Shooting For Success Final Version #2 Adjusted

CONFIDENTIAL
Shooting For Success
It's not just about Basketball; It's a way of Life!
SFS Development Center Business Plan
Prepared February 2015

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CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential information and is only
shared with third parties with the express written consent of David Jones.
SFS Development Center Business Plan
Prepared by Frankie Melendrez February 2015
Contact Information
David Jones
dj@shootingforsuccess.net
210-859-9550
shootingforsuccess.net
San Antonio, TX, USA

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Table of Contents
Executive Summary.................................................................................................................... 1
Who We Are......................................................................................................................... 1
What We Sell ....................................................................................................................... 1
Who We Sell To................................................................................................................... 2
Financial Summary............................................................................................................. 3
Company & Objective................................................................................................................ 4
Company Overview............................................................................................................ 4
Mission Statement.............................................................................................................. 4
Management Team............................................................................................................. 4
The Opportunity................................................................................................................. 6
The Solution ........................................................................................................................ 8
Products and Services................................................................................................................. 9
Competitors........................................................................................................................ 13
Market Overview.............................................................................................................. 16
SWOT Analysis................................................................................................................. 19
Target Market..............................................................................Error! Bookmark not defined.

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Customer Analysis............................................................................................................ 20
Marketing Plan.................................................................................................................. 21
SFS Development Center Cost Estimate…………………………………………………...24
SFS Development Center Floorplan……………………………………………………..…27
Financial Plan............................................................................................................................. 29
Revenue Forecast............................................................................................................... 29
Personnel Plan................................................................................................................... 35
Budget ................................................................................................................................. 37
Cash Flow Assumptions.................................................................................................. 38
Loans and Investments.................................................................................................... 39
Financial Statements................................................................................................................. 40
Profit and Loss Statement ............................................................................................... 40
Profit and Loss Statement Company A (Owns Facility)…………………………….....…43
Balance Sheet..................................................................................................................... 44
Cash Flow Statement........................................................................................................ 45
Appendix .................................................................................................................................... 47
Revenue Forecast............................................................................................................... 47
Personnel Plan................................................................................................................... 51

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Budget ................................................................................................................................. 53
Loans and Investments.................................................................................................... 55
Profit and Loss Statement ............................................................................................... 56
Balance Sheet..................................................................................................................... 60
Cash Flow Statement........................................................................................................ 63
Percentage of Revenue Graph Year 1 ………………………………………………....65

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Executive Summary
Who We Are
The purpose of this business plan is to raise $17,000,000 for the development of a
Shooting for Success (SFS) facility that will build and strengthen the community
through sports, education and the teaching of life skills. This plan will include the
expected financials and operations over the next three years. Shooting for Success, Inc.
(“the Company”) is a Texas based corporation that will provide ongoing basketball,
educational and other sports training services to kids. The Company was founded by
Coach David “DJ” Jones.
What We Sell
As stated above, the business will be actively involved with providing young people
with a broad arena of services that include basketball, volleyball, and educational
services. Through these sports programs we will offer educational tutoring for students
and teach our SFS life skills which come from our SFS core values. Programs like camps,
club teams, private training and leasing out parts of the facility to organizations that
want to run practice, camps and tournaments will be our main source of revenue. The
Shooting for success will operate on a year round basis.
During summer, SFS will offer our basketball camps and from March-September SFS
will offer our club teams that will consist of 10U, 13U, 15U, 17U boys and girl’s teams
that will participate in various practices and tournaments.
This facility will contain spaces for medical personnel and educational tutors to make
sure the kids get the proper instruction for their school subjects and have the right
medical staff to make sure the kids are safe and well taken care of.
Our programs will teach kids that by learning our core values that we teach through
sports that there are many ways to be successful in life and we feel that our programs

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will help kids achieve their goals. SFS wants to be heavily involved in the community
by planning many community events through our Shooting for Success Foundation
while partnering with other organizations here in San Antonio.
Who We Sell To
The facility is planned for the north side of town at the 1604 Hwy 35 Junction , a higher
income part of town and a midway point between Austin and San Antonio. We plan to
offer services to kids from both areas. Our first customer is a hardcore basketball fan
who has a dream of playing in the NBA. Their parents are determined to help them
achieve their goals and are willing to pay for their children to be in extracurricular
activities like camps, private training, and tournament play. The quality of training and
the types of professional athletes Shooting for Success has worked with will appeal to
these types of customers. Also teaching our core values and ensuring education is at the
forefront will help develop the kids who are truly serious about getting to the next
level as a basketball player especially those trying to play at the college level.
Our second kind of customer is a customer who is interested in their kids being active
and in a program that values education while developing skills to make them successful
even if basketball isn’t their main focus. Our program will also talk about being healthy
and how staying active will help you achieve your goals. Our program will provide
opportunities to meet new friends and give them the opportunity to meet kids from
different countries since Shooting for Success has such strong relationships overseas.
Everything we do stems from our core values which we believe will provide the
strongest appeal to this type of customer since the main focus is the growth of their kids
as individuals.

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Financial Summary
Financial Highlights
SFS is seeking to raise $17,000,000 from third party investors. This business strategy
assumes the financing will be used for the following:
• Financing to develop the SFS Development Center
• Financing for the first year of operation
• Capital to purchase gym and fitness equipment
Below are the first 3 year projections of SFS'scash flow from operations
In the first year we expect to operate at a loss due to high operating expenses and will
break even during the 2nd year. SFS will make a 1% profit in the 2nd year and a 18%
profit in the 3rd year which is above the industry average of 12%.
Financial Highlights by Year

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The sole purpose of this business plan is to receive funding for a sports facility for
Shooting for Success and first year operating expenses. This facility will help SFS
expand operations and impact the community through basketball and education.
Company & Objective
Company Overview
Shooting for Success is a company that was started by David Jones in 2004 in San
Antonio, TX. Shooting for Success specializes in basketball training of people of all ages.
SFS uses its core values and focuses on education to prepare kids for college and for
their future. SFS is also heavily involved in the community and doing consistent
charitable work with St. Jude’s Children's home.
To date, SFS camps have been held locally in San Antonio as well as in Germany,
Austria, India, Hungary, Australia and Kenya. Helping young people to achieve success
personally and professionally is a life-long goal of our organization, so currently we are
working to ensure its success. Accomplishing goals through hard work and dedication
was taught by David Jones’ father. He always said, do it “Always with Honor”.
Mission Statement
“To provide a positive and encouraging environment to teach the fundamentals of
basketball and to demonstrate the necessary work ethic and discipline to achieve
success on the court and in life for the youth of any age around the world.”
Management Team
David “DJ” Jones- CEO/Founder
2004 -Present: Shooting for Success Inc. & Shooting for Success Foundation;
President/Owner of Basketball Professional Training Organization; teaching basketball

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fundamentals; strength and conditioning; specializing in shooting/three point shooting;
teaching life skills to the youth in our communities and around the world; motivational
speaker; Sponsorship
Partnering with other big business in town will provide SFS with more exposure by
associating ourselves with other brands that have the same target market. Educational,
medical/sports medicine, athletic gear and food services in town would give SFS more
marketing channels and access to a broader customer base by physically reaching more
customers. Partnering with other businesses in their events besides our own events will
also give SFS more opportunities to reach new customers.
• Shooting for Success International –Germany, India, Austria, Italy, Australia,
Hungary and Kenya – host camps/clinics; Teaching Fundamentals of Basketball
and life skills
• Shooting for Success Basketball Club Teams – Ages 8-17 boys & girls
• Shooting for Success Professional/Private training – WNBA & NBA training
Pre-draft professional training with Jeremy Lin, Dimitri McCamey and Johnathon
Williams- Wagner College; Training with Marie Ferdinand
2007- 2013: Buckner Fanning Christian School (BFCS) – Athletic Director & P.E.
Teacher/Developed P.E. curriculum; created lesson plans for grades Pre-K to 8th grade.
BFCS Basketball Coach – undefeated 2007-2011 Girls Basketball season; undefeated
2008/2009 Boys Basketball season; School noteworthy record.
2008-2010: Mumbai, India; 2nd Place Savio Cup Professional Basketball Tournament;
2008/2009 All Tournament Award.
Frankie Melendrez- COO/Coach
Have been a part of the Shooting for Success program for eight years and graduated
from the University of Oregon with a degree in Business Administration and a minor in
Economics. Have experience in business plan writing and Marketing/Finance. I will
manage the facility and Shooting for Success basketball programs that are developed by

