The document discusses internet usage statistics from 2000 to 2009, showing a 362.3% increase in users globally. It also provides US internet usage statistics. It then outlines the benefits and marketing opportunities for small businesses on the internet, including low costs, ability to reach global audiences, and ways to track effectiveness. However, it notes that some small businesses are hesitant to utilize online marketing due to lack of knowledge or perceived expenses. It suggests becoming more proactive in educating small businesses on internet marketing options.