This document discusses concepts related to building a digital business. It defines a digital business as one that uses technology as a competitive advantage across internal and external operations. Building a truly digital business is complex due to the rapid pace of change in consumer behavior, technology innovations, and data. The document outlines three dimensions of a digital strategy - management focus, business strategy, and IT strategy. It provides examples of how companies are approaching digital transformation and recommends having a dedicated digital business vision owner to oversee the various components required for success.