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1. Shopify Solutions
Proposal
Project Proposal – Proposal _Name
Client – Client _ Name
Delivered On – Submission _Date
Submitted By – User _Assigned

2. Cover Letter
2
Dear (Client_name),
Thanks for reaching to us for the ecommerce needs. We understand to thrive
highly competitive market, (Client_name) needs an attractive digital platform.
The visitors can get more insights about (client_name) offerings and buy them.
The firm can get more visitor’s attention by customizing ecommerce store.
Chances of them becoming lead and customers is more.
We are confident that by our experience your firm will be able to achieve your goals
Mentioned as below –
▪ Improving conversion and client engagement by providing beautiful and logical
shopping experience
▪ Revenue generation through cross- selling, strategic selling up, and
product Recommendation
▪ Automating of inventory management process
We will prepare the initial design phase of the project to provide you with
appropriate look and feel of the brand and design hierarchy.
Feel free to contact in case of any issue.
Sincerely,
(company_name)

3. Contents
3
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Your Investment Next Steps
Project Deliverables
▪ Time frame
▪ Additional Service Offerings
Statement of Work and Contract
Overview
▪ Project Context
▪ Project Objective
Our Past Experience
▪ Client Testimonials
▪ Case Study

4. 4
Overview
Project Context
Project Objective

5. Project Context
5
We have identified that your firm(client_name) is facing some major
challenges due to which your client engagement has been hampered.
Your website is static that doesn’t display engaging photos of your product line and customers require to
pick phone or end email for manually placing orders. This process is not sustainable and brutally limit
your sales potential and ultimately put negative impact on customer experience.
Your firm require a vigorous ecommerce store so that the your customer can directly buy at any time,
anywhere in accordance to their comfort.
There is a need of inventory management in context to order and sales and business growth.

6. 6
Project Objectives
Shopify will provide you easy to handle, customized online store which accompanied by secure online transaction.
We will provide you with full control over look and feel allowing you to manage your products, inventory, tracking sales and
much more.
A multi channel platform will be provided to allow you to sell everywhere on various social media platform.
A hassle-free ecommerce which continuous improvement.
Developing revenue generating solution – We offer turnkey ecommerce solution. We design a fully functional store which will
be ready to process sales with effective categorization and search for enhance customer experience.
Guiding customer through conversion funnel to complete checkout.
Streamlining (client_name)’s online store for convenient usability and updates – Design a store that is easy to use and modify
with firm’s growth.
Inventory management of
unlimited products
Supporting multiple
languages
Mobile appFlexible shipping rates
Other additional features

7. 7
Project
Deliverables
Time frame
Additional Service Offerings

8. Project Deliverables
8
▪ We will initiate our process with deign phase of the project to strategize effective look and feel for your brand
plan hierarchy for user experience.
▪ With the aid of retainer contract that allow us in continuous testing and tweaking, we target to grow your
monthly sales by 50% at the end of 6 months.
Scope of Services
At first, we will understand your business, customers and products. We will setup Shopify account after
configuring basic features, support you to select payment gateway and merchant account. It will include
Setting Up Shopify
Entire Shopify store setup with
shipping options, product
information management, all
configuration, analytics setup and
customizing touch point
Setup consultation and
advice for new Shopify
store information
architecture
Essential Shopify apps
consultation like
accounting, shipping and
configuration
Implementation of SEO
and improved product
discoverability and
performance
Enabling online
payment for events
Content management
system for easy website
content maintenance
Ability to take
payments online
for events
We design a sitemap that plan all pages of ecommerce site and product categories.
Sitemap

9. Project Deliverables
9
We will look out at your product description from existing site and will create new compelling content
about your product for landing pages.
Content
We will build a customize online store which can also easily accessible on mobile devices in order to enrich
brand and customer experience. We will be in regular contact with your during design phase in order to get
your productive feedback before final approval.
Visual Design
We are very well aware of Shopify platform and will use the platform related language Liquid. We will write
the code and test it at various browsers and devices.
Development
After the successful testing, the ecommerce area and your approval, we will make the Shopify theme live on
your website. Launch time!
Launch
We will then train your team on how to handle Shopify.
Training

10. Timeframe
10
Phase Duration in Week
Project Kickoff and Setting up Shopify 1
Sitemap 2-3
Content development and management 3-4
Presenting visual design 4
Back end code development 5-6
Theme integration 6
Quality testing and review 7-8
Live site deployment 8-9

11. Additional Service Offerings
11
Web support retainer
▪ On callassistance forShopify controlpanel
▪ Design enhancement
▪ Bugs fixation
Setting up advanced analytics
▪ Configuring analytics platform
▪ Information regarding highest traffic
Product photography
▪ Professional photographs ofproduct impacting purchasing decision ofuser
Marketing strategy
▪ Publishing content atregular basis
▪ Prospective customer engagement
Copywriting
▪ Writing persuasive sales copy formore conversions

12. 12
Your
Investment

13. Your Investment
13
Project Kickoff and Setting up Shopify 2,500
Design 3,500
Front end development 3,000
Back end code development 3,500
Theme integration 1,200
Quality testing and review 500
Launch and training 500
Basic analytics Included
Total (before tax) 14,700
Taxation Rate, 5% 735
Total 15,435

