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©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
We are your creative and strategic partner for
a changing world. Our mission is to create
smart, meaningful and sustainable strategies,
products & services.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
The old way of working won’t do anymore: innovation &
design is not an isolated activity. Strategy, innovation, design
and go-to-market should be one integrated activity. !
Innovation requires challenging the status quo, questioning the
dominant design, thinking beyond industry recipes as well as the
structure, processes and mindset to convert ideas into cash.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
INSPIRATION	

FUTURE	

SKETCH	

 IDEATION	

DESIGN	

GO TO 	

MARKET	

ACTION
LEARNING	

We help companies with a structured journey from Inspiration to Market!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
INSPIRATION	

We start by inspiring executives, boards, innovation  design
divisions by keynotes, movies, workshops, …!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
FUTURE	

SKETCH	

To make sure your innovation efforts are future-proof, we identify relevant trends
and drivers and we sketch possible future scenarios in co-creation with you.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
FUTURE	

SKETCH	

Next we help define the role of your company
within this future vision. This Future Sketching
stage leads to relevant, strategically aligned
and future proof Innovation Challenges.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
IDEATION	

These Innovation Challenges set out the frame in which we can think creatively
and goal-oriented at the same time. We organize ideation workshops with our
clients and with creative experts from various fields s.a. business innovation,
digital strategy, product development, product design, service design, …!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
IDEATION	

Selecting ideas is equally
important as generating them.
We don’t believe in classic
funnel thinking which results
in one idea that gets all the
resources. We believe in
thinking big, but spending
small; taking fast inexpensive
steps to learn quickly.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
DESIGN	

In the design stage we turn ideas into concepts. Always questioning the
dominant design: “Why do most products look the same as the first time
they were designed? Is this still relevant, desirable, viable, sustainable?”!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
DESIGN
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
GO TO 	

MARKET	

Successful innovation is about innovating and aligning the whole of 

the Business Model + Products + Services + Channels + Communication.!
In other words, go-to-market is not considered after the product or service 

is created. It is considered part of an integrated concept.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
ACTION
LEARNING	

We believe in action. We equally believe in reflecting upon our actions. While we
innovate, design and develop products and services in co-creation with you, we
reflect on the process, the tools, the organization, the culture, the competences.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
ACTION
LEARNING	

Learning while acting leads to
a double outcome: 

1. New products  services !
2. A new organization, with the
competences and the attitude
to keep on challenging the
status quo.!
©2014 Studio Peter Van Riet nv ,all rights reserved.	
  
INSPIRATION	

FUTURE	

SKETCH	

 IDEATION	

DESIGN	

GO TO 	

MARKET	

ACTION
LEARNING

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Studio Peter Van Riet // Self Explaining Presentation

  • 1. ©2014 Studio Peter Van Riet nv ,all rights reserved.   We are your creative and strategic partner for a changing world. Our mission is to create smart, meaningful and sustainable strategies, products & services.!
  • 2. ©2014 Studio Peter Van Riet nv ,all rights reserved.   The old way of working won’t do anymore: innovation & design is not an isolated activity. Strategy, innovation, design and go-to-market should be one integrated activity. !
  • 3. Innovation requires challenging the status quo, questioning the dominant design, thinking beyond industry recipes as well as the structure, processes and mindset to convert ideas into cash.!
  • 4. ©2014 Studio Peter Van Riet nv ,all rights reserved.   INSPIRATION FUTURE SKETCH IDEATION DESIGN GO TO MARKET ACTION LEARNING We help companies with a structured journey from Inspiration to Market!
  • 5. ©2014 Studio Peter Van Riet nv ,all rights reserved.   INSPIRATION We start by inspiring executives, boards, innovation design divisions by keynotes, movies, workshops, …!
  • 6. ©2014 Studio Peter Van Riet nv ,all rights reserved.   FUTURE SKETCH To make sure your innovation efforts are future-proof, we identify relevant trends and drivers and we sketch possible future scenarios in co-creation with you.!
  • 7. ©2014 Studio Peter Van Riet nv ,all rights reserved.   FUTURE SKETCH Next we help define the role of your company within this future vision. This Future Sketching stage leads to relevant, strategically aligned and future proof Innovation Challenges.!
  • 8. ©2014 Studio Peter Van Riet nv ,all rights reserved.   IDEATION These Innovation Challenges set out the frame in which we can think creatively and goal-oriented at the same time. We organize ideation workshops with our clients and with creative experts from various fields s.a. business innovation, digital strategy, product development, product design, service design, …!
  • 9. ©2014 Studio Peter Van Riet nv ,all rights reserved.   IDEATION Selecting ideas is equally important as generating them. We don’t believe in classic funnel thinking which results in one idea that gets all the resources. We believe in thinking big, but spending small; taking fast inexpensive steps to learn quickly.!
  • 10. ©2014 Studio Peter Van Riet nv ,all rights reserved.   DESIGN In the design stage we turn ideas into concepts. Always questioning the dominant design: “Why do most products look the same as the first time they were designed? Is this still relevant, desirable, viable, sustainable?”!
  • 11. ©2014 Studio Peter Van Riet nv ,all rights reserved.   DESIGN
  • 12. ©2014 Studio Peter Van Riet nv ,all rights reserved.   GO TO MARKET Successful innovation is about innovating and aligning the whole of 
 the Business Model + Products + Services + Channels + Communication.! In other words, go-to-market is not considered after the product or service 
 is created. It is considered part of an integrated concept.!
  • 13. ©2014 Studio Peter Van Riet nv ,all rights reserved.   ACTION LEARNING We believe in action. We equally believe in reflecting upon our actions. While we innovate, design and develop products and services in co-creation with you, we reflect on the process, the tools, the organization, the culture, the competences.!
  • 14. ©2014 Studio Peter Van Riet nv ,all rights reserved.   ACTION LEARNING Learning while acting leads to a double outcome: 
 1. New products services ! 2. A new organization, with the competences and the attitude to keep on challenging the status quo.!
  • 15. ©2014 Studio Peter Van Riet nv ,all rights reserved.   INSPIRATION FUTURE SKETCH IDEATION DESIGN GO TO MARKET ACTION LEARNING