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David Jones. Being a part of SFS as a player and coach, I know basketball and can also
contribute in coaching duties even though my primary focus will be on business
operations.
The Opportunity
Sports participation is rising every year due to kid’s high interest in sports and parents
wanting their kids to be more active at an early age. Sports teach kids teamwork,
discipline and responsibility. Sports are also a good way to prepare kids for their future
even if they don’t end up playing professional sports. Sports bring many different types
of people together and help kids make new friends. What separates Shooting for
Success from other sports organizations is that we focus on core values and the
importance of education. All of our core values are on every t-shirt we give out or sell;
we even have sessions at each of our camps to ask kids what their short term and long
term goals are. The goal of Shooting for Success is to help kids achieve success by
achieving their goals. We teach kids these important principles through basketball. Our
basketball training is top quality due to the founder David Jones’s many years playing
professional basketball. Our training is also offered to college and professional athletes
as well because SFS is dedicated to teaching anyone the fundamentals of basketball if it
will help them achieve their goals.
There is a massive, untapped market of student athletes who are missing out on
opportunities to play basketball at the college level or students in general seizing
opportunities for college scholarships. A top notch sports facility will give SFS the best
opportunity to help kids reach their potential while giving college and professional
athletes a top notch facility to train in to increase their basketball skills. There are many
facilities in San Antonio, like Factory of Champions and Mission Conception but they
do not have any programs that focus on education and preparing kids for college.
Demand for recreational instruction is heavily influenced by participation in sporting
activities. Individuals under the age of 18 are estimated to account for 70.0% of the
sports coaching market; therefore, trends in youth sports participation indicate trends in
demand. According to the Bureau of Labor Statistics, about 19.0% of the population

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participates in sports on a typical day, up from 18.2% in 2009 and 17.1% in 2002. The
industry benefits from growing sports participation as the pool of potential customers
expands, effectively spurring demand for industry services. The biggest challenge with
this market is the plethora of other sports organizations for every sport like football,
soccer, baseball etc. SFS’s key partnerships with Ticket 2 Greatness and Pathway to
College will help us accomplish our mission of not only offering the best basketball
training but also helping kids put themselves in a position to get a scholarship whether
it is athletic or academic. There is no facility in San Antonio with a huge international
customer base. SFS has a huge following overseas due to our many camps in Europe. A
key partnership with Sports 1st management will give SFS an opportunity to train
many international athletes at the facility. The facility will be located off of Hwy 35 and
1604 to attract many athletes from the San Antonio and Austin area. There are over a
1,000,000 people in our target market just in that area. SFS’s goal is to attract athletes
from all over the country due to our top quality training and focus on education.
Accessible Market
We are targeting consumers from the age 5 to 22 years old. This demographic
encompasses nearly 1,000,000 people in the San Antonio-Austin Metro areas. We expect
we can reach at least 3% of that market in the first year which is 30,000 customers. We
are targeting student athletes who are serious about basketball and education and want
to prepare themselves for their future. We are also targeting students who are just
getting into sports and want a great environment to make new friends, develop a
healthy lifestyle and learn great core values that we teach to all of our student athletes.
SFS has been training top college and professional athletes for years and helped them
excel in their careers. This facility will better equip SFS to train more college and
professional athletes. Even though our facility will be located on the Hwy 35/1604
corridor which is in between San Antonio and Austin, we plan to attract athletes from
all over the country and the world due to SFS's already strong presence and connections
overseas. We expect our marketing strategy to start local and then build out as we start
attracting more customers from other areas. Our business model will be similar to Field-
house USA in Frisco, TX, with exception- we will focus on education not just sports.

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The Solution
The solution is having a facility providing all of the services that encompass developing
great student athletes. Our facility will contain rooms specifically for tutoring, a rented
out medical space and even a food court to support basketball tournaments. We will
offer services like club teams, camps, tournaments, even showcases for college and
professional players. Our program will truly be a program that offers top quality
basketball training while focusing on the importance of education, helping people
reaches their goals whether as a professional basketball player or an engineer.
Tangible Benefits to Consumers
Shooting for Success will offer a perfect avenue for kids to get involved in sports at an
early age and start planning for their future by using our educational tutoring center.
Our facility will have a specified room for tutoring subjects such as math, science,
English and history. We will have a fitness center that we will incorporate into our
program for our athletes and will also have a program for parents to use the center
while their kids get training or tutoring. There are many sports organizations that offer
good sports training, however, what separates SFS is that we prepare kids for the future
even if they decide not to play professional sports. We teach our core values that are
instrumental in helping people that come through our program push through anything
to reach their goals. The reason we are called Shooting for Success is because even
though our primary teaching tool is basketball, we feel the life lessons that you learn
through our program can help you reach your goals and become successful in any
career field that our student athletes choose.

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Products and Services
SFS High Performance Basketball Clinic
• If you want to learn to play basketball at a high level and have a lot of fun in the
process then the SFS Elite Camp is for you.
• SFS Elite Basketball Camp attracts great athletes from all around the
world. Campers come from all over the United States as well as from other
countries, such as Germany, Italy, South Africa, Australia, and more. We believe
this camp will change your game and possibly your life.
SFS High Performance Basketball Camps prepares high school athletes for college
basketball. SFS basketball High Performance training clinic is designed to be the
country’s most comprehensive and advanced basketball training program. SFS is
structured to help athletes excel in all areas both on and off the court. This clinic reveals
what is necessary to play at the college level. Our instruction centers on skill
development, speed and strength improvement, along with specialized position
training. The camp provides in-depth focus on shooting and scoring, attacking the
basket and ball handling, learning to maximize athletic potential, leadership training,
building confidence and insight on how to compete at the next level.
Highlights Include:
• A High Level of Play: The camp will be intense and designed to push the student
athletes mentally and physically.
• Scrimmage Games: Learn how to apply what is learned in drills and will go
through game situations.
• Position Specific Training: drills designed to better understand your position and
overall fundamentals, emphasis on shooting
• Top Gear: SFS practice jersey, shorts are part of the SFS uniform package
included in camp cost

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• A Better Understanding: Learn more about the game of basketball through
positive breakdown of game film.
• Fitness Training: In order to increase strength and agility, proper technique and a
basketball specific program will be emphasized.
• Personal Excellence: SFS trains you not only to be a better player but to be
mentally tough and to have character and confidence. We train future on and off
the court leaders.
SFS Elite Basketball Clinic is an all-day clinic - Ages 14-18
Location: SFS Elite Basketball Camp will take place at the SFS Developmental Center
Time: 8:00am-5:00pm
SFS FundamentalBasketballCamp
SFS teaches the fundamentals of shooting, passing, and dribbling. SFS will break your
shot down and help you understand how to become a better shooter. SFS will also teach
you the proper fundamentals of passing and dribbling. SFS will have you dribbling the
basketball with more confidence. This camp is great for beginners and players who
really want to learn the game of basketball the right way. SFS’score values will be
taught throughout the camp. SFS has more personalized instruction than any other
basketball camp. We ensure the athletes do the drills the correct way and have the
proper technique. This camp includes great lessons on how to be successful in life not
just basketball. SFS teaches discipline, leadership, how to listen and follow instructions
and perseverance. Ages 5-18.
• A High Level of Play: The camp will be designed to make the student athletes
focus and follow instruction.
• Scrimmage Games: Learn how to apply what is learned in drills.
• Proper fundamentals: drills designed to better understand basketball
fundamentals, emphasis on shooting
• Top Gear: SFS t-shirts

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• A Better Understanding: Learn more about the game of basketball through
positive breakdown of game film.
• Fitness Training: In order to increase strength and agility, proper technique and a
basketball specific program will be emphasized.
• Personal Excellence: SFS trains you not only to be a better player but to be
mentally tough and to have character and confidence. We train future on and off
the court leaders.
Club Teams
SFS will have club teams that will be in season when the high school teams are not in
season during March-September. SFS will feature 4 different age groups for boys and
girls. The age groups will include 10U, 13U, 15U, 17U. These teams will have assigned
coaches and play in designated tournaments with practices during the week. Through
these teams, SFS will teach teamwork, leadership, and the correct basketball
fundamentals. The kids will learn discipline, make new friends and have designated
times for community service. SFS has had a great relationship with St. Jude’s children’s
home providing a great way for kids to accomplish and understand the importance of
community service. Community service will also be emphasized by involving our
teams with the SFS non-profit throughout the community.
PrivateTraining Age’s5-18/College/ProAthletes
Private training will be year –round and will include training athletes from all over the
world. DJ has done a great job building SFS and he will instill in our coaching staff the
same training and values that he uses to teach the kids because the goal is to build the
SFS brand so parents and kids can expect quality training from every coach at SFS not
just DJ.
Leasing out PartsofFacility
A big part of revenue will also come from leasing out parts of the facility to other
organizations/teams so we have other programs besides basketball. The facility will also

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be able to accommodate volleyball. The facilities will be available year round.
Organizations can lease it out for practice and tournaments. Basketball will only include
practices and tournaments. SFS will be the only organization running basketball camps
and private training.
Adult Basketball/FitnessRetired/Elderly Program
During the day we have programs targeted towards elder and retired people.
Basketball and Fitness programs will allow them to stay in shape and be active. The
program will focus on basketball and utilize the fitness center. Membership charges will
be monthly.
CorporateEvents/MultipurposeRoom
Many organizations sponsor events and our facility would be large enough to
accommodate many different types of events providing a good way to supplement
revenue during the day and the slow season when everyone is at school. This would
require prior planning/scheduling to ensure the right organizations are identified to
utilize the facility. We will also be leasing the multipurpose room for many uses like:
2,500 square foot mirrored room with high performance maple floor
The room is the host for a variety of group fitness, mind, body, spirit classes, as well as
use by a variety of group dance classes, martial arts and lots of other corporate events.
Stretching mats are available in the space but all other fitness class equipment is locked
up except when a SFS Instructor is there.
FitnessCenter
SFS development center will also contain a fitness center that will be included in our
program for training during camps, team practices, private training and can also be
used by parents while their kids are being trained.