14. 14
Your Investment
Additional Services Price($)
▪ Web support retainer ▪ 500
▪ Advanced analytics setup ▪ 500
▪ Product photography ▪ 1,500
▪ Inbound marketing ▪ 5,500
▪ Copy writing ▪ 1000
Total XXXXX
Grand Total XXXXX

15. 15
Company
Overview
Why Us
About Us
Our Team

16. 16
Why Us
Strengths that will add to your firm
We promise to create an online shopping experience which will be easy to handle, use,
appealing to customers and will match your (client_name)’s vision
We at (company_name) are experts in providing Shopify solutions to online businesses. We are very well aware about
the platform in terms of design and development. Our Client (client_name) requires a compelling digital platform for
client engagement, lead generation and conversion. Necessities like developing, designing and launching of online
store can be fulfilled by hiring us.
▪ Our experts will enhance already extensive knowledge of ecommerce trends, customer
behavior, design and functionality.
▪ Our company(company_name)’s design will work and look great at every platform in order
to provide a remarkable impression on visitors. Responsive and mobile friendly designs to
enhance shopping experience.
▪ Ecommerce store is developed on open source and free software in order to lower down
costs.
▪ The online store is designed in keeping in mind the long run of client(company_name). The
designs are based on the facts of being easy to use and intuitive.
▪ Add Text Here
▪ Add Text Here

17. About Us
17
About Us
▪ Power success of brands
▪ Customer first
▪ Think big
▪ Act with integrity
Core Values
Growth of customer by digital disruption and become industry
most versatile enterprise solution
Mission
We offer cathartic growth through digital excellence
Vision
Founded in 2000, we are a firm that believe in creating differentiated
commerce experience for customer engagement
Who We Are

18. Our Team
18
Katherine Reynolds
Ecommerce Solutions
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Marquis Salazar
Designer
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Morgan Ryan
Technology Director

19. Our Team
19
Dexter Murphy
Technology Director
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Aniyah Peters
Ecommerce Solutions
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20. 20
Our Past
Experience
Client Testimonials
Case Study

21. Client Testimonials
21
Lewis Spencer
Designation
Company Name
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Rowan Hooper
Designation
Company Name
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22. Client Testimonials
22
Dexter Turner
Company Name
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Ben Watts
Company Name
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Isabella Owen
Company Name

23. 23
Case Study
“(Company_name) has done a remarkable job by significantly increasing our business
metrics. It was amazing to work with such knowledgeable and dedicated professionals. Our
sales increased by 35% after successful launch.” – Maria Fletcher (XYZ Boutique)
Firm wanted to start their own fashion boutique. They already has success selling their clothing label at other
platform but was unaware of their potential. So they decide build their own branded online store. They wanted
responsive website for customer engagement and retention.
Project Goals
They chose our reliable enterprise ecommerce platform to grow their business with our transparent pricing and
flexible deign templates. We develop online store customize to cater unique needs of customers with latest
ecommerce tools. The client engagement increased lead to conversion rate enhancement lead to increased
revenue generated.
Our Solution
▪ Fully functional online store which is easy to use in long run.
▪ Achieved 35% more sales with increased revenue
▪ Boost orders by 500+
▪ Increased visitors
Results

24. 24
Statement of Work
and Contract

25. 25
Statement of Work and Contract
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to develop
and ecommerce platform for the estimated total cost of $XXXX as outlined.
Date: {date_submitted} Between "us", {company_name}, and "you", {client_name}
Contract
Services Rendered
▪ 3week opportunity to review our week and provide feedback
▪ Not liable to the firm and third party for damages
Mutual Cooperation
▪ We agree to put our best efforts in return we expect your cooperation in providing needed information regarding to website
▪ Fifty percent of initial fees at the point of contract signing and it will act as deposit
▪ Remaining 50% has to be submitted after project completion
Terms of payment
▪ Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs and expenses
Plans Cancellation
▪ All efforts to preserve confidentiality of information
Confidentiality
▪ This agreement should commence from (date) and shall continue till termination by either party by not less than 60 days notice given in
writing
Terms and Termination

26. 26
Next Steps

27. Next Steps
27
We firmly believe in clarifying things and sorting out the issues in order to find the most suitable way
to work together.
It is requested to read the contract to get the understanding of the details involved in working with us. Everything should
be fair, transparent and easily understandable at the beginning in order to lay a solid foundation for better work
relationship.
▪ Discuss the desired changes
▪ Accept the proposal
▪ Sign and finalize the proposal
▪ Submit an initial payment of 50% of total fee of project
▪ Once we get the notification of your proposal acceptance, we will send you
the separate copy of the signed contract for your record
▪ Feel free to contact
▪ Add Text Here
▪ Add Text Here
Signature
Default Contact
{client_contact_first},
{client_contact_last} {Client_name}
Signature
Proposal lead
{user_assigned}, {user_title}

28. Contact
28
Email Address
emailaddress123@gmail.com
Contact Numbers
0123456789
Address
# street number, city, state

29. Additional
29

30. 30
About
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Preferred by Many
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Value Clients
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Target Audience

31. Mission
31
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Vision
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audience's attention.
Mission
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Goal

32. Roadmap
32
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06
05
01
03
02
04
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33. Timeline
33
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2016 2017 2018 2019 2020 2021
Start Finish

34. 30 60 90
34
30
days
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60
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90
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