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Selling Smar t Workshop Series 
December 3rd, 2014
Selling Smart Workshop: 
Selling to Personality Styles 
Rich Austin– 
Sandler Training Ann Arbor 
Bernie Scibienski– 
HRB & Associates 
Randy Moore– 
Blue Chip Cleaning Services
Selling Smart Workshop: 
The Board of Directors 
Maya Adrine - 
Golden Limousine Int’l. 
Greg Peters – 
The Reluctant Networker 
Joe Marr – 
Sandler Training Ann Arbor
Selling Smart Workshop: 
Format 
Workshop 9 – 10 am: 
* How to quickly identify personality styles and 
simple ways to adapt to make more 
productive interactions with EVERYONE 
Panel Q & A 10 – 11 am 
* Application 
* Specific challenges in your business 
* Anything
Selling Smart Workshop Today: 
Selling Services with a Proven Process 
Workshop : Identifying Personalities, Adapting Yours 
Panel Q & A : How to Apply, Real-World
Today’s session: 
DISC Communication Strategies: 
• Practical – how to get more sales done 
• Fun – stimulating exercises 
• Encouraging – nothing embarrassing 
• Specific and clear – remove subjectivity
DISC Traits 
D 
C 
Reactive Active 
S 
I 
Challenging/Task 
Oriented 
Friendly/People 
Oriented
D = Dominant 
 Decisive, tough 
 Strong-willed 
 Competitive, demanding 
 Independent, self-centered 
 Blunt, To the point 
 No BS 
Challenging 
+ 
Active
They Love 
* “When” questions 
* “You seem like a person who likes to get things 
done” 
* “Tell me about your approach to….” 
* “What’s your belief about…?” 
* “Lets say we did this… Do you see that as a 
win?” 
* Buzz Words: Powerful, Prestigious, Competitive, 
Win, Purposeful, Direct, Strategic
D’s
I = Interpersonal 
 Sociable 
 Talkative, open 
 Enthusiastic 
 Energetic 
 Persuasive 
 Animated 
Friendly 
+ 
Active
They Love 
* “Who” questions 
* “You seem like someone who enjoys life” 
* “What would make this more fun?” 
* “What is your favorite part of…?” 
* “How would you define happiness in this 
situation?” 
* Strokes 
* Buzz Words: Fun, Happy, Spontaneous, Break 
the Rules, Outgoing, Bubbly, Cool, Charming
I’s
S = Steady 
 Calm, steady 
 Careful, patient 
 Family-oriented 
 Good listener 
 Modest 
 Trustworthy 
 All about the team 
Friendly 
+ 
Responsive
They Love 
* “Why” questions 
* “It seems like you are searching for a 
comfortable option” 
* Talking about their family 
* “I get the sense that security is very important to 
you” 
* Buzz words: Safety, Patience, Comfort, Relaxing, 
Cozy, Habit, Rhythm
S’s
C = Compliant 
 Precise 
 Follows rules 
 Logical, careful 
 Formal, disciplined 
 Critical 
 Meticulous 
 Uncompromising 
Challenging 
+ 
Responsive
They Love 
* “How” questions 
* “You seem like a person who really takes the 
whole picture into account” 
* “Tell me about your process for…” 
* “Specifically, what would you like to see happen 
here?” 
* “What has worked for you well in the past?” 
* Buzz words: Specifically, Precisely, Metrics, Data, 
Policies, Process, Unequivocally
C’s
DISC Traits 
D 
C 
Reactive Active 
S 
I 
Challenging/Task 
Oriented 
Friendly/People 
Oriented
EExxeerrcciissee 
* D, I, S, C 
* Spokesperson- Shoes 
* Building Project- Ikea 
* Decision Making Process 
* Selling, 2 Key Points
DISC Traits 
D 
C 
Reactive Active 
S 
I 
Challenging/Task 
Oriented 
Friendly/People 
Oriented
Questions for the Panel 
On break take a moment to write questions for 
the panel about: 
* The workshop 
* The panelists application of tactics 
* Specific challenges in your business 
* Anything
Lessons Learned 
* One takeaway 
* Can you use it? 
* On Business Card: 
* Questions – “Q” 
* Speaking Opportunities – “S” 
* Contact me – “C” 
* Raffle
Selling Smart Workshop: 
Selling Services with a Proven Process 
Rich Austin– 
Sandler Training Ann Arbor 
Bernie Scibienski– 
HRB & Associates 
Randy Moore– 
Blue Chip Cleaning Services
Selling Smart Workshop Series 
January 7th 2015, 11am-1pm (NEW TIME) 
* Everything you wanted to know about sales, but 
were afraid to ask… 
* This two-hour, interactive session will allow you to 
bring your biggest questions to the panel in a rapid-fire, 
Q&A blitz. Bring your biggest challenges!
Selling Smart Workshop Series

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Selling Smart - December 3, 2014 - Identifying Personality Styles and Adapting for more Sales

