The document discusses how to sell yourself and your company to clients. It explains that as the first point of contact, you must get the client's attention and respect by creating a good impression through proper grooming, hygiene, manners, and conversation skills. It also notes that customers buy the company before the product, so they want to be assured of company support through materials like brochures, websites, and testimonials.

1. Selling Yourself – Why
To get attention & respect from the client
You are the face of organisation & 1st point of
contact for the client
http://cpc-india.net
Mob No. 9810033941

2. Selling Yourself - How
By creating a good impression on the client:
• Your grooming
• Your hygiene
• Your Manners
• Your conversation skill
http://cpc-india.net
Mob No. 9810033941

3. Selling Corporate - Why
Customer buys the company before he buys the
product
Customer wants to be sure of the company & their
back-end support before purchase
http://cpc-india.net
Mob No. 9810033941

4. Selling Corporate - How
Thru’ company brochure Thru’ company website
Thru’ testimonials Sharing new developments
http://cpc-india.net
Mob No. 9810033941

5. Selling Yourself - How
By creating a good impression on the client:
• Your grooming
• Your hygiene
• Your manners
• Your conversation skill
http://cpc-india.net
Mob No. 9810033941