The document summarizes a business called Scooler that provides safe transportation for school children and female passengers. Scooler aims to be the largest aggregator of safe transportation in India by focusing on safety for these groups. It operates air-conditioned cabs with features like GPS tracking and CCTV to ensure safety. The service benefits parents by providing peace of mind about their children's safety and saves travel time compared to school buses. Scooler also benefits schools by providing a cost-effective and compliant transportation option without the costs of owning buses. The founder has experience in education and identified the safety challenges students and parents face with existing transportation options.
2. Our objective
Our objective is to become largest
aggregator of safe and secure
transport in India
We position us as -
Safe transport for Females and Kids only. This helps in
making us stand different from OLA, UBER and all others
and also help in getting traction from clients
4. Problem
Zero comfort and Safety
• No Reliable cab providers
• No safety of kids
• Uncomfortable cabs
• Overfilled cabs
• Non Compliant
• No speed control
• Longer travel time
• Non commercial vehicles
5. Solution
Scooler is not just a cab service but a ride curated specially
for school & College going children, working mothers and
female passengers.
In Current scenario, safety of the school and college going
children specially girls is an area of concern. The same led
us to a specially designed, carefully handled and responsibly
driven cab service, Scooler.
Safe cabs for School kids
Cabs for female passengers
(Office, Malls, Airport & Hotel)
Operates in 2 models
Weekdays
Morning + Afternoon
Weekends full day
&
Weekdays after school
6. Market size
India is one of the largest in the world with more than 1.4 million schools with over 25
crore students enrolled in K12
Out of this 25% students goes to private schools – estimate from MHRD.
Based on Informal survey done on the cab drivers, following information is
received:
50-55% - use school transports
20-25% - comes by own transport
20-25% - use private transport
https://www.franchiseindia.com/education/K-12-Education-in-
India--Ensuring-Basic-Elementary-Education-to-Students.9778
7. • No. of private schools
– Delhi 4096
– Mumbai 2321
– Bangalore 2750
Which has more than 4 million school going students around 1 million use private transport
Target Market – Tier 1 cities
With avg ticket size is Rs. 4000 per month per student.
Market size – 1,000,000 x 4000 x 12 = 4800 Cr.
8. Safety and comfort Features
Scooler AC
Women drivers
Speed
monitors
Fully ACs
Air-purifiers
installed
Live GPS tracking
Live CCTV
cameras
Verified
drivers
Comfortable
1 child per seat
We are concerned
with safety and
included features to
take care of all
safety and comfort
issue.
9. Benefits to Parents and female
passengers
Mental peace
Parents can look at the GPS tracker and CCTV to ensure kids are safe
Drop at the door step
Comfortable AC cabs with comfort features
Reliable source
Scooler is reliable source which can provide answers and also manage
route to save travel time
Travel time Less travel time as compare to School bus
10. Benefits to school
Cost effective
No need to send big buses to small routes or route with less no. of
students
No initial investment in own transport
Easy compliance
No need to deal with multiple outside drivers to manage their record,
Scooler would be single point
Safety
Scooler’s cabs comes with all safety and comfort features to match
school standard
Schools have option to take cabs for the school and collect the fees by themselves or
recommend the Scooler safe transport options to the parents, so they can make the
payment by them.
11. Current operations and traction
Started operations
in Dec 2019
With 7 cabs
Avg ticket size –
Rs 4000 per student
per month
Total rides 1000+
Doing business with:
3 schools
- Srijan Public school Delhi
- Pathways school Noida
- Sanskriti School Delhi
1 mall
- Ambience mall
Enquiries from:
- Airforce Bal Bharti School
- MaxFort School Delhi
- SD Public school Delhi
- BlueBells school Gurgaon
Further Plan
Add empaneled cabs and Vans to pitch for :
- More schools in Delhi and other cities
- Hotels for their female guests
13. Founder’s profile
• Kapil qualified as a Chartered Certified Accountant from the Association of Chartered Certified
Accountants from United Kingdom, where he spend 4 years in UK and worked with some local
consulting firms and retail giant, Tescos.
• He came back to India in year 2009 and since then he is associated with consulting firms (KPMG
& EY) where he trained people on finance and business acumen programs.
• He has always worked in education space which helped identifying the various challenges which
students, parents and institutes faces in their day to day business.
• His Problem solving attitude helps in founding Scooler cabs for schools and for daily female
commuters.
Kapil Arora