SlideShare a Scribd company logo
We Believe in The Power of Single Idea
1
2
3
4
search engine
optimization
E - Commerce
Website & App
development
Software
development
Business Layer
SEO Activities – On Page Optimization
Activities Details
Keyword & Key phrase Identification Yes
Meta tags creation (Title, Description, Keywords) Yes
Alt tag creation (Image Optimization) Yes
Google/ Yahoo Sitemap Generation Yes
HTML Sitemaps creation / Updation Yes
H1, H2…. , Bold Tags Yes
*HTML Coding, Validation & Correction Yes
Create Robots.txt & Optimization Yes
Creation of Themed SEO Pages (if required) Yes
RSS Feed Creation / Updation Yes
No follow links Creation Yes
Content Optimization & Keyword density Analysis Yes
*URL Rewriting (if required) Yes
Google Analytics Code Installation Yes
Google and Bing Webmaster Code implementation Yes
*Additional Navigation Bar (if required) Yes
Canonical Tag implementation/ 301 Redirect Yes
Internal linking Yes
Broken links, Navigation Structure, Browser compatibility, Hidden
Text Analysis
Yes
SEO Activities – Off Page Optimization
Activities Details
Sitemap Submission Yes
*Article Submission Yes
Directory Submission (manually) Yes
Directory Submission (automated) Yes
Search Engine Submission (manually) Yes
Search Engine Submission (automated) Yes
Regional Search Engine Submission Yes
Submission in DMOZ Yes
Blogs creation Yes
Blog Updation Yes
Blogs Promotion Yes
Blogs commenting Yes
*Press Release Submission Yes
*Forum Posting Yes
*Discussion & Forum Posting Yes
RSS Feed Submission Yes
Social Bookmarking Yes
Yahoo Answer Yes
Google & Yahoo Group Posting Yes
Local Business Listing Yes
Classified Ads Posting Yes
Other Link Building Activities Yes
SEO Activities – Content Development
Activities Details
Content for Press Release Yes
Content for Forum Posting Yes
Content for Groups Yes
Content for Free Ads Yes
Content For Email Marketing Yes
Creation of profile on Yahoo answers Yes
Content for Newsletter creation Yes
SEO Activities - Report
Activities Frequency
Traffic Report Fortnightly
Keywords Ranking Report Fortnightly
Alexa Ranking Report Fortnightly
Page Rank Report Monthly
Link Popularity Report Monthly
Web Analytics Report Twice a month
Usability Study Quarterly
Search Engine Optimization Deliverables
SEO Activities Plans Output in a month/Resource
On-page
optimization
Sitemaps Updation One time activity
*URL Rewriting (if required) One time activity
Google Analytics Code Installation Once in a month
Off-page
optimization
Article Submission 600 submissions Per Months
Directory Submission (manually) 200 submissions
Submission in DMOZ One time activity
Search Engine Submission One time activity (After that Quarterly reviews )
Regional Search Engine Submission One time activity (After that Quarterly reviews )
Blogs creation One time activity
*Blog Updation 5 Posts in a month
Blogs Promotion Yes
Blogs commenting 20 comments Per Month
*Press Release Submission 30 submissions Per Month
*Forum Posting 20 Postings Per Month
*Discussion yahoo Posting 100 Posting Per Month
Social Bookmarking 200 Per Month
Yahoo Answer 10 in a month
RSS Feed Submission One time activity (After that Quarterly reviews )
SMO ACTIVITIES - PROMOTIONS ON SMO SITES
 Facebook
 Twitter
 YouTube
 Pinterest
 Blogs
 Stumble upon
 Google Plus
 Other Social Networking, Social Bookmarking sites and more
SOCIAL MEDIA MARKETING GOALS
Objective:
Brand Building
User Interaction
Building of Fan Club
Driving Traffic to Official Website
Valid Lead Capturing
Answering Fan’s queries.
Proposed Activities :
Creating Fans and Communities.
Information on new offers and discounts.
Replying to queries and comments.
Posting of website URL's on Facebook & Twitter
Formulating Festive and other offers.
Educating users about our services and offers
Promotion of Brand name.
Educating users about your Brand.
ACTIVITY PLAN
In the first two months, we will develop the critical mass on social media
platforms which could be leveraged at later stages.
We would promote the your website and brands very subtly on social media
networks. We would educate people about the services, Products, offers etc
Build the popularity of the Page & community of brand and diverting traffic to
official website.
