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SECRETS OF                  	
  
                           	
  
                         	
  
A LINKEDIN             	
  
                      	
  
                             One Teacher,
                              One Year,
                           Higher Educa
                                        tion
                           &The Millennia
                                           l
                             Generation


       What Every Student Needs
         To Do Now, Before,
       During And After College
       To Find Career Success..
       Written By: Robyn Shulman, M.Ed.
Learn How To Stand Out Now To
    Be Ahead Of The Game..
The Millennial Generation..
May Be Surprised…
Or
Shocked..
When They Learn...
They Have So Much More Learning To Do..
About..
How To Find A Job..
They Are The Most Technologically
      Advanced Generation..
Who Hold The Highest
 Unemployment Rate
The Georgetown Public Policy Institute’s
                       Center For Education And The
                            Workforce States...

                           Recent College Graduates Hold The
             t a rate
	
  
   	
       A               Highest Level Of Unemployment
      	
  
         	
    of…
            	
  




                                            Ouch…
The Most Computer And Internet Savvy
  Generation Who Grew Up Online..
Are Not Using Their Resources For
       Professional Means
Millennial Branding and StudentAdvisor.com
           released a survey on student career
                development. They Found:

       •  Less than 1/3 of college students use
          Linkedin

 •  93% cannot articulate the meaning of
      personal branding
 	
  
•  They don’t tend to blog, use
      professional development, or finish
      internships
	
  
What? Can You Repeat That?
93% Of
College Grads
Do Not Know
What Personal
 Branding Is..
Yeah, So..What Can We Do
     To Help Them?
Please Contact Robyn..
                       A Teacher
                     Turned Higher
                       Education
                    Academic/Career
                        Advisor..

WHO                                 	
  
                                           	
  
                                                  	
  

                                                           TURN
  FOUND	
  
                             	
                          EDUC ED
                      	
                                      ATION
SUCCESS	
  ON	
                                           WRIT
                                                               ER
 LINKEDIN..	
  
She is currently designing a college
 level course and writing a book to
cover these gaps and fill this bridge.
What Are The Outcomes Of
    The Course & Book?
Students will learn:

•  Social Media: How to manage their online
   reputation; moving from a personal to
   professional social media presence (how, why
   and what needs to be done now)
•  Personal Branding: What it is and how to use it
•  Differentiation: How and why students need to
   stand out from the crowd, sell and market
   themselves
•  Networking: Using Linkedin, blogging, internships,
   etc.
•  Professional Behaviors: How to reach out to
   people in a professional manner
Why Robyn?
•  Developed, launched & managed the
   first graduate advising program For
   National Louis University

•  She is a certified teacher

•  Has supported over 2,500 college
   students

•  You can read more about her here:
http://www.linkedin.com/in/robynshulman/
Robyn Was Recently Featured On Linkedin’s
            Corporate Blog
Robyn’s Presentation Was Viewed Over 18,000 Times &
Shared Around The World (Bottom Right Hand Corner)
She Runs ED News Daily, An Online
    Education Based Magazine
Cool
What Is Next?

Please contact Robyn today for more information
      at: robyn.shulman@ednewsdaily.com

    Twitter: https://twitter.com/EduNewsDaily

                    Linkedin:
    http://www.linkedin.com/in/robynshulman/
Thank You!
Sources:

Brooks, Katharine Brooks, Ed.D Psychology Today, http://
www.psychologytoday.com/blog/career-transitions/201211/
college-students-social-media-and-the-job-search

Georgetown Public Policy Institute's Center for Education and
the Workforce

Millennial Branding, a Gen Y consulting firm, and
StudentAdvisor.com: Survey on Student Career Development

Images:

http://www.flickr.com/photos/tunheim_partners/7067975729/
sizes/z/

http://cac.ophony.org/2012/02/21/generation-y/

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Secrets Of A Linkedin Groupie

  • 1. SECRETS OF       A LINKEDIN     One Teacher, One Year, Higher Educa tion &The Millennia l Generation What Every Student Needs To Do Now, Before, During And After College To Find Career Success.. Written By: Robyn Shulman, M.Ed.
  • 2. Learn How To Stand Out Now To Be Ahead Of The Game..
  • 7. They Have So Much More Learning To Do..
  • 9. How To Find A Job..
  • 10. They Are The Most Technologically Advanced Generation..
  • 11. Who Hold The Highest Unemployment Rate
  • 12. The Georgetown Public Policy Institute’s Center For Education And The Workforce States... Recent College Graduates Hold The t a rate     A Highest Level Of Unemployment     of…   Ouch…
  • 13. The Most Computer And Internet Savvy Generation Who Grew Up Online..
  • 14. Are Not Using Their Resources For Professional Means
  • 15. Millennial Branding and StudentAdvisor.com released a survey on student career development. They Found: •  Less than 1/3 of college students use Linkedin •  93% cannot articulate the meaning of personal branding   •  They don’t tend to blog, use professional development, or finish internships  
  • 16. What? Can You Repeat That?
  • 17. 93% Of College Grads Do Not Know What Personal Branding Is..
  • 18. Yeah, So..What Can We Do To Help Them?
  • 19. Please Contact Robyn.. A Teacher Turned Higher Education Academic/Career Advisor.. WHO       TURN FOUND     EDUC ED   ATION SUCCESS  ON   WRIT ER LINKEDIN..  
  • 20. She is currently designing a college level course and writing a book to cover these gaps and fill this bridge.
  • 21. What Are The Outcomes Of The Course & Book? Students will learn: •  Social Media: How to manage their online reputation; moving from a personal to professional social media presence (how, why and what needs to be done now) •  Personal Branding: What it is and how to use it •  Differentiation: How and why students need to stand out from the crowd, sell and market themselves •  Networking: Using Linkedin, blogging, internships, etc. •  Professional Behaviors: How to reach out to people in a professional manner
  • 22. Why Robyn? •  Developed, launched & managed the first graduate advising program For National Louis University •  She is a certified teacher •  Has supported over 2,500 college students •  You can read more about her here: http://www.linkedin.com/in/robynshulman/
  • 23. Robyn Was Recently Featured On Linkedin’s Corporate Blog
  • 24. Robyn’s Presentation Was Viewed Over 18,000 Times & Shared Around The World (Bottom Right Hand Corner)
  • 25. She Runs ED News Daily, An Online Education Based Magazine
  • 26. Cool
  • 27. What Is Next? Please contact Robyn today for more information at: robyn.shulman@ednewsdaily.com Twitter: https://twitter.com/EduNewsDaily Linkedin: http://www.linkedin.com/in/robynshulman/
  • 29. Sources: Brooks, Katharine Brooks, Ed.D Psychology Today, http:// www.psychologytoday.com/blog/career-transitions/201211/ college-students-social-media-and-the-job-search Georgetown Public Policy Institute's Center for Education and the Workforce Millennial Branding, a Gen Y consulting firm, and StudentAdvisor.com: Survey on Student Career Development Images: http://www.flickr.com/photos/tunheim_partners/7067975729/ sizes/z/ http://cac.ophony.org/2012/02/21/generation-y/