The document discusses changing roles for libraries and librarians in serving the biomedical research community. It outlines new roles like informationists, outreach, and increasing the library's virtual presence. It also covers challenges around scholarly communication and increasing the visibility of the library to faculty and students. The opportunities discussed include shaping open access initiatives and digital repositories as well as increasing library spaces and services.

1. Serving the Biomedical Research Community Future Roles, Challenges, and Opportunities Melissa Rethlefsen 5/4/05

2. Serving the Biomedical Research Community Changing roles: consultations, web authoring, informationist, outreach Scholarly communication: serials, open access, digital repositories Increasing library visibility: faculty liaisons, virtual presence, library as place

3. In-Depth Reference Point of need instruction Consultations

4. Web Authoring Toolkits Quality-filtered resources Pathfinders Tutorials

5. The Informationist What is an informationist ? Specialized knowledge of field and information science Skills include: Information retrieval Analysis Synthesis

6. The Informationist Clinical Grand Rounds Patient care teams Bioinformationist Public health

7. Outreach Communities Public librarians Community organizations Professionals without libraries Rural health professionals Public health

8. Outreach Opportunities Training and capacity building PubMed MedlinePlus Document delivery Web resources

9. Scholarly Communication Serials costs increase yearly Cutting subscriptions Purchasing electronic-only subscriptions Subscribing to “big deal” to maintain costs

10. Scholarly Communication Higher costs increase publisher market share* Libraries forced into access model Publishers control historical record *Office of Fair Trading. (2002). The market for scientific, technical, and medical journals: a statement by the OFT [OFT396] . London: Office of Fair Trading.

11. Scholarly Communication Interlibrary loan, document delivery Fewer rare titles Restrictions on electronic titles Copyright law versus contract law

12. Scholarly Communication Collection development “ Big deal” subscriptions increase use of included titles

13. Scholarly Communication Reshape scholarly communication Digital repositories Open access initiatives Digital preservation

14. Scholarly Communication Influence faculty publication Open access initiatives Support open access financially Encourage tenure committees to consider Discourage impact factor decisions Cancel “big deal” and high-priced subscriptions

15. Campus Visibility Need to increase visibility of library Communicate library’s value Students Using search engines Plagiarism, poor quality information

16. Campus Visibility Increase visibility to faculty Faculty liaison “ Blended librarian”

17. Campus Visibility Increase visibility Leadership positions outside library Go to faculty Satellite libraries Information literacy Leadership in curriculum development Credit courses

18. Campus Visibility Virtual presence Instructional technology Virtual reference Web authoring

19. Campus Visibility Library as place Group study space Multimedia equipment Attractive, comfortable Coffee shops Information commons Supports cooperative learning Help with technology, finding information

20. University Libraries’ Mission “ The mission of the University Libraries is to enhance access to and maintain the record of human thought, knowledge, and culture for current and future users . The University Libraries support and contribute to the University’s three-fold mission of research and discovery, teaching and learning, and outreach and public service through the development of collections, delivery of services, and creative applications of information technologies.”

21. Serving the Community New roles, new services, new communities Serving current and future communities by shaping scholarly communication Increasing visibility to better serve physical and virtual library users

22. Roles, Challenges, Opportunities “Can libraries survive in the largely electronic world?...If libraries and librarians will be needed, what functions will they perform, and who will perform them?” –F.W. Lancaster, 1978

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