Information & Distribution of promotional Offers, Deals & Services etc.
Promotion of Stories, News, Videos etc with the people.
Spread the awareness of your brand.
SOCIAL MEDIA MARKETING DELIVERABLES
SMO Activities Plans Output
Facebook
Making friends and joining Communities
and groups
Brand Building/ Products, services & offers
Promotion
At least 2 Posts on wall, per day User Interaction / Answering Fan’s queries.
Fan Building yes
Driving Traffic to Official Website Yes
Twitter
Twitter Account and Profile creation Brand Building/ Products, services & offers
Promotion
Post at least 2 Tweets per working day Brand Building/ Products, services & offers
Promotion
Increase Followers yes
Traffic Diversion to the Website Yes
YouTube
YouTube Account and Profile creation Brand Building/ Products, services & offers
Promotion
Video Optimization & Upload Videos in
YouTube
Increase the visibility of videos in YouTube
Promoting Videos and Increasing Videos
viewers
Brand Building/ Products, services & offers
Promotion
Driving Traffic to Official Website Depends on the videos
SOCIAL MEDIA MARKETING DELIVERABLES
SMO Activities Plans Output
Blogs
Blog and Profile creation, optimization &
Updation
Brand Building/ Products, services &
offers Promotion
Blog Commenting Brand Building/ Products, services &
offers Promotion
Google + Project
Account/ Profile creation Brand Building/ Products, services &
offers Promotion
Friends Building, Photos uploading and
sharing
Brand Building/ Products, services &
offers Promotion
Pinterest
Create a board and add pins of products and
website
Help in promotion of our properties
images
Stumble Upon
Create Pages, increase followers & share Brand Building/ Products, services &
offers Promotion
FACEBOOK - SHARE POST WITH OTHERS PAGES
PINTEREST – CREATE BOARDS, PIN AND SHARE
STUMBLEUPON – CREATE PAGES, INCREASE FOLLOWERS & SHARE
Thank you!
Visit Us
3rd Floor, Mk Plaza Amrapali West Marg, Vaishali Nagar
Jaipur-302021 Rajasthan
503,Shri Kriti CGHS,Plot No.64,Sec.55
Gurgaon -122002,Haryana
www.horizonss.co.in

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seo company in jaipur|seo company in delhi|seo company in gurgaon

  • 1. We Believe in The Power of Single Idea
  • 2. 1 2 3 4 search engine optimization E - Commerce Website & App development Software development Business Layer
  • 3. SEO Activities – On Page Optimization Activities Details Keyword & Key phrase Identification Yes Meta tags creation (Title, Description, Keywords) Yes Alt tag creation (Image Optimization) Yes Google/ Yahoo Sitemap Generation Yes HTML Sitemaps creation / Updation Yes H1, H2…. , Bold Tags Yes *HTML Coding, Validation & Correction Yes Create Robots.txt & Optimization Yes Creation of Themed SEO Pages (if required) Yes RSS Feed Creation / Updation Yes No follow links Creation Yes Content Optimization & Keyword density Analysis Yes *URL Rewriting (if required) Yes Google Analytics Code Installation Yes Google and Bing Webmaster Code implementation Yes *Additional Navigation Bar (if required) Yes Canonical Tag implementation/ 301 Redirect Yes Internal linking Yes Broken links, Navigation Structure, Browser compatibility, Hidden Text Analysis Yes
  • 4. SEO Activities – Off Page Optimization Activities Details Sitemap Submission Yes *Article Submission Yes Directory Submission (manually) Yes Directory Submission (automated) Yes Search Engine Submission (manually) Yes Search Engine Submission (automated) Yes Regional Search Engine Submission Yes Submission in DMOZ Yes Blogs creation Yes Blog Updation Yes Blogs Promotion Yes Blogs commenting Yes *Press Release Submission Yes *Forum Posting Yes *Discussion & Forum Posting Yes RSS Feed Submission Yes Social Bookmarking Yes Yahoo Answer Yes Google & Yahoo Group Posting Yes Local Business Listing Yes Classified Ads Posting Yes Other Link Building Activities Yes
  • 5. SEO Activities – Content Development Activities Details Content for Press Release Yes Content for Forum Posting Yes Content for Groups Yes Content for Free Ads Yes Content For Email Marketing Yes Creation of profile on Yahoo answers Yes Content for Newsletter creation Yes
  • 6. SEO Activities - Report Activities Frequency Traffic Report Fortnightly Keywords Ranking Report Fortnightly Alexa Ranking Report Fortnightly Page Rank Report Monthly Link Popularity Report Monthly Web Analytics Report Twice a month Usability Study Quarterly
