This document discusses the potential for electric vehicle (EV) fleet businesses in urban Indonesia. It outlines the benefits and drawbacks of EV fleets, recent regulatory updates and infrastructure developments in Indonesia, and proposes a business model using EVs for last-mile transport connected to mass transit systems. Key enablers of the model include partnering with automakers on suitable vehicles, collaborating with energy companies on charging infrastructure, and conducting financial modeling to analyze costs and revenue potentials. The future potential includes vehicle connectivity, battery swapping services, and full integration with public transportation payment and information systems.

1. SMART, SHARED AND GREEN
THOUGHTS ON EV FLEET BUSINESS FOR URBAN INDONESIA
15-APRIL-19
Rahmat Septriwan
Rahmat.septriwan@rs-
servicesglobal.com
www.rs-servicesglobal.com

2. BACKGROUND
Continuing presentation at
Automotive Technology Summit
in March 2017
https://www.linkedin.com/pulse/ag
e-electrification-here-even-
developing-world-like-indonesia-
rahmat/
New business model as a 21st
century solution for Indonesia
urban setting

3. CONTENT
• Benefits and drawbacks of EV fleet
• Updates on Indonesia situation
• Potential EV fleet business model
• Business model enablers
• Potentials for future
• Profile

4. BENEFITS & DRAWBACKS OF EV FLEET
BENEFITS
• Lower operating costs and
maintenance
• Less harmful emission – Direct and
Lifecycle
• Green, uplifted corporate image
• More revenue streams and
opportunities
DRAWBACKS
• High battery cost – initial and
replacement
• Coverage of recharge locations
• Long recharge time
• Shorter driving range per full
charge

5. UPDATES ON INDONESIA
SITUATION
1. Regulations
• Proposed luxury tax for motor vehicles will favor
EV. Expected investment to flow in for EV
manufacturing
• EV technical specs are being formalized, incl
requirement to emit sound for safety
2. Infrastructure
• PLN power points (SPLU) already at 700 locations
around greater Jakarta
• First EV charging station opened in Kuningan

6. POTENTIAL EV FLEET
BUSINESS MODEL
Based on Multimodal transport
• Connect with MRT & LRT at various suburbs like
Cibubur, Lebak Bulus and so on
• Replacing private cars and motorcycles for last
mile transport
• Bigger revenue streams: increased volumes
through more frequent usage, integrated
payment system with LRT & MRT operators, new
customers from train commuters

7. BUSINESS MODEL ENABLERS
1. Vehicles - Cost effective and comply with regulations
• Work with auto makers for suitable vehicles and support
2. Infrastructure – charging stations at train stations
• Cooperation with the state owned electricity and energy companies, both shown
interest since aware of possible disruption to their business
3. Whole financial simulation and projections – detail study to be done
• Using case for a small B-SUV petrol vs EV, rough simulated EV cost of ownership is
24% of petrol giving saving of >$18k within 5 years. But acquisition cost for EV
might be >$10,000 more expensive without extra government subsidy
• New revenue potentials to be compared against possible subsidy given to EV

8. POTENTIALS FOR FUTURE
• Connectivity between vehicles, allowing
seamless on-demand transport between modal
changes – “Personal Travel Assistant App”
• Battery swapping and leasing business
• Full integration with public transport (MRT, LRT)
– integrated payment system and fare
management, real time traveller information
• E-scooter and autonomous vehicle for last mile
transport

9. PROFILE
Rahmat Septriwan, B.Eng, Grad Cert Bus
Founder for Muaman sharia insurtech
Set term COO for Gesits the first local
electric scooter in Indonesia.
Wide network with PLN, Pertamina and
Ristekdikti
Founder and Director of RS Services
Lead consultant for SGMW Wuling vehicle local
validation and market analysis
Lead consultant for PSA Citroen product
planning and manufacturing establishment
project
Director of Engineering & Supplier Quality of
General Motors Indonesia