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Merchandise
Merchandise is a small part of SFS's business but the facility it will give SFS a better
distribution center for its gear due to the SFS store inside the facility. All of SFS's gear
has our core values on the back-discipline, honesty, integrity, leadership,
sportsmanship, respect, confidence, responsibility, perseverance, courtesy, judgment
and work ethic.
Showcases
Showcases are for college coaches to view players they may want for their team. This
event will be done by partnering with Pathway to College -a service that helps
athletes/kids find scholarships for college whether athletic or academic. We have a
strong pool of athletes and Pathway to College has the connections with college
coaches, so we feel this is a great partnership to provide this event.
EducationCenter
The education center will be a focal point where we teach our student athletes. This
program will be included in our services that we offer and will be run by the SFS non-
profit foundation. Subjects will include science, math, English, history and foreign
languages. The education center is a big part of SFS and it’s how we will distinguish
ourselves from other local competitors.
Competitors
Competition in this industry is medium and the trend is increasing
For the most part competition among sports coaches occurs on a local basis as most
students are unlikely to travel long distances to receive instruction. However, for a
small number of establishments offering training to elite athletes, this is less likely to be
the case. There is some competition between firms offering coaching services for
different sports. However, the majority of competition between coaching facilities

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occurs between those offering coaching and instruction services in the same types of
sports and can be on the basis of price, quality, qualification, reputation and flexibility.
Price is a key point of competition as different establishments set their own instruction
fees and competes for students within their local area. However, prices vary according
to the different types of training provided and a range of different options can be
offered, from one hour sessions to six-week residential camps. The price of tuition also
depends on whether training is provided on a one-on-one basis or in a large group.
For elite and aspiring athletes, the quality of sports training is very important. This
includes both the skills and abilities of the coaching staff and the quality of the facilities.
Elite athletes will receive instruction relating to on the field issues, along with off the
field matters, such as nutrition and conditioning. Students participating in programs for
recreational purposes will not find this so critical. Nevertheless, the ability of sports
coaches to provide a safe learning environment and to minimize the chance of injuries
will be important to potential students.
The accreditation of coaches and training staff will give an edge over the competition. A
large proportion of the people who use sports coaching services are children and young
adults who are enrolled by their parents (for example in sports camps and recreational
training). Parents will want to be assured that their children are being properly
instructed by qualified and accredited staff. The reputation of the sports coaches for
providing a safe and secure training environment is also very important and aspiring
athletes will seek training facilities with a reputation for successfully coaching
professional athletes to achieve peak potential.
As a large proportion of students undertake training for recreational purposes, the
flexibility of training is important both in terms of the types of training provided and
the timing of training sessions. Training sessions must generally fit in with other
commitments such as school and work.

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San Antonio Spurs Camps
Spurs offer camps during the summer, one camp during spring break and 3 basketball
clinics during Christmas break. Pricing varies depending on if a Spurs player is coming
to the weekly camp or if it’s an overnight camp. They charge high prices based on their
brand and marketing that Spurs players will make an appearance at a camp. SFS
charges lower prices than the Spurs and offers many more programs during the year.
Our program has more personalized instruction and educational opportunities that will
help our student athletes reach their goals.
Nike Sports Camps
Their camps are four day camps and only emphasize specific age groups each week.
They use their Nike name to promote their camps and offer similar instruction to SFS
due to a former colleague of SFS being the camp director.
UTSA Basketball Camps
UTSA only offers camps during the summer. UTSA has been offering camps in the San
Antonio area for many years but UTSA does not offer personalized training, or club
teams and you can’t lease out their facility due to it being used by the university
throughout the year. UTSA charges about $200 for a four day camp. Surprisingly with
UTSA being an educational institution, hardly any emphasis is on education during
their camps.
Factory of Champions
Factory of Champions (FOC) is a gym located in San Antonio TX that contains two
NCAA regulation size basketball courts that convert to four volleyball courts. FOC
holds numerous camps and shooting clinics and FOC also contains 2 sand volleyball
courts for practices and leagues. FOC holds birthday parties and many corporate events
like holiday parties, employee recognition day, customer appreciation day, corporate
family get togethers, fundraisers, and other special events. Their shooting clinics and

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camps range from $30-$120 but most of their camps are only in the morning and the
shooting clinics only last for 2 hours. Shooting for Success’s camps are longer and focus
on core values to create great athletes on and off the court. Our main competition from
FOC is going to be the leasing of the facility for volleyball and other activities. FOC is
located near Hwy 281 and Loop 410. SFS’s facility will be located near Loop 1604/ I-35
with our focus not only on sports but education as well.
Market Overview
Industry Analysis
The Sports Coaching industry consists of establishments that offer instruction for
athletic activities to groups or individuals. Instruction typically occurs on a daily basis
and in some cases; clients may stay on establishment grounds for extended periods of
time. Industry operators have performed well over the five years to 2014, and revenue
is estimated to grow at an annualized rate of 2.7% to $5.4 billion over the period.
Industry growth has been bolstered by an increase in sports participation, which has
increased the pool of available clients for industry participants, coupled with a rise in
disposable income, which has caused an increase in the number of consumers willing
and able to afford discretionary purchases like sports coaching instruction. These trends
are expected to persist, boosting industry revenue by 3.0% in 2014 alone.
In the five years to 2019, the Sports Coaching industry is expected to continue its solid
performance, with revenue estimated to grow at an annualized rate of 2.2% to $6.1
billion. The industry will benefit from a continued rise in sports participation rates as
well as growing public interest in sports, indicated by strong television ratings for
sporting events. While demand is expected to be fairly strong for industry participants,
profit margins will expand slightly, as low barriers to entry in the industry will cause an
influx of new participants into the industry, leading to increased levels of competition.

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Participation Trends
Participation in sporting activities is expected to expand in the next five years,
subsequently increasing demand for sports coaching. Sports participation rates,
concerns over obesity and an increased number of retirees who have more leisure time
to focus on sports and exercise will influence the level of sports participation. The
percentage of Americans who participate in sports on a given day is expected to rise
from 19.0% in 2014 to 19.3% in 2019.
Interest in spectator sports will continue to support demand for intensive sports
instruction over the next five years. In January 2014, the BCS National Championship
(for college football) recorded the third-largest audience of any program in cable
television history. Also demonstrating the public's interest in sports, the United States
vs. Portugal FIFA World Cup soccer game was the most viewed match in US history.
As more people continue to get involved in sports, demand for industry services will
grow.
Sports camps are forecast to become increasingly popular over the next five years as
they become more widely accepted by both children and their parents. In particular, the
highly competitive nature of amateur sports will continue to drive demand for sports
camps, as athletes take initiatives to increase their competitive advantage. Finally,
parents will likely increasingly enroll their children in camps to keep them active and
healthy.
Rising participation
Demand for recreational instruction is heavily influenced by participation in sporting
activities. Individuals under the age of 18 are estimated to account for 70.0% of the
sports coaching market; therefore, trends in youth sports participation indicate trends in
demand. According to the Bureau of Labor Statistics, about 19.0% of the population
participates in sports on a typical day, up from 18.2% in 2009 and 17.1% in 2002. The

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industry benefits from growing sports participation as the pool of potential customers
expands, effectively spurring demand for industry services.
Profit
In the five years to 2019, profit margins are expected to expand slightly. While increased
demand will benefit industry participants, profit margins will be largely capped by low
barriers to entry, which will likely cause an influx of new entrants attempting to capture
a slice of increased industry demand. In the five-year period, IBIS World expects the
number of establishments to increase at an annualized rate of 4.4% to 88,236.
Like the previous five-year period, participants able to establish a recognizable brand
and demonstrate that they can add value to their clients will command the highest
margins. Camps will become more specialized, with some offering boarding services
along with academic programs to distinguish themselves from competitors. For
example, industry participant IMG academy offers a personalized five-week basketball
camp for 7th through 12th graders at a cost of $10,467.
As economic conditions continue to improve, as indicated by a rise in disposable
income, private instruction from coaches in all sports will benefit. Potential clients who
postponed discretionary purchases during the recession will become more willing to
invest in private coaching over the five years to 2019. Participants in this industry coach
a wide variety of athletes, from the weekend warrior during triathlon training, to the
college athlete trying to get to break through to the professional level. According to the
Bureau of Labor Statistics, increasing participation in high school and college sports will
boost demand for coaches. According to IBIS World estimates, as a result of increased
demand, the number of employees is expected to grow at an average annual rate of
3.3% to 172,037.

