This document discusses how connected cars and APIs will drive value by 2020: - By 2020, 90% of new cars are expected to have built-in connectivity, up from 10% today. - Connected cars will generate large amounts of diverse data from various sources. APIs will be needed to access this data and share it with third parties. - Emerging use cases for connected cars that utilize APIs include reliable communication, fleet management, and usage-based insurance. This will enable new applications and business models around connected vehicles.

1. Driving Real Value
with APIs & Connected Cars
Sid Bhatia
IBM
@SidBhatiaCalif

2. © 2013 IBM Corporation

3. By 2020, 90% of cars are expected to
feature built-in connectivity
– up from just 10% today
With an estimated 210 million
connected cars hitting the road over the
next few years

4. 4
The fundamental challenges of Internet of Things
How to connect
to the devices
Capturing
device data
Making sense of the
device data in real-
time
Taking action on
the device data
Sharing devices,
data and insights
ValuetoUser

5. The Car’s Big Data Problem
“The car must not become a data monster”
Volume
Growing from
Terabytes to Exabytes
Velocity
In-flight data with
milliseconds response
Veracity
Varying freshness
and trustworthiness
Variety
Different forms of data
from different sources
25 GB
of data per hour
generated from
a Plug-in hybrid
vehicle
38
microsecond
response to
millions of
events per
second
80% 3% - 5%
of data is
unstructured –
traffic, weather,
docs
of warranty
claims are
fraudulent

6. APIs Drive Value
Driver &
vehicle
monitoring
News
Fault analytics
Service and
warranty data
“Pay as
you drive”
Journey &
GPS
Traffic, Weather,
Parking data
Advanced
diagnostics
Other
cars
Mobile
apps
APIs
Partner
Center
Social f
Web &
More Things

7. Connected Car usage patterns
Monetize
• Charge for usage of vehicles
• Enable Pay-per-use models of things
Optimize
• Improve efficiency of activities with data from
vehicles
• Anticipate & predict optimal actions and
responses
Extend
• Provide more value through connected vehicles
• Deliver data, content, services through things
Control
• Remotely affect behavior of vehicles
• Make remote adjustments to optimize settings

8. Services
CarMobile Home
Integration
Analytics Decisions
Messaging
Car
3rd Parties
Available
Bi-Directional
Flexible
APIs and Efficient Event-Based Messaging
APIs

9. Top 3 emerging use cases
• Reliable, Responsive Communication
• Fleet Management
• Usage Based Insurance

10. © 2013 IBM Corporation
IBM AIM Industry Software
Infotainment & Safety
Vehicle APIs
Roadside Assistance
Managed APIs
Smart Home
Retail Offers
Social
Parking space Auto Dealers
Charging station
Location
Speed
Warning Codes
Battery
Charge
Fuel level
Emissions
Concierge

11. © 2013 IBM Corporation
IBM AIM Industry Software
Vehicle Remote Services
Multi Vehicle Flexibility
Find My Car
Start / Stop Engine
Pre Heat / Defrost the Car
Lock / Unlock the Car
*

12. © 2013 IBM Corporation
IBM AIM Industry Software
Vehicle Condition Monitoring
Multi Vehicle FlexibilityDealer Warning
Integration
Reduce Warranty Costs
Predictive MaintenanceSlope Aware Power Train
!
$$$
$$

13. © 2013 IBM Corporation
IBM AIM Industry Software
Highly Automated Driving
Overtaking AssistanceRoad Condition
Awareness
!
Road Sign Recognition

14. © 2013 IBM Corporation
IBM AIM Industry Software
Vehicle to Everything, Everyone
Mobility Services
Environmental
Monitoring
Pay How You Drive
Fuel Efficiency through
smarter infrastructure
Co2  
70
$

15. © 2013 IBM Corporation
IBM AIM Industry Software
New Usage Models
Multi Vehicle Flexibility Pay Per Drive
Automated
Pick Up – Drop Off

Geofencing

16. Industry stories

17. © 2013 IBM Corporation
IBM AIM Industry Software
17
Enabling new forms of relationships with vehicles

18. Streaming
Analytics
Highly Accurate
Weather data
launches “Connected Services”
for the Car of the Future
APIs for 3rd
parties
Windshield Wipers
Lights
Temperature
Messaging

19. “ Keyless
vehicle access
in real-time
via the app“
MQTT - Reliable Open Standard message based communication with a QoS
Real-time communication with cars for a seamless user experience.
Always connected, always an up-to date view of cars in the system
Driver authenticated, and unlocks in a couple of seconds

20. Sprint provides “Key-fob” response time & Driver
Preferences in the Cloud
Unlock command
sent to car,
door unlocks
Owner pushes
button on app
Sprint
authenticates
user
SPRINT VELOCITY℠
Connected car

21. Mobile Internet Cloud Connection Platform
Tried out: from 2013,9
provinces, roll out in July
2014, 31 provinces
Connected trucks：
250,000 in 9 provinces
Growing：> 2000 trucks
/day now, > 5000 after
July 2014
Forecast：1.5 millions
truck connect to platform
in 2014, 6-9 millions
truck connect to platform
in 2015
National Public Truck Platform in China

22.  Tracking - history, speed, location…
 Vehicle status - battery voltage, coolant temperature…
 Fleet management - dispatching
Vehicle Management Platform

23. Easy to instrument vehicles
Standards-based support with minimal device requirements
Internet-scale
Real-time big data from masses of Vehicles
Location awareness
Tracking where Vehicles are, how they move in space and with
other Things
Real-time analytics
Applying models to predict, detect, optimize and anticipate
Driving new business models and innovation
Exposing and monetizing valuable information and services
A Future with Connected Cars

24. Usage Based Insurance
Tizen
Vehicle Remote
IBM MessageSight
Internet of Things Cloud
IBM Softlayer
BlueMix
IBM Connected Car Demo
http://m2m.demos.ibm.com
IBM
Intel
Linux Foundation
Local Motors
Streetline
ParkerData TM API
Rally Fighter
Node-Red
Visual wiring Internet of Things