SEO is a strategy to optimize a website to rank highly in search engines and improve traffic. The higher a website ranks, the more likely users are to visit it when searching terms related to the site's content. Search engines rank sites based on the quality and number of incoming links from other websites. Doing SEO yourself can help a site get better rankings and a good return on investment through increased traffic. The SEO course covers on-page and off-page optimization techniques like keywords, links, meta tags, content, social media promotion, and link building to help rank a site higher.

1. SEO COURSE
www.balujalabs.com
BALUJA INSTITUTE OF TECHNOLOGY & MANAGEMENT
Search Engines Optimization (SEO) is a strategy of online marketing or a process of
optimizing a website to rank high in Search Engines to improve the volume and
quality of traffics to a web page from major search engines. The higher a web site ranks
in the results of a search, the greater the chance that site will be visited by a user.
When someone types a word or phrase into search engines (like Google) looking for
your product, you want to appear on the first or second page of the search results.
Search engines rank websites by the quality of incoming links to a site from other
websites. If your website get link from another site then it’s a vote for your site in ‘eyes’
of search engines. It really is a simple and interesting process that you will enjoy doing
yourself. SEO is important not only for the high ranking in search engines but also for
the good return on investment.

2. SEO COURSE
www.balujalabs.com
BALUJA INSTITUTE OF TECHNOLOGY & MANAGEMENT
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0 Introduction – What Is SEO
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Keywords – the Most Important Item In SEO
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Links – Another Important SEO Item
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Meta Tags
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Content Is King
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Visual Extras and SEC
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Static Versus Dynamic URLs
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Promoting Your Site to Increase Traffic
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Social Media Optimization & Book
Marking
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Article Submission
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Directory Submission
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Press Release
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Advertising Through Groups & Emails
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Forum Submissions
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Free Classified ADS
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On page Optimization

3. SEO COURSE
www.balujalabs.com
BALUJA INSTITUTE OF TECHNOLOGY & MANAGEMENT
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Google
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Seo Tools
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Web Mater Tool
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HTM W3 Validations
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HTML
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Dreamweaver
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LIVE PROJECT

4. Contact Us
Contact no. : +91-9015596280,
+91-9313565406, 011-65495934
Main Najafgarh Road, Janakpuri
A1/17, Top Floor, Opposite Metro Pillar no: 636,
New Delhi- 110058
Email Id :- contactus@balujalabs.com
www.balujalabs.com
BALUJA INSTITUTE OF TECHNOLOGY & MANAGEMENT