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Industry Revenue Outlook
Year Revenue $ million Growth %
2015 5,510.6 1.2
2016 5,659.4 2.7
2017 5,789.5 2.3
2018 5,911.1 2.1
2019 6,064.8 2.6
2020 6,232.6 2.8
SWOT Analysis
Strengths
SFS has a strong program for basketball training and strong connection to Stone Oak
area community. DJ’s background in professional basketball has given SFS lots of
creditability when offering basketball services. SFS is known for being great with kids
and youth development. SFS appeals to the community because of its strong core values
and dedication to helping kids achieve their goals not just through basketball but in life
skills. SFS also has a strong connection to kids overseas from camps in countries like
Germany, Hungary, Romania, Australia and even Asia. SFS has had many athletes from
other countries come to train with SFS either in camps or private training proving our
brand is not only growing locally but also internationally.
Weaknesses
SFS doesn’t have its own facility to help promote its brand and run its programs. SFS
also needs a new marketing strategy to attract new customers. It does not have enough
employees to maximize work hours; it needs a full staff to focus on individual tasks.
SFS needs to maximize website and industry contacts to promote private training and
brand recognition.

20
Opportunities
This facility will allow SFS to offer programs they aren’t currently offering, such as an
elite basketball camp for serious athletes, multiple club basketball teams throughout the
year, expansion of the private training client base, and leasing out of other parts of the
facility for sports like soccer, football and volleyball offering a larger revenue stream for
SFS. This facility will also allow SFS to run community events and partner with other
organizations to give back to the community which is a big part of SFS. This facility will
give SFS creditability when dealing with other organizations, increase brand image and
attract top tier athletes.
Threats
The market is very saturated with basketball trainers offering private training and
camps during the summer so there is a lot of competition. Big players like the San
Antonio Spurs have a big brand image and are heavily connected to the San Antonio
community making them a big competitor. With having the size facility that we will
have, there will be sizeable overhead, therefore we will need to run many/multiple
events to make a profit. SFS’s margins could be smaller than other competitors due to
all of the extra expenses of running a facility. We will brand ourselves on having quality
training but other organizations may have cheaper prices depending on what they’re
offering.
Target Market
Customer Analysis
The facility will be on the north side of town at the 160/ Hwy 35 junction which is a
higher income part of town and a midway point between Austin and San Antonio. We
want to attract more kids from both areas. Our first customer is a hardcore basketball
fan and who has a dream of playing in the NBA. Their parents are determined to help
them get there and are willing to pay for their children to be in extracurricular activities

21
like camps, private training, and tournaments. The quality of training and the types of
professional athletes Shooting for Success has worked with will appeal to these types of
customers. Also teaching our core values and pushing education will help develop the
kids who are truly serious about getting to the next level as a basketball player
especially when trying to play at the college level.
Our second kind of customer is a customer who is interested in their kids being active
and in a program that values education and developing skills to make their kid
successful even if basketball is not their main focus. Our program will also talk about
being healthy and how staying active will help you towards success. Our program will
also give kids an opportunity to meet new friends locally and kids from different
countries since Shooting for Success has such strong relationships overseas. Everything
we do stems from our core values which we believe will appeal to this type of customer
the strongest due to the main focus being the growth of their kids as individuals.
Marketing Plan
Marketing Objectives
Have all eight club teams up and running in the first year with practices and
tournaments scheduled.
Increase average regular camp attendance from 36 student athletes to 100 in the first
year.
Increase overall private training sessions from 35 clients to 60 clients in the first year
Marketing Strategy
The facility will be located off of Hwy 35 and Loop 1604 near Schertz TX.
Our target market for our main services like basketball tournament and camps are ages
5-18 and private training is for all ages. The San Antonio and Austin Metro have over

22
1 million people in our target market. These metro areas also have one the highest
growing areas in the country at nearly 16% growth by 2018. Families are trying to get
their kids into activities early and our program is great because even though we are a
sports program we also focus on education and college planning. Nearly 70% of the
population in San Antonio and 55% of the population in Austin are considered families
which mean there are plenty of consumers in our target market in the area where our
facility will be located. We plan on pulling from the local metro areas and eventually
will expand our market to more national and international markets due to our key
partnerships with Sports 1st management and college sports recruiting.
The 1st phase will be to list our company on as many websites that we feel our target
market will check to find services that we offer. 2nd phase will be to create
advertisements and focus on content- driven social media like Facebook, Twitter,
Google+ and LinkedIn where we will update and engage with our consumers. We will
use Vine and Instagram as ways to create videos from our camps, training and videos
about life lessons that will help our student athletes reach their goals. Since Shooting for
Success is a worldwide company we will be posting videos and pics of all our overseas
travels. A YouTube channel will be included in this strategy with a description on all
the videos and a link to our website. Everything that we do in our digital media
strategy will always link back to our website. SFS’s 3rd phase will be to evaluate our
marketing channels and see which channels are the most effective. Most of the websites
we will be marketing from have free services; however, their paid services are more
effective. We will need to focus our investment on the most effective marketing
channels by tracking and analyzing the sites analytical tools. SFS will be able to manage
all our social media profiles using a program called Hootsuite that lets you manage all
your profiles at once without having to post to each one individually which will make
SFS more efficient. Once SFS brings in the revenue after at least the first year we will
look into outsourcing our marketing strategies to an accredited firm here in the San
Antonio area. We feel this new digital media strategy will help SFS reach our marketing
objectives.

23
The Website
SFS Website-shootingforsuccess.net
The website, ShootingforSuccess.net, will feature all info about basketball services and
events Shooting for Success plans to put on, talking about SFS’s core values and how we
prepare kids for life by helping them reach their goals. The homepage will also feature
the hours of operation, phone number and email. There will also be tabs for an “About
Us” and a menu showing all our services with the prices. Under “About Us” will be
both the explaining the founding team and detailing our core values and what are
company stands for. The Facebook page of Shooting for Success will have all necessary
information in the “About” section and routinely post updates about our camps,
training, promotions, deals, reminders or pictures.
Digital Marketing
We will also be using Facebook Ads each month to showcase our great facility and
services. Our Twitter account, @ShootingforSuccess, will feature similar information
and posts as Facebook, as well as tweeting out pictures about our overseas ventures. We
want to target as many customers as we can in our target market so we will also use
Twitter ads to try and convert more people to follow our twitter feed and bring more
people to our website. Google+ and Google AdWords are also a big part of our strategy.
Google AdWords will help drive more people to the website using keywords that are
associated with Shooting for Success. A substantial amount of money a month will also
be devoted to this campaign so we can get more clicks. Google+ will help us build our
brand with all of its features and once we achieve more than 1000 followers we can also
make post ads that will be distributed on many other sites.
Sports Directories/Other Marketing Channels
Many people look for sports related activities in directories on the internet so SFS plans
on listing Shooting for Success in directories like Dmoz.com, yellow pages, white pages,
and super pages. SFS will be listed on many websites; most will be with their free

24
service like Yellowbot, Yellowbook and local.com which are directories that potential
customers may search. Also localized business websites like merchant circle, Citysearch,
and manta.com are great ways to boost traffic for your business because they
specifically target local consumers. There is so many new marketing avenues that SFS
will utilize to reach consumers like foursquare which we can link to our twitter feed.
Dexknows, Hotfrog, Angie’s list and The San Antonio Business Journals are all ways we
can list our business and get more exposure. Yahoo local listings have a feature for
$30/month where they list your company on more than 40 sites. Mapquest.com will also
give new consumers directions to our new facility which will make it easier for
consumers to find where we do all of our basketball training.
Sponsorship
Partnering with other big businesses in town will provide SFS with more exposure by
associating ourselves with other brands that have the same target market. Educational,
medical/sports medicine, athletic gear and food services in town would give SFS more
marketing channels and access to a broader customer base by physically reaching more
customers. Partnering with other businesses in their events besides our own events will
also give SFS more opportunities to reach new customers.
SFS Development Center
Another company which for now will just be called company A will be created to own
the facility and lease it out to Shooting for Success. SFS will then pay rent to company
A. This is shown in the P&L statement on pg. 41.
SFS Development Center Cost Estimate
Below will be the cost estimate for the facility. This estimate was developed using
RSmeans Building Construction 2014 which is a well-respected construction cost
estimator in the construction industry. This estimate involves a low, middle and high
estimate for the facility and Shooting for Success is using the middle estimate as the

25
basis for how much funding we are asking for. San Antonio location factors were used
in the estimate.
The supporting facilities for the cost estimate include parking lot, water, sewer, power,
communication, landscaping, fire and trash/recycle (dumpster location). Supporting
facilities listed above are parts of construction that support the facility but aren’t
actually physically apart of the building.

