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Marketing segmentation and behavioral segmentationShahminHera
This presentation is based on the topic marketing segmentation and behavioral segmentation.This explains what is marketing segmentation and behavioral segmentation.what is need for these segmenation
Short Research at Effect of mating duration on egg laying capacity of Papaya mealybug, Paracoccus marginatus Williams and Granara de Willink (Hemiptera: Pseudococcidae) on Brinjal.
Marketing segmentation and behavioral segmentationShahminHera
This presentation is based on the topic marketing segmentation and behavioral segmentation.This explains what is marketing segmentation and behavioral segmentation.what is need for these segmenation
Short Research at Effect of mating duration on egg laying capacity of Papaya mealybug, Paracoccus marginatus Williams and Granara de Willink (Hemiptera: Pseudococcidae) on Brinjal.
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IGNOU MS-06 Solved Assignment marketing for managers july dec 2020AVINASH KAUR
Course Code : MS-6
Course Title: Marketing for Managers
Assignment No.: MS-6/TMA/SEM-II/2020
1. (a) Explain the term Marketing and discuss the scope and its relevance in an enterprise. Discuss the elements of marketing mix in the below mentioned products:
(i) Detergent soap brand
(ii) 125 CC motorcycle
(b) Define segmentation. Discuss how the concept of segmentation, targeting and positioning (STP) strategies help in marketing.
2. (a) What are the major considerations involved in designing a marketing organization? Discuss with a suitable example of your choice.
(b) Why it is important to have a sound knowledge of consumers in marketing of products and services? Explain with suitable examples. Explain the four major factors that influence consumer buying behavior.
3. (a) What is a brand? Explain the distinct advantages that firms get from branding decisions. Suggest how companies can build brand, by taking examples of
(i) Deodorant
(ii) Edible cooking oil
(b) What is a price? Discuss the major pricing strategies available to the marketers.
4. (a) Distinguish advertising from publicity. Discuss the statement “Advertising is paid for, publicity is prayed for”. When and why personal selling is more effective than other methods of promotion? Illustrate with an example.
(b) What are the various costs associated with physical distribution? Discuss each of these in detail.
Smu mba sem 3 marketing fall 2017 assignmentsPRADEEP SHARMA
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A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
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SMU MBA SEM 3 MARKETING WINTER 2016 ASSIGNMENTS
MK0010- Sales Distribution and Supply Chain Management
1 Discuss the importance of Time and Territory management.
importance of Time management
importance of Territory management
2 Why relationship marketing is being used in present business scenario?
Use of relationship marketing
3 What are the functions of a wholesaler?
functions of a wholesaler
4 Explain the demand management model.
demand management model
5 Briefly describe the different processes involvedin the purchase cycle.
processes involvedin the purchase cycle
6 Write short notes on:
a) Outsourcing Supply Chain Operations
b) Co-Makership
MK0011-Consumer Behaviour
1 Briefly discuss the concept of positioning & how does it benefit a brand?
Positioning & how does it benefit a brand
2 Discuss the importance of injecting emotions into advertisements. Give suitable examples.
Emotions into advertisements
Examples
3 Discuss the concept of brand equity & how does it benefit the company?
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Brand equity & it’s benefit for the company
4 Discuss three component model of Attitudes. What is the relevance of this model to advertising
objectives?
Model of Attitudes
Relevance of model to advertising objective
5 Discuss the nature of family decision making.
Nature of family decision making 10
6 Write short notes on:
a) Approaches to ascertain consumer’s needs
b) Store image
MK0012- Retail Marketing
1 How Retail formats can be classified? Elucidateyour answer withexample.
classifications of retail formats
2 What is target marketing & what can be different types of target markets forretailers?
target marketing
types of target markets for retailers
3 What are the different types of retail store locations? What are their advantages & disadvantages?
different types of retail store locations
advantages & disadvantage
4 Explain the concept of merchandise management?
merchandise management
5 Describe Integrated Marketing Communication (IMC). Discuss the reasons forimplementing IMC.
Integrated Marketing Communication
reasons for implementing IMC
6 Write short notes on:
a) Market entry method
b) E-tailing
MK0013-Marketing Research
1 What do you mean by research? State some of its characteristics.
Definition
Characteristics
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2 Write a short note on the criteria of choosing a good research design.
Explanation (2 marks for each criteria)
3 Explain comparative scales and its types.
Explanation of the meaning
Explanation of types
4 Explain various types of probability sampling techniques with suitable examples.
Explanation
5 Analyse the steps involvedin hypothesis testing.
Explanation
6 Write short notes on:
a) Media planning
b) Copy Testing
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