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- 2. @Shareagift “For tens ofthousands of years we’ve been social animals. The web, which is only 20 years old, is simply catching up with o ine life.” - Paul Adams, ‘Grouped’
- 3. @Shareagift What is Group Gifting? Agroup of people putting their funds together to buy a gift for a single recipient
- 4. @Shareagift The rise of GroupGifting Online People socialise online + Popular gifts more expensive = Growing demand for Online Group Gifting
- 5. @Shareagift The rise of GroupGifting Online Gifting is an innately social activity. As the web itself becomes more social it’s only natural that this activity should move online. Shareagift provides a better solution for group gifting by moving it online and connecting to the social web As people increasingly manage their social lives online, and as coveted gift items become more expensive, a huge demand for group gifting online is developing
- 6. @Shareagift Market Statistics £ 68.2bn 2011 E-retail sales value UK 48% 2012 Growth in Gifting Sales (YoY) 5% Est. average sales boost for sites leveraging Social Commerce 8/10 people polled have pooled funds to buy a group gift Sources: IMRG (Interactive Media in Retail Group / RetailGazette.co.uk /SocialCommerceToday.com / Samsung ‘Get it Together’ survey 2009
- 7. Shareagift Retail What is Shareagift.com? We help groups of friends collect money online
- 8. @Shareagift How does itwork? User creates a Gift Page Sends it to their friends via email & Facebook Friends contribute by credit /debit card or PayPal User collects funds and buys the item
- 9. @Shareagift Examples £5,740 Holiday of alifetime £1,635 Collected for Pool Table (Screen shot GP 1075) £470 Collected for a laptop £360 Collected for Marc Jacobs handbag
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- 11. @Shareagift The purchasing power ofThe Group £34.73 Average Contribution Amount £100 - £500 Most Popular Gift Value (45%) 9% Users buy items costing over £1,000
- 12. @Shareagift Viral spread across socialnetworks A user invites their friends to contribute to a Gift Page and become users themselves These new users go on to invite their own friends and generate viral growth
- 13. @Shareagift Recent products bought usingShareagift iPads Holidays Designer Handbags Computers Digital Cameras Honeymoons Furniture Artwork Gift Cards Sports Equipment
- 14. Shareagift Retail How can Shareagiftboost your business?
- 15. @Shareagift Increase Y Sales our 1. Offer Group Buying option on your site 2. Group Buying option to promote specific products 3. Convert Abandoned Baskets into Group Sales 4. Monetize customer Wish Lists
- 16. @Shareagift 1. Easy GroupBuying option for your site Increase sales as groups offer greater collective buying power Add group Gift button to product pages Easy Integration, copy and paste code Gift Page auto-generated with your branding
- 17. @Shareagift 2 . PromoteGroup Buying for specific items Increase sales with additional sales closing tool Increase sales of targeted items, particularly high value products Select specific items to promote (change these at any time) One button on your site displays items available for group purchase
- 18. @Shareagift 3 . ConvertAbandoned Baskets Incremental sales from previously abandoned baskets O er Group Buying options to customers who abandoned baskets O er via post-sale Email Campaigns O er via popup window when they remove items from basket
- 19. @Shareagift 4. Monetize CustomerWish Lists Convert Wish Lists into sales Group Buying option on Wish List page to encourage your customers friends to buy Option to: ‘Create a Gift Page for this item and send it to your friends’ Or: ‘Send this to your friends to start a Gift Page for you’
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- 21. @Shareagift Increase Y Customers our Brand Exposure Your brand exposed to your customer’s friends by email / Facebook New Customer Acquisition Opportunity to market to contributors via email
- 22. @Shareagift Leverage Social Commerce Shareagift Y Brand our We connect your brand to your customer’s social networks
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- 24. Shareagift Retail 1. Choose Customerschoose the product from your site From Online Store From Email Campaign From Customer Wish List
- 25. Shareagift Retail 2. Brand AGift Page is automatically created with your brand and product details (change mockup to £)
- 26. Shareagift Retail 3. Share Thecustomer shares it with their friends online Anywhere worldwide Contribute in any currency Anyone over 18 online
- 27. Shareagift Retail 4 .Collect & Buy Once the funds are collected the user triggers the buying process: Funds are transferred directly to your company account Unique voucher code for credit amount sent to customer in automated email Customer buys product (or alternative) from your site
- 28. Shareagift Retail Track &Convert Your business accurately tracks your success and ROI using the Analytics Tools Track how many items bought using Shareagift See exactly how many additional customers your brand has been promoted to Real customer data of all those involved in group buying your product Email marketing to all contributors to become new customers
- 29. Shareagift Retail How dowe Secure Y Sale? our Integrated voucher system ensures collected funds are used only on your site If the full target amount is not reached a voucher for the collected amount is issued so another product can be purchased No stocks guarantee required - if the original item is out of stock when funds are collected the customer is issued credit to buy any alternative item. This is clearly stated in the Terms and Conditions
- 30. Shareagift Retail Conclusion Group PurchasingWILL become a standard option for online sales Using Shareagift you can add this at ZERO risk and very little cost TRY IT! - You can implement the system within 10 days* * Implementation time may vary dependent on package