26

27
SFS Development Center Floorplan
On the next page will be a visual floorplan of what SFS wants the facility to look like.
This is only a floorplan to better visualize not only the building but the function of the
building and how our business will use the building to drive our revenue streams.
Facility Highlights
1st Floor
Gym- 4 courts 35,752 sqft. 218’ x 164’
Lobby- 6,560 sqft. 40’ x 164’
Included in Lobby Commercial Kitchen, SFS Store, Restrooms, Eating Area
Multi-Purpose Room- 2,508 sqft. 66’ x 38’
Medical Room- 696 sqft. 18’ x 38’
Fitness Center- 4, 218 sqft. 111’ x 38’
2nd
Floor
Educational/Conference Room- 2,052 sqft. 68’ x 30’
Employee workspace- 2,262 sqft. 75’ x 30’
Two main offices + Balcony overlooking Gym- 1,772 sqft. 50’ x 38’
Break room- 240 sqft. 8’ x 30’
Restrooms included upstairs
Facility will include elevator/stairs
Total sqft. = 66,500 when adding all mech. /utility and electrical rooms and accounting
for walls

28

29
Financial Plan
Revenue Forecast
Revenue Forecast
Year 1 Year 2 Year 3
Revenue
Regular Basketball Camp $225,000 $337,500 $450,000
Elite Basketball Clinic $202,500 $337,500 $472,500
Basketball Tournaments $398,196 $451,200 $627,750
Private Basketball Training $255,000 $425,000 $637,500
Adult Basketball / Fitness (Retired
People)
$36,000 $54,000 $72,000
Club Basketball Teams $243,000 $243,000 $243,000
Leasing Out Gym Space $180,900 $180,900 $180,900
Merchandise $21,408 $28,100 $34,800
Showcases $93,756 $112,500 $150,000
Private training Pro Athletes $96,000 $192,000 $326,400
Multi-Purpose Room / Corporate
Events
$63,000 $75,600 $88,200
Sponsorship $99,996 $200,000 $300,000
Total Revenue $1,914,756 $2,637,300 $3,583,050
Direct Cost
Private Basketball Training $0 $0 $0
Adult Basketball / Fitness (Retired
People)
$0 $0 $0
Leasing Out Gym Space $0 $0 $0

30
Merchandise $10,104 $11,850 $13,600
Showcases $4,536 $5,438 $7,250
Private training Pro Athletes $0 $0 $0
Multi Purpose Room / Corpoarte
Events
$0 $0 $0
Sponsorship $0 $0 $0
Total Direct Cost $241,174 $281,488 $372,725
Gross Margin $1,673,582 $2,355,812 $3,210,325
Gross Margin % 87% 89% 90%
Revenue by Month
Industry Benchmarks Sports and Recreation Instruction
Gross Profit Margin- 90% Shooting for Success 3rd
Year- 89%
Operating Margin- 12% Shooting for Success 3rd
Year- 28%
Net Profit Margin- 7% Shooting for Success 3rd
Year- 18%

31
1styear 2ndyear 3rdyear
PercentageofRevenue
RegularBasketballCamp 225,000$ 13% 337,500$ 13% 450,000$ 14%
EliteBasketballCamp 202,500$ 11% 337,500$ 13% 472,500$ 14%
PrivateTraining 180,000$ 10% 300,000$ 12% 450,000$ 14%
PrivateTrainingProAthletes 96,000$ 5% 192,000$ 8% 326,400$ 10%
ClubBasketballTeams 182,400$ 10% 182,400$ 7% 182,400$ 5%
Merchandise 21,400$ 1% 28,100$ 1% 34,800$ 1%
Showcases 93,750$ 5% 112,500$ 4% 150,000$ 5%
LeasingOutFacilitySpace 172,800$ 10% 172,800$ 7% 172,800$ 5%
MultiPurposeRoom/CorporateEvents 63,000$ 4% 75,600$ 3% 88,200$ 3%
AdultBasketball/Fitness(RetiredPeople) 36,000$ 2% 54,000$ 2% 72,000$ 2%
BasketballTournaments 412,200$ 23% 511,200$ 20% 627,750$ 19%
Sponsorship 100,000$ 6% 200,000$ 8% 300,000$ 9%
TotalRevenue 1,785,050$ 100% 2,503,600$ 100% 3,326,850$ 100%
Percentage of Revenue Years 1-3

32
About the Revenue Forecast
Revenue Forecast Assumptions
Regular Basketball Camps- This will be a main revenue stream for Shooting for
Success and huge percentage of its revenue. SFS has been in business for over 10 years
and puts on about 10 week long basketball camps per year and currently average
between 40-50 kids per camp. The camps over the years have been the most profitable
in the summer. Currently SFS's camps are done in a single gym with only two baskets.
we have done camps in Europe with a bigger facility and have had up to a 100 kids.
With a bigger facility of 4 courts with 24 baskets we will be able to host more kids at our
camps and we project to average 100 kids at our camps our first year and by the third
year of having this facility average 200 kids per camp.
Elite Basketball Clinic- For the 10 years that SFS has been in business we have been
known for elite basketball training. Training many high school athletes and even some
college and pro athletes. We will be offering once a month an all day elite basketball
training clinic for high school and college athletes even though our target market will be
high school athletes in the local area. Even though it will be more difficult to offer these
clinics during basketball season since they are only one day and exclusive we feel we
will be able to attract athletes especially due to SFS's founder/presidents experience
playing professional basketball.
Private Training- Private training is how SFS started and has been the springboard for
all our other great services. SFS has worked with professional athletes like Jeremy Lin
and Tim Olbrecht who have both played in the NBA. Currently SFS has 35 clients that
we train once a week. We charge $300 for five sessions and with the extra space and
baskets we expect to grow our private training to 60 clients in the first year by having
the new facility and by the third year have at least 150 clients. We start training clients
at the age of 5 years old. Also with having the fitness center this will allow SFS to offer
fitness training to evolve our program and batter help our student athletes. Americans
are getting more and more active about 19% are active in some way and 70% of those

33
Americans are under 18 years of age and make up a huge majority of the sports
coaching industry. Having the Facility between San Antonio and Austin will give SFS a
big opportunity to market to that Metro area which is in the top 10 of fastest growing
areas in the U.S.
Private Training Pro Athletes- As our private training for high school and college
athletes grows and our past experience with professional athletes becomes more known
we feel we can attract other professional athletes. With this facility we will have a top
notch training program that will appeal to professional athletes especially since they
only look to train in the best environment. SFS has a good track record of already
working with pro athletes like the WNBA San Antonio Stars, Jeremy Lin, and Tim
Olbrecht. We are currently working on a deal with Sports 1st management which is a
European Sports agency to train their players which will give us an opportunity to train
many pro athletes.
Club Basketball Teams- We currently have 5 club teams 10U, 13U, 15U, 17U boys and
17U girls which are very successful and we plan on having a total of 8 teams when we
have the facility. The facility will give us more resources to accommodate 8 teams
especially with the extra coaches. Basketball season will be from October to February
and we know that the teams will be slower during that time and higher in the summer
due to the kids being out of school which is accounted for in the forecast.
Merchandise- SFS merchandise entails shirts and shoes right now and we plan to
expand our merchandise down the line but in the beginning we will just focus on shirts
and shoes. This will be a small percentage of total revenue due to our business being
known mainly for its training. We are looking to sign a contract with a manufacturer
overseas that will help us innovate and design a new shoe every year. SFS has been in
business for 10 years and merchandise sales have grown gradually but once we have
the SFS store inside the facility we will be able to showcase and expand the gear we
offer to meet customer needs.

