2. We’re the first Video Commerce Used Car Sales Platform
& the Most Trustworthy Used Car product.
3. Problems
Buyers
(Customers)
‘Fake products’ : Always worry about
buying used cars basically
Malfunction of used cars
Asymmetric information
Suppliers
(Used Car Dealers)
Few advertising channels
(Passive AD)
Slow Sales
4. Video contents : More accurate, reliable, &
easy to understand. ( Even for ones who don’t
know cars well)
OBD ( On Board Diagnostics) : Provides
live-time data about the car’s condition. Guarantee
quality & exclusive after-service.
Active Advertisement : Show the right
product to the right customer
SOLUTION
Home Shopping Broadcasting
OBD(On Board Diagnostics)
6. ▶ TAM (Total Available Market) : Worldwide Used Car
Platform Market Size
▶ SAM (Serviceable Available Market) : Total S.
Korea Used Car Market Size
▶ SOM (Serviceable Obtainable Market) : S. Korea
Used Car Sales Platform Market Size
MarketSize
60 Million
31 Billion
*Approx.
*Approx.
(Unit : USD)
Source : / Korea Trade Organization
*Approx.
3 Billion
10. Meet Our Team
Min Ho Kee
– CEO, Founder
-Kumho-Hertz rent-car
- Pandora
- ADOP
- Inkomaro
Miguel - CTO
Web, App(Android, IOS)
Developer 6 Years
Lee, Joon Hyun – Film (3 yrs) Cha, yeong hye – Design(1 yr)
11. OUR CURRNET STATUS
Doing SNS and Producing Video Contents – More than 16,000 Subscribers
Agreements with the Racing Model Association and Universities specialized in Filming
Agreements with more than 10 used car dealers
Korean government’s aid to support developing
the mobile application
CY2017 Top 300 Start-up designated by
Korean Government
In Korea,
14. Appendix. Business Procedure
OBD
Guarantee program
CUSTOMERDEALER SERVICE PLATFORM
Apply for service
with product
1st Check-up
Stock product
Organize broadcasting
schedule
Check the broadcasting
schedule,
Apply for broadcasting alarm
Broadcasting
Submit Purchase
Request
Connect both
parties
Visit the siteMeet customer
Sale Complete
Save as VOD
2nd Check-up
Producing scenes
Install OBD
15. GROWTH STRATEGY
EVENTS PARTNERSHIPS
SOCIAL
NETWORKING
YOUTUBE
Local
Celebrities,
Youtube stars
Racing Models
Racing Events
Local used car
companies
Finance
Capitals
OBD producers
Facebook
Instagram
Live streaming
broadcasts
Channels by
state
Editor's Notes
Regarding the market size, As you see, used car market is very huge market.
This slide shows you the role of 3 players in our product.
Suppliers check up the OBD and make the Video by themselves.
Buyers’ roles are watch, make a reservation, meet the supplier.
In our case, we’ll check the process
This is our Business Model. For Buyers, it’s free. We’ll receive Sales commission from car dealers. However car dealers love our product, because we make them sell used car quickly.
Regarding the competition, most competitors are focusing on B2C and buyer-friendly market. But we’ll be the first one balancing both sellers and buyers at the same time.
This is about our milestone
Our used car video commerce application will be launched next Feb. by Korean government’s financial support.
In the 2nd half of 2017, OBD application will be launched
We can start Online to Offline business from 2018.