This document discusses research data management and the role of university libraries. It describes the SEAD (Sustainable Environment Actionable Data) project, which provides data services like curation, preservation, and a social community network to support research data across its lifecycle. SEAD aims to support interdisciplinary research by allowing researchers to define and manage related collections of data and metadata called Research Objects in a scalable way. The document argues that research organizations are best positioned to provide comprehensive long-term data services that integrate across the entire research process.