34
Showcases- SFS plans to put on 3 showcases per year that are designed to help high
school athletes get exposure for college coaches. SFS has partnered with two great
organizations called Ticket 2 Greatness and Pathway to College which specialize in
helping high school students get college aid whether it be academic or athletic. we feel
this partnership will allow SFS to put on great showcases and entice athletes from all
over Texas to come get looked at by college coaches.
Leasing out Gym Space- In our facility we will be hosting basketball/volleyball
practices for other organizations which will be throughout the year from Jan-May, Sept-
Dec. We will be charging $60 per hour per court for basketball and $45 per hour per
court for volleyball. SFS has researched other facilities in San Antonio to see what they
charge to stay competitive. The facilities that we researched that hold similar events are
Mission Conception Sports Park and Alamo Christian Fellowship.
Multipurpose Room/Corporate Events- SFS will have a full function multipurpose
room that will be able to hold many events ranging from yoga, dance, martial arts,
banquets, team building, banquets, holiday parties, luncheons, speaker series, trade
shows and many other events. Since this will be a new service for SFS the we envision
only renting out 90 hours per month in the first year, 120 in the 2nd and 150 in the 3rd
year.
Sponsorship- SFS will be seeking sponsorship revenue from other business who want
to SFS's mission on helping kids become great student athletes. We will have lots of
young people in our facility for many athletic events. The sponsors we will target will
be business like Academy sports and outdoors, sports medicine and medical facilities
and many fast food places like Whataburger who support many causes in the
community. Opportunities for sponsors would be getting their logo or banner in the
gym, getting the gym or education center named after them. There will also be space for
booths to be setup for their business if they would like that can help support their
business. We will try to raise $100,000 in the first year, $200,000 in the second and
$300,000 in the third. There will be someone on staff that is solely dedicated to
sponsorship.

35
Personnel Plan
Personnel Table
Coach $23,160 $23,160 $23,160
Coach $23,160 $23,160 $23,160
Coach $23,160 $23,160 $23,160
Coach $0 $23,160 $23,160
Coach $0 $23,160 $23,160
Coach $0 $0 $23,160
Coach $0 $0 $23,160
Marketing Director $50,000 $50,000 $50,000
SEO Manager $40,000 $40,000 $40,000
Scheduling / Receptionist $25,000 $25,000 $25,000
COO Salary $60,000 $60,000 $60,000
CEO Salary $80,000 $80,000 $80,000
Sponsorship Manager $40,000 $40,000 $40,000
Total $389,480 $435,800 $482,120
About the Personnel Plan
The personnel plan will be as follows:
• One Marketing Director to oversee all areas of marketing and manage
relationships between vendors.
• One Sponsorship Manager to oversee and raise sponsorship dollars for the
facility will have to have strong sales background

36
• One Search Engine Optimization manager who will manage the website and
work with the marketing manager to track/analyze marketing data to utilize our
marketing strategies.
• Two front desk receptionist/schedulers to greet customers, receive payments for
services/products, answer phones and maintain files of clients with data entry
and manage the schedule of events at the facility.
In addition, we will hire three coaches the first year. Two the second year, and two the
third year for a total of seven by the third year
In the first year, assumptions are that there will be only one receptionist, three coaches,
the scheduling manager will serve as a part time receptionist in addition to their stated
duties. The marketing manager and the SEO manager will be hired in the first year . In
the second year, two more coaches. In the third year, two more coaches will be added to
the payroll.
The personnel forecast reflects modest raises for all staff each year. The CEO and COO
will be primarily compensated through a yearly salary. The pay for each position is as
follows
CEO- $80,000, COO- $60,000, Marketing Director- $50,000
Sponsorship Manager- $40,000, SEO Manager- $40,000
Scheduling/Receptionist- $25,000, Scheduling/Receptionist- $25,000
Coaches-Earn a minimum of $23,150 but get a 20% commission on all the private
training they conduct. If we first year projections met, coaches would make an extra
$12,000 in the first year for a total of $35,150

37
Budget
Budget Table
Operating Expenses
Salary $389,480 $435,800 $482,120
Employee Related Expenses $77,896 $87,160 $96,424
Marketing & Promotions $78,000 $78,000 $78,000
Rent $990,300 $990,300 $990,300
Utilities + Water $304,000 $304,000 $304,000
Supplies $19,148 $26,373 $35,831
Insurance $5,000 $5,000 $5,000
Reserve Maintenance $30,000 $30,000 $30,000
Office Expense $15,318 $21,098 $28,664
Travel Expense (Flight) $6,000 $6,000 $6,000
Internet Expense $3,360 $3,360 $3,360
Telephone Expense $1,740 $1,740 $1,740
Automobile Expense $4,200 $4,200 $4,200
Postage Expense $1,200 $1,200 $1,200
Normal Monthly Maintenance $12,000 $12,000 $12,000
Coach Commission Expense $36,000 $60,000 $91,000
Total Operating Expenses $1,973,642 $2,066,231 $2,169,839

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Expenses by Month
Cash Flow Assumptions
Cash Inflow
% of Sales on Credit 0%
Cash Outflow
% of Purchases on Credit 0%
About the Cash Flow Assumptions
Shooting for Success is primarily a service, cash based business so there very minimal if
any sales on credit. Shooting for Success doesn't purchase anything on credit due to it
being a primarily service based company. All of our direct costs are low and so are not
paid on credit.

39
Loans and Investments
Loans and Investments Table
Bank / Private Investors
Line of credit at 8% interest
$900,000 $0 $0
Total Amount Received $900,000 $0 $0
Sources of Funds
SFS source of funds will be to raise 12 million from private investors and raise 5 million
from the bank by a SBA backed loan and 3.5 million of the 12 million will be a down
payment to the bank. Total $17,000,000
Use of Funds
We project the construction to be in the $16,100,000 range but are asking for $17,000,000
due to operational expenses for the first year.
• Construction Cost $16,100,000
• Operational Expense $900,000 1st year

40
Financial Statements
Profit and Loss Statement
Revenue $1,914,756 $2,637,300 $3,583,050
Direct Cost $241,174 $281,488 $372,725
Gross Margin $1,673,582 $2,355,812 $3,210,325
Operating Expenses
Salary $389,480 $435,800 $482,120
Rent $990,300 $990,300 $990,300
Utilities + Water $304,000 $304,000 $304,000
Supplies $19,148 $26,373 $35,831
Insurance $5,000 $5,000 $5,000
Office Expense $15,318 $21,098 $28,664
Postage Expense $1,200 $1,200 $1,200
Operating Income ($300,060) $289,581 $1,040,486

41
Interest Incurred $34,788 $56,448 $48,672
Depreciation and Amortization $0 $0 $0
Income Taxes $0 $46,627 $198,363
Total Expenses $2,249,604 $2,450,794 $2,789,599
Net Profit ($334,848) $186,506 $793,451
Net Profit / Sales (17%) 7% 22%
Gross Margin by Year

42
Net Profit (or Loss) by Year
About the Profit and Loss Statement
On the P&L statement there is a huge rent payment. That is due existence of two
separate companies. One company owns the facility that we are asking for funding to
build and Shooting for Success that brings in revenue. The $990,300 covers all the
expenses of company A that owns the facility. The $990,300 was figured under the
financial assumption that the full loan would come from the bank at $17,000,000 for 20
years at 8% interest. This is subject to change based on the terms of the third party
investors and the bank.

43
Company A- Below is the Profit & Loss Statement for the company that will be
created that will own the facility and lease it out to Shooting for Success. The $990,300
rent payment that shows up on SFS P&L statement goes to Company A to pay back the
Loan from the bank/private investors that was used for construction on the building.
The $990,300 shows up as rent revenue and as an expense on Company A’s P&L
statement.
Revenue $990,300 $990,300 $990,300
Direct Cost $0 $0 $0
Gross Margin $990,300 $990,300 $990,300
Gross Margin % 100% 100% 100%
Operating Expenses
Salary $0 $0 $0
Employee Related Expenses $0 $0 $0
Allocation (PITI) $984,300 $984,300 $984,300
Planned Periodic Maintenance $6,000 $6,000 $6,000
Total Operating Expenses $990,300 $990,300 $990,300
Operating Income $0 $0 $0
Income Taxes $0 $0 $0
Total Expenses $990,300 $990,300 $990,300
Net Profit $0 $0 $0
Net Profit / Sales 0% 0% 0%

44
Balance Sheet
As of Period's End Starting Balances Year 1 Year 2 Year 3
Cash $0 $467,952 $557,258 $1,253,509
Accounts Receivable $0 $0 $0 $0
Inventory $0 $0 $0 $0
Total Current
Assets
$0 $467,952 $557,258 $1,253,509
Long-Term Assets $0 $0 $0 $0
Accumulated
Depreciation
$0 $0 $0 $0
Total Long-Term
Assets
$0 $0 $0 $0
Total Assets $0 $467,952 $557,258 $1,253,509
Accounts Payable $0 $0 $0 $0
Sales Taxes Payable $0 $0 $0 $0
Short-Term Debt $0 $802,800 $705,600 $608,400
Total Current
Liabilities
$0 $802,800 $705,600 $608,400
Long-Term Debt $0 $0 $0 $0
Total Liabilities $0 $802,800 $705,600 $608,400
Paid-In Capital $0 $0 $0 $0
Retained Earnings $0 $0 ($334,848) ($148,342)
Earnings $0 ($334,848) $186,506 $793,451
Total Owner's
Equity
$0 ($334,848) ($148,342) $645,109
Total Liabilities &
Equity
$0 $467,952 $557,258 $1,253,509