  • 7. Search Engine Optimization Deliverables SEO Activities Plans Output in a month/Resource On-page optimization Sitemaps Updation One time activity *URL Rewriting (if required) One time activity Google Analytics Code Installation Once in a month Off-page optimization Article Submission 600 submissions Per Months Directory Submission (manually) 200 submissions Submission in DMOZ One time activity Search Engine Submission One time activity (After that Quarterly reviews ) Regional Search Engine Submission One time activity (After that Quarterly reviews ) Blogs creation One time activity *Blog Updation 5 Posts in a month Blogs Promotion Yes Blogs commenting 20 comments Per Month *Press Release Submission 30 submissions Per Month *Forum Posting 20 Postings Per Month *Discussion yahoo Posting 100 Posting Per Month Social Bookmarking 200 Per Month Yahoo Answer 10 in a month RSS Feed Submission One time activity (After that Quarterly reviews )
  • 8. SMO ACTIVITIES - PROMOTIONS ON SMO SITES  Facebook  Twitter  YouTube  Pinterest  Blogs  Stumble upon  Google Plus  Other Social Networking, Social Bookmarking sites and more
  • 9. SOCIAL MEDIA MARKETING GOALS Objective: Brand Building User Interaction Building of Fan Club Driving Traffic to Official Website Valid Lead Capturing Answering Fan’s queries. Proposed Activities : Creating Fans and Communities. Information on new offers and discounts. Replying to queries and comments. Posting of website URL's on Facebook & Twitter Formulating Festive and other offers. Educating users about our services and offers Promotion of Brand name. Educating users about your Brand.
  • 10. ACTIVITY PLAN In the first two months, we will develop the critical mass on social media platforms which could be leveraged at later stages. We would promote the your website and brands very subtly on social media networks. We would educate people about the services, Products, offers etc Build the popularity of the Page & community of brand and diverting traffic to official website. Information & Distribution of promotional Offers, Deals & Services etc. Promotion of Stories, News, Videos etc with the people. Spread the awareness of your brand.
  • 11. SOCIAL MEDIA MARKETING DELIVERABLES SMO Activities Plans Output Facebook Making friends and joining Communities and groups Brand Building/ Products, services & offers Promotion At least 2 Posts on wall, per day User Interaction / Answering Fan’s queries. Fan Building yes Driving Traffic to Official Website Yes Twitter Twitter Account and Profile creation Brand Building/ Products, services & offers Promotion Post at least 2 Tweets per working day Brand Building/ Products, services & offers Promotion Increase Followers yes Traffic Diversion to the Website Yes YouTube YouTube Account and Profile creation Brand Building/ Products, services & offers Promotion Video Optimization & Upload Videos in YouTube Increase the visibility of videos in YouTube Promoting Videos and Increasing Videos viewers Brand Building/ Products, services & offers Promotion Driving Traffic to Official Website Depends on the videos
  • 12. SOCIAL MEDIA MARKETING DELIVERABLES SMO Activities Plans Output Blogs Blog and Profile creation, optimization & Updation Brand Building/ Products, services & offers Promotion Blog Commenting Brand Building/ Products, services & offers Promotion Google + Project Account/ Profile creation Brand Building/ Products, services & offers Promotion Friends Building, Photos uploading and sharing Brand Building/ Products, services & offers Promotion Pinterest Create a board and add pins of products and website Help in promotion of our properties images Stumble Upon Create Pages, increase followers & share Brand Building/ Products, services & offers Promotion
  • 13. FACEBOOK - SHARE POST WITH OTHERS PAGES
  • 14. PINTEREST – CREATE BOARDS, PIN AND SHARE
  • 15. STUMBLEUPON – CREATE PAGES, INCREASE FOLLOWERS & SHARE
  • 16. Thank you! Visit Us 3rd Floor, Mk Plaza Amrapali West Marg, Vaishali Nagar Jaipur-302021 Rajasthan 503,Shri Kriti CGHS,Plot No.64,Sec.55 Gurgaon -122002,Haryana www.horizonss.co.in

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