a lesson on how to use a smart board lesson plan for advertising

1. Teaching
Advertising 101
by Brooke Petty

2. Smart Board
Lesson Plan
Language in Advertising Media
Discusses the basic principles of advertising
Smart Board Lesson Plan
alternate link

3. Freshman College Students
Studying Marketing
Target Learners

4. Use in addition to a chapter reading
For a homework assignment
To begin class to review the reading
Allows a time to have student ask questions
Allows students to participate in class on material
they have learned
Use to introduce a new unit
Way to measure how much students already
know
Allows them to see an overview of what they will
learn more indepth
How to Use

5.  Allows students to use technology
 Opposed to just a reading assignment
 Requires students engage in activity
 By popping balloons or highlighting words or
matching words to slogans, etc.
 Quizzes their knowledge through standard testing
 Uses multiple choice to recall material just
learned
 Allows students to be creative
 Offers opportunities to give their own examples
 Also allows them to practice the material they
are learning
 It provides everyday examples familiar forms of
advertising
 Allows students to relate material back to their
everyday world
Compliance with
Universal Design

6. Advertising Subsidy Program. Digital Image.
http://rosssimmonds.com/wp-content/uploads/2014/12/
University-Marketing-Sessions.jpgN.p., n.d. Web 10 March 2016
Home. Digital Image.
http://www.udlcenter.org/sites/udlcenter.org/files/ ataglance.jpg.
N.p., n.d. Web 10 March 2016
What Universities Should Start Teaching. Digital Image.
http://rosssimmonds.com/wp-content/uploads/2014/12/
University-Marketing-Sessions.jpg N.p., n.d. Web 10 March 2016
Link to lesson plan:
http://exchange.smarttech.com/details.html?id=d0aca48b-3d13-403c-
96e0-1d9361232013
Resources