45
Cash Flow Statement
Operations
Net Profit ($334,848) $186,506 $793,451
Change in Accounts Receivable $0 $0 $0
Change in Inventory $0 $0 $0
Change in Accounts Payable $0 $0 $0
Change in Sales Taxes Payable $0 $0 $0
Net Cash Flow from Operations ($334,848) $186,506 $793,451
Investing & Financing
Assets Purchased or Sold $0 $0 $0
Investments Received $0 $0 $0
Change in Short-Term Debt $802,800 ($97,200) ($97,200)
Change in Long-Term Debt $0 $0 $0
Net Cash Flow from Investing &
Financing
$802,800 ($97,200) ($97,200)
Cash at Beginning of Period $0 $467,952 $557,258
Net Change in Cash $467,952 $89,306 $696,251
Cash at End of Period $467,952 $557,258 $1,253,509

46
Cash Flow by Month
Cash Flow by Year

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CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential information and is only shared with third parties with the
express written consent of David Jones.
Appendix
Revenue Forecast Table (With Monthly Detail)
Year 1 Y1 M1 Y1 M2 Y1 M3 Y1 M4 Y1 M5 Y1 M6 Y1 M7 Y1 M8 Y1 M9 Y1 M10 Y1 M11 Y1 M12
Revenue
Regular
Basketball
Camp
$0 $0 $22,500 $0 $0 $90,000 $67,500 $45,000 $0 $0 $0 $0
Elite Basketball
Clinic
$16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875 $16,875
Basketball
Tournaments
$33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183 $33,183
Private
Basketball
Training
$21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250 $21,250
Adult
Basketball /
Fitness
(Retired
People)
$3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Club Basketball
Teams
$20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250 $20,250
Leasing Out
Gym Space
$19,200 $19,200 $19,200 $19,200 $19,200 $0 $0 $8,100 $19,200 $19,200 $19,200 $19,200
Merchandise $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784 $1,784
Showcases $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813 $7,813
Private training
Pro Athletes
$0 $0 $9,600 $9,600 $0 $19,200 $19,200 $19,200 $19,200 $0 $0 $0
Multi Purpose
Room /
Corpoarte
Events
$5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250 $5,250

48
Sponsorship $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333 $8,333
Total Revenue $136,938 $136,938 $169,038 $146,538 $136,938 $226,938 $204,438 $190,038 $156,138 $136,938 $136,938 $136,938
Direct Cost
Regular
Basketball
Camp
$0 $0 $2,125 $0 $0 $8,500 $6,375 $4,250 $0 $0 $0 $0
Elite Basketball
Clinic
$857 $857 $857 $857 $857 $857 $857 $857 $857 $857 $857 $857
Basketball
Tournaments
$10,000 $10,000 $10,000 $10,000 $10,000 $30,000 $30,000 $30,000 $10,000 $10,000 $10,000 $10,000
Private
Basketball
Training
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Adult
Basketball /
Fitness
(Retired
People)
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Club Basketball
Teams
$1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250
Leasing Out
Gym Space
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Merchandise $842 $842 $842 $842 $842 $842 $842 $842 $842 $842 $842 $842
Showcases $378 $378 $378 $378 $378 $378 $378 $378 $378 $378 $378 $378
Private training
Pro Athletes
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Multi Purpose
Room /
Corpoarte
Events
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sponsorship $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Direct
Cost
$13,327 $13,327 $15,452 $13,327 $13,327 $41,827 $39,702 $37,577 $13,327 $13,327 $13,327 $13,327
Gross Margin $123,611 $123,611 $153,586 $133,211 $123,611 $185,111 $164,736 $152,461 $142,811 $123,611 $123,611 $123,611

49
Gross Margin % 90% 90% 91% 91% 90% 82% 81% 80% 91% 90% 90% 90%

50
Revenue
Private Basketball Training $255,000 $425,000 $637,500
Adult Basketball / Fitness (Retired People) $36,000 $54,000 $72,000
Leasing Out Gym Space $180,900 $180,900 $180,900
Merchandise $21,408 $28,100 $34,800
Showcases $93,756 $112,500 $150,000
Private training Pro Athletes $96,000 $192,000 $326,400
Multi Purpose Room / Corpoarte Events $63,000 $75,600 $88,200
Sponsorship $99,996 $200,000 $300,000
Total Revenue $1,914,756 $2,637,300 $3,583,050
Direct Cost
Private Basketball Training $0 $0 $0
Adult Basketball / Fitness (Retired People) $0 $0 $0
Leasing Out Gym Space $0 $0 $0
Merchandise $10,104 $11,850 $13,600
Showcases $4,536 $5,438 $7,250

51
Private training Pro Athletes $0 $0 $0
Multi Purpose Room / Corpoarte Events $0 $0 $0
Sponsorship $0 $0 $0
Total Direct Cost $241,174 $281,488 $372,725
Gross Margin $1,673,582 $2,355,812 $3,210,325

52
Personnel Plan
Personnel Table (With Monthly Detail)
Coach $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930
Coach $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930
Coach $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930 $1,930
Coach $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Coach $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Coach $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Coach $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Marketing
Director
$4,166 $4,166 $4,166 $4,166 $4,167 $4,167 $4,167 $4,167 $4,167 $4,167 $4,167 $4,167
SEO Manager $3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,334 $3,334 $3,334 $3,334
Scheduling /
Receptionist
$2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,084 $2,084 $2,084 $2,084
Scheduling /
Receptionist $2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,083 $2,084 $2,084 $2,084 $2,084
COO Salary $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000
CEO Salary $6,666 $6,666 $6,666 $6,666 $6,667 $6,667 $6,667 $6,667 $6,667 $6,667 $6,667 $6,667
Sponsorship
Manager
$3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,333 $3,334 $3,334 $3,334 $3,334
Total $32,454 $32,454 $32,454 $32,454 $32,456 $32,456 $32,456 $32,456 $32,460 $32,460 $32,460 $32,460

53
Coach $23,160 $23,160 $23,160
Coach $23,160 $23,160 $23,160
Coach $23,160 $23,160 $23,160
Coach $0 $23,160 $23,160
Coach $0 $23,160 $23,160
Coach $0 $0 $23,160
Coach $0 $0 $23,160
Marketing Director $50,000 $50,000 $50,000
SEO Manager $40,000 $40,000 $40,000
COO Salary $60,000 $60,000 $60,000
CEO Salary $80,000 $80,000 $80,000
Sponsorship Manager $40,000 $40,000 $40,000
Total $389,480 $435,800 $482,120

54
Budget
Budget Table (With Monthly Detail)
Operating
Expenses
Salary $32,454 $32,454 $32,454 $32,454 $32,456 $32,456 $32,456 $32,456 $32,460 $32,460 $32,460 $32,460
Employee
Related
Expenses
$6,488 $6,488 $6,488 $6,488 $6,492 $6,492 $6,492 $6,492 $6,494 $6,494 $6,494 $6,494
Marketing &
Promotions
$6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500
Rent $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525
Utilities +
Water
$25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,334 $25,334 $25,334 $25,334
Supplies $1,369 $1,370 $1,690 $1,466 $1,369 $2,269 $2,045 $1,900 $1,561 $1,370 $1,369 $1,370
Insurance $416 $416 $416 $416 $417 $417 $417 $417 $417 $417 $417 $417
Reserve
Maintenance
$2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500
Office Expense $1,096 $1,095 $1,352 $1,173 $1,095 $1,816 $1,635 $1,520 $1,250 $1,095 $1,096 $1,095
Travel Expense
(Flight)
$500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500
Internet
Expense
$280 $280 $280 $280 $280 $280 $280 $280 $280 $280 $280 $280
Telephone
Expense
$145 $145 $145 $145 $145 $145 $145 $145 $145 $145 $145 $145
Automobile
Expense
$350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350
Postage
Expense
$100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100

55
Normal
Monthly
Maintenance
$1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Coach
Commission
Expense
$3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Total
Operating
Expenses
$164,056 $164,056 $164,633 $164,230 $164,062 $165,683 $165,278 $165,018 $164,416 $164,070 $164,070 $164,070

56
Operating Expenses
Salary $389,480 $435,800 $482,120
Rent $990,300 $990,300 $990,300
Utilities + Water $304,000 $304,000 $304,000
Supplies $19,148 $26,373 $35,831
Insurance $5,000 $5,000 $5,000
Office Expense $15,318 $21,098 $28,664
Postage Expense $1,200 $1,200 $1,200