  • 1. Selling Smar t Workshop Series December 3rd, 2014
  • 2. Selling Smart Workshop: Selling to Personality Styles Rich Austin– Sandler Training Ann Arbor Bernie Scibienski– HRB & Associates Randy Moore– Blue Chip Cleaning Services
  • 3. Selling Smart Workshop: The Board of Directors Maya Adrine - Golden Limousine Int’l. Greg Peters – The Reluctant Networker Joe Marr – Sandler Training Ann Arbor
  • 4. Selling Smart Workshop: Format Workshop 9 – 10 am: * How to quickly identify personality styles and simple ways to adapt to make more productive interactions with EVERYONE Panel Q & A 10 – 11 am * Application * Specific challenges in your business * Anything
  • 5. Selling Smart Workshop Today: Selling Services with a Proven Process Workshop : Identifying Personalities, Adapting Yours Panel Q & A : How to Apply, Real-World
  • 6. Today’s session: DISC Communication Strategies: • Practical – how to get more sales done • Fun – stimulating exercises • Encouraging – nothing embarrassing • Specific and clear – remove subjectivity
  • 7. DISC Traits D C Reactive Active S I Challenging/Task Oriented Friendly/People Oriented
  • 8. D = Dominant  Decisive, tough  Strong-willed  Competitive, demanding  Independent, self-centered  Blunt, To the point  No BS Challenging + Active
  • 9. They Love * “When” questions * “You seem like a person who likes to get things done” * “Tell me about your approach to….” * “What’s your belief about…?” * “Lets say we did this… Do you see that as a win?” * Buzz Words: Powerful, Prestigious, Competitive, Win, Purposeful, Direct, Strategic
  • 10. D’s
  • 11. I = Interpersonal  Sociable  Talkative, open  Enthusiastic  Energetic  Persuasive  Animated Friendly + Active
  • 12. They Love * “Who” questions * “You seem like someone who enjoys life” * “What would make this more fun?” * “What is your favorite part of…?” * “How would you define happiness in this situation?” * Strokes * Buzz Words: Fun, Happy, Spontaneous, Break the Rules, Outgoing, Bubbly, Cool, Charming
  • 13. I’s
  • 14. S = Steady  Calm, steady  Careful, patient  Family-oriented  Good listener  Modest  Trustworthy  All about the team Friendly + Responsive
  • 15. They Love * “Why” questions * “It seems like you are searching for a comfortable option” * Talking about their family * “I get the sense that security is very important to you” * Buzz words: Safety, Patience, Comfort, Relaxing, Cozy, Habit, Rhythm
  • 16. S’s
  • 17. C = Compliant  Precise  Follows rules  Logical, careful  Formal, disciplined  Critical  Meticulous  Uncompromising Challenging + Responsive
  • 18. They Love * “How” questions * “You seem like a person who really takes the whole picture into account” * “Tell me about your process for…” * “Specifically, what would you like to see happen here?” * “What has worked for you well in the past?” * Buzz words: Specifically, Precisely, Metrics, Data, Policies, Process, Unequivocally
  • 19. C’s
  • 20. DISC Traits D C Reactive Active S I Challenging/Task Oriented Friendly/People Oriented
  • 21. EExxeerrcciissee * D, I, S, C * Spokesperson- Shoes * Building Project- Ikea * Decision Making Process * Selling, 2 Key Points
  • 22. DISC Traits D C Reactive Active S I Challenging/Task Oriented Friendly/People Oriented
  • 23. Questions for the Panel On break take a moment to write questions for the panel about: * The workshop * The panelists application of tactics * Specific challenges in your business * Anything
  • 24. Lessons Learned * One takeaway * Can you use it? * On Business Card: * Questions – “Q” * Speaking Opportunities – “S” * Contact me – “C” * Raffle
  • 25. Selling Smart Workshop: Selling Services with a Proven Process Rich Austin– Sandler Training Ann Arbor Bernie Scibienski– HRB & Associates Randy Moore– Blue Chip Cleaning Services
  • 26. Selling Smart Workshop Series January 7th 2015, 11am-1pm (NEW TIME) * Everything you wanted to know about sales, but were afraid to ask… * This two-hour, interactive session will allow you to bring your biggest questions to the panel in a rapid-fire, Q&A blitz. Bring your biggest challenges!

Editor's Notes

  1. Thanks for investing this time I promise to get you out on time. Before I start: Confession—I’m Joe Marr and I am a …..SM…there I said it! Another confession; I don’t do sales training. [pause] I help people develop their own strategy and skill in use of a system and psychology to gain deeper trust relationships with other people—and the sales just happen. Everybody ok with that? Concerned about me trying to make a sale with you today—well you can relax about that. In fact I’ll make all of you a promise. I promise not to sell you anything, if you promise not to try and buy anything. There’s plenty of fear out there, and I’m sure in some of your companies there’s some fear about making sales calls, and mostly because there is a fear about looking like a salesperson, I’ve also come to the conclusion that there is also a lot a fear about even acknowledging that sales is necessary.
  2. Accidental sales is the rule- not exception
  3. Accidental sales is the rule- not exception
  4. Accidental sales is the rule- not exception
  5. Accidental sales is the rule- not exception
  6. Thanks for investing this time I promise to get you out on time. Before I start: Confession—I’m Joe Marr and I am a …..SM…there I said it! Another confession; I don’t do sales training. [pause] I help people develop their own strategy and skill in use of a system and psychology to gain deeper trust relationships with other people—and the sales just happen. Everybody ok with that? Concerned about me trying to make a sale with you today—well you can relax about that. In fact I’ll make all of you a promise. I promise not to sell you anything, if you promise not to try and buy anything. There’s plenty of fear out there, and I’m sure in some of your companies there’s some fear about making sales calls, and mostly because there is a fear about looking like a salesperson, I’ve also come to the conclusion that there is also a lot a fear about even acknowledging that sales is necessary.