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Smu mba sem 4 Marketing spring 2016 assignments, smu solved assignments ,smu assignments ,smu mba assignments ,smu mba solved assignments ,smu mba spring 2016 assignments
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
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Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
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• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
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Smu mba sem 4 marketing winter 2016 assignments
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SMU MBA SEM 4 MARKETING WINTER 2016
ASSIGNMENTS
MK0015-Services Marketing and Customer Relationship Management
1 Discuss the issues that need to be addressed by a firm before it sets out targeting goals.
Targeting goals
2 Briefly discuss ServiceMarketing Mix withsuitable examples.
Service Marketing Mix
3 Describe the Howard Sheth model of customer Behaviour.
Howard Sheth model
4 Briefly discuss impact & importance of IT forEducation & Banking sector?
IT in the Educationsector
IT in the Banking sector
5 Describe the nature of service marketing.
nature of service marketing
6 Write short notes on:
a) e-CRM
b) Customer Life Cycle
MK0016- Advertising Management and Sales Promotion
1 Briefly discuss the Consumer ProtectionAct and also elucidate its strengths and weaknesses.
Explanation of the concepts
Strengths and Weakness
2 Elaborate in detail factorsthat are affectingmarketing and advertisement.
Factors that affecting marketing and Advertisement.
3 Explain the theories of Advertising in detail.
Explain the theories of Advertising in detail.
4 What are the various factorsthat are influencing in setting of budget?
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Various factorsinfluencing budget setting
5 What are the various media that may be used for direct marketing? What are their pros and cons?
Explanation of concepts
Pros and Cons
6 Write a short note on
a. Advertising in marketing mix
b. Positioning.
MK0017- E-MARKETING
1. Explain Front-end & Back-end activities of Infrastructure: Building a Product system. Explain
Digital Products.
a) Explanation of Front-end & Back-end activitiesof Infrastructure: Building a Productsystem.
b) Explanation of Digital Products.
2. List and explain the types of online stores in E-Malls and Parties in an E-Marketplace
a) Explanation to the types of online stores in E-Malls
b) Explanation to the Parties in an E-Marketplace
3. Elaborate on the Internal and External Considerations of Situational Analysis
Internal and External Considerations of Situational Analysis
4. Explain the 4 P’s in E-Marketing along with the additional 3P’s in E-Marketing of Services
a) Explanation to the 4 P’s in E-Marketing
b) Explanation to the additional 3P’s in E-Marketing of Services
5. Elaborate on the Word-of-MouthMarketing Techniques
Word-of-MouthMarketing Techniques
6. Write short notes on:
a) Customer Metrics
b) E-mail/DirectMetrics
c)On-site Web analytics technologies
MK0018– International Marketing
1 Differentiate between GATT and WTO
GATT
WTO
2 Write short notes on the following:
A. International franchising
B. International contractmanufacturing
3 What are the stages in which international markets are screened and analysed?
4 Stages
4 What is counter-trade? Describe the various types of counter-trade.
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Explanation of the concepts
Types
5 Briefly discuss the role of sales promotion and personal selling in international marketing.
Sales promotion
Personal Selling
6 Write short notes on the following:
a. Bill of Exchange
b. Packing list
c. Air way bill
d. Certificate of origin
e. Consular invoice
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Rs.700 per semester
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