57
Loans and Investments
Loans and Investments Table (With Monthly Detail)
Bank / Private
Investors
Line of credit at
8% interest
$75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000
Total Amount
Received
$75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000
Bank / Private Investors
Line of credit at 8% interest
$900,000 $0 $0
Total Amount Received $900,000 $0 $0

58
Profit and Loss Statement (With Monthly Detail)
Revenue $136,938 $136,938 $169,038 $146,538 $136,938 $226,938 $204,438 $190,038 $156,138 $136,938 $136,938 $136,938
Direct Cost $13,327 $13,327 $15,452 $13,327 $13,327 $41,827 $39,702 $37,577 $13,327 $13,327 $13,327 $13,327
Gross Margin $123,611 $123,611 $153,586 $133,211 $123,611 $185,111 $164,736 $152,461 $142,811 $123,611 $123,611 $123,611
Gross Margin % 90% 90% 91% 91% 90% 82% 81% 80% 91% 90% 90% 90%
Operating
Expenses
Salary $32,454 $32,454 $32,454 $32,454 $32,456 $32,456 $32,456 $32,456 $32,460 $32,460 $32,460 $32,460
Employee
Related
Expenses
$6,488 $6,488 $6,488 $6,488 $6,492 $6,492 $6,492 $6,492 $6,494 $6,494 $6,494 $6,494
Marketing &
Promotions
$6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500
Rent $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525 $82,525
Utilities +
Water
$25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,333 $25,334 $25,334 $25,334 $25,334
Supplies $1,369 $1,370 $1,690 $1,466 $1,369 $2,269 $2,045 $1,900 $1,561 $1,370 $1,369 $1,370
Insurance $416 $416 $416 $416 $417 $417 $417 $417 $417 $417 $417 $417
Reserve
Maintenance
$2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500 $2,500
Office Expense $1,096 $1,095 $1,352 $1,173 $1,095 $1,816 $1,635 $1,520 $1,250 $1,095 $1,096 $1,095
Travel Expense
(Flight)
$500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500 $500

59
Internet
Expense
$280 $280 $280 $280 $280 $280 $280 $280 $280 $280 $280 $280
Telephone
Expense
$145 $145 $145 $145 $145 $145 $145 $145 $145 $145 $145 $145
Automobile
Expense
$350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350
Postage
Expense
$100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100
Normal
Monthly
Maintenance
$1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Coach
Commission
Expense
$3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Total
Operating
Expenses
$164,056 $164,056 $164,633 $164,230 $164,062 $165,683 $165,278 $165,018 $164,416 $164,070 $164,070 $164,070
Operating
Income
($40,445) ($40,445) ($11,047) ($31,019) ($40,451) $19,428 ($542) ($12,557) ($21,605) ($40,459) ($40,459) ($40,459)
Interest Incurred $446 $892 $1,338 $1,784 $2,230 $2,676 $3,122 $3,568 $4,014 $4,460 $4,906 $5,352
Depreciation and
Amortization
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Income Taxes $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Expenses $177,829 $178,275 $181,423 $179,341 $179,619 $210,186 $208,102 $206,163 $181,757 $181,857 $182,303 $182,749
Net Profit ($40,891) ($41,337) ($12,385) ($32,803) ($42,681) $16,752 ($3,664) ($16,125) ($25,619) ($44,919) ($45,365) ($45,811)
Net Profit /
Sales
(30%) (30%) (7%) (22%) (31%) 7% (2%) (8%) (16%) (33%) (33%) (33%)

60
Revenue $1,914,756 $2,637,300 $3,583,050
Direct Cost $241,174 $281,488 $372,725
Gross Margin $1,673,582 $2,355,812 $3,210,325
Operating Expenses
Salary $389,480 $435,800 $482,120
Rent $990,300 $990,300 $990,300
Utilities + Water $304,000 $304,000 $304,000
Supplies $19,148 $26,373 $35,831
Insurance $5,000 $5,000 $5,000
Office Expense $15,318 $21,098 $28,664
Postage Expense $1,200 $1,200 $1,200
Operating Income ($300,060) $289,581 $1,040,486

61
Interest Incurred $34,788 $56,448 $48,672
Income Taxes $0 $46,627 $198,363
Total Expenses $2,249,604 $2,450,794 $2,789,599
Net Profit ($334,848) $186,506 $793,451
Net Profit / Sales (17%) 7% 22%

62
Balance Sheet
Balance Sheet (With Monthly Detail)
As of Period's
End
Starting
Balances
Y1 M1 Y1 M2 Y1 M3 Y1 M4 Y1 M5 Y1 M6 Y1 M7 Y1 M8 Y1 M9 Y1 M10 Y1 M11 Y1 M12
Cash $0 $26,156 $51,866 $106,087 $140,331 $164,697 $248,055 $311,438 $362,360 $403,347 $425,475 $447,157 $467,952
Accounts
Receivable
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Inventory $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Current
Assets
$0 $26,156 $51,866 $106,087 $140,331 $164,697 $248,055 $311,438 $362,360 $403,347 $425,475 $447,157 $467,952
Long-Term
Assets
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Accumulated
Depreciation
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Long -
Term Assets
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Assets $0 $26,156 $51,866 $106,087 $140,331 $164,697 $248,055 $311,438 $362,360 $403,347 $425,475 $447,157 $467,952
Accounts
Payable
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales Taxes
Payable
$0 $147 $294 $0 $147 $294 $0 $147 $294 $0 $147 $294 $0
Short-Term Debt $0 $66,900 $133,800 $200,700 $267,600 $334,500 $401,400 $468,300 $535,200 $602,100 $669,000 $735,900 $802,800
Total Current
Liabilities
$0 $67,047 $134,094 $200,700 $267,747 $334,794 $401,400 $468,447 $535,494 $602,100 $669,147 $736,194 $802,800
Long-Term Debt $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0

63
Total
Liabilities
$0 $67,047 $134,094 $200,700 $267,747 $334,794 $401,400 $468,447 $535,494 $602,100 $669,147 $736,194 $802,800
Paid-In Capital $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Retained
Earnings
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Earnings $0 ($40,891) ($82,228) ($94,613) ($127,416) ($170,097) ($153,345) ($157,009) ($173,134) ($198,753) ($243,672) ($289,037) ($334,848)
Total Owner's
Equity
$0 ($40,891) ($82,228) ($94,613) ($127,416) ($170,097) ($153,345) ($157,009) ($173,134) ($198,753) ($243,672) ($289,037) ($334,848)
Total
Liabilities &
Equity
$0 $26,156 $51,866 $106,087 $140,331 $164,697 $248,055 $311,438 $362,360 $403,347 $425,475 $447,157 $467,952

64
As of Period's End Starting Balances Year 1 Year 2 Year 3
Cash $0 $467,952 $557,258 $1,253,509
Accounts Receivable $0 $0 $0 $0
Inventory $0 $0 $0 $0
Total Current Assets $0 $467,952 $557,258 $1,253,509
Long-Term Assets $0 $0 $0 $0
Accumulated Depreciation $0 $0 $0 $0
Total Long -Term Assets $0 $0 $0 $0
Total Assets $0 $467,952 $557,258 $1,253,509
Accounts Payable $0 $0 $0 $0
Sales Taxes Payable $0 $0 $0 $0
Short-Term Debt $0 $802,800 $705,600 $608,400
Total Current Liabilities $0 $802,800 $705,600 $608,400
Long-Term Debt $0 $0 $0 $0
Total Liabilities $0 $802,800 $705,600 $608,400
Paid-In Capital $0 $0 $0 $0
Retained Earnings $0 $0 ($334,848) ($148,342)
Earnings $0 ($334,848) $186,506 $793,451
Total Owner's Equity $0 ($334,848) ($148,342) $645,109
Total Liabilities & Equity $0 $467,952 $557,258 $1,253,509

65

66
Cash Flow Statement
Cash Flow Statement (With Monthly Detail)
Operations
Net Profit ($40,891) ($41,337) ($12,385) ($32,803) ($42,681) $16,752 ($3,664) ($16,125) ($25,619) ($44,919) ($45,365) ($45,811)
Depreciation
and
Amortization
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Change in
Accounts
Receivable
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Change in
Inventory
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Change in
Accounts
Payable
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Change in Sales
Taxes Payable
$147 $147 ($294) $147 $147 ($294) $147 $147 ($294) $147 $147 ($294)
Net Cash Flow
from
Operations
($40,744) ($41,190) ($12,679) ($32,656) ($42,534) $16,458 ($3,517) ($15,978) ($25,913) ($44,772) ($45,218) ($46,105)
Investing &
Financing
Assets
Purchased or
Sold
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Investments
Received
$0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Change in
Short-Term
Debt
$66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900 $66,900

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