icon- Photoshop-
style editing options
4
Paperclip icon- attach a URL
to your photo
5
Swipe right to include geofilters
Swipe left to include background
filters (similar to Instagram)
Save to Memories
and/or your
camera roll
Send to a
friend,
Stories or
Our Story
Send to Stories
Delete
21. Tap your picture or tap the T icon on the right to add text.
You can drag the text box by tapping and holding.
Tap the T icon once to left align text, twice to center, and three
times to return to the default text bar.
Pinch to make the text smaller, bigger, or to rotate.
Use the color bar to change the text color.
The arrow in the upper left corner will allow you to exit the menu.
21
1
1
22. Pinch in or out to change the brush size.
Heart- choose a heart and desired color
Press and drag the color bar toward the end of the screen to
expand your color selection.
22
2
2
23. • Add stickers to your snap: emoji, bitmoji, icons (like
time, date and temp), and GIFs.
• Top search bar allows you to search stickers (ex:
spring)
• Bottom menu gives you different sticker options, you
can also access the stickers you cut out w/ the Scissors
feature.
• Resize sticker by placing two fingers and pinching it to
the size you want, rotate sticker with two fingers
• Add sticker to a moving object by recording a video
and adding it on the preview screen. Tap and hold the
emoji to drag it over the moving target, hold it over
the object for a moment, and the emoji should follow
the object.
23
33
24. • Edit your photo.
• Arrow next to the scissors icon will undo
your last action
• Square with peeling corner- Use your
finger to cut parts of the picture and create
a sticker from it
• Star icon- Magic eraser
• Square with fuzzy center- pick a backdrop
• Tint brush- change an objects color
24
4
4
26. 26
6
Stopwatch icon
• Choose how long your photo/video is visible
• Videos can be played once or on a loop
• Can also select Bounce for a Boomerang/GIF
style video
6
Actions at the bottom of the screen
• Turn sound on or off, save to memories (you can
also save to your camera roll)
• Half rectangle with the arrow- save
• Right arrow- send to a friend, My Story or Our
Story
Actions during the video
• Slide finger on the lock to take 6 sequential 10
second video snaps (i.e. 1 long 60 second video)
27. Sending to Your Story
Posting to Your Story
• Tap the arrow at the bottom of the snap
• Send to My Story
My Story- A collection of snaps that you publish for
your friends to view over a 24 hr period, you can
watch as many times as you want during that period
Our Story- A collection of snaps submitted by
different Snapchatters surrounding a similar topic
(provide different points of view). They are
automatically created and hand-curated by Team
Snapchat.
Custom Story- A story you create that is only
available to certain Snapchatters (added by either
geofence or username).
29. 30
1. Press the icon below the shutter
button to access your saved memories
2. Search via the search bar at the top
3. Toggle between the tabs at the top
4. Camera Roll- toggle between All,
Screenshots, and Videos subtabs.
• You can select a photo and send as a
photo/video to your friends or upload to your
Story
Memories
30. NY Times
Sephora
• 10 Seconds At A Time, A Teacher
Tries Snapchat To Engage Students
• NASA
32
Content Ideas
Bustle
31. 33
Resources
Snapchat YouTube Channel
AL Direct American Libraries Magazine
Nikki D Robertson
Book Riot
• 8+ great bookish Snapchat accounts to follow
Librarian Enumerations
Adweek
HubSpot Blog
Hootsuite
Digital Trends
Jeff Bullas
Brands
• @bookriot
• @sourpatchsnaps
• @popsugar
• @washingtonpost
• @tacobell
• @mashable
• @grubhub
• Buzzfeed- find via Discover
Snapchat
Mashable
TechCrunch
School Library Journal
Libraries
• @jpl_tab
• @NISDStevensLibrary
• @CMCLibrary
• @libraryul
• @librarycommerce
• @cheshirelibrary
• @aacpl
• @uwflibraries
Sticker Mule
32. What did you like about the webinar so far?
What is confusing about the webinar?
Was there anything you wanted covered that was not?
Try it Out!
33. Try it Out!
1) Add me as a friend on Snapchat: @bookmaven530
2) Post a photo or video with the following things:
• Who You Are
• Favorite thing about being a librarian
• Favorite LC or Dewey Decimal classification area
35. 1. Download Bitmoji (iOS, Android) and set
up your avatar
2. Settings Bitmoji
36. “I like to see how many views our first picture gets vs our last
picture; usually there’s a drop-off after the 2nd or 3rd which
indicates that we might be posting too much about one thing.”
–Alanna Graves1
Analytics
38
Management
Platforms
Snaplytics
Delmondo
Mish Guru
37. 39
Tap their name to chat
Tap their avatar to view their story
Tap and hold to view a users profile
Snapchat Search
Practice!
• In the search bar type Smithsonian
• Now type Library of Congress
38. Your Turn!
• Click on avatar n upper left corner tap snapcode save snapcode to camera roll
• Navigate to the chat screen tap on my profile tap the insert picture